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We surface rapidly growing trends in business before they take off.

EaaS

27,100 vol/mo
29%
(5y)
31%
(1y)
31%
(3mo)

Everything as a Service (EaaS) is the ongoing expansion of the as a service model to encompass a broad, integrated suite of software, pla...

JumpCloud

14,800 vol/mo
29%
(5y)
22%
(1y)
-12%
(3mo)

JumpCloud is a company providing cloud based identity and access management (IAM) and directory services, enabling centralized user authe...

Workable

14,800 vol/mo
28%
(5y)
30%
(1y)
9%
(3mo)

Workable is a cloud based recruitment software company that provides an applicant tracking system and recruitment workflow tools used by ...

28%
(5y)
7%
(1y)
20%
(3mo)

Water bottle carrier refers to accessories and systems designed to carry water bottles conveniently during activities such as hiking, run...

Product Manager

9,900 vol/mo
28%
(5y)
36%
(1y)
17%
(3mo)

Product Manager is a and enduring professional role focused on defining product strategy, prioritizing features, and coordinating cross f...

Fully Promoted

5,400 vol/mo
28%
(5y)
0%
(1y)
23%
(3mo)

Fully Promoted is a promotional products company that provides branded merchandise and marketing collateral to businesses. The topic refl...

Merch Cat

50 vol/mo
28%
(5y)
5%
(1y)
-34%
(3mo)

Merch Cat is a company offering artist centered merchandise management solutions, including a live show oriented POS and analytics platfo...

Dollarama

33,100 vol/mo
27%
(5y)
74%
(1y)
21%
(3mo)

Dollarama is a, long standing Canadian discount retail chain known for offering inexpensive everyday items, groceries, and household good...

Heja

2,900 vol/mo
27%
(5y)
-1%
(1y)
23%
(3mo)

Heja is a mobile first team management platform used by amateur sports teams to organize schedules, attendance, messaging, and RSVPs.

Sender

9,900 vol/mo
27%
(5y)
24%
(1y)
13%
(3mo)

Sender refers to a set of concepts and brands centered on messaging, email marketing, and outbound communications platforms that help bus...

27%
(5y)
29%
(1y)
5%
(3mo)

A Virtual Private Network (VPN) is a service that creates a secure, encrypted tunnel for internet traffic, enabling private browsing, byp...

Prologis

33,100 vol/mo
26%
(5y)
30%
(1y)
28%
(3mo)

Prologis is a leading global logistics real estate company (REIT) that owns, develops, and operates high quality logistics facilities wor...

Backlog

18,100 vol/mo
26%
(5y)
131%
(1y)
113%
(3mo)

Backlog is a and enduring concept in software development and project management, with current discussions focusing on backlog refinement...

Looka

18,100 vol/mo
26%
(5y)
-6%
(1y)
3%
(3mo)

Looka is an AI powered logo design and branding platform that helps individuals and businesses create logos and brand assets quickly usin...

ICON Homes

8,100 vol/mo
26%
(5y)
65%
(1y)
101%
(3mo)

ICON Homes refers to ICON, the Austin based construction technology company renowned for large scale 3D printed homes and related robotic...

Toggl Track

12,100 vol/mo
26%
(5y)
19%
(1y)
25%
(3mo)

Toggl Track is a, widely used cloud based time tracking and analytics tool designed to help individuals and teams log work hours, measure...

25%
(5y)
27%
(1y)
37%
(3mo)

Procurement specialists are increasingly central to digital supply chain transformation, leveraging e procurement platforms, data analyti...

Dealcloud

9,900 vol/mo
25%
(5y)
37%
(1y)
14%
(3mo)

DealCloud is a CRM and data management platform tailored for the financial services sector, particularly private equity, venture capital,...

Toptal

22,200 vol/mo
25%
(5y)
81%
(1y)
19%
(3mo)

Toptal is a global talent marketplace that connects enterprises with freelance software developers, designers, and product managers. The ...

Legal

60,500 vol/mo
25%
(5y)
32%
(1y)
18%
(3mo)

Legal is a foundational domain experiencing ongoing modernization through legal tech, automation, and access to justice initiatives, driv...

Digital Signature

18,100 vol/mo
25%
(5y)
61%
(1y)
82%
(3mo)

Zenoti

14,800 vol/mo
25%
(5y)
19%
(1y)
1%
(3mo)

Zenoti is a leading cloud based software platform for managing spa, salon, and wellness businesses, reflecting a broader shift toward int...

Gumroad

135,000 vol/mo
25%
(5y)
10%
(1y)
30%
(3mo)

Gumroad is a digital storefront platform that enables creators to sell digital products and memberships directly to their audience, facil...

24%
(5y)
16%
(1y)
12%
(3mo)

Freight Marketplace refers to online platforms that connect shippers with carriers to book and manage freight shipments, enabling real ti...

4 Day Week

880 vol/mo
24%
(5y)
26%
(1y)
33%
(3mo)

The 4 Day Week trend refers to organizations experimenting with reducing the standard workweek to four days while maintaining pay or prod...

BambooHR

90,500 vol/mo
24%
(5y)
17%
(1y)
26%
(3mo)

BambooHR is a cloud based human resources software platform aimed at small to mid sized businesses, providing HRIS, applicant tracking, o...

SignalHire

8,100 vol/mo
24%
(5y)
130%
(1y)
79%
(3mo)

SignalHire is a recruitment and people search platform that provides contact information and sourcing tools for professionals, recruiters...

Hiring

110,000 vol/mo
24%
(5y)
14%
(1y)
13%
(3mo)

Hiring describes the ongoing evolution of recruitment and talent acquisition, driven by skills based hiring, AI enabled screening, remote...

Cyclr

260 vol/mo
24%
(5y)
9%
(1y)
-2%
(3mo)

Cyclr is a low code integration platform as a service (iPaaS) that enables teams to build, automate, and manage integrations between SaaS...

24%
(5y)
-1%
(1y)
13%
(3mo)

CMS 1500 Claim Form is the standard paper and electronic claim form used in the United States by healthcare providers to bill insurance p...

Kajabi

49,500 vol/mo
24%
(5y)
6%
(1y)
2%
(3mo)

Kajabi is a comprehensive all in one online business platform that enables creators to build, market, and sell online courses, membership...

Backlink

6,600 vol/mo
24%
(5y)
57%
(1y)
32%
(3mo)

Backlinks are a foundational SEO signal representing external URLs pointing to a site, influencing search rankings, domain authority, and...

CIENCE

1,600 vol/mo
23%
(5y)
6%
(1y)
-1%
(3mo)

CIENCE is a company specializing in outsourced outbound sales and lead generation services, often cited in discussions about scalable B2B...

Law

135,000 vol/mo
23%
(5y)
22%
(1y)
13%
(3mo)

Law as a trending topic reflects the ongoing digitization and modernization of legal services, including AI assisted research, online dis...

Peraton

40,500 vol/mo
23%
(5y)
8%
(1y)
-7%
(3mo)

Peraton is a U.S. national security technology company delivering government solutions in defense, intelligence, space, cyber, and homela...

Linksquares

2,900 vol/mo
23%
(5y)
72%
(1y)
52%
(3mo)

Linksquares is a contract lifecycle management (CLM) and contract analytics platform that uses AI to extract, analyze, and summarize cont...

22%
(5y)
24%
(1y)
16%
(3mo)

Globalization Partners is a company that provides global employment solutions, enabling businesses to hire and onboard employees internat...

Pipiads

3,600 vol/mo
22%
(5y)
9999%+
(1y)
9999%+
(3mo)

Pipiads is a ad intelligence platform focused on TikTok and Facebook ad spying and library insights for ecommerce and dropshipping teams.

Census

60,500 vol/mo
22%
(5y)
77%
(1y)
104%
(3mo)

Census is the official population count and demographic snapshot conducted by governments, used for political representation, funding all...

SendGrid

60,500 vol/mo
22%
(5y)
27%
(1y)
8%
(3mo)

SendGrid is a cloud based email delivery service that specializes in transactional and marketing emails; it operates as part of Twilio af...

Diesel Laptops

6,600 vol/mo
22%
(5y)
47%
(1y)
20%
(3mo)

Diesel Laptops is a business that provides specialized diagnostic tools and training for diesel engines and heavy duty equipment, widely ...

