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We surface rapidly growing trends in business before they take off.

64%
(5y)
23%
(1y)
21%
(3mo)

Squarespace Designer refers to the professional ecosystem around using Squarespace as a primary website building platform, emphasizing hi...

Air Gap

8,100 vol/mo
64%
(5y)
136%
(1y)
255%
(3mo)

Air gap refers to physically isolating a computer or network from unsecured networks to prevent cyberattacks by ensuring no direct networ...

64%
(5y)
139%
(1y)
77%
(3mo)

At will employment is a long standing employment doctrine in the United States that allows either the employer or the employee to termina...

Nisa

5,400 vol/mo
64%
(5y)
112%
(1y)
-20%
(3mo)

Nisa is a, multi context term with several distinct, established usages spanning finance (NISA tax advantaged accounts in Japan), investm...

Cookieless

110 vol/mo
64%
(5y)
65%
(1y)
80%
(3mo)

Cookieless refers to a shift away from third party cookies as the primary mechanism for tracking and targeting users online. Driven by pr...

Vevox

5,400 vol/mo
64%
(5y)
54%
(1y)
10%
(3mo)

Vevox is a audience engagement and real time polling platform used in meetings, classrooms, and events to collect anonymous responses, ru...

63%
(5y)
227%
(1y)
158%
(3mo)

SalesRabbit

5,400 vol/mo
63%
(5y)
-6%
(1y)
303%
(3mo)

SalesRabbit is a field sales and appointment scheduling platform used to generate, qualify, and book meetings with prospects, often via o...

HDFC Bank

49,500 vol/mo
63%
(5y)
95%
(1y)
-13%
(3mo)

HDFC Bank is a leading Indian private sector bank offering a wide range of banking and financial services, including retail and corporate...

63%
(5y)
156%
(1y)
-5%
(3mo)

TikTok Creator Marketplace is a platform within TikTok that connects brands with creators for sponsored content, affiliate campaigns, and...

Digital Signature

18,100 vol/mo
63%
(5y)
149%
(1y)
162%
(3mo)

Amazon Advertising

18,100 vol/mo
62%
(5y)
265%
(1y)
6%
(3mo)

Amazon Advertising is a, established advertising ecosystem that enables brands to run paid search, display, video, audio, and shopping ad...

Care Work

2,400 vol/mo
62%
(5y)
58%
(1y)
32%
(3mo)

Everbee

18,100 vol/mo
62%
(5y)
20%
(1y)
-12%
(3mo)

Everbee is a toolset focused on Etsy marketplace research, keyword optimization, and product idea discovery. It helps sellers identify hi...

RentRedi

18,100 vol/mo
62%
(5y)
0%
(1y)
8%
(3mo)

OneDigital

14,800 vol/mo
62%
(5y)
45%
(1y)
44%
(3mo)

OneDigital is a company specializing in employee benefits, health insurance brokerage, and HR technology services, operating across the U...

Lenskart

14,800 vol/mo
60%
(5y)
126%
(1y)
-22%
(3mo)
60%
(5y)
206%
(1y)
-4%
(3mo)

Omnichannel

12,100 vol/mo
60%
(5y)
119%
(1y)
59%
(3mo)

Omnichannel is a unified approach to customer experience and sales across multiple channels (online, in store, mobile, social, and call c...

Taskade

4,400 vol/mo
60%
(5y)
35%
(1y)
38%
(3mo)

Taskade is a productivity platform that combines notes, tasks, projects, and collaboration into a unified workspace. It enables teams to ...

Menlo Security

4,400 vol/mo
59%
(5y)
105%
(1y)
29%
(3mo)

Menlo Security is a cybersecurity company specializing in browser isolation and secure web gateway solutions designed to render web conte...

59%
(5y)
74%
(1y)
26%
(3mo)

Microsoft Dynamics 365 is a, established cloud based suite of business applications by Microsoft that combines ERP and CRM capabilities w...

Corporate Lawyer

12,100 vol/mo
59%
(5y)
48%
(1y)
17%
(3mo)

Corporate law as a trend topic centers on the growth of in house legal teams, increasing regulatory complexity, and rising adoption of le...

YouTube Ads

18,100 vol/mo
59%
(5y)
54%
(1y)
-12%
(3mo)

YouTube Ads is a, established topic describing the use of advertising on YouTube across formats like TrueView, skippable ads, bumper ads,...

