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Discover Trends in Marketing

We surface rapidly growing trends in Marketing before they take off.

Sales Source

70 vol/mo
227%
(5y)
258%
(1y)
67%
(3mo)

Sales Source refers to a set of real world B2B sales enablement and sourcing entities and platforms that facilitate finding, validating, ...

223%
(5y)
422%
(1y)
6%
(3mo)

Digital analytics is the practice of collecting, measuring, analyzing, and acting on data generated by user interactions across digital c...

Yodeck

14,800 vol/mo
221%
(5y)
33%
(1y)
1%
(3mo)

Yodeck is a digital signage platform that enables remote creation and management of on screen displays using inexpensive hardware like Ra...

199%
(5y)
218%
(1y)
24%
(3mo)

Sustainable Marketing is the strategic practice of promoting products and brands by integrating environmental and social responsibility i...

196%
(5y)
200%
(1y)
53%
(3mo)

Corporate Power is a concept referring to the influence large corporations exert over markets, policy, and society through economics, lob...

Content Creation

5,400 vol/mo
193%
(5y)
155%
(1y)
28%
(3mo)

Content Creation is a broad, established trend centered on the production and distribution of user generated, AI assisted, and profession...

Brave Ads

170 vol/mo
184%
(5y)
101%
(1y)
32%
(3mo)

Brave Ads refers to Brave Software's privacy preserving ad platform integrated with the Brave browser, leveraging the Basic Attention Tok...

Substack

550,000 vol/mo
183%
(5y)
84%
(1y)
26%
(3mo)

Substack is a platform that enables writers to publish newsletters and monetize through paid subscriptions, simultaneously serving as a c...

181%
(5y)
140%
(1y)
49%
(3mo)

Dynamic Creative refers to dynamic creative optimization (DCO) in advertising, where ad creatives are automatically generated and optimiz...

Customer Labs

50 vol/mo
181%
(5y)
320%
(1y)
32%
(3mo)

Customer Labs refers to a set of entities and concepts around dedicated customer centric strategy, data platforms, and transformation ser...

FutureProof

6,600 vol/mo
180%
(5y)
67%
(1y)
82%
(3mo)

FutureProof refers to a broad set of initiatives and brands focused on preparing organizations, systems, and individuals for near to lon...

Data Storytelling

4,400 vol/mo
174%
(5y)
174%
(1y)
46%
(3mo)

Data storytelling is the practice of turning data analyses into compelling, accessible narratives that drive decision making, leveraging ...

StackAdapt

8,100 vol/mo
173%
(5y)
59%
(1y)
2%
(3mo)

StackAdapt is a programmatic advertising platform (a demand side platform) that enables advertisers to plan, execute, and optimize digita...

Hightouch

12,100 vol/mo
172%
(5y)
65%
(1y)
5%
(3mo)

Hightouch is a data activation platform that enables Businesses to sync data from a data warehouse to downstream tools like marketing, an...

CreatorIQ

8,100 vol/mo
172%
(5y)
238%
(1y)
28%
(3mo)

CreatorIQ is a cloud based influencer marketing platform that provides end to end management of influencer campaigns, creator discovery, ...

Growth Marketing

2,400 vol/mo
167%
(5y)
193%
(1y)
43%
(3mo)

Growth marketing is a data driven approach to acquiring, retaining, and expanding a customer base through rigorous experimentation, analy...

Revenued

2,900 vol/mo
162%
(5y)
19%
(1y)
-11%
(3mo)

Revenued is a company offering revenue based financing and related financial services, positioning itself as a source of fast, non diluti...

Dark Social

390 vol/mo
162%
(5y)
132%
(1y)
49%
(3mo)

Dark Social refers to the share activity that occurs privately through direct messages, chats, email, and other non public channels, whic...

160%
(5y)
292%
(1y)
26%
(3mo)

Recruitment Marketing is a strategic approach focused on attracting, engaging, and nurturing prospective candidates through branded conte...

159%
(5y)
193%
(1y)
-11%
(3mo)

Content Writing Services refer to professional services that produce written content for businesses, including articles, blog posts, whit...

Technical SEO

2,400 vol/mo
153%
(5y)
281%
(1y)
2%
(3mo)

Technical SEO is a, well established discipline focused on optimizing a website's technical infrastructure to improve search engine visib...