Suitsupply

90,500 vol/mo
22%
(5y)
14%
(1y)
6%
(3mo)

Suitsupply is a, established men's fashion retailer known for modern suits and tailored apparel, with a global presence and a strategy co...

Loomly

14,800 vol/mo
22%
(5y)
-15%
(1y)
-8%
(3mo)

Loomly is a social media management and content calendar platform that has gained recognition as brands seek streamlined workflow, collab...

Softride

590 vol/mo
21%
(5y)
18%
(1y)
33%
(3mo)

Softride is a, historical and ongoing brand best known for beam style bicycle frames and later for hitch mounted bike racks and towing ac...

Gift Cards

14,800 vol/mo
21%
(5y)
13%
(1y)
-41%
(3mo)

Gift cards are a mature but evolving market driven by digital delivery, e commerce integration, and experiential gifting. The trend encom...

GoShare

22,200 vol/mo
21%
(5y)
24%
(1y)
16%
(3mo)

GoShare is a on demand logistics platform connecting independent delivery professionals with businesses and consumers for last mile deliv...

Storybrand

2,900 vol/mo
21%
(5y)
23%
(1y)
11%
(3mo)

StoryBrand is a marketing framework and brand storytelling methodology created by Donald Miller that helps businesses clarify their messa...

Pinduoduo

9,900 vol/mo
21%
(5y)
121%
(1y)
24%
(3mo)

Pinduoduo is a leading Chinese social e commerce platform that leverages group buying and social分享 to offer discounted products, expa...

Coupa

60,500 vol/mo
21%
(5y)
19%
(1y)
-2%
(3mo)

Coupa is a leading cloud based spend management platform that enables organizations to optimize procurement, invoicing, and expense manag...

Public Adjuster

14,800 vol/mo
21%
(5y)
28%
(1y)
33%
(3mo)

Public adjusters are licensed professionals who represent policyholders in negotiating with insurance companies to maximize claims. The t...

Checkr

60,500 vol/mo
21%
(5y)
14%
(1y)
5%
(3mo)

Checkr is a background check platform used by companies to screen candidates, contractors, and employees, integrating with hiring workflo...

Team Bonding

1,900 vol/mo
20%
(5y)
13%
(1y)
30%
(3mo)

Team bonding is a, established trend focused on structured activities and programs designed to improve collaboration, communication, trus...

Extra Space

33,100 vol/mo
20%
(5y)
10%
(1y)
16%
(3mo)

Extra Space refers to the growing demand for additional storage solutions and optimization of existing space, driven by urbanization, hou...

Power BI

368,000 vol/mo
20%
(5y)
0%
(1y)
16%
(3mo)

Power BI is a, well established business intelligence and data visualization platform by Microsoft that enables organizations to connect ...

20%
(5y)
30%
(1y)
59%
(3mo)

Regulatory Affairs is a, established field focused on ensuring products, especially in healthcare and life sciences, meet all laws, guide...

20%
(5y)
35%
(1y)
50%
(3mo)

Content Strategist is a role in marketing and communications focused on planning, guiding, and optimizing long term content initiatives a...

20%
(5y)
19%
(1y)
20%
(3mo)

Business Envelopes refer to the market and use of branded, premium, and sustainable envelopes for professional communications and direct ...

Paperpile

6,600 vol/mo
20%
(5y)
-3%
(1y)
7%
(3mo)

Paperpile is a cloud based reference management tool designed to help researchers organize papers, PDFs, and citations with integrations ...

AhaSlides

9,900 vol/mo
20%
(5y)
52%
(1y)
14%
(3mo)

AhaSlides is a, established cloud based audience engagement and interactive presentation platform that enables presenters to incorporate ...

SmartRecruiters

9,900 vol/mo
20%
(5y)
53%
(1y)
20%
(3mo)

SmartRecruiters is a leading cloud based recruitment software platform that enables organizations to manage job postings, applicant track...

SEO Copywriting

1,600 vol/mo
20%
(5y)
30%
(1y)
-1%
(3mo)

SEO copywriting is the practice of creating content that is both valuable to readers and optimized for search engines to improve organic ...

