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Discover Trends in Sustainability

We surface rapidly growing trends in Sustainability before they take off.

Nanoplastics

1,900 vol/mo
8224%
(5y)
65%
(1y)
72%
(3mo)

Nanoplastics are extremely small plastic particles (typically <1000 nanometers) that originate from the fragmentation of larger plastics ...

2322%
(5y)
1093%
(1y)
101%
(3mo)

Climate Risk Management is the practice of identifying, assessing, and mitigating risks related to climate change for organizations, incl...

Koala Eco

8,100 vol/mo
2288%
(5y)
297%
(1y)
62%
(3mo)

Koala Eco is a brand known for its eco friendly cleaning and household products, focusing on sustainable, low waste, and non toxic formul...

ESG Software

320 vol/mo
750%
(5y)
1171%
(1y)
9%
(3mo)

ESG Software refers to cloud based platforms that help organizations collect, manage, report, and verify environmental, social, and gover...

676%
(5y)
376%
(1y)
55%
(3mo)

Sustainable packaging is the shift toward packaging materials and designs that reduce environmental impact, prioritize recyclability and ...

Eco-Worthy

9,900 vol/mo
642%
(5y)
103%
(1y)
8%
(3mo)

Eco Worthy is a battery and solar energy brand known for affordable LiFePO4 and solar panel kits used in off grid and renewable energy se...

640%
(5y)
429%
(1y)
71%
(3mo)

Sustainable Transport is a, established trend focused on reducing environmental impact in transportation through electric mobility, alter...

Nature-Based

260 vol/mo
518%
(5y)
281%
(1y)
31%
(3mo)

Nature Based Solutions (NbS) involve using natural processes and ecosystems to address societal challenges such as climate change, resili...

Circular Fashion

1,300 vol/mo
479%
(5y)
264%
(1y)
92%
(3mo)

Circular fashion is a systemic approach to designing, producing, distributing, and consuming apparel so that materials and products are r...

453%
(5y)
128%
(1y)
102%
(3mo)

Blueland Laundry refers to Blueland, a brand offering eco friendly, refillable cleaning products including laundry tablets, as part of a ...

Microplastics

49,500 vol/mo
318%
(5y)
49%
(1y)
30%
(3mo)

Microplastics are tiny plastic particles, typically less than 5 millimeters in size, shed from larger plastic products and synthetic fibe...

281%
(5y)
230%
(1y)
44%
(3mo)

Circular Construction is the practice of designing, building, and operating structures with materials and processes that can be reused, r...

Microplastic

49,500 vol/mo
235%
(5y)
66%
(1y)
40%
(3mo)

Microplastics are tiny plastic particles pervasive in air, water, and soil, raising environmental and health concerns. The topic is drivi...

220%
(5y)
484%
(1y)
73%
(3mo)

Sustainable Beauty is a, established concept focusing on beauty products and practices that minimize environmental impact, prioritize eth...

199%
(5y)
123%
(1y)
51%
(3mo)

Planetary Boundaries is a scientific framework that defines safe operating space for humanity by identifying thresholds for key Earth sys...

179%
(5y)
211%
(1y)
142%
(3mo)

The Chief Sustainability Officer (CSO) is a executive role responsible for guiding and integrating a company’s environmental, social, a...

Better Origin

30 vol/mo
133%
(5y)
175%
(1y)
30%
(3mo)

Better Origin is a company pioneering automated insect farming for sustainable protein, focusing on using insect protein (notably black s...

130%
(5y)
197%
(1y)
51%
(3mo)

Sustainable Aviation is an industry wide push to reduce the lifecycle carbon footprint of air travel through sustainable aviation fuels (...

Agroforestry

8,100 vol/mo
127%
(5y)
85%
(1y)
74%
(3mo)

Agroforestry is the practice of integrating trees or shrubs with crops and/or livestock on the same land to create ecological and economi...

Eco Style

1,600 vol/mo
125%
(5y)
246%
(1y)
327%
(3mo)

Eco Style refers to a convergence of eco conscious materials, sustainable production, and stylistic sensibility in fashion and beauty, dr...

Blue Carbon

1,300 vol/mo
112%
(5y)
173%
(1y)
270%
(3mo)

Blue Carbon refers to carbon captured and stored by coastal ecosystems such as mangroves, salt marshes, and seagrasses. It is recognized ...

Carbon Neutrality

2,900 vol/mo
106%
(5y)
235%
(1y)
79%
(3mo)

Carbon neutrality is the global movement toward balancing emitted greenhouse gases with equivalent removals or offsets, driven by corpora...

Carbon Re

70 vol/mo
103%
(5y)
121%
(1y)
76%
(3mo)

Carbon Re is a climate tech company that focuses on AI driven optimization to reduce carbon emissions in energy and industