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We surface rapidly growing trends in fashion before they take off.

832%
(5y)
69%
(1y)
59%
(3mo)

Atolea

246,000 vol/mo
776%
(5y)
44%
(1y)
0%
(3mo)

Atolea is a jewelry brand known for waterproof, ocean inspired pieces marketed with a lifetime color warranty and broad online presence.

505%
(5y)
43%
(1y)
-27%
(3mo)

Low rise sweatpants are a fashion item centered on a lower waistband silhouette for lounge and streetwear, reflecting a shift away from h...

Jirai Kei

33,100 vol/mo
468%
(5y)
46%
(1y)
17%
(3mo)

Jirai Kei is a Japanese street fashion subculture known for dark, melancholic yet cute aesthetics, originating in Tokyo's Kabukichō and ...

Bag Charms

90,500 vol/mo
459%
(5y)
78%
(1y)
19%
(3mo)

Edikted

1,000,000 vol/mo
453%
(5y)
34%
(1y)
6%
(3mo)

Edikted is a Gen Z focused fashion brand and retailer that leverages social media driven marketing and rapid store expansion, merging onl...

Old Money Fashion

3,600 vol/mo
389%
(5y)
63%
(1y)
60%
(3mo)

Tavi Socks

2,900 vol/mo
330%
(5y)
21%
(1y)
-16%
(3mo)

Tavi Socks refers to a family of grip socks and related studio footwear branded originally under Tavi Noir and later evolving under the T...

Alo Clothing

60,500 vol/mo
271%
(5y)
46%
(1y)
-23%
(3mo)

Alo Clothing is a lifestyle and athletic apparel brand known for premium yoga and athleisure wear, blending fashion with performance fabr...

InkStitch

6,600 vol/mo
249%
(5y)
41%
(1y)
-24%
(3mo)

InkStitch is an open source embroidery design software that integrates with Inkscape, enabling users to create and export embroidery mach...

Baggy Jeans

201,000 vol/mo
248%
(5y)
42%
(1y)
61%
(3mo)

Baggy jeans represent a sustained revival of oversized, relaxed fit denim that has moved beyond niche streetwear into mainstream fashion,...

Roulette Watch

12,100 vol/mo
241%
(5y)
15%
(1y)
15%
(3mo)

Roulette Watch refers to a category of timepieces that incorporate roulette inspired design or mechanisms, ranging from roulette wheel di...

Recovery Slides

9,900 vol/mo
240%
(5y)
67%
(1y)
90%
(3mo)

Recovery slides are a footwear trend focused on post activity foot recovery, combining supportive architecture with comfort to aid muscle...

239%
(5y)
26%
(1y)
-15%
(3mo)

Non Tarnish Jewelry refers to jewelry designed with materials and finishes that resist oxidation and discoloration, extending wear withou...

238%
(5y)
59%
(1y)
69%
(3mo)

Organic cotton pajamas are sleepwear made from organically grown cotton, appealing to consumers prioritizing sustainability, chemical fre...

Rhinestone Jeans

33,100 vol/mo
226%
(5y)
68%
(1y)
67%
(3mo)

Rhinestone Jeans are denim jeans embellished with rhinestones or crystal decorations, reflecting a bold, glam aesthetic that periodically...

Petite Plume

40,500 vol/mo
225%
(5y)
64%
(1y)
-27%
(3mo)

Petite Plume is a luxury sleepwear and home lifestyle brand founded in 2015, known for elevated pajamas and collaborations, expanding int...

Wide Leg Joggers

1,900 vol/mo
223%
(5y)
63%
(1y)
43%
(3mo)

Wide leg joggers are a fashion forward athleisure staple that blends comfort with a relaxed silhouette, gaining traction as consumers see...

Clover Bracelet

33,100 vol/mo
220%
(5y)
-11%
(1y)
40%
(3mo)

Clover Bracelet is an established jewelry motif trend leveraging four leaf clover designs as bracelets, spanning luxury houses to indie b...

Rowan Piercing

49,500 vol/mo
214%
(5y)
57%
(1y)
-5%
(3mo)

Rowan Piercing is a, expanding chain of nurse led ear piercing studios and related jewelry brand experiences across the United States, po...