Remote Hiring

880 vol/mo
59%
(5y)
43%
(1y)
21%
(3mo)

Remote Hiring refers to the practice of recruiting and onboarding employees who work from locations outside traditional office environmen...

58%
(5y)
105%
(1y)
85%
(3mo)

Privilege escalation is a longstanding cybersecurity concept referring to attackers elevating their access rights within a system to obta...

Resume Scanner

2,900 vol/mo
58%
(5y)
7%
(1y)
0%
(3mo)

Resume Scanner refers to software tools and services that automatically parse, analyze, and rank job applicant resumes to identify the be...

Happy HR

246,000 vol/mo
58%
(5y)
55%
(1y)
17%
(3mo)

Happy HR is a trend focused on integrating employee happiness and wellbeing into human resources strategy, leveraging software, culture i...

Vendoo

22,200 vol/mo
57%
(5y)
17%
(1y)
21%
(3mo)

Vendoo is a cross listing platform that helps online sellers publish and manage product listings across multiple marketplaces from a sing...

57%
(5y)
180%
(1y)
8%
(3mo)

Product management is a, established discipline focused on guiding the development and lifecycle of products from strategy to delivery, a...

Marketing Analyst

3,600 vol/mo
57%
(5y)
107%
(1y)
63%
(3mo)

Marketing Analyst is a and established role focused on translating data into actionable marketing decisions. This trend reflects the grow...

Custom Packaging

4,400 vol/mo
57%
(5y)
157%
(1y)
79%
(3mo)

Custom packaging is a and established trend where brands increasingly invest in personalized, unique, and sustainable packaging to differ...

Contentsquare

3,600 vol/mo
57%
(5y)
74%
(1y)
38%
(3mo)

Contentsquare is a digital experience analytics platform that measures and analyzes user interactions across websites and apps to optimiz...

Women-Owned

1,600 vol/mo
56%
(5y)
122%
(1y)
0%
(3mo)

Women Owned refers to businesses led by women that are actively pursuing market visibility, certification, and procurement opportunities,...

Suitsupply

90,500 vol/mo
56%
(5y)
82%
(1y)
258%
(3mo)

Suitsupply is a, established men's fashion retailer known for modern suits and tailored apparel, with a global presence and a strategy co...

Actionstep

4,400 vol/mo
56%
(5y)
47%
(1y)
47%
(3mo)

Actionstep is a cloud based practice management platform for law firms that integrates case management, time tracking, billing, and workf...

Last Mile

5,400 vol/mo
55%
(5y)
51%
(1y)
5%
(3mo)

Last Mile refers to the final leg of the delivery process from a distribution center or local hub to the end consumer's doorstep, a criti...

DoubleVerify

5,400 vol/mo
55%
(5y)
56%
(1y)
45%
(3mo)

Hostfully

3,600 vol/mo
55%
(5y)
29%
(1y)
33%
(3mo)

Hostfully is a vacation rental technology company known for its digital guest experience platform, including digital guidebooks and prope...

SevenRooms

12,100 vol/mo
55%
(5y)
42%
(1y)
26%
(3mo)

One Concern

260 vol/mo
55%
(5y)
10%
(1y)
29%
(3mo)

One Concern is a company that applies AI and geospatial analytics to model disaster risk, optimize resilience planning, and aid emergency...

Trymata

4,400 vol/mo
55%
(5y)
9999%+
(1y)
58%
(3mo)

Trymata is a usability testing and UX research platform that enables teams to run remote, unmoderated or moderated usability tests, colle...

Scribe

135,000 vol/mo
55%
(5y)
8%
(1y)
1%
(3mo)

Scribe refers to a growing family of AI powered transcription, documentation, and process writing tools spanning medical, enterprise work...

Snapchat Ads

8,100 vol/mo
54%
(5y)
2%
(1y)
15%
(3mo)

Snapchat Ads is a digital advertising platform by Snap Inc. that enables brands to run targeted, immersive ads within Snapchat's AR enabl...

ShipHero

27,100 vol/mo
54%
(5y)
43%
(1y)
10%
(3mo)

ShipHero is a cloud based order management and fulfillment platform that provides warehouse management, shipping, and omnichannel fulfill...

