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We surface rapidly growing trends in XXX before they take off.

Wide Toe Shoes

5,400 vol/mo
125%
(5y)
47%
(1y)
130%
(3mo)

Wide Toe Shoes represent a growing segment of footwear designed with a spacious toe box to accommodate natural toe splay, often marketed ...

Boucle Fabric

18,100 vol/mo
124%
(5y)
46%
(1y)
163%
(3mo)

Boucle fabric is a textured, looped or nubby woven textile prized for its soft, curly surface and voluminous, cozy look. The trend has re...

Leather Conditioner

33,100 vol/mo
124%
(5y)
217%
(1y)
597%
(3mo)

Leather Conditioner is a recognized consumer care category focusing on restoring and maintaining leather materials across automotive, fur...

Pima Cotton Shirt

1,600 vol/mo
123%
(5y)
75%
(1y)
361%
(3mo)

Pima Cotton Shirt is a luxury apparel item made from long staple Pima cotton, known for exceptional softness, strength, and sheen, widely...

Minimalist Shoe

12,100 vol/mo
123%
(5y)
288%
(1y)
535%
(3mo)

Minimalist shoes are lightweight footwear with reduced cushioning and thin, flexible soles designed to promote a more natural, barefoot l...

Stainless Diesel

2,900 vol/mo
123%
(5y)
230%
(1y)
225%
(3mo)

Stainless Diesel refers to a aftermarket brand and ecosystem around high performance diesel components, particularly turbochargers and re...

Fitted Tank Top

2,900 vol/mo
122%
(5y)
107%
(1y)
293%
(3mo)

Fitted tank tops are a fashionable, body skimming sleeveless top popular in athleisure and streetwear, driven by workout culture, layerin...

122%
(5y)
-20%
(1y)
138%
(3mo)

Designer Dupe Bag refers to affordable replica handbags that imitate high end designer brands, a long standing phenomenon in fashion reta...

Suede Jacket

33,100 vol/mo
120%
(5y)
73%
(1y)
72%
(3mo)

Poplin Dress

4,400 vol/mo
119%
(5y)
97%
(1y)
709%
(3mo)

Poplin Dress is a fashion trend focusing on dresses made from poplin fabric, highlighting lightweight, crisp, and breathable material oft...

Ballerina Flats

9,900 vol/mo
119%
(5y)
64%
(1y)
95%
(3mo)

Ballerina flats refer to the flat, ballet inspired footwear popular for their minimalist silhouette, versatility, and comfort, with ongoi...

Truewerk

60,500 vol/mo
118%
(5y)
42%
(1y)
27%
(3mo)

Truewerk is a company that designs and manufactures durable, high performance workwear designed for professionals in industrial and techn...

Denim Dress

110,000 vol/mo
118%
(5y)
38%
(1y)
310%
(3mo)

Underoutfit

27,100 vol/mo
117%
(5y)
0%
(1y)
71%
(3mo)

Satin Top

4,400 vol/mo
116%
(5y)
195%
(1y)
327%
(3mo)

Whitin Shoes

8,100 vol/mo
116%
(5y)
-1%
(1y)
36%
(3mo)

Whitin Shoes is a minimalist/barefoot footwear brand offering lightweight, zero drop, wide toe box sneakers marketed for natural movement...

Ruffle Socks

22,200 vol/mo
116%
(5y)
34%
(1y)
37%
(3mo)

Ruffle socks are a fashion accessory trend featuring socks with frilled or ruffled edges, often used to add a playful, feminine, or retro...

Clover Earrings

2,900 vol/mo
116%
(5y)
38%
(1y)
105%
(3mo)

Clover Earrings represent a jewelry trend centered on earrings featuring clover motifs, often symbolizing luck and heritage, propelled by...

Graphic Baby Tee

1,900 vol/mo
115%
(5y)
61%
(1y)
427%
(3mo)
114%
(5y)
68%
(1y)
152%
(3mo)

Snake Necklace is a long standing jewelry motif that has re emerged in fashion as a statement piece, driven by luxury houses' serpentine ...

Co Ord Set

6,600 vol/mo
114%
(5y)
38%
(1y)
53%
(3mo)

Co Ord Set refers to coordinated two piece outfits where the top and bottom are matched in fabric, color, and style, a trend that has sur...

