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We surface rapidly growing trends before they take off.

Reselling

18,100 vol/mo
71%
(5y)
61%
(1y)
4%
(3mo)

Blueground

27,100 vol/mo
71%
(5y)
25%
(1y)
20%
(3mo)

Blueground is a company that operates in the global flexible housing/proptech space, providing fully furnished, serviced apartments for m...

Insider Threat

3,600 vol/mo
71%
(5y)
28%
(1y)
8%
(3mo)

Insider Threat refers to risks posed by employees, contractors, or trusted insiders who misuse access to an organization’s data, system...

Buy Me A Coffee

27,100 vol/mo
70%
(5y)
77%
(1y)
4%
(3mo)

Buy Me A Coffee is a micro donations platform enabling creators to receive small, direct payments from fans, typically via simple one tim...

Fleetio

22,200 vol/mo
69%
(5y)
26%
(1y)
25%
(3mo)

Fleetio is a fleet management software platform that helps organizations automate and optimize vehicle maintenance, fueling, inventory, a...

Creatio

4,400 vol/mo
68%
(5y)
31%
(1y)
22%
(3mo)

Creatio is a low code CRM and business process automation platform that gained traction as organizations seek rapid digital transformatio...

Roadie

110,000 vol/mo
67%
(5y)
43%
(1y)
18%
(3mo)

Roadie is a on demand local delivery network enabling crowd sourced drivers to transport packages regionally and locally, often integrate...

Klaviyo

90,500 vol/mo
67%
(5y)
19%
(1y)
61%
(3mo)

Klaviyo is a, established marketing automation platform focused on email and SMS for e commerce, widely used by online retailers to perso...

Workato

14,800 vol/mo
67%
(5y)
52%
(1y)
31%
(3mo)

Workato is an enterprise iPaaS (integration platform as a service) that enables users to create automated workflows across apps and data ...

SentinelOne

33,100 vol/mo
67%
(5y)
58%
(1y)
35%
(3mo)

SentinelOne is a cybersecurity company known for its autonomous endpoint protection platform leveraging AI for threat detection, response...

66%
(5y)
99%
(1y)
51%
(3mo)

Keyword research is a foundational SEO and digital marketing practice focused on identifying and prioritizing search terms that target au...

Readwise

6,600 vol/mo
66%
(5y)
52%
(1y)
-3%
(3mo)

Readwise is a service that helps users capture, organize, and revisit highlights and notes from books, articles, and other content to imp...

KBM

4,400 vol/mo
65%
(5y)
49%
(1y)
6%
(3mo)

KBM is a, multi context term referring to various entities and concepts, including a Russian defense design bureau (KB Mashinostroyeniya)...

64%
(5y)
23%
(1y)
21%
(3mo)

Squarespace Designer refers to the professional ecosystem around using Squarespace as a primary website building platform, emphasizing hi...

HDFC Bank

49,500 vol/mo
63%
(5y)
95%
(1y)
-13%
(3mo)

HDFC Bank is a leading Indian private sector bank offering a wide range of banking and financial services, including retail and corporate...

Care Work

2,400 vol/mo
62%
(5y)
58%
(1y)
32%
(3mo)
59%
(5y)
74%
(1y)
26%
(3mo)

Microsoft Dynamics 365 is a, established cloud based suite of business applications by Microsoft that combines ERP and CRM capabilities w...

Corporate Lawyer

12,100 vol/mo
59%
(5y)
48%
(1y)
17%
(3mo)

Corporate law as a trend topic centers on the growth of in house legal teams, increasing regulatory complexity, and rising adoption of le...

YouTube Ads

18,100 vol/mo
59%
(5y)
54%
(1y)
-12%
(3mo)

YouTube Ads is a, established topic describing the use of advertising on YouTube across formats like TrueView, skippable ads, bumper ads,...

Remote Hiring

880 vol/mo
59%
(5y)
43%
(1y)
21%
(3mo)

Remote Hiring refers to the practice of recruiting and onboarding employees who work from locations outside traditional office environmen...