Cozy Earth Pajamas

18,100 vol/mo
193%
(5y)
17%
(1y)
-61%
(3mo)

Cozy Earth Pajamas is a consumer brand trend centered on premium, sustainably sourced loungewear made from materials like bamboo. The top...

191%
(5y)
29%
(1y)
34%
(3mo)

Long sleeve tops for women are a persistent fashion category that sees recurring demand across seasons, driven by layering needs, modesty...

Going Out Top

74,000 vol/mo
172%
(5y)
56%
(1y)
8%
(3mo)

Going Out Top is a fashion trend focusing on statement tops designed for nightlife and social events, emphasizing bold colors, unique sil...

Cuffed Jeans

14,800 vol/mo
167%
(5y)
41%
(1y)
42%
(3mo)

Cuffed jeans are denim pants finished with a short, rolled up cuff at the ankle, blending retro styling with modern casual wear and re em...

Toi Et Moi Ring

27,100 vol/mo
162%
(5y)
31%
(1y)
38%
(3mo)

Toi Et Moi Ring refers to the two stone jewelry ring design, historically symbolizing a pairing or union, which has seen renewed interest...

Flat Back Earrings

60,500 vol/mo
155%
(5y)
22%
(1y)
23%
(3mo)

Flat Back Earrings are a jewelry design and accessory trend featuring earrings with a flat, low profile back design that lies flush again...

Waffle Pants

1,900 vol/mo
148%
(5y)
80%
(1y)
55%
(3mo)

Waffle pants are a fashion item defined by textured waffle knit fabric, commonly used in lounge and casual wear, with several retailers a...

Edikted Clothing

5,400 vol/mo
147%
(5y)
20%
(1y)
-29%
(3mo)

Edikted Clothing is a TikTok driven fast fashion brand that gained rapid popularity among Gen Z, expanding from online only sales to mult...

French Curl Braids

33,100 vol/mo
147%
(5y)
35%
(1y)
-6%
(3mo)

French Curl Braids is a protective hairstyle trend that combines French braid techniques with curly loose textures, popular in fashion an...

Cozy Earth

135,000 vol/mo
138%
(5y)
41%
(1y)
-25%
(3mo)

Cozy Earth is a brand known for luxury loungewear and bedding made from eco friendly materials such as bamboo viscose, focusing on comfor...

Ring Stack

49,500 vol/mo
138%
(5y)
63%
(1y)
70%
(3mo)

Bamboo Pajamas

14,800 vol/mo
132%
(5y)
5%
(1y)
0%
(3mo)

Bamboo Pajamas are sleepwear made from bamboo derived textiles, promoted for their softness, breathability, moisture wicking, and eco fri...

Pickleball Shoes

40,500 vol/mo
132%
(5y)
38%
(1y)
97%
(3mo)

Pickleball shoes are specialized court footwear designed for the fast, lateral motion demands of pickleball, reflecting the sport’s rap...

Staud

90,500 vol/mo
130%
(5y)
20%
(1y)
25%
(3mo)

STAUD is a contemporary fashion brand recognized for its sculptural, colorful dresses and modern ready to wear pieces. The topic centers ...

Eberjey Pajamas

27,100 vol/mo
129%
(5y)
28%
(1y)
-58%
(3mo)

Eberjey Pajamas is a premium sleepwear and loungewear brand known for soft fabrics, flattering fits, and feminine silhouettes, emblematic...

Low Rise Jeans

90,500 vol/mo
129%
(5y)
44%
(1y)
36%
(3mo)

Low rise jeans are a fashion item characterized by a waistline that sits well below the navel. They have cycled in and out of popularity ...

Suede Jacket

33,100 vol/mo
120%
(5y)
73%
(1y)
72%
(3mo)

Truewerk

60,500 vol/mo
118%
(5y)
42%
(1y)
27%
(3mo)

Truewerk is a company that designs and manufactures durable, high performance workwear designed for professionals in industrial and techn...

Ruffle Socks

22,200 vol/mo
116%
(5y)
34%
(1y)
37%
(3mo)

Ruffle socks are a fashion accessory trend featuring socks with frilled or ruffled edges, often used to add a playful, feminine, or retro...

