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19%
(5y)
81%
(1y)
48%
(3mo)

About Dashboard Mount

Dashboard Mount refers to devices and accessories designed to securely hold smartphones, tablets, or other displays on a vehicle's dashboard for hands free use and improved visibility. It is a well established category within mobile accessories and automotive product markets.

Trend Decomposition

Trend Decomposition

Trigger: Increasing adoption of mobile device usage for navigation, hands free calling, and voice assistants in vehicles drives demand for reliable dashboard mounting solutions.

Behavior change: More drivers use smartphones or tablets as primary navigation and infotainment devices, prioritizing stable, easy to reach mounts over traditional cup holder stands.

Enabler: Improved clamp mechanisms, more compact and low profile designs, wireless charging dashboards, and universal fitment standards enable easier installation and broader compatibility.

Constraint removed: Friction from device slippage and mounting incompatibility is reduced by adjustable grips, vibration dampening, and standardized mounting interfaces.

PESTLE Analysis

PESTLE Analysis

Political: Regulations on driver distraction influence product design and marketing, encouraging secure mounts that keep devices within the driver’s line of sight.

Economic: Growth in smartphone adoption and after market automotive accessory spending sustains demand for dashboard mounts.

Social: Emphasis on safer driving practices and utilitarian in car tech usage increases acceptance of dashboard mounts.

Technological: Advances in sensor integration, wireless charging, and grip materials improve performance and user experience.

Legal: Compliance with vehicle safety standards and consumer electronics regulations shapes product development and labeling.

Environmental: Use of recyclable materials and durable plastics influences sustainability considerations in product design.

Jobs to be done framework

Jobs to be done framework

What problem does this trend help solve?

Provides secure, accessible mounting for devices to enable hands free navigation and communication while driving.

What workaround existed before?

Clumsy cup holder mounts, adhesive dashboards, or windshield mounts that obstruct visibility or are unstable.

What outcome matters most?

Safety, reliability, and ease of use in accessing the device without distraction.

Consumer Trend canvas

Consumer Trend canvas

Basic Need: Safe, stable access to a mobile device while driving.

Drivers seeking safer, legal, and convenient in car device usage; proliferation of compatible devices.

Need for compact, stylish, and wireless charging capable mounts that fit various dashboards.

Expect mounts to be adjustable, easy to install, and resistant to vibration.

Signals: Rising sales data for car accessories; consumer reviews highlighting stability and ease of use.

Emerging: Magnetic and clamp based mounts with 3 in 1 charging, modular designs, and universal quick release systems.

Companies to watch

Associated Companies
  • iOttie - Leading maker of dashboard and windshield phone mounts with a focus on secure grips and easy installation.
  • Magellan - Offers dashboard and suction style mounts as part of its navigation device ecosystem.
  • Scosche - Produces a wide range of car mounts including dashboard variants and magnetic solutions.
  • Arkon - Known for universal and affordable dashboard and air vent mounts for phones and tablets.
  • RAM Mounts - Industrial grade mounting systems for vehicles with highly secure dashboard solutions.
  • Belkin - Offers a range of dashboard and windshield mounts integrated with charging options.
  • WizGear - Provides budget friendly dashboard and suction cup mounts for mobile devices.
  • Kenu - Compact and portable dash friendly mounting options for phones.
  • VelociApp - Emerging player focusing on modular dashboard mounting with wireless charging features.
  • JBL - Partnered accessory line includes dashboard solutions integrated with audio systems.