Happy HR

246,000 vol/mo
58%
(5y)
55%
(1y)
17%
(3mo)

Happy HR is a trend focused on integrating employee happiness and wellbeing into human resources strategy, leveraging software, culture i...

Last Mile

5,400 vol/mo
55%
(5y)
51%
(1y)
5%
(3mo)

Last Mile refers to the final leg of the delivery process from a distribution center or local hub to the end consumer's doorstep, a criti...

SevenRooms

12,100 vol/mo
55%
(5y)
42%
(1y)
26%
(3mo)

One Concern

260 vol/mo
55%
(5y)
10%
(1y)
29%
(3mo)

One Concern is a company that applies AI and geospatial analytics to model disaster risk, optimize resilience planning, and aid emergency...

Scribe

135,000 vol/mo
55%
(5y)
8%
(1y)
1%
(3mo)

Scribe refers to a growing family of AI powered transcription, documentation, and process writing tools spanning medical, enterprise work...

Snapchat Ads

8,100 vol/mo
54%
(5y)
2%
(1y)
15%
(3mo)

Snapchat Ads is a digital advertising platform by Snap Inc. that enables brands to run targeted, immersive ads within Snapchat's AR enabl...

ShipHero

27,100 vol/mo
54%
(5y)
43%
(1y)
10%
(3mo)

ShipHero is a cloud based order management and fulfillment platform that provides warehouse management, shipping, and omnichannel fulfill...

Unbiased

12,100 vol/mo
53%
(5y)
-4%
(1y)
17%
(3mo)

Unbiased refers to the ongoing discourse and tooling around reducing bias and increasing fairness in artificial intelligence systems, wit...

Emergency Kit

12,100 vol/mo
53%
(5y)
63%
(1y)
97%
(3mo)

Emergency kits are curated sets of essential supplies designed to sustain individuals during emergencies. The topic encompasses home safe...

Snyk

14,800 vol/mo
53%
(5y)
31%
(1y)
48%
(3mo)

Snyk is a developer first application security platform that helps teams find, fix, and monitor vulnerabilities in open source dependenci...

Aircall

14,800 vol/mo
52%
(5y)
42%
(1y)
46%
(3mo)

Itemize

12,100 vol/mo
51%
(5y)
28%
(1y)
37%
(3mo)

Itemize is a fintech company specializing in AI powered line item automation for finance operations, enabling real time data extraction, ...

Baratza

5,400 vol/mo
50%
(5y)
48%
(1y)
21%
(3mo)

Baratza is a well established brand in the coffee industry known for its range of high precision coffee grinders favored by home enthusia...

Hack The Box

18,100 vol/mo
50%
(5y)
37%
(1y)
9%
(3mo)

Hack The Box is a cybersecurity training and hands on penetration testing platform that provides labs, challenges, and career oriented co...

Sunsama

8,100 vol/mo
50%
(5y)
34%
(1y)
12%
(3mo)

Apply For A Job

9,900 vol/mo
49%
(5y)
34%
(1y)
8%
(3mo)

Apply For A Job is a long standing process that has evolved with digital hiring tools, applicant tracking systems, and AI driven screenin...

At-Will

1,600 vol/mo
49%
(5y)
84%
(1y)
62%
(3mo)

At will employment is a longstanding labor law doctrine in the United States that allows either the employer or the employee to terminate...

Printify

301,000 vol/mo
49%
(5y)
0%
(1y)
2%
(3mo)

Printify is a leading print on demand (POD) platform that enables e commerce merchants to design and sell custom products without invento...

49%
(5y)
65%
(1y)
52%
(3mo)

Cloud Computing Security is a and established field focusing on protecting data, workloads, and access in cloud environments across IaaS,...

Glue Up

2,900 vol/mo
49%
(5y)
56%
(1y)
53%
(3mo)

Glue Up is a unified platform that combines event management, membership management, and CRM capabilities to help organizations run commu...