114%
(5y)
29%
(1y)
-14%
(3mo)

Cross Necklaces For Women refer to jewelry featuring a cross pendant worn on a necklace, a classic religious or fashion accessory that re...

Boho Skirt

6,600 vol/mo
113%
(5y)
114%
(1y)
534%
(3mo)

Boho skirt is a fashion category rooted in bohemian style featuring flowing silhouettes, crochet or embroidery, and natural fabrics. It r...

Charm Necklace

49,500 vol/mo
112%
(5y)
30%
(1y)
114%
(3mo)

Charm necklaces are experiencing renewed popularity as personalized, meaningful jewelry. Consumers increasingly mix and match individual ...

Vest Top

5,400 vol/mo
112%
(5y)
42%
(1y)
110%
(3mo)

Vest Top is a widely recognized sleeveless upper garment category, popular across casual and fashion forward wardrobes, with ongoing inte...

Clover Jewelry

6,600 vol/mo
112%
(5y)
5%
(1y)
22%
(3mo)

Clover Jewelry is a jewelry trend centered on four leaf clover motifs and related lucky symbol jewelry, popularized by both luxury inspir...

Sunspel

22,200 vol/mo
111%
(5y)
56%
(1y)
99%
(3mo)

Sunspel is a British luxury basics brand renowned for premium fabrics and timeless wardrobe staples, reflecting a broader trend toward hi...

Square Neck Dress

8,100 vol/mo
110%
(5y)
123%
(1y)
690%
(3mo)

Square neck dresses have gained visibility as a versatile, flattering silhouette in mainstream fashion, driven by social media styling tr...

Grip Socks

74,000 vol/mo
110%
(5y)
32%
(1y)
34%
(3mo)

Grip socks are socks with embedded silicone or rubber grip patterns designed to improve traction on smooth surfaces, widely used in activ...

Asymmetric Dress

8,100 vol/mo
110%
(5y)
161%
(1y)
459%
(3mo)

Asymmetric Dress is a fashion trend characterized by dresses that feature uneven hems, asymmetric necklines, or irregular design elements...

109%
(5y)
68%
(1y)
550%
(3mo)

Adult Crocs

1,300 vol/mo
109%
(5y)
42%
(1y)
144%
(3mo)

Adult Crocs describes the mainstreaming of Crocs brand shoes for adults, expanding beyond niche or novelty use to everyday wear, fashion ...

Avia Socks

2,400 vol/mo
109%
(5y)
79%
(1y)
135%
(3mo)

Avia Socks are a consumer footwear accessory line sold under the Avia brand, an American athletic apparel company known for running and t...

Embroidered Shirt

8,100 vol/mo
109%
(5y)
93%
(1y)
275%
(3mo)

Embroidered shirt is a fashion trend that emphasizes decorative stitching and appliqué on shirts, ranging from artisanal hand stitched p...

Tube Dress

9,900 vol/mo
108%
(5y)
81%
(1y)
374%
(3mo)

Tube dress is a strapless, tube shaped dress silhouette that has seen renewed popularity in Spring/Summer 2025 and 2026 across fashion me...

Nipple Covers

40,500 vol/mo
108%
(5y)
-19%
(1y)
79%
(3mo)

Nipple covers are a consumer accessory trend focused on discreet coverage for the nipples under clothing, driven by fashion, modesty, and...

Seed Heritage

880 vol/mo
108%
(5y)
247%
(1y)
171%
(3mo)

Seed Heritage is a longstanding Australian fashion brand specializing in children's and women's apparel, known for classic, heritage insp...

Clogs

201,000 vol/mo
108%
(5y)
11%
(1y)
-23%
(3mo)

Clogs refer to a footwear category traditionally made of wood or composite materials, with ongoing relevance in fashion, workwear, and su...

Sustainable Fashion

14,800 vol/mo
107%
(5y)
235%
(1y)
21%
(3mo)

Sustainable Fashion is a, established movement focusing on reducing environmental and social impacts of clothing through ethical sourcing...

Silk Skirt

12,100 vol/mo
107%
(5y)
71%
(1y)
161%
(3mo)

Hipster Underwear

14,800 vol/mo
107%
(5y)
129%
(1y)
463%
(3mo)

Hipster underwear refers to a mid rise, mid coverage underwear style popular for its balanced fit and comfortable coverage, often embrace...

