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We surface rapidly growing trends in health before they take off.

9999%+
(5y)
67%
(1y)
26%
(3mo)

Beef Organ Supplement refers to dietary supplements incorporating organ meats (typically liver, heart, kidney) from cattle, marketed to p...

Shilajit Gummies

27,100 vol/mo
9999%+
(5y)
10%
(1y)
44%
(3mo)

Shilajit Gummies are a nutraceutical product that blends Ayurvedic Shilajit resin with a gummy form to create a convenient, tasty supplem...

Nobs Toothpaste

12,100 vol/mo
9999%+
(5y)
-26%
(1y)
60%
(3mo)

NOBS Toothpaste refers to a brand of fluoride free toothpaste tablets that use nano hydroxyapatite (n HA) and come in plastic free, table...

Miracle Moo

3,600 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Miracle Moo is a bovine colostrum supplement brand marketed for gut health and immunity. It gained notable attention online, including so...

True Sea Moss

33,100 vol/mo
9999%+
(5y)
138%
(1y)
-8%
(3mo)

True Sea Moss refers to a branded sea moss gel/product line that has gained attention in wellness circles, with active consumer reviews a...

Serene Herbs

14,800 vol/mo
9999%+
(5y)
117%
(1y)
120%
(3mo)

Serene Herbs is a wellness brand specializing in herbal, plant based supplements with a growing online presence and media coverage, inclu...

PDRN

33,100 vol/mo
9999%+
(5y)
829%
(1y)
59%
(3mo)

PDRN (polydeoxyribonucleotide) is a regenerative medicine and dermatology related substance used for tissue repair, wound healing, and an...

Othership

18,100 vol/mo
9999%+
(5y)
37%
(1y)
-6%
(3mo)

Othership is a trend centered on immersive wellness experiences (sauna, ice bath, breathwork) and, in a separate thread, a workplace tech...

Ultrahuman

22,200 vol/mo
9999%+
(5y)
9%
(1y)
-24%
(3mo)

Ultrahuman is a health tech company known for its wearable products and digital health platform focused on metabolic measurement and fitn...

9266%
(5y)
685%
(1y)
70%
(3mo)

Health Tracking Ring is a category of wearable rings (notably Oura Ring and Ringconn) designed to monitor biometrics (sleep, heart rate, ...

Peptide Stack

880 vol/mo
7856%
(5y)
1362%
(1y)
125%
(3mo)

Peptide Stack refers to the practice of combining multiple bioactive peptides to enhance recovery, performance, or healing outcomes. It s...

Depuffing Wand

1,300 vol/mo
6853%
(5y)
179%
(1y)
-31%
(3mo)

Depuffing Wand is a beauty device category focused on reducing facial puffiness and swelling, typically using modalities like microcurren...

Retatrutide

301,000 vol/mo
6448%
(5y)
934%
(1y)
91%
(3mo)

Retatrutide is a therapeutic candidate, a once weekly triple agonist targeting GLP 1, GIP, and glucagon receptors, being developed by Eli...

Based Bodyworks

90,500 vol/mo
5861%
(5y)
118%
(1y)
6%
(3mo)

Based Bodyworks is a niche personal care brand focusing on clean, non toxic hair and body products marketed toward men, gaining attention...

5462%
(5y)
1357%
(1y)
45%
(3mo)

Social Media Therapy is the practice of addressing the mental health impacts of social media use, including anxiety, envy, addiction, dig...

Truemed

22,200 vol/mo
4056%
(5y)
102%
(1y)
28%
(3mo)

Truemed is a wellness/health platform focused on HSA/FSA eligible products and lifestyle interventions, led by notable proponents and att...

3922%
(5y)
78%
(1y)
183%
(3mo)

Under Desk Elliptical Machine refers to compact pedal based exercise devices designed to be used while seated at a desk, enabling low imp...

Dopamine Menu

6,600 vol/mo
3767%
(5y)
26%
(1y)
42%
(3mo)

Dopamine Menu is a, discussable trend where individuals create a personal list of activities to trigger dopamine release and improve moti...

Wolverine Peptide

12,100 vol/mo
3579%
(5y)
1219%
(1y)
119%
(3mo)

Wolverine peptide refers to a regenerative peptide stack commonly combining BPC 157 and TB 500 (Thymosin Beta 4 fragment) used in researc...

AI Therapy

18,100 vol/mo
3452%
(5y)
883%
(1y)
28%
(3mo)

AI Therapy refers to the use of artificial intelligence driven tools, chatbots, and data driven platforms to provide mental health suppor...

Joyspring

8,100 vol/mo
3356%
(5y)
350%
(1y)
8%
(3mo)

JoySpring is a U.S. based consumer wellness brand specializing in natural liquid vitamins and supplements for children and families, focu...