Willful

12,100 vol/mo
20%
(5y)
18%
(1y)
25%
(3mo)

Willful is a company and product category: an online platform that helps individuals create legally valid wills and related estate planni...

Slido

74,000 vol/mo
19%
(5y)
0%
(1y)
-7%
(3mo)

Slido is a, established interactive event platform that enables live polls, Q&A, and audience participation features to enhance meetings,...

Adecco Staffing

90,500 vol/mo
19%
(5y)
21%
(1y)
-6%
(3mo)

Adecco Staffing is a global staffing and workforce solutions company that connects talent with employers across industries, driving trend...

Egift Card

27,100 vol/mo
19%
(5y)
11%
(1y)
-27%
(3mo)

Egift cards are digital gift cards delivered electronically for use online or in store, widely adopted across retail, hospitality and dig...

Employee Engagement

301,000 vol/mo
18%
(5y)
123%
(1y)
94%
(3mo)

Employee engagement is a and enduring topic focusing on how organizations measure, improve, and sustain employee motivation, commitment, ...

Domain Name

40,500 vol/mo
18%
(5y)
39%
(1y)
44%
(3mo)

Domain name strategy is increasingly central to online identity, branding, and monetization, with shifts toward premium domains, shorter ...

Lienholder

14,800 vol/mo
18%
(5y)
7%
(1y)
2%
(3mo)

Lienholder is a legitimate legal and financial concept describing a party that holds a security interest in property to secure a debt, co...

Zadig & Voltaire

18,100 vol/mo
18%
(5y)
18%
(1y)
14%
(3mo)

Zadig & Voltaire is a French luxury fashion brand known for its rock inspired silhouettes and casual chic aesthetic. The topic is trendin...

Cloudbeds

8,100 vol/mo
17%
(5y)
44%
(1y)
30%
(3mo)

Cloudbeds represents a, established trend in hospitality tech where cloud based PMS and integrated solutions enable hotels, hostels, and ...

Brown Envelopes

1,900 vol/mo
17%
(5y)
33%
(1y)
21%
(3mo)

Brown Envelopes refer to the historical concept of bribe payments associated with brown paper envelopes, often used as a shorthand for co...

Red Tape

12,100 vol/mo
17%
(5y)
33%
(1y)
87%
(3mo)

Red tape refers to bureaucratic processes and regulatory hurdles that impede decision making and efficiency. The trend highlights efforts...

Sourcepoint

3,600 vol/mo
17%
(5y)
15%
(1y)
50%
(3mo)

Sourcepoint is a privacy and consent management platform provider that enables publishers and advertisers to implement compliant user con...

17%
(5y)
9%
(1y)
9%
(3mo)

Customer Service Telephone Number is recognized as a, longstanding concept; the trend framing emphasizes the accessibility and visibility...

Clipboard Health

22,200 vol/mo
16%
(5y)
-2%
(1y)
32%
(3mo)

Clipboard Health is a on demand healthcare staffing platform that connects hospitals and clinics with nurses and allied professionals, ex...

Surfer SEO

8,100 vol/mo
16%
(5y)
74%
(1y)
26%
(3mo)

Surfer SEO is a, established tool and brand that specializes in on page optimization and content SEO, providing data driven guidance to i...

Celonis

12,100 vol/mo
16%
(5y)
40%
(1y)
-3%
(3mo)

Celonis is a leading process mining software company that enables organizations to discover, monitor, and optimize business processes by ...

Career Jobs

14,800 vol/mo
16%
(5y)
2%
(1y)
17%
(3mo)

Career Jobs is a broad, established domain covering labor markets, job search platforms, recruitment practices, and career development ac...

Coliving

5,400 vol/mo
16%
(5y)
35%
(1y)
23%
(3mo)

Coliving is a housing model where individuals share a fully furnished living space and common areas, typically with private bedrooms, com...

KnowBe4

74,000 vol/mo
16%
(5y)
10%
(1y)
-6%
(3mo)

KnowBe4 is a leading provider of security awareness training and phishing simulation platforms that help organizations train employees to...

7shifts

60,500 vol/mo
15%
(5y)
15%
(1y)
-1%
(3mo)

7shifts is a cloud based hospitality and retail workforce scheduling and time tracking platform that helps managers optimize staff roster...

