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We surface rapidly growing trends in entertainment before they take off.

62%
(5y)
126%
(1y)
11%
(3mo)

Electronic Games, a broad category encompassing video games across consoles, PCs, and mobile platforms, remains a central entertainment i...

Steel Tongue Drum

27,100 vol/mo
62%
(5y)
36%
(1y)
-28%
(3mo)

The steel tongue drum is a hand played percussion instrument made from steel with tongue like cutouts that produce melodic, resonant tone...

61%
(5y)
56%
(1y)
41%
(3mo)

Japanese Cyberpunk is a historically established subgenre of cyberpunk defined by Japanese aesthetics, techno anxieties, and urban futuri...

Immersive Theater

1,300 vol/mo
61%
(5y)
62%
(1y)
2%
(3mo)

Immersive Theater is a form of live performance that blends narrative, physical space, and audience participation to create a participato...

April Henry

1,600 vol/mo
61%
(5y)
73%
(1y)
81%
(3mo)

April Henry is recognized as a author and figure in contemporary thriller fiction, notably for young adults and crime suspense, with rece...

History Hit

4,400 vol/mo
61%
(5y)
63%
(1y)
26%
(3mo)

History Hit is a digital media company focused on history content, including articles, documentaries, podcasts, and a streaming service, ...

Bike Camera

2,400 vol/mo
60%
(5y)
131%
(1y)
53%
(3mo)

Bike Camera refers to wearable or mountable cameras used on bicycles to capture riding footage, environmental context, and event specific...

Gaming Keyboard

60,500 vol/mo
60%
(5y)
117%
(1y)
248%
(3mo)

Gaming keyboards represent a sustained peripheral trend focused on enhanced input performance, customization, and aesthetics. Key segment...

Descendants

368,000 vol/mo
59%
(5y)
-36%
(1y)
29%
(3mo)

Descendants refers to the Disney franchise centered on the teenage children of classic Disney villains, spanning films, music, merchandis...

KDP Books

480 vol/mo
59%
(5y)
62%
(1y)
31%
(3mo)

KDP Books refers to Kindle Direct Publishing, Amazon's self publishing platform that enables authors to publish eBooks and print on deman...

OTT Platform

1,300 vol/mo
58%
(5y)
49%
(1y)
15%
(3mo)

OTT Platform refers to over the top streaming services that deliver video content directly over the internet, bypassing traditional broad...

Worldbuilding

390 vol/mo
58%
(5y)
46%
(1y)
41%
(3mo)

Worldbuilding is the practice of creating comprehensive fictional universes for stories, games, and media. It is supported by specialized...

Speculative Fiction

18,100 vol/mo
58%
(5y)
59%
(1y)
51%
(3mo)

Speculative Fiction is a recognized literary genre that explores imaginative and futuristic concepts often addressing existential questio...

Sofascore

135,000 vol/mo
58%
(5y)
57%
(1y)
49%
(3mo)

SofaScore is a, established live scores and statistics platform for football and other sports, widely used by fans and bettors for real t...

Evermore

40,500 vol/mo
57%
(5y)
-7%
(1y)
13%
(3mo)

Evermore is Taylor Swift's 2020 studio album that became a major cultural and musical phenomenon, driving streaming activity, fan engagem...

57%
(5y)
16%
(1y)
42%
(3mo)

Oxygen Advantage is a recognized breathing optimization method and program that emphasizes nasal breathing, controlled breath holds, and ...

EA

368,000 vol/mo
56%
(5y)
12%
(1y)
-5%
(3mo)

Electronic Arts (EA) is a leading video game publisher and developer known for franchises such as FIFA, Madden NFL, The Sims, and Battlef...

Retro Gaming

74,000 vol/mo
56%
(5y)
37%
(1y)
11%
(3mo)

Retro Gaming encompasses playing games from earlier video game eras, typically on vintage hardware or via emulation, appealing to nostalg...

Sandboxes

135,000 vol/mo
55%
(5y)
75%
(1y)
87%
(3mo)

Sandboxes refer to isolated testing environments used across technology and regulation to safely develop, test, and deploy software, fint...

After Book Series

5,400 vol/mo
55%
(5y)
73%
(1y)
37%
(3mo)

The After Book Series is a contemporary romance series by Anna Todd that began as fan fiction on Wattpad and later expanded into publishe...

