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We surface rapidly growing trends in fashion before they take off.

Baby Boy Clothes

60,500 vol/mo
-14%
(5y)
1%
(1y)
20%
(3mo)

Baby boy clothes are apparel lines specifically designed for male infants and toddlers, including onesies, rompers, bodysuits, shirts, pa...

Off-White

201,000 vol/mo
-14%
(5y)
-5%
(1y)
37%
(3mo)

Off White is a pioneering luxury streetwear brand founded by Virgil Abloh, known for its distinctive quotation marks, zip tie accessory, ...

Kimono

135,000 vol/mo
-15%
(5y)
6%
(1y)
9%
(3mo)

Kimono is a traditional Japanese garment experiencing renewed visibility in fashion, culture, and design discussions, with cross cultural...

Banana Republic

1,500,000 vol/mo
-15%
(5y)
-6%
(1y)
-29%
(3mo)

Banana Republic is a mid to upper market apparel brand owned by Gap Inc., known for its classic, clean cut fashion lines and globally dis...

Beaded Bracelets

33,100 vol/mo
-15%
(5y)
-3%
(1y)
-6%
(3mo)

Beaded Bracelets are a long standing jewelry trend that remains popular due to handmade appeal, customizable bead options, and their pres...

Ashes Necklace

12,100 vol/mo
-15%
(5y)
-4%
(1y)
-4%
(3mo)

Ashes Necklace refers to jewelry that incorporates cremated ashes, allowing individuals to carry a loved one's remains in a wearable keep...

Nightshirt

2,400 vol/mo
-15%
(5y)
-7%
(1y)
-19%
(3mo)

Nightshirt is a traditional loose fitting sleepwear item that has recently seen renewed attention as comfortable, versatile loungewear an...

Wolf Haircut

33,100 vol/mo
-16%
(5y)
7%
(1y)
21%
(3mo)

The Wolf Cut is a popular hairstyle that blends shag and modern layered cuts with a voluminous, textured fringe, gaining widespread atten...

-16%
(5y)
-9%
(1y)
10%
(3mo)

Engagement ring sets are paired rings sold as a coordinated duo (often an engagement ring plus a matching wedding band) designed to be wo...

-17%
(5y)
13%
(1y)
-58%
(3mo)

December Birthstone Rings is a recognized jewelry trend focusing on rings featuring December birthstones (turquoise, zircon, and tanzanit...

Zutano

2,400 vol/mo
-17%
(5y)
-17%
(1y)
-27%
(3mo)

Zutano is a brand known for baby and children’s apparel and accessories, recognized for its playful patterns and timeless designs withi...

Enso Rings

49,500 vol/mo
-17%
(5y)
4%
(1y)
50%
(3mo)

Enso Rings is a brand that popularized silicone rings as an affordable, safe alternative to traditional metal wedding bands, appealing to...

Panties

90,500 vol/mo
-18%
(5y)
-9%
(1y)
-1%
(3mo)

Panties, a long standing category within lingerie, is experiencing renewed attention driven by comfort focused designs, inclusive sizing,...

Vintage T Shirts

22,200 vol/mo
-18%
(5y)
6%
(1y)
87%
(3mo)

Vintage T shirts have surged as a fashion and cultural statement, driven by nostalgia for retro graphics, sustainability concerns, and a ...

Nose Ring

110,000 vol/mo
-18%
(5y)
5%
(1y)
13%
(3mo)

Nose ring popularity as a mainstream fashion and self expression accessory, driven by social media visibility, influencer culture, and a ...

Anniversary Bands

5,400 vol/mo
-18%
(5y)
17%
(1y)
7%
(3mo)

Anniversary bands are a and established jewelry trend focused on gifting and wearing dedicated rings to celebrate marriage milestones, of...

-19%
(5y)
0%
(1y)
20%
(3mo)

Vanity Fair Panties refers to the underwear line from the Vanity Fair brand, known for mid range women’s panties. The topic centers on ...

Overall Shorts

14,800 vol/mo
-19%
(5y)
2%
(1y)
41%
(3mo)

Overall Shorts refers to the clothing item of short overalls or shortalls, a utilitarian one piece that combines a short inseam with susp...

Bathing Suit

165,000 vol/mo
-19%
(5y)
2%
(1y)
107%
(3mo)

Bathing suits remain a consistent consumer product category with evolving design, materials, sustainability considerations, and fit techn...

Wedding Ring Sets

40,500 vol/mo
-19%
(5y)
0%
(1y)
5%
(3mo)

Wedding Ring Sets are a recognized segment in the jewelry market focusing on coordinated engagement and wedding bands sold as a matched p...

-20%
(5y)
-3%
(1y)
-33%
(3mo)

Eddie Bauer Womens refers to the women's apparel segment of the Eddie Bauer brand, a long standing US outdoor apparel retailer known for ...