114%
(5y)
29%
(1y)
-14%
(3mo)

Cross Necklaces For Women refer to jewelry featuring a cross pendant worn on a necklace, a classic religious or fashion accessory that re...

Clover Jewelry

6,600 vol/mo
112%
(5y)
5%
(1y)
22%
(3mo)

Clover Jewelry is a jewelry trend centered on four leaf clover motifs and related lucky symbol jewelry, popularized by both luxury inspir...

Grip Socks

74,000 vol/mo
110%
(5y)
32%
(1y)
34%
(3mo)

Grip socks are socks with embedded silicone or rubber grip patterns designed to improve traction on smooth surfaces, widely used in activ...

Clogs

201,000 vol/mo
108%
(5y)
11%
(1y)
-23%
(3mo)

Clogs refer to a footwear category traditionally made of wood or composite materials, with ongoing relevance in fashion, workwear, and su...

Lab Grown Diamonds

135,000 vol/mo
104%
(5y)
31%
(1y)
-9%
(3mo)

Lab grown diamonds are real diamonds created in controlled laboratory environments using high pressure high temperature or chemical vapor...

Céline

165,000 vol/mo
104%
(5y)
6%
(1y)
23%
(3mo)

Céline is a renowned luxury fashion house, originally founded in 1945 by Céline Vipiana, now operating as CELINE under LVMH. The topic ...

103%
(5y)
28%
(1y)
56%
(3mo)

Because Animals is a company that shifted from consumer pet products to cultured/meat free pet nutrition, focusing on lab grown or cell c...

Clover Necklace

22,200 vol/mo
99%
(5y)
4%
(1y)
84%
(3mo)

Clover Necklace refers to jewelry featuring a clover motif, often symbolizing luck or natural motifs, and has seen ongoing interest as a ...

Bow Top

1,900 vol/mo
99%
(5y)
50%
(1y)
75%
(3mo)

Bow Top refers to the resurgence and mainstreaming of bow adorned tops and blouse details in fashion, often linked to the coquette/bow tr...

Brunt Workwear

49,500 vol/mo
98%
(5y)
30%
(1y)
-25%
(3mo)

Brunt Workwear is a company specializing in durable, engineered workwear for tradespeople, emphasizing comfort, fit, and performance for ...

98%
(5y)
1%
(1y)
28%
(3mo)

Little Words Project is a jewelry brand known for its modular 'little words' bracelet charms that allow customers to create personalized ...

Premiata

4,400 vol/mo
97%
(5y)
31%
(1y)
24%
(3mo)

Premiata is a renowned Italian fashion brand known for its high end footwear and apparel, recognized for blending classic Italian craftsm...

Lake Pajamas

90,500 vol/mo
97%
(5y)
13%
(1y)
-42%
(3mo)

Lake Pajamas is a consumer brand focused on high quality sleepwear and loungewear, recognized for its classic, comfortable designs and br...

Negative Underwear

60,500 vol/mo
95%
(5y)
28%
(1y)
-22%
(3mo)

Negative Underwear is a lingerie brand known for its minimalist, comfortable undergarments and modern approach to intimates fashion.

Properly Tied

6,600 vol/mo
91%
(5y)
17%
(1y)
18%
(3mo)

KHAITE

33,100 vol/mo
90%
(5y)
9%
(1y)
23%
(3mo)

Khaite is a luxury fashion brand known for its modern Americana aesthetic, premium knitwear, and elevated basics, gaining notable cultura...

86%
(5y)
20%
(1y)
-36%
(3mo)

Roller Rabbit Pajamas is a children's sleepwear line known for whimsical prints, comfortable fabrics, and a premium lifestyle positioning...

Our Legacy

18,100 vol/mo
85%
(5y)
33%
(1y)
0%
(3mo)

Our Legacy is a Swedish fashion label recognized for its minimalist, modernist approach to menswear and womenswear, reflecting broader No...

Splits59

27,100 vol/mo
82%
(5y)
14%
(1y)
-19%
(3mo)

Splits59 is a premium activewear brand known for sculpting leggings and performance fabrics, gaining visibility in fitness and fashion ci...

Phone Charm

27,100 vol/mo
80%
(5y)
54%
(1y)
64%
(3mo)

Phone Charm refers to decorative accessories attached to smartphones or phone cases, including charms, trinkets, straps, and mini baubles...