54%
(5y)
58%
(1y)
215%
(3mo)

Water bottle carrier refers to accessories and systems designed to carry water bottles conveniently during activities such as hiking, run...

Pomofocus

6,600 vol/mo
54%
(5y)
-3%
(1y)
6%
(3mo)

Pomofocus is a popular, web based Pomodoro timer tool used to manage work sessions and breaks, aligning with productivity and time manage...

Unbiased

12,100 vol/mo
53%
(5y)
-4%
(1y)
17%
(3mo)

Unbiased refers to the ongoing discourse and tooling around reducing bias and increasing fairness in artificial intelligence systems, wit...

Emergency Kit

12,100 vol/mo
53%
(5y)
63%
(1y)
97%
(3mo)

Emergency kits are curated sets of essential supplies designed to sustain individuals during emergencies. The topic encompasses home safe...

Snyk

14,800 vol/mo
53%
(5y)
31%
(1y)
48%
(3mo)

Snyk is a developer first application security platform that helps teams find, fix, and monitor vulnerabilities in open source dependenci...

Aircall

14,800 vol/mo
52%
(5y)
42%
(1y)
46%
(3mo)

Highradius

8,100 vol/mo
52%
(5y)
56%
(1y)
55%
(3mo)

HighRadius is a fintech company specializing in AI powered accounts receivable automation, cash application, treasury/cash management, an...

Martech

6,600 vol/mo
52%
(5y)
103%
(1y)
26%
(3mo)

Martech refers to the convergence of marketing and technology, encompassing the tools, platforms, and data driven strategies used to plan...

Bloomreach

4,400 vol/mo
52%
(5y)
70%
(1y)
31%
(3mo)

Bloomreach is a company that provides a digital experience platform focusing on search, merchandising, and content optimization to help e...

Itemize

12,100 vol/mo
51%
(5y)
28%
(1y)
37%
(3mo)

Itemize is a fintech company specializing in AI powered line item automation for finance operations, enabling real time data extraction, ...

Hihello

9,900 vol/mo
51%
(5y)
47%
(1y)
70%
(3mo)

HiHello is a digital business card platform that enables individuals and organizations to share contact information via a mobile app and ...

Baratza

5,400 vol/mo
50%
(5y)
48%
(1y)
21%
(3mo)

Baratza is a well established brand in the coffee industry known for its range of high precision coffee grinders favored by home enthusia...

Hack The Box

18,100 vol/mo
50%
(5y)
37%
(1y)
9%
(3mo)

Hack The Box is a cybersecurity training and hands on penetration testing platform that provides labs, challenges, and career oriented co...

Sunsama

8,100 vol/mo
50%
(5y)
34%
(1y)
12%
(3mo)

Lumen5

8,100 vol/mo
49%
(5y)
2%
(1y)
5%
(3mo)

Lumen5 is a, established AI powered video creation platform that helps users turn text and blog content into social videos with templates...

Apply For A Job

9,900 vol/mo
49%
(5y)
34%
(1y)
8%
(3mo)

Apply For A Job is a long standing process that has evolved with digital hiring tools, applicant tracking systems, and AI driven screenin...

At-Will

1,600 vol/mo
49%
(5y)
84%
(1y)
62%
(3mo)

At will employment is a longstanding labor law doctrine in the United States that allows either the employer or the employee to terminate...

Printify

301,000 vol/mo
49%
(5y)
0%
(1y)
2%
(3mo)

Printify is a leading print on demand (POD) platform that enables e commerce merchants to design and sell custom products without invento...

49%
(5y)
65%
(1y)
52%
(3mo)

Cloud Computing Security is a and established field focusing on protecting data, workloads, and access in cloud environments across IaaS,...

Glue Up

2,900 vol/mo
49%
(5y)
56%
(1y)
53%
(3mo)

Glue Up is a unified platform that combines event management, membership management, and CRM capabilities to help organizations run commu...

BackerKit

27,100 vol/mo
49%
(5y)
12%
(1y)
47%
(3mo)

BackerKit is a, established post campaign and fulfillment platform used by crowdfunding creators to manage backer surveys, add ons, shipp...

AppFolio

110,000 vol/mo
49%
(5y)
29%
(1y)
32%
(3mo)

AppFolio is a, established cloud based property management software company that serves multifamily, single family, and commercial proper...

