Trends is free while in Beta

Discover Trends in Marketing

We surface rapidly growing trends in Marketing before they take off.

Cold Email

3,600 vol/mo
108%
(5y)
155%
(1y)
45%
(3mo)

Cold Email is a structured outreach technique used to contact potential customers or partners via unsolicited emails, often enhanced by p...

Semrush

90,500 vol/mo
106%
(5y)
123%
(1y)
63%
(3mo)

Semrush is an established all in one digital marketing platform used for SEO, PPC, content marketing, competitive analysis, and site audi...

Better Agency

480 vol/mo
103%
(5y)
89%
(1y)
18%
(3mo)

Better Agency is a insurance agency management/CRM platform used by independent insurance agencies to streamline policy administration, C...

103%
(5y)
299%
(1y)
-27%
(3mo)

Corporate Gift Cards are a growing trend in workplace rewards and client engagement, expanding beyond basic incentives to customizable, t...

Social Commerce

2,400 vol/mo
103%
(5y)
125%
(1y)
50%
(3mo)

Social commerce refers to the integration of e commerce directly within social media platforms, enabling users to discover, share, and pu...

SocialBee

6,600 vol/mo
101%
(5y)
110%
(1y)
-21%
(3mo)

SocialBee is a social media management platform that provides scheduling, content curation, and analytics to help individuals and teams m...

SubscribeStar

49,500 vol/mo
100%
(5y)
8%
(1y)
2%
(3mo)

SubscribeStar is a subscription based content platform that enables creators to monetize direct fan support by offering paid subscription...

Own The Moment

480 vol/mo
95%
(5y)
52%
(1y)
5%
(3mo)

Own The Moment is a, recurring marketing and branding motif used by multiple brands to encourage consumers to seize, express, or capitali...

SocialPilot

8,100 vol/mo
95%
(5y)
130%
(1y)
11%
(3mo)

SocialPilot is a existing social media management platform used by individuals and agencies to schedule posts, collaborate on content, an...

Upfluence

8,100 vol/mo
95%
(5y)
83%
(1y)
13%
(3mo)

Upfluence is a influencer marketing platform that enables brands to discover influencers, manage campaigns, and measure impact across soc...

Lead Scoring

1,300 vol/mo
92%
(5y)
154%
(1y)
35%
(3mo)

Lead scoring is a mature marketing and sales optimization practice that ranks prospects by their likelihood to convert based on engagemen...

91%
(5y)
65%
(1y)
34%
(3mo)

Creator Marketplace is a platform category and ecosystem where brands, agencies, and platforms connect with content creators to collabora...

90%
(5y)
79%
(1y)
19%
(3mo)

Digital Marketing Agency refers to firms that design and execute online marketing strategies across channels such as search, social, cont...

vidIQ

60,500 vol/mo
89%
(5y)
24%
(1y)
26%
(3mo)

vidIQ is a YouTube optimization and analytics platform that provides keyword research, SEO insights, tag recommendations, competitive ana...

89%
(5y)
28%
(1y)
6%
(3mo)

Digital Marketing Course is a widely recognized category of training programs that teach core concepts and practical skills in online mar...

Pepper Content

320 vol/mo
87%
(5y)
86%
(1y)
50%
(3mo)

Pepper Content is a company operating a content marketplace and managed content services platform that connects brands with freelance wri...

Social Listening

2,900 vol/mo
86%
(5y)
80%
(1y)
33%
(3mo)

Social listening is the practice of monitoring digital conversations across social media, forums, blogs, and other online channels to und...

Dark Pattern

4,400 vol/mo
85%
(5y)
61%
(1y)
75%
(3mo)

Dark pattern refers to user interface design techniques crafted to manipulate users into taking actions that may not be in their best int...

Mailerlite

49,500 vol/mo
85%
(5y)
125%
(1y)
145%
(3mo)

MailerLite is a email marketing and automation platform used by businesses to manage newsletters, campaigns, and customer communications.

Local SEO

18,100 vol/mo
84%
(5y)
128%
(1y)
21%
(3mo)

Local SEO is a mature but evolving optimization discipline focused on improving visibility for businesses within local search results, ma...

Micro Influencers

3,600 vol/mo
83%
(5y)
79%
(1y)
28%
(3mo)

Micro influencers are social media creators with small to mid sized followings who deliver high engagement rates and niche audience relev...