PandaDoc

60,500 vol/mo
15%
(5y)
9%
(1y)
0%
(3mo)

PandaDoc is a document automation and e signature platform that helps businesses create, send, track, and sign proposals, contracts, and ...

Guidehouse

27,100 vol/mo
15%
(5y)
-2%
(1y)
18%
(3mo)

Guidehouse is a, established global management and technology consulting firm known for public sector and healthcare consulting, risk man...

Screaming Frog

14,800 vol/mo
15%
(5y)
18%
(1y)
11%
(3mo)

Screaming Frog is a, widely used SEO crawling tool and brand that analyzes website structure, links, metadata, and technical SEO issues t...

Roomies

110,000 vol/mo
15%
(5y)
51%
(1y)
0%
(3mo)

Roomies refers to the ecosystem of roommate finding platforms and services commonly used to locate, match, and manage shared living arran...

Curion

9,900 vol/mo
15%
(5y)
6%
(1y)
0%
(3mo)

Curion is a company specializing in sensory and consumer research, known for providing lab based and digital sensory testing solutions to...

Contentful

14,800 vol/mo
15%
(5y)
13%
(1y)
28%
(3mo)

Contentful is a leading headless content management system (CMS) that enables developers to manage content across multiple channels via A...

14%
(5y)
66%
(1y)
-7%
(3mo)

Sign Up Bonus Apps are mobile applications that offer incentives such as cash, free stock, or credit to new users upon completing registr...

BitSight

5,400 vol/mo
14%
(5y)
33%
(1y)
4%
(3mo)

BitSight represents a growing trend in quantifying cyber risk through continuous security ratings, enabling enterprises to monitor, compa...

Instawork

40,500 vol/mo
14%
(5y)
26%
(1y)
-8%
(3mo)

Instawork is an on demand staffing platform that matches employers with hourly workers, primarily in hospitality and service sectors, ena...

H Mart

1,830,000 vol/mo
14%
(5y)
17%
(1y)
0%
(3mo)

H Mart is a prominent Asian American and multicultural grocery supermarket chain expanding its footprint and elevating product variety, p...

SignNow

49,500 vol/mo
14%
(5y)
12%
(1y)
0%
(3mo)

SignNow is a cloud based electronic signature platform enabling legally binding e signatures and document workflows.

Evernest

6,600 vol/mo
14%
(5y)
3%
(1y)
12%
(3mo)

Evernest is a estate services company that focuses on property management, rental services, and related real estate solutions, positionin...

Fed

90,500 vol/mo
13%
(5y)
17%
(1y)
-2%
(3mo)

Fed refers to the Federal Reserve and its monetary policy actions, including rate decisions, balance sheet adjustments, and macroprudenti...

Invaluable

110,000 vol/mo
13%
(5y)
-26%
(1y)
-1%
(3mo)

Invaluable is a longstanding online auction marketplace focused on antiques, fine art, and collectibles, recently highlighted as part of ...

Online Arbitrage

1,000 vol/mo
13%
(5y)
107%
(1y)
31%
(3mo)

Online arbitrage is the practice of buying products at lower online prices and reselling them at a profit on other marketplaces, driven b...

Executive Desks

22,200 vol/mo
13%
(5y)
31%
(1y)
-2%
(3mo)

Executive Desks refer to premium, often customizable workstations designed for leaders and executives, emphasizing ergonomic design, heig...

Tegus

60,500 vol/mo
13%
(5y)
22%
(1y)
-3%
(3mo)

Tegus is a company that operates as a market intelligence and research platform, enabling investors and business teams to access expert i...

75F

1,300 vol/mo
12%
(5y)
10%
(1y)
21%
(3mo)

75F is a company specializing in AI powered, IoT enabled smart building climate control and automation solutions aimed at energy efficien...

JobNimbus

18,100 vol/mo
12%
(5y)
12%
(1y)
18%
(3mo)

JobNimbus is a contractor focused CRM and project management platform used to manage leads, customers, jobs, and billing within construct...