Great Pretenders

14,800 vol/mo
80%
(5y)
16%
(1y)
-31%
(3mo)

Great Pretenders is a music/pop culture topic featuring both The Great Pretenders as a Mini Mansions album and Great Pretenders as a Kare...

Foundrae

14,800 vol/mo
80%
(5y)
12%
(1y)
3%
(3mo)

Foundrae is a luxury jewelry brand renowned for symbolic talisman inspired pieces that blend modern design with meaningful motifs.

Alohas

135,000 vol/mo
78%
(5y)
-7%
(1y)
53%
(3mo)

Alohas is a fashion brand known for its sustainable, direct to consumer footwear and apparel, leveraging transparent materials and ethica...

Cropped Jacket

18,100 vol/mo
78%
(5y)
54%
(1y)
75%
(3mo)

Cropped Jacket is a fashion item category featuring jackets cut above the waist, often styled for modern silhouettes and year round wear.

State and Liberty

74,000 vol/mo
78%
(5y)
26%
(1y)
7%
(3mo)

State and Liberty is a men's apparel brand known for performance focused dress shirts and casualwear that blend athletic fabrics with tai...

By Rotation

1,300 vol/mo
76%
(5y)
49%
(1y)
43%
(3mo)

Grippy Socks

74,000 vol/mo
75%
(5y)
38%
(1y)
-5%
(3mo)

Grippy socks are non slip socks designed with rubberized tread or silicone grips on the sole to improve traction. They are used in activi...

Moss Agate Ring

18,100 vol/mo
74%
(5y)
0%
(1y)
39%
(3mo)

Moss agate rings are jewelry pieces featuring moss like dendritic inclusions in moss agate, a semi precious gemstone. The trend reflects ...

73%
(5y)
34%
(1y)
36%
(3mo)

An enduring fashion trend featuring garments that expose the shoulders, frequently seen in tops, blouses, and dresses, driven by casualiz...

Born Primitive

74,000 vol/mo
73%
(5y)
45%
(1y)
95%
(3mo)

Born Primitive is a athletic apparel brand focused on MMA and CrossFit culture, known for performance gear, fight wear, and community dri...

Tecovas

450,000 vol/mo
69%
(5y)
29%
(1y)
-11%
(3mo)

Tecovas is a, established direct to consumer Western boot brand known for handcrafted leather boots and accessories, founded in 2015 and ...

The Folklore

320 vol/mo
66%
(5y)
71%
(1y)
14%
(3mo)

Oversized Sweater

33,100 vol/mo
66%
(5y)
52%
(1y)
61%
(3mo)

Oversized sweaters have become a defining element of contemporary casual wear, driven by comfort, layering versatility, and a broader mov...

Kurta

22,200 vol/mo
65%
(5y)
81%
(1y)
9%
(3mo)

Kurta is a traditional South Asian tunic that has evolved into mainstream fashion across genders and ages, driven by modern silhouettes, ...

Arc'teryx

550,000 vol/mo
65%
(5y)
75%
(1y)
9%
(3mo)

Arc'teryx is a Canadian based luxury outdoor apparel brand renowned for its technical performance outerwear and premium design, represent...

Agate Ring

1,300 vol/mo
64%
(5y)
14%
(1y)
75%
(3mo)

Bullstrap

6,600 vol/mo
63%
(5y)
45%
(1y)
61%
(3mo)

Bullstrap is a premium accessories brand known for leather goods and watch straps, popular in fashion and stable retail channels since it...

Dog Hat

12,100 vol/mo
61%
(5y)
80%
(1y)
92%
(3mo)

Dog Hat is a and growing consumer trend in pet accessories, where owners purchase stylish, functional, or humorous hats for dogs, driven ...

Labor Gown

5,400 vol/mo
59%
(5y)
39%
(1y)
39%
(3mo)

Labor Gown refers to specialized maternity labor and delivery gowns designed for comfort, accessibility, and dignity during childbirth, i...

Veronica Beard

110,000 vol/mo
58%
(5y)
24%
(1y)
50%
(3mo)

Veronica Beard is a luxury fashion brand known for its tailored jackets and modern womenswear, recognized as a notable player in contempo...

