Cyclr
About Cyclr
Cyclr is a low code integration platform as a service (iPaaS) that enables teams to build, automate, and manage integrations between SaaS applications without heavy custom development. It provides pre built connectors, visual workflow design, and orchestration for data flows and automations across cloud services.
Trend Decomposition
Trigger: Growing need for rapid integration of disparate SaaS apps as organizations digitalize workflows and scale operations.
Behavior change: Teams increasingly design and deploy API based automations themselves, reducing reliance on professional developers for routine integrations.
Enabler: Availability of low code tooling, reusable connectors, and scalable cloud based runtimes that simplify building and maintaining integrations.
Constraint removed: Reduced complexity and time to value for integrating SaaS apps; abstraction of API technicalities through visual designers and templates.
PESTLE Analysis
Political: Data protection and cross border data transfer considerations shape how and where integrations can operate.
Economic: Lower total cost of ownership for integration projects and faster ROI through automation.
Social: Teams embrace citizen developer culture, enabling non technical users to compose workflows aligned with business needs.
Technological: Proliferation of APIs, standardized connectors, and event driven architectures enable seamless app to app automation.
Legal: Compliance and consent requirements influence data sharing across connected apps and data governance policies.
Environmental: Cloud hosted integrations can reduce on prem infrastructure footprint and energy use compared to bespoke middleware.
Jobs to be done framework
What problem does this trend help solve?
It helps organizations rapidly connect SaaS tools to automate data flows and processes without heavy custom development.What workaround existed before?
Manual export/import, point to point integrations, and reliance on expensive middleware or bespoke code.What outcome matters most?
Speed to implement, reliability of data synchronization, and total cost of ownership.Consumer Trend canvas
Basic Need: Seamless data integration between cloud applications.
Drivers of Change: Increased SaaS adoption, demand for automation, and need for cross application workflows with minimal IT overhead.
Emerging Consumer Needs: Rapid deployment, reusable integration templates, and governance friendly automations.
New Consumer Expectations: Visual design of workflows, monitoring/observability, and scalable runtimes with strong security.
Inspirations / Signals: Public APIs, app marketplaces, and success stories of rapid integrations driving business outcomes.
Innovations Emerging: Pre built connector libraries, AI assisted mapping, and low code orchestration features.
Companies to watch
- Cyclr - Original provider of the Cyclr iPaaS platform enabling visual integration design and automation.
- Zapier - Popular iPaaS/automation platform with extensive app integrations and low code workflow design.
- Make (Integromat) - IPaaS offering visual scripting and extensive app connectors for complex automations.
- Tray.io - Enterprise grade integration platform with programmable workflows and scalable connectors.
- Workato - Automation platform combining iPaaS with enterprise automation and AI assisted workflows.
- Dell Boomi - Long standing iPaaS provider offering cloud integration and data management capabilities.
- MuleSoft (Salesforce Anypoint Platform) - Comprehensive integration platform with API led connectivity and enterprise scale orchestration.
- Microsoft Power Automate - Low code automation service integrated with Microsoft 365 and Azure ecosystems.
- Azuqua (Now part of Okta Integration Cloud) - Formerly strong iPaaS with modern automation capabilities integrated into Okta's platform.
- Tray.io - Enterprise grade integration platform with programmable workflows and scalable connectors.