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We surface rapidly growing trends before they take off.

Tamping

9,900 vol/mo
57%
(5y)
55%
(1y)
30%
(3mo)

Tamping is the process of compressing ground coffee in an espresso portafilter to create a uniform puck, which improves extraction consis...

Coffee Syrup

40,500 vol/mo
57%
(5y)
38%
(1y)
8%
(3mo)

Coffee syrup is a well established product category used to flavor coffee drinks in cafés and homes, featuring branded syrups from multi...

YumEarth

4,400 vol/mo
57%
(5y)
42%
(1y)
104%
(3mo)

YumEarth is a brand specializing in organic, allergen friendly candies and gummies, notable for promoting natural ingredients and kid fri...

Ashwagandha Tea

12,100 vol/mo
57%
(5y)
18%
(1y)
19%
(3mo)

Ashwagandha Tea is a herbal beverage trend centered on chai like or calming teas infused with ashwagandha root, promoted for stress relie...

The Long Drink

5,400 vol/mo
57%
(5y)
55%
(1y)
24%
(3mo)

The Long Drink, a Finnish ready to drink cocktail historically known as Lonkero, is a and established beverage category with enduring reg...

Protein Cookies

22,200 vol/mo
56%
(5y)
39%
(1y)
91%
(3mo)

Protein Cookies are a nutrition forward snack category combining cookies with elevated protein content to appeal to fitness enthusiasts a...

Malort

135,000 vol/mo
56%
(5y)
6%
(1y)
-23%
(3mo)

Malört is a bitter Swedish style liqueur with a strong wormwood note, popularly associated with Chicago in the United States; it has a c...

Protein Milk

33,100 vol/mo
56%
(5y)
31%
(1y)
43%
(3mo)

Protein Milk refers to dairy milk products enriched with higher levels of protein, often through ultrafiltration or fortification, market...

55%
(5y)
-12%
(1y)
7%
(3mo)

Magic Mushroom Chocolate is a trend that blends psilocybin containing mushrooms with chocolate products, reflecting growing consumer inte...

Opopop

14,800 vol/mo
55%
(5y)
92%
(1y)
-38%
(3mo)

Opopop is a brand of gourmet popcorn known for innovative flavors and premium packaging, representing a consumer trend toward elevated sn...

55%
(5y)
46%
(1y)
56%
(3mo)

Healthy Energy Drinks are caffeinated beverages positioned as health focused options with clean ingredients, lower sugar, and functional ...

Electrolytes Water

33,100 vol/mo
55%
(5y)
27%
(1y)
30%
(3mo)

Electrolytes Water refers to beverages formulated with electrolytes (such as sodium, potassium, and magnesium) designed to enhance hydrat...

DripDrop

33,100 vol/mo
54%
(5y)
53%
(1y)
32%
(3mo)

DripDrop is a electrolyte hydration product line that focuses on fast acting oral rehydration solutions (ORS) for dehydration due to illn...

Barley Tea

18,100 vol/mo
54%
(5y)
32%
(1y)
4%
(3mo)

Barley tea, also known as mugicha in Japan or boricha in Korea, is a roasted barley beverage consumed hot or cold across East Asia and in...

Dash Water

480 vol/mo
54%
(5y)
63%
(1y)
38%
(3mo)

Dash Water is a UK based sparkling water brand that differentiates itself by using real fruit and reducing sugar, positioning itself in t...

54%
(5y)
2%
(1y)
-16%
(3mo)

Gluten Free Desserts is a trend focusing on desserts prepared without gluten, driven by increased awareness of celiac disease and gluten ...

Free Refill

880 vol/mo
53%
(5y)
114%
(1y)
102%
(3mo)

Free Refill refers to the growing adoption and promotion of refillable products and free beverage refills as a sustainability and consume...

Proper Good

1,900 vol/mo
53%
(5y)
27%
(1y)
21%
(3mo)

Proper Good is a US based brand offering shelf stable, ready to eat meals such as soups, pastas, and overnight oats that heat in about 90...

Bachan's

12,100 vol/mo
53%
(5y)
-14%
(1y)
32%
(3mo)

Bachan's is a, established brand known for its Japanese American barbecue sauce and related condiments, experiencing rapid growth and inv...

Congee

110,000 vol/mo
53%
(5y)
92%
(1y)
34%
(3mo)

Congee is experiencing renewed global interest as a comforting, versatile rice porridge that spans traditional Chinese medicine uses, mod...

Tropical Soda

1,300 vol/mo
52%
(5y)
51%
(1y)
64%
(3mo)

Tropical Soda refers to beverages flavored with tropical fruit notes (e.g., pineapple, mango, passion fruit, coconut) and has seen renewe...