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Discover Trends in Marketing

We surface rapidly growing trends in Marketing before they take off.

Yotpo

8,100 vol/mo
89%
(5y)
126%
(1y)
30%
(3mo)
88%
(5y)
14%
(1y)
15%
(3mo)

Marketing As A Service is a business model in which specialized agencies and platforms provide outsourced marketing capabilities as a ser...

Social Listening

2,400 vol/mo
87%
(5y)
80%
(1y)
24%
(3mo)

Social listening is the practice of monitoring digital conversations across social media, forums, blogs, and other online channels to und...

vidIQ

60,500 vol/mo
86%
(5y)
32%
(1y)
18%
(3mo)

vidIQ is a YouTube optimization and analytics platform that provides keyword research, SEO insights, tag recommendations, competitive ana...

Ecommerce SEO

3,600 vol/mo
86%
(5y)
58%
(1y)
64%
(3mo)

Paid Social

880 vol/mo
84%
(5y)
55%
(1y)
12%
(3mo)

Content Writing

3,600 vol/mo
83%
(5y)
97%
(1y)
22%
(3mo)

Content writing is a well established field experiencing renewed momentum due to AI assisted writing tools, content automation platforms,...

83%
(5y)
161%
(1y)
25%
(3mo)

Shopify SEO

2,900 vol/mo
82%
(5y)
55%
(1y)
55%
(3mo)

Shopify SEO refers to the optimization practices and tools used to improve product, category, and content visibility within the Shopify e...

Lower Cost

5,400 vol/mo
82%
(5y)
60%
(1y)
31%
(3mo)

Lower Cost is a broad, enduring business trend focused on reducing operational, production, and go to market expenses through efficiency,...

SocialBee

6,600 vol/mo
82%
(5y)
125%
(1y)
-19%
(3mo)

SocialBee is a social media management platform that provides scheduling, content curation, and analytics to help individuals and teams m...

Upfluence

8,100 vol/mo
78%
(5y)
71%
(1y)
13%
(3mo)

Upfluence is a influencer marketing platform that enables brands to discover influencers, manage campaigns, and measure impact across soc...

RocketReach

49,500 vol/mo
78%
(5y)
56%
(1y)
148%
(3mo)

RocketReach is a, established platform that provides business contact information and professional signals, used for sales, recruiting, a...

Birdeye

22,200 vol/mo
77%
(5y)
36%
(1y)
90%
(3mo)

Birdeye is a leading customer reviews and reputation management platform used by businesses to collect, monitor, and respond to online re...

First-Mover

880 vol/mo
76%
(5y)
-31%
(1y)
122%
(3mo)

First Mover refers to the strategic and competitive advantages gained by being the initial entrant in a new market or adopting a disrupti...

Fresha

14,800 vol/mo
76%
(5y)
71%
(1y)
18%
(3mo)

Fresha is a company providing cloud based appointment scheduling and business management software for beauty, wellness, and spa businesse...

Ahrefs

6,600 vol/mo
75%
(5y)
-6%
(1y)
13%
(3mo)

Ahrefs is a leading SEO toolset used for backlink analysis, keyword research, content exploration, and site auditing. Its ongoing feature...

SEO Audit

8,100 vol/mo
73%
(5y)
58%
(1y)
46%
(3mo)

SEO Audit is a and established practice focused on evaluating and improving a website's technical SEO health, crawlability, indexability,...

Niche Marketing

4,400 vol/mo
73%
(5y)
117%
(1y)
48%
(3mo)

On Page SEO

3,600 vol/mo
72%
(5y)
39%
(1y)
14%
(3mo)

On Page SEO is the practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines, focusing ...

Digital Marketing

90,500 vol/mo
71%
(5y)
47%
(1y)
27%
(3mo)

Buy Me A Coffee

27,100 vol/mo
70%
(5y)
77%
(1y)
4%
(3mo)

Buy Me A Coffee is a micro donations platform enabling creators to receive small, direct payments from fans, typically via simple one tim...

Klaviyo

90,500 vol/mo
67%
(5y)
19%
(1y)
61%
(3mo)

Klaviyo is a, established marketing automation platform focused on email and SMS for e commerce, widely used by online retailers to perso...

66%
(5y)
99%
(1y)
51%
(3mo)

Keyword research is a foundational SEO and digital marketing practice focused on identifying and prioritizing search terms that target au...

A/B Testing

301,000 vol/mo
65%
(5y)
123%
(1y)
38%
(3mo)

KBM

4,400 vol/mo
65%
(5y)
49%
(1y)
6%
(3mo)

KBM is a, multi context term referring to various entities and concepts, including a Russian defense design bureau (KB Mashinostroyeniya)...

64%
(5y)
23%
(1y)
21%
(3mo)

Squarespace Designer refers to the professional ecosystem around using Squarespace as a primary website building platform, emphasizing hi...

Cookieless

110 vol/mo
64%
(5y)
65%
(1y)
80%
(3mo)

Cookieless refers to a shift away from third party cookies as the primary mechanism for tracking and targeting users online. Driven by pr...

SalesRabbit

5,400 vol/mo
63%
(5y)
-6%
(1y)
303%
(3mo)

SalesRabbit is a field sales and appointment scheduling platform used to generate, qualify, and book meetings with prospects, often via o...

63%
(5y)
156%
(1y)
-5%
(3mo)

TikTok Creator Marketplace is a platform within TikTok that connects brands with creators for sponsored content, affiliate campaigns, and...