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Discover Trends in Pets

We surface rapidly growing trends in Pets before they take off.

Wood Cat Litter

1,600 vol/mo
61%
(5y)
115%
(1y)
328%
(3mo)

Dog Bath Brush

1,600 vol/mo
61%
(5y)
139%
(1y)
219%
(3mo)

Dog Bath Brush is a consumer product category focusing on bathing and grooming dogs, often featuring rubber bristles or silicone nubs des...

Zesty Paws

18,100 vol/mo
60%
(5y)
82%
(1y)
175%
(3mo)

Zesty Paws is a well known brand of pet supplements and chews, widely recognized in the pet wellness category for omega fatty acids, prob...

Cat Tracker

8,100 vol/mo
60%
(5y)
64%
(1y)
206%
(3mo)

Pet Furniture

1,300 vol/mo
59%
(5y)
203%
(1y)
317%
(3mo)

Kiti

880 vol/mo
58%
(5y)
58%
(1y)
-40%
(3mo)

Kiti is a set of entities and places with multiple references in media and geography, including radio stations in Washington (KITI AM 142...

53%
(5y)
144%
(1y)
274%
(3mo)

Dog Supplements

12,100 vol/mo
53%
(5y)
94%
(1y)
57%
(3mo)
50%
(5y)
84%
(1y)
241%
(3mo)

Pet Water Dispenser refers to automated pet water fountains designed to provide a continuous flow of fresh water for pets, improving hydr...

TropiClean

2,400 vol/mo
49%
(5y)
145%
(1y)
452%
(3mo)

TropiClean is a consumer brand known for pet grooming products, particularly shampoos and cleansing solutions marketed with natural and v...

PureBites

880 vol/mo
49%
(5y)
197%
(1y)
735%
(3mo)

Cat Water Fountain

74,000 vol/mo
47%
(5y)
43%
(1y)
55%
(3mo)

Cat Water Fountain is a consumer product category featuring multi pet hydration systems designed to provide continuous flowing water to c...

Dog Apparel

2,900 vol/mo
46%
(5y)
147%
(1y)
92%
(3mo)

Dog Apparel is a, established category in the pet industry, encompassing clothing, sweaters, jackets, rain gear, costumes, and functional...

46%
(5y)
47%
(1y)
106%
(3mo)

Elevated Bowl

260 vol/mo
44%
(5y)
59%
(1y)
75%
(3mo)

Elevated Bowl refers to elevated feeding dishes, primarily for pets, but also appearing as decorative or ergonomic product designs in bow...

Farmer's Dog

301,000 vol/mo
43%
(5y)
-27%
(1y)
-1%
(3mo)

Farmer's Dog is a brand that offers fresh, human grade dog food delivered via subscription. It represents a trend toward fresh, portion c...

Dog Leash

40,500 vol/mo
43%
(5y)
144%
(1y)
562%
(3mo)

Cat Litter Mat

14,800 vol/mo
42%
(5y)
73%
(1y)
254%
(3mo)

Cat litter mats are gaining traction as a practical pet care accessory designed to capture litter granules and reduce mess around the lit...

39%
(5y)
86%
(1y)
281%
(3mo)

Automatic dog feeders are smart pet care devices that dispense meals on a schedule or in response to app controls, enabling remote feedin...

Sponge Filter

12,100 vol/mo
39%
(5y)
72%
(1y)
116%
(3mo)

Sponge filter is a longstanding aquaculture filtration method that uses a porous sponge as the biological and mechanical filter medium, p...

Sundays

135,000 vol/mo
38%
(5y)
41%
(1y)
21%
(3mo)

Hill's Science Diet

12,100 vol/mo
38%
(5y)
80%
(1y)
225%
(3mo)

Hill's Science Diet is a longstanding veterinary confirmed pet nutrition brand focused on scientifically formulated dog and cat foods. It...

37%
(5y)
98%
(1y)
339%
(3mo)

Robot Litter Box

14,800 vol/mo
37%
(5y)
7%
(1y)
9%
(3mo)

Robot Litter Box is a category of automated self cleaning litter boxes designed for cats, leveraging sensors and motors to scoop waste an...

Dog Dental Chews

14,800 vol/mo
36%
(5y)
55%
(1y)
97%
(3mo)

Dog dental chews are a well established pet care category consisting of edible treats designed to reduce plaque and tartar buildup, promo...

Senior Dog

2,900 vol/mo
34%
(5y)
50%
(1y)
55%
(3mo)

Dog Toothpaste

33,100 vol/mo
34%
(5y)
66%
(1y)
190%
(3mo)

Dog toothpaste is a consumer product category focused on dental care for dogs, including enzymatic toothpastes and related dental hygiene...

PetDesk

12,100 vol/mo
31%
(5y)
12%
(1y)
17%
(3mo)

PetDesk is a veterinary practice management and client communication platform that enables online booking, automated reminders, telehealt...

Gooddog

90,500 vol/mo
28%
(5y)
42%
(1y)
9%
(3mo)

Good Dog is a, established platform (GoodDog.com) that connects families with breeders, shelters, and rescues, emphasizing vetted sources...

Slow Feeder Bowl

2,900 vol/mo
27%
(5y)
42%
(1y)
89%
(3mo)

Slow Feeder Bowl refers to pet bowls designed to slow down an animal's eating pace, using maze like or textured interiors to reduce gulpi...