57%
(5y)
43%
(1y)
12%
(3mo)

Neck Sweater

880 vol/mo
55%
(5y)
54%
(1y)
23%
(3mo)

Neck sweater refers to garments that emphasize the neck area, including turtlenecks and high collar knitwear, currently framed as a versa...

Hereu

3,600 vol/mo
55%
(5y)
18%
(1y)
6%
(3mo)

Hereu is a Spanish leather goods brand established in 2011 that designs minimalist shoes and accessories crafted in Spain, known for Medi...

Cotopaxi

201,000 vol/mo
50%
(5y)
16%
(1y)
18%
(3mo)

Cotopaxi is a well known outdoor brand recognized for its sustainable gear and mission driven approach, alongside the real Cotopaxi volca...

Hoka

1,220,000 vol/mo
48%
(5y)
8%
(1y)
45%
(3mo)

Hoka is a renowned athletic footwear brand known for its maximalist running shoes, celebrated for cushioning technology and distinctive o...

The Frankie Shop

40,500 vol/mo
48%
(5y)
19%
(1y)
-6%
(3mo)

The Frankie Shop is a fashion retailer known for minimalist, elevated wardrobe essentials and a strong online and brick and mortar presen...

48%
(5y)
41%
(1y)
3%
(3mo)

Charms for bracelets are decorative pendants or trinkets added to bracelets to personalize and express individual style, often reflecting...

Claw Clip

49,500 vol/mo
48%
(5y)
44%
(1y)
26%
(3mo)

Claw Clip refers to the renewed popularity of large jaw style hair clips used to secure hair quickly and stylishly, driven by social medi...

Bowling Bag

6,600 vol/mo
48%
(5y)
56%
(1y)
58%
(3mo)

Vivobarefoot

110,000 vol/mo
48%
(5y)
23%
(1y)
68%
(3mo)

Vivobarefoot is a footwear brand known for its minimalist, barefoot inspired shoes focused on natural foot movement and ground feel.

43%
(5y)
48%
(1y)
49%
(3mo)

African Clothing Women represents a growing global interest in contemporary and traditional African fashion for women, blending indigenou...

Citizen Watches

201,000 vol/mo
43%
(5y)
27%
(1y)
-9%
(3mo)

Citizen Watches is a long standing Japanese watch brand known for accessible quartz and Eco Drive solar powered watches. The topic remain...

Hanfu

40,500 vol/mo
43%
(5y)
14%
(1y)
18%
(3mo)

Hanfu refers to traditional Han Chinese clothing and the broader cultural renaissance surrounding it, encompassing modernized designs, on...

Stitched

1,000,000 vol/mo
40%
(5y)
52%
(1y)
36%
(3mo)

Stitched refers to brands and practices centered around embroidery and stitched fashion, including dedicated clothing lines, streetwear b...

Bootcut Jeans

1,000 vol/mo
40%
(5y)
67%
(1y)
90%
(3mo)

Bootcut jeans, a mid 90s to early 2000s staple, are experiencing renewed interest as a versatile, flattering silhouette that pairs with v...

Tank Tops For Women

18,100 vol/mo
40%
(5y)
40%
(1y)
97%
(3mo)

Tank tops for women are a longstanding and evolving apparel category driven by leisure, athletic, and athleisure trends, with ongoing upd...

Top Coat

12,100 vol/mo
40%
(5y)
59%
(1y)
69%
(3mo)

Top coat refers to nail care top coats and protective coatings, with a trend toward durable, quick drying, gel like finishes, and expande...

Sundried

14,800 vol/mo
36%
(5y)
3%
(1y)
9%
(3mo)

Sundried is a UK based athletic apparel brand that emphasizes sustainable, performance focused clothing for runners and fitness enthusiasts.

Tracksmith

33,100 vol/mo
36%
(5y)
13%
(1y)
18%
(3mo)

Tracksmith is a premium running apparel brand known for heritage inspired design, high quality materials, and community driven marketing ...

35%
(5y)
41%
(1y)
34%
(3mo)

Fast Fashion

27,100 vol/mo
35%
(5y)
33%
(1y)
50%
(3mo)

Ten Little

14,800 vol/mo
35%
(5y)
34%
(1y)
41%
(3mo)

Ten Little is a brand of developmentally focused children’s footwear and related products, known for APMA approved shoes and a fit accu...