Percipio

12,100 vol/mo
12%
(5y)
-1%
(1y)
8%
(3mo)

Percipio is Skillsoft's cloud based learning platform that offers curated and adaptive enterprise learning content, targeting workforce d...

Birthday Card

110,000 vol/mo
12%
(5y)
16%
(1y)
20%
(3mo)

Birthday cards remain a mainstream cultural product, with growing emphasis on personalized digital formats, AI assisted customization, ec...

Oneup

14,800 vol/mo
12%
(5y)
2%
(1y)
0%
(3mo)

OneUp is a, multi entity brand name appearing across several domains, most notably a social media scheduling SaaS platform called OneUp a...

Spar

60,500 vol/mo
12%
(5y)
28%
(1y)
31%
(3mo)

Spar is a global supermarket brand operating a franchise model across multiple countries, emphasizing local store autonomy, community foc...

HoneyBook

40,500 vol/mo
11%
(5y)
16%
(1y)
-3%
(3mo)

HoneyBook is a client management and business workflow platform for service based professionals; the topic reflects ongoing attention to ...

Exponent

27,100 vol/mo
11%
(5y)
0%
(1y)
29%
(3mo)

Exponent is a company specializing in scientific consulting and engineering analysis, widely recognized for expert services in due dilige...

Aelf

2,400 vol/mo
11%
(5y)
10%
(1y)
11%
(3mo)

Aelf is a blockchain platform focusing on high performance, scalable, and cross chain capabilities, aimed at enabling enterprise grade de...

Qualys

12,100 vol/mo
10%
(5y)
9%
(1y)
17%
(3mo)

Qualys is a cybersecurity company specializing in cloud based vulnerability management and security compliance solutions, widely recogniz...

Avalara

27,100 vol/mo
10%
(5y)
10%
(1y)
24%
(3mo)

Avalara is a company providing cloud based tax compliance automation and related services for businesses, helping automate sales, use, an...

Paid Family Leave

33,100 vol/mo
10%
(5y)
15%
(1y)
11%
(3mo)

Paid Family Leave is a, longstanding policy concept and a growing corporate benefit initiative where employees receive paid time off to c...

Amperity

2,900 vol/mo
10%
(5y)
104%
(1y)
-2%
(3mo)

Amperity is a leading customer data platform (CDP) that helps enterprises unify, segment, and activate customer data from multiple source...

Booksy

110,000 vol/mo
10%
(5y)
16%
(1y)
25%
(3mo)

Booksy is a leading online appointment scheduling platform focused on beauty, wellness, and personal care services, enabling clients to d...

Label Maker

74,000 vol/mo
8%
(5y)
17%
(1y)
46%
(3mo)

Label Maker: A recognized product category encompassing home and office label printers and supplies, with a growing emphasis on smart, mo...

Lucky Orange

2,400 vol/mo
8%
(5y)
35%
(1y)
7%
(3mo)

Lucky Orange is a web analytics and conversion optimization platform that provides heatmaps, recordings, live chat, form analytics, and f...

Mediavine

2,900 vol/mo
8%
(5y)
-15%
(1y)
18%
(3mo)

Mediavine is a, established ad management company that provides monetization and optimization services for publishers, particularly blogg...

Apploi

6,600 vol/mo
8%
(5y)
13%
(1y)
29%
(3mo)

Apploi is a recruitment platform that provides job distribution, applicant tracking, and recruitment marketing tools to help employers, p...

Wojo

5,400 vol/mo
8%
(5y)
19%
(1y)
2%
(3mo)

Wojo is a European coworking and flexible workspace brand owned by Bouygues Immobilier, expanding through hybrid spaces that blend cowork...

Fourkites

6,600 vol/mo
7%
(5y)
44%
(1y)
9%
(3mo)

FourKites is a company that provides a time supply chain visibility platform, integrating carrier data, IoT, and location intelligence to...

Laminator

49,500 vol/mo
6%
(5y)
9%
(1y)
-1%
(3mo)

Laminator is a long standing device used to seal documents or materials inside protective plastic film. While not a rapidly accelerating ...

Wonsulting

5,400 vol/mo
6%
(5y)
-31%
(1y)
0%
(3mo)

Wonsulting is a career services company founded to help students and professionals, particularly from underrepresented backgrounds, secur...