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We surface rapidly growing trends before they take off.

Growth Lead

140 vol/mo
105%
(5y)
58%
(1y)
51%
(3mo)

Growth Lead is a, established role focused on scaling a company's user growth through data driven acquisition, activation, retention, and...

Virtual Staging

5,400 vol/mo
104%
(5y)
2%
(1y)
34%
(3mo)

Virtual staging is a property marketing technology that uses 3D rendering and AI generated furniture and decor to digitally stage empty o...

Srve

170 vol/mo
102%
(5y)
1%
(1y)
16%
(3mo)

Innago

18,100 vol/mo
102%
(5y)
17%
(1y)
7%
(3mo)

Innago is a, established property management software platform that offers free landlord tenant management tools for rental properties, i...

Own The Moment

480 vol/mo
101%
(5y)
59%
(1y)
35%
(3mo)

Own The Moment is a, recurring marketing and branding motif used by multiple brands to encourage consumers to seize, express, or capitali...

Local SEO

18,100 vol/mo
101%
(5y)
75%
(1y)
35%
(3mo)

Local SEO is a mature but evolving optimization discipline focused on improving visibility for businesses within local search results, ma...

Shared Inbox

320 vol/mo
100%
(5y)
84%
(1y)
29%
(3mo)

Shared Inbox refers to a collaborative email and message management approach where multiple team members access and respond from a single...

Samegoal

22,200 vol/mo
100%
(5y)
6%
(1y)
6%
(3mo)
99%
(5y)
54%
(1y)
21%
(3mo)

Executive coaching is a well established professional service that helps leaders and high potential employees improve performance, leader...

99%
(5y)
55%
(1y)
22%
(3mo)

Digital Marketing Agency refers to firms that design and execute online marketing strategies across channels such as search, social, cont...

OpenPhone

40,500 vol/mo
97%
(5y)
26%
(1y)
33%
(3mo)

OpenPhone is a cloud based business phone system designed to replace traditional landlines with scalable VoIP and mobile enabled communic...

Bigin

2,400 vol/mo
97%
(5y)
10%
(1y)
13%
(3mo)

Bigin is a lightweight, pipeline centric CRM by Zoho designed for small businesses to manage contacts, deals, and sales workflows with in...

Awardco

27,100 vol/mo
96%
(5y)
15%
(1y)
-14%
(3mo)

Awardco is a employee recognition and rewards platform that integrates with large marketplaces like Amazon Business to streamline recogni...

SubscribeStar

49,500 vol/mo
96%
(5y)
7%
(1y)
2%
(3mo)

SubscribeStar is a subscription based content platform that enables creators to monetize direct fan support by offering paid subscription...

Cybersecurity Jobs

74,000 vol/mo
95%
(5y)
42%
(1y)
22%
(3mo)

Cybersecurity jobs encompass roles focused on protecting systems, networks, and data from cyber threats; demand is driven by increasing c...

NordPass

27,100 vol/mo
95%
(5y)
28%
(1y)
34%
(3mo)

NordPass is a password management solution developed by Nord Security, part of the broader family of cybersecurity and digital privacy to...

94%
(5y)
80%
(1y)
46%
(3mo)

Candidate Experience refers to the end to end experience job applicants have with an employer's recruiting process, influencing employer ...

94%
(5y)
82%
(1y)
22%
(3mo)

Stakeholder management is the practice of identifying, analyzing, communicating with, and managing the expectations of individuals or gro...

Loyverse

2,400 vol/mo
94%
(5y)
5%
(1y)
11%
(3mo)

Loyverse is a cloud based point of sale (POS) and business management platform designed for small retailers and restaurants. It provides ...

93%
(5y)
98%
(1y)
21%
(3mo)

Creator Marketplace is a platform category and ecosystem where brands, agencies, and platforms connect with content creators to collabora...

Micro Influencers

3,600 vol/mo
93%
(5y)
98%
(1y)
14%
(3mo)

Micro influencers are social media creators with small to mid sized followings who deliver high engagement rates and niche audience relev...

93%
(5y)
19%
(1y)
1%
(3mo)

Digital Marketing Course is a widely recognized category of training programs that teach core concepts and practical skills in online mar...

Cyber Insurance

3,600 vol/mo
92%
(5y)
74%
(1y)
79%
(3mo)

Cyber insurance is a mature and evolving insurance segment that covers losses from cyber threats such as data breaches, ransomware, and b...

92%
(5y)
74%
(1y)
12%
(3mo)

Business Process Management (BPM) is a discipline and suite of software tools for modeling, automating, executing, monitoring, and optimi...

Shrinkflation

8,100 vol/mo
92%
(5y)
-2%
(1y)
9%
(3mo)
92%
(5y)
32%
(1y)
1%
(3mo)

An Employee Savings Plan refers to structured programs offered by employers to help employees save funds, typically for retirement or spe...

92%
(5y)
47%
(1y)
21%
(3mo)

Diversity in Hiring is a, long standing corporate and societal priority focused on increasing representation and inclusion of underrepres...

ORCID

49,500 vol/mo
91%
(5y)
54%
(1y)
21%
(3mo)

ORCID is a persistent digital identifier system for researchers that unambiguously links researchers to their work, affiliations, funding...

Eisenhower Matrix

49,500 vol/mo
89%
(5y)
2%
(1y)
11%
(3mo)

The Eisenhower Matrix is a productivity framework that categorizes tasks into four quadrants based on urgency and importance to prioritiz...

88%
(5y)
14%
(1y)
15%
(3mo)

Marketing As A Service is a business model in which specialized agencies and platforms provide outsourced marketing capabilities as a ser...