BackerKit

27,100 vol/mo
49%
(5y)
12%
(1y)
47%
(3mo)

BackerKit is a, established post campaign and fulfillment platform used by crowdfunding creators to manage backer surveys, add ons, shipp...

AppFolio

110,000 vol/mo
49%
(5y)
29%
(1y)
32%
(3mo)

AppFolio is a, established cloud based property management software company that serves multifamily, single family, and commercial proper...

KeePassXC

9,900 vol/mo
49%
(5y)
39%
(1y)
17%
(3mo)

KeePassXC is a cross platform open source password manager that derives from KeePass and integrates with KeePassXC Browser, offering loca...

Workiva

22,200 vol/mo
48%
(5y)
11%
(1y)
43%
(3mo)

Workiva is a cloud based platform for connected reporting, compliance, and governance, enabling organizations to automate and link financ...

Hyros

4,400 vol/mo
48%
(5y)
34%
(1y)
0%
(3mo)

HYROS is a world, mature attribution and ad tracking platform used by marketers to measure and optimize cross channel advertising perform...

Data Visualization

14,800 vol/mo
48%
(5y)
65%
(1y)
49%
(3mo)

Data visualization is the practice of representing data graphically to communicate insights effectively. It encompasses charts, dashboard...

Content Marketer

301,000 vol/mo
48%
(5y)
-3%
(1y)
31%
(3mo)

Content Marketer is a professional focus and practice centered on creating, distributing, and optimizing content to attract, engage, and ...

File Box

12,100 vol/mo
48%
(5y)
62%
(1y)
43%
(3mo)

File Box represents a category of modern file storage, sharing, and document management solutions, with emphasis on enterprise grade secu...

Clari

8,100 vol/mo
47%
(5y)
29%
(1y)
29%
(3mo)

Clari is an AI powered revenue operations platform that automates sales forecasting, pipeline visibility, and deal execution insights to ...

Cross Selling

5,400 vol/mo
47%
(5y)
88%
(1y)
10%
(3mo)

Cross selling is a widespread business practice where sellers promote additional products or services to existing customers to increase s...

47%
(5y)
13%
(1y)
23%
(3mo)

Effective communication is the structured practice of conveying information clearly and credibly to achieve understanding, alignment, and...

Attribution

22,200 vol/mo
47%
(5y)
92%
(1y)
40%
(3mo)

Attribution refers to the practice and systems used to assign credit for consumer actions across multiple marketing touchpoints, channels...

InStride

3,600 vol/mo
47%
(5y)
22%
(1y)
29%
(3mo)

InStride is a enterprise education platform that partners with employers and higher education institutions to provide pathway programs, t...

Backmarket

450,000 vol/mo
46%
(5y)
15%
(1y)
-6%
(3mo)

Paywalls

14,800 vol/mo
46%
(5y)
25%
(1y)
32%
(3mo)

Paywalls refer to content access restrictions on news outlets, media sites, and digital publishers that require a paid subscription or lo...

Kevel

1,300 vol/mo
46%
(5y)
13%
(1y)
5%
(3mo)

Kevel is an ad tech company known for providing a developer friendly API driven ad serving and monetization platform that enables publish...

Badge Reel

27,100 vol/mo
45%
(5y)
28%
(1y)
34%
(3mo)

ShipBob

14,800 vol/mo
45%
(5y)
71%
(1y)
17%
(3mo)

ShipBob is a company providing tech enabled warehousing and e commerce order fulfillment, enabling brands to store inventory and ship ord...

Customer Success

3,600 vol/mo
44%
(5y)
72%
(1y)
36%
(3mo)

Customer Success is a business discipline and software category focused on ensuring customers achieve desired outcomes while maximizing p...

Hire Talent

1,600 vol/mo
44%
(5y)
47%
(1y)
27%
(3mo)

Hire Talent refers to the ongoing emphasis on attracting, recruiting, and retaining skilled workers, driven by persistent talent shortage...