Flipper Zero

165,000 vol/mo
54%
(5y)
-17%
(1y)
1%
(3mo)

Flipper Zero is a portable, open source multi tool hardware device designed for pentesting, hobbyist hardware exploration, and learning a...

Now CD

27,100 vol/mo
54%
(5y)
23%
(1y)
16%
(3mo)

NOW CD refers to the NOW That's What I Call Music compilation series, a long running set of multi artist CDs that has seen renewed consum...

LED TV

9,900 vol/mo
54%
(5y)
101%
(1y)
170%
(3mo)

LED TV refers to televisions that use LED backlighting for LCD panels, delivering improved brightness, contrast, color accuracy, energy e...

54%
(5y)
1%
(1y)
-5%
(3mo)

Curved gaming monitors are curved display monitors designed to enhance immersion in gaming, with higher curvature, ultrawide formats, and...

Paddletek

6,600 vol/mo
53%
(5y)
-16%
(1y)
-3%
(3mo)

Paddletek is a, established brand in the pickleball equipment market, known for manufacturing paddles and related accessories that contri...

Pickleball Nets

18,100 vol/mo
53%
(5y)
-22%
(1y)
-2%
(3mo)

Pickleball nets have grown in visibility due to the sport's rapid popularity and the need for portable, durable net systems for home cour...

Donkey Kong

165,000 vol/mo
53%
(5y)
79%
(1y)
-1%
(3mo)

Donkey Kong is a longstanding Nintendo video game franchise featuring the ape Donkey Kong and his adventures in platforming and arcade ti...

Pins And Aces

18,100 vol/mo
52%
(5y)
11%
(1y)
-17%
(3mo)

Pins & Aces is a golf lifestyle brand known for bold graphics and functional golf gear, expanding from novelty headcovers into apparel, b...

Grimdark

8,100 vol/mo
52%
(5y)
21%
(1y)
6%
(3mo)

Grimdark is a recognized genre that depicts a bleak, morally gray world where power, oppression, and survival dominate, often featuring f...

Heavy Bag

33,100 vol/mo
52%
(5y)
123%
(1y)
296%
(3mo)

Heavy Bag refers to the punching bag used in boxing and fitness training. In recent years it has gained renewed attention as a core compo...

Luminary

40,500 vol/mo
51%
(5y)
7%
(1y)
-2%
(3mo)

Luminary is a, established player in the podcast and audio content space, notable for its premium subscription model and high profile ori...

51%
(5y)
34%
(1y)
10%
(3mo)

Exclusive Vinyl is a trend where limited edition, artist curated, or premium vinyl pressings are released in small runs, leveraging scarc...

Bandai

33,100 vol/mo
51%
(5y)
37%
(1y)
41%
(3mo)

Bandai is a long established Japanese consumer electronics and entertainment company known for toys, games, and anime partnerships. It is...

AC/DC

246,000 vol/mo
50%
(5y)
27%
(1y)
5%
(3mo)

AC/DC is a globally enduring rock icon whose legacy and ongoing activity (historic tours, reissues, and streaming spikes around anniversa...

Running Club

12,100 vol/mo
49%
(5y)
50%
(1y)
66%
(3mo)

Running Club is a and established trend centered on organized group running activities, community building, and digital backed running ec...

Wing Foiling

9,900 vol/mo
49%
(5y)
11%
(1y)
57%
(3mo)

Wing foiling has emerged as a prominent water sport that combines a handheld wing with a hydrofoil board, enabling riders to skim above t...

Metroidvania

27,100 vol/mo
49%
(5y)
33%
(1y)
7%
(3mo)

Metroidvania is a long standing video game genre characterized by interconnected world exploration, platforming, and gaining new abilitie...

Gametime

246,000 vol/mo
48%
(5y)
5%
(1y)
-15%
(3mo)

Gametime is a mobile first ticketing platform specializing in last minute event tickets, widely recognized in the live events industry as...

You Book

14,800 vol/mo
48%
(5y)
35%
(1y)
9%
(3mo)

You Book refers to several real world entities around personalized book experiences, including booking related platforms and edtech servi...