KeePassXC

9,900 vol/mo
49%
(5y)
39%
(1y)
17%
(3mo)

KeePassXC is a cross platform open source password manager that derives from KeePass and integrates with KeePassXC Browser, offering loca...

Workiva

22,200 vol/mo
48%
(5y)
11%
(1y)
43%
(3mo)

Workiva is a cloud based platform for connected reporting, compliance, and governance, enabling organizations to automate and link financ...

Hyros

4,400 vol/mo
48%
(5y)
34%
(1y)
0%
(3mo)

HYROS is a world, mature attribution and ad tracking platform used by marketers to measure and optimize cross channel advertising perform...

Data Visualization

14,800 vol/mo
48%
(5y)
65%
(1y)
49%
(3mo)

Data visualization is the practice of representing data graphically to communicate insights effectively. It encompasses charts, dashboard...

Invoice Home

22,200 vol/mo
48%
(5y)
140%
(1y)
59%
(3mo)

Invoice Home is a, established online invoicing platform that enables individuals and businesses to create, customize, and send professio...

Content Marketer

301,000 vol/mo
48%
(5y)
-3%
(1y)
31%
(3mo)

Content Marketer is a professional focus and practice centered on creating, distributing, and optimizing content to attract, engage, and ...

File Box

12,100 vol/mo
48%
(5y)
62%
(1y)
43%
(3mo)

File Box represents a category of modern file storage, sharing, and document management solutions, with emphasis on enterprise grade secu...

Clari

8,100 vol/mo
47%
(5y)
29%
(1y)
29%
(3mo)

Clari is an AI powered revenue operations platform that automates sales forecasting, pipeline visibility, and deal execution insights to ...

Cross Selling

5,400 vol/mo
47%
(5y)
88%
(1y)
10%
(3mo)

Cross selling is a widespread business practice where sellers promote additional products or services to existing customers to increase s...

47%
(5y)
13%
(1y)
23%
(3mo)

Effective communication is the structured practice of conveying information clearly and credibly to achieve understanding, alignment, and...

Attribution

22,200 vol/mo
47%
(5y)
92%
(1y)
40%
(3mo)

Attribution refers to the practice and systems used to assign credit for consumer actions across multiple marketing touchpoints, channels...

Sourcewell

14,800 vol/mo
47%
(5y)
26%
(1y)
57%
(3mo)

Sourcewell is a US based government cooperative purchasing organization that consolidates procurement for public sector entities, enablin...

Lucidspark

6,600 vol/mo
47%
(5y)
-2%
(1y)
8%
(3mo)

Lucidspark is a time collaborative virtual whiteboard tool by Lucid Software, used for brainstorming, planning, and interactive workshops...

Scheduling App

9,900 vol/mo
47%
(5y)
128%
(1y)
18%
(3mo)

InStride

3,600 vol/mo
47%
(5y)
22%
(1y)
29%
(3mo)

InStride is a enterprise education platform that partners with employers and higher education institutions to provide pathway programs, t...

Backmarket

450,000 vol/mo
46%
(5y)
15%
(1y)
-6%
(3mo)

Deep Instinct

1,000 vol/mo
46%
(5y)
295%
(1y)
282%
(3mo)

Gamification

18,100 vol/mo
46%
(5y)
109%
(1y)
35%
(3mo)

Gamification is the practice of applying game design elements, mechanics, and dynamics to non game contexts to boost engagement, motivati...

Paywalls

14,800 vol/mo
46%
(5y)
25%
(1y)
32%
(3mo)

Paywalls refer to content access restrictions on news outlets, media sites, and digital publishers that require a paid subscription or lo...

Kevel

1,300 vol/mo
46%
(5y)
13%
(1y)
5%
(3mo)

Kevel is an ad tech company known for providing a developer friendly API driven ad serving and monetization platform that enables publish...

Badge Reel

27,100 vol/mo
45%
(5y)
28%
(1y)
34%
(3mo)

Neom

27,100 vol/mo
45%
(5y)
54%
(1y)
40%
(3mo)

NEOM is a Saudi led mega city and technology ecosystem project aiming to be a model for futuristic urban living, sustainability, and econ...

ShipBob

14,800 vol/mo
45%
(5y)
71%
(1y)
17%
(3mo)

ShipBob is a company providing tech enabled warehousing and e commerce order fulfillment, enabling brands to store inventory and ship ord...