Uptown Cheapskate

246,000 vol/mo
34%
(5y)
14%
(1y)
12%
(3mo)

Uptown Cheapskate is a, established chain of resale fashion retailers specializing in buying and selling gently used apparel and accessor...

Sweater Dress

74,000 vol/mo
33%
(5y)
22%
(1y)
0%
(3mo)

Sweater dress is a knitwear based one piece dress that blends the comfort of a sweater with the silhouette of a dress, trending as a vers...

Rimless Glasses

22,200 vol/mo
33%
(5y)
47%
(1y)
97%
(3mo)

Rimless glasses are a well established eyewear design characterized by minimal framing with lenses mounted directly to the temples or bri...

Swarovski

673,000 vol/mo
33%
(5y)
22%
(1y)
-7%
(3mo)

Swarovski is a long established brand known for precision cut crystals used in fashion, jewelry, and decorative products; in recent times...

Girls Dress

49,500 vol/mo
31%
(5y)
25%
(1y)
59%
(3mo)

Pajamas

135,000 vol/mo
29%
(5y)
5%
(1y)
-59%
(3mo)

Pajamas have evolved from simple sleepwear to a fashionable, versatile loungewear category driving wellness and comfort driven style, wit...

Weekday

40,500 vol/mo
28%
(5y)
43%
(1y)
16%
(3mo)

Weekday refers to the standard five day workweek and the cyclical pattern of activity, scheduling, and consumer behavior associated with ...

Crown Ring

4,400 vol/mo
28%
(5y)
31%
(1y)
91%
(3mo)

Crown Ring is a jewelry motif and product category featuring rings designed with crown like elements. It appears across multiple jewelry ...

Ackermans

12,100 vol/mo
27%
(5y)
19%
(1y)
-8%
(3mo)

Ackermans is a well established South African discount retailer known for affordable clothing and household items. The topic indicates re...

Bomber Jacket

135,000 vol/mo
27%
(5y)
28%
(1y)
20%
(3mo)

Bomber jackets, a timeless outerwear piece, are experiencing renewed mainstream popularity across fashion subcultures and streetwear, dri...

Mejuri

301,000 vol/mo
26%
(5y)
20%
(1y)
29%
(3mo)

Mejuri is a direct to consumer jewelry brand known for affordable, design led fine jewelry with a social media driven, everyday wold appr...

Tala

22,200 vol/mo
24%
(5y)
17%
(1y)
11%
(3mo)

Tala is a fintech company that provides microloans via a mobile app in emerging markets, using alternative data and machine learning to u...

Cargo Pants Men

27,100 vol/mo
24%
(5y)
9%
(1y)
30%
(3mo)

Cargo pants for men are a durable, utilitarian fashion item featuring multiple pockets, often in rugged fabrics. The trend emphasizes pra...

Anna Dress

2,900 vol/mo
24%
(5y)
7%
(1y)
49%
(3mo)

Anna Dress refers to a catalog of women’s dresses marketed under the name Anna by various brands and retailers. It appears as a product...

Crew Clothing

1,300 vol/mo
23%
(5y)
33%
(1y)
10%
(3mo)

Crew Clothing is a British fashion retailer recognized for maritime inspired casual wear, known for its relaxed staples, knitwear, and sm...

Boys Watches

8,100 vol/mo
23%
(5y)
55%
(1y)
16%
(3mo)

Sincerely Jules

14,800 vol/mo
22%
(5y)
-22%
(1y)
10%
(3mo)

Sincerely Jules is a fashion blog and lifestyle brand created by Julie Sarinana, known for personal style content, fashion editorials, an...

Bras For Girls

22,200 vol/mo
22%
(5y)
25%
(1y)
28%
(3mo)

Bras For Girls is a demographic focused apparel topic addressing undergarments for pre teen and teen girls, including comfort, sizing, an...

Timex Watches

74,000 vol/mo
22%
(5y)
17%
(1y)
11%
(3mo)

Timex Watches is a well established American watch brand recognized for affordable, reliable timepieces with a legacy of classic designs ...