Denim Pants

9,900 vol/mo
106%
(5y)
78%
(1y)
227%
(3mo)

Denim Pants are experiencing renewed popularity driven by sustainable fashion narratives, casual wear demand, and brand led comfort focus...

Bead Bracelet Kit

2,900 vol/mo
105%
(5y)
160%
(1y)
688%
(3mo)

Bead Bracelet Kit is a, established DIY craft trend where packaged sets provide beads, cords, spacers, and instructions for making person...

Lab Grown Diamonds

135,000 vol/mo
104%
(5y)
31%
(1y)
-9%
(3mo)

Lab grown diamonds are real diamonds created in controlled laboratory environments using high pressure high temperature or chemical vapor...

Céline

165,000 vol/mo
104%
(5y)
6%
(1y)
23%
(3mo)

Céline is a renowned luxury fashion house, originally founded in 1945 by Céline Vipiana, now operating as CELINE under LVMH. The topic ...

103%
(5y)
28%
(1y)
56%
(3mo)

Because Animals is a company that shifted from consumer pet products to cultured/meat free pet nutrition, focusing on lab grown or cell c...

Laptop Backpack

27,100 vol/mo
103%
(5y)
224%
(1y)
561%
(3mo)

Slip Skirt

8,100 vol/mo
102%
(5y)
74%
(1y)
354%
(3mo)

Slip skirts are a classic feminine staple experiencing renewed popularity through silky, midi to ankle silhouettes, versatile styling ope...

White Fox

673,000 vol/mo
102%
(5y)
-13%
(1y)
-11%
(3mo)

White Fox refers to multiple real entities, most prominently an Australian fast fashion brand known for influencer driven marketing and b...

Phone Strap

9,900 vol/mo
101%
(5y)
131%
(1y)
203%
(3mo)

Phone Strap refers to accessories that attach to phones for carrying, securing, or personalizing the device, including lanyards, wrist st...

Base Culture

1,000 vol/mo
100%
(5y)
134%
(1y)
35%
(3mo)

Base Culture is a brand focused on paleo, gluten free, grain free baked goods and breads, leveraging clean label ingredients and specialt...

Wireless Bra

74,000 vol/mo
100%
(5y)
197%
(1y)
641%
(3mo)

Wireless bras are non underwired, soft cup, often seamless undergarments that prioritize comfort and versatility. They gained prominence ...

Clover Necklace

22,200 vol/mo
99%
(5y)
4%
(1y)
84%
(3mo)

Clover Necklace refers to jewelry featuring a clover motif, often symbolizing luck or natural motifs, and has seen ongoing interest as a ...

Bow Top

1,900 vol/mo
99%
(5y)
50%
(1y)
75%
(3mo)

Bow Top refers to the resurgence and mainstreaming of bow adorned tops and blouse details in fashion, often linked to the coquette/bow tr...

Women's Croc

18,100 vol/mo
99%
(5y)
159%
(1y)
672%
(3mo)

Women's Crocs refers to the sustained popularity and fashion integration of Crocs brand foam clogs and related footwear among women, driv...

Skort

60,500 vol/mo
99%
(5y)
36%
(1y)
298%
(3mo)

A skort is a garment combining a skirt with built in shorts, popular in athletic and casual wear. The trend centers on expanded SKORT sty...

Gingham Dress

33,100 vol/mo
98%
(5y)
60%
(1y)
261%
(3mo)

Gingham dress is a perennial fashion staple characterized by its checkered pattern, rising in popularity during various seasons and often...

Denim Vest

22,200 vol/mo
98%
(5y)
3%
(1y)
153%
(3mo)

Denim vest is a long standing fashion item experiencing renewed interest as a versatile layering piece that pairs with casual and streetw...

Brunt Workwear

49,500 vol/mo
98%
(5y)
30%
(1y)
-25%
(3mo)

Brunt Workwear is a company specializing in durable, engineered workwear for tradespeople, emphasizing comfort, fit, and performance for ...

Knot Bag

1,300 vol/mo
98%
(5y)
105%
(1y)
336%
(3mo)

Knot Bag refers to a fashion accessory category centered on bags featuring a knot style closure or knotted handle design, popularized by ...