Gamefound

18,100 vol/mo
48%
(5y)
-6%
(1y)
2%
(3mo)

Gamefound is a crowdfunding and storefront platform primarily used for board games and tabletop role playing games, enabling creators to ...

Wizard of Oz

450,000 vol/mo
48%
(5y)
4%
(1y)
-52%
(3mo)

Wizard of Oz is a long standing cultural property originating from L. Frank Baum's 1900 novel and popularized worldwide by the 1939 film,...

Novel

74,000 vol/mo
46%
(5y)
48%
(1y)
40%
(3mo)

Jama

22,200 vol/mo
46%
(5y)
105%
(1y)
24%
(3mo)

Jama Software is a company known for its requirements management and product lifecycle intelligence tooling, often discussed in the conte...

45%
(5y)
143%
(1y)
12%
(3mo)

Legos

2,740,000 vol/mo
45%
(5y)
9%
(1y)
-25%
(3mo)

LEGO (Legos) is a long standing toy brand known for its interlocking brick system and expansive ecosystem of sets, digital experiences, a...

Pink CD

480 vol/mo
44%
(5y)
51%
(1y)
26%
(3mo)

Pink CD refers to the phenomenon of compact discs produced or marketed in pink coloration, including pink tinted CD R/DVD R products and ...

44%
(5y)
73%
(1y)
113%
(3mo)

Complete Series refers to the trend of releasing and promoting entire series or seasons in a complete, bingeable package across streaming...

Indebted

18,100 vol/mo
44%
(5y)
-18%
(1y)
25%
(3mo)

Indebted is a topic referring to debt related themes and discussions, including media titles and the broader societal focus on indebtedne...

44%
(5y)
31%
(1y)
6%
(3mo)

Age of Rebellion is a Star Wars themed tabletop role playing game setting produced by Fantasy Flight Games, centered on the Rebel Allianc...

Uswe

4,400 vol/mo
44%
(5y)
3%
(1y)
11%
(3mo)

USWE is a brand known for performance hydration backpacks designed to minimize bounce during high intensity activities like mountain biki...

Game Of Life

210 vol/mo
44%
(5y)
74%
(1y)
30%
(3mo)

Conway's Game of Life is a classic cellular automaton where simple rules on a grid produce complex emergent patterns. It remains a founda...

Digital Download

2,900 vol/mo
44%
(5y)
103%
(1y)
21%
(3mo)

Digital Download refers to the distribution of software, games, media, and other digital goods via downloadable files over the internet, ...

Clay Targets

4,400 vol/mo
42%
(5y)
-2%
(1y)
0%
(3mo)

Clay targets refer to the disposable ceramic discs used in shooting sports such as skeet, trap, and sporting clays, with related trends i...

Dying to Be Me

1,900 vol/mo
42%
(5y)
29%
(1y)
8%
(3mo)

Dying to Be Me is a widely discussed concept rooted in the near death experience literature and personal transformation narratives, focus...

Travel Tripod

2,400 vol/mo
42%
(5y)
60%
(1y)
17%
(3mo)

Travel Tripod is a growing trend centered on lightweight, compact, and versatile tripods designed for mobile and travel photography, enab...

Kids Headphones

14,800 vol/mo
42%
(5y)
35%
(1y)
-10%
(3mo)

Kids headphones are a market segment focused on audio devices designed for children, emphasizing volume limiting, durability, comfort, wi...

Lego Minifigure

60,500 vol/mo
42%
(5y)
18%
(1y)
30%
(3mo)

Lego Minifigure refers to the iconic small figurines produced by The Lego Group. The trend encompasses collecting, customization, trading...

AJ Styles

135,000 vol/mo
41%
(5y)
48%
(1y)
155%
(3mo)

AJ Styles is a renowned professional wrestler known for his work across WWE, Impact Wrestling (TNA), New Japan Pro Wrestling, and other p...

Equestria Girls

27,100 vol/mo
41%
(5y)
14%
(1y)
8%
(3mo)

Equestria Girls is a media and toy franchise spin off of the My Little Pony brand, focusing on the lives of pony characters in human form...

Positive Grid

8,100 vol/mo
40%
(5y)
20%
(1y)
13%
(3mo)

Positive Grid is a company known for its guitar amp modeling software and hardware ecosystem, notably the BIAS Amp and BIAS FX line, whic...