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We surface rapidly growing trends in food before they take off.

9999%+
(5y)
308%
(1y)
157%
(3mo)

Protein Cold Foam

5,400 vol/mo
9999%+
(5y)
308%
(1y)
-28%
(3mo)
9999%+
(5y)
45%
(1y)
0%
(3mo)

Algae Cooking Oil

18,100 vol/mo
9999%+
(5y)
22%
(1y)
-23%
(3mo)

Algae Cooking Oil is a niche but recognized alternative cooking oil derived from algae. It is positioned as a sustainable, omega 3 rich o...

9020%
(5y)
151%
(1y)
-75%
(3mo)
7647%
(5y)
39%
(1y)
-74%
(3mo)

Whipped beef tallow is a culinary trend where rendered beef fat is whipped into a light, spreadable texture, often used as a dairy free a...

Matcha Gummies

390 vol/mo
5737%
(5y)
164%
(1y)
-89%
(3mo)

Matcha Gummies are a wellness oriented snack that blends green tea matcha with gummy candy to deliver caffeine, antioxidants, and a perce...

Gruns

135,000 vol/mo
5683%
(5y)
100%
(1y)
-15%
(3mo)

GrĂ¼ns is a nutrition brand launched in 2023 that markets daily plant based gummies addressing nutrient gaps and gut health, with a growi...

Turkish Pasta

5,400 vol/mo
4580%
(5y)
-41%
(1y)
-29%
(3mo)

Turkish pasta refers to a viral preparation style inspired by Turkish flavors (notably featuring ground meat, yogurt, and spices) that ga...

Brez Drinks

14,800 vol/mo
4378%
(5y)
9999%+
(1y)
9999%+
(3mo)

Daals

14,800 vol/mo
3535%
(5y)
112%
(1y)
-62%
(3mo)

Daals is a furniture brand focused on modern, stylish home furnishings with an emphasis on accessible design and customer centric experie...

Hojicha Powder

12,100 vol/mo
2738%
(5y)
22%
(1y)
-27%
(3mo)

Functional Drinks

3,600 vol/mo
2365%
(5y)
252%
(1y)
-73%
(3mo)

Tinned Sardines

60,500 vol/mo
1770%
(5y)
149%
(1y)
-27%
(3mo)

Tinned Sardines are a long standing staple in canned seafood, experiencing renewed interest as consumers seek affordable, shelf stable pr...

Seasoning Bomb

880 vol/mo
1688%
(5y)
61%
(1y)
-58%
(3mo)

Seasoning Bomb refers to premixed, all in one seasoning blends marketed to simplify flavoring meals, with multiple brands offering 'bomb'...

Joyburst

12,100 vol/mo
1483%
(5y)
72%
(1y)
15%
(3mo)
1373%
(5y)
-8%
(1y)
-60%
(3mo)

Paleo Electrolytes refers to electrolyte products tailored to paleo or paleo adjacent diets, emphasizing natural ingredients, minimal pro...

Mushroom Chai

480 vol/mo
1295%
(5y)
6%
(1y)
9999%+
(3mo)

Mushroom Chai is a wellness beverage trend that combines traditional chai with medicinal mushrooms (such as reishi, chaga, lion’s mane)...

1291%
(5y)
14%
(1y)
6%
(3mo)
1199%
(5y)
121%
(1y)
-39%
(3mo)

THC Beverage

135,000 vol/mo
1180%
(5y)
80%
(1y)
-36%
(3mo)

THC Beverage refers to beverages infused with delta 9 tetrahydrocannabinol (THC), produced by cannabis companies and sold where legally p...