Simply Do

30 vol/mo
88%
(5y)
68%
(1y)
31%
(3mo)

Simply Do refers to Simply Do Ideas Limited, a UK based innovation management software platform (often marketed as SimplyDo) that enables...

87%
(5y)
63%
(1y)
4%
(3mo)

The trend centers on the rising demand for IT security specialists as cyber threats intensify, driving organizations to hire, upskill, an...

Social Listening

2,400 vol/mo
87%
(5y)
80%
(1y)
24%
(3mo)

Social listening is the practice of monitoring digital conversations across social media, forums, blogs, and other online channels to und...

86%
(5y)
37%
(1y)
1%
(3mo)

Cybersecurity Certification is a trend around formal credentialing for cybersecurity skills, driven by the need for validated expertise i...

vidIQ

60,500 vol/mo
86%
(5y)
32%
(1y)
18%
(3mo)

vidIQ is a YouTube optimization and analytics platform that provides keyword research, SEO insights, tag recommendations, competitive ana...

Ecommerce SEO

3,600 vol/mo
86%
(5y)
58%
(1y)
64%
(3mo)

Paid Social

880 vol/mo
84%
(5y)
55%
(1y)
12%
(3mo)

NumberBarn

27,100 vol/mo
84%
(5y)
33%
(1y)
20%
(3mo)

NumberBarn is a platform that enables buying, selling, and transferring phone numbers, including business lines and vanity numbers, facil...

Zapier

165,000 vol/mo
84%
(5y)
70%
(1y)
28%
(3mo)

Zapier is a low code automation platform that connects apps and automates workflows, enabling non technical users to create multi step pr...

Content Writing

3,600 vol/mo
83%
(5y)
97%
(1y)
22%
(3mo)

Content writing is a well established field experiencing renewed momentum due to AI assisted writing tools, content automation platforms,...

PowerToys

33,100 vol/mo
83%
(5y)
46%
(1y)
14%
(3mo)

PowerToys is a, established collection of utilities for Windows that enhances productivity for power users. Maintained by Microsoft and d...

Shopify SEO

2,900 vol/mo
82%
(5y)
55%
(1y)
55%
(3mo)

Shopify SEO refers to the optimization practices and tools used to improve product, category, and content visibility within the Shopify e...

Lower Cost

5,400 vol/mo
82%
(5y)
60%
(1y)
31%
(3mo)

Lower Cost is a broad, enduring business trend focused on reducing operational, production, and go to market expenses through efficiency,...

79%
(5y)
73%
(1y)
51%
(3mo)

AuditBoard

9,900 vol/mo
78%
(5y)
37%
(1y)
27%
(3mo)

Adyen

22,200 vol/mo
78%
(5y)
79%
(1y)
42%
(3mo)

Adyen is a, established global payments technology company that provides a single platform for businesses to accept payments across chann...

Priority1

14,800 vol/mo
77%
(5y)
1%
(1y)
23%
(3mo)

Birdeye

22,200 vol/mo
77%
(5y)
36%
(1y)
90%
(3mo)

Birdeye is a leading customer reviews and reputation management platform used by businesses to collect, monitor, and respond to online re...

Tekmetric

33,100 vol/mo
76%
(5y)
52%
(1y)
5%
(3mo)

Tekmetric is a cloud based auto shop management software platform that centralizes vehicle repair workflows, estimates, parts ordering, i...

SheerID

40,500 vol/mo
76%
(5y)
53%
(1y)
-30%
(3mo)

SheerID is a identity verification company that enables brands to confirm consumer eligibility for discounts, seniority, student status, ...

Fresha

14,800 vol/mo
76%
(5y)
71%
(1y)
18%
(3mo)

Fresha is a company providing cloud based appointment scheduling and business management software for beauty, wellness, and spa businesse...

Ahrefs

6,600 vol/mo
75%
(5y)
-6%
(1y)
13%
(3mo)

Ahrefs is a leading SEO toolset used for backlink analysis, keyword research, content exploration, and site auditing. Its ongoing feature...

C-Suite

135,000 vol/mo
74%
(5y)
63%
(1y)
50%
(3mo)

C Suite refers to a group of top executives (CEO, CFO, COO, CIO, etc.) leading organizations; current relevance centers on governance, le...

Deel

40,500 vol/mo
74%
(5y)
30%
(1y)
13%
(3mo)

Deel is a, established platform that provides global payroll, compliance, and contracting solutions for hiring and managing remote worker...

Akiya

3,600 vol/mo
74%
(5y)
18%
(1y)
-8%
(3mo)

Akiya refers to vacant or abandoned houses in Japan, a long standing housing issue driven by population decline and an aging society, wit...

Recorded Future

8,100 vol/mo
74%
(5y)
49%
(1y)
17%
(3mo)

Recorded Future is a time threat intelligence platform that aggregates and analyzes data from open, dark, and technical sources to identi...

SEO Audit

8,100 vol/mo
73%
(5y)
58%
(1y)
46%
(3mo)

SEO Audit is a and established practice focused on evaluating and improving a website's technical SEO health, crawlability, indexability,...

Servicetitan

74,000 vol/mo
73%
(5y)
20%
(1y)
17%
(3mo)

ServiceTitan is a leading cloud based software platform for field service management, primarily serving home services businesses such as ...

On Page SEO

3,600 vol/mo
72%
(5y)
39%
(1y)
14%
(3mo)

On Page SEO is the practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines, focusing ...

Digital Marketing

90,500 vol/mo
71%
(5y)
47%
(1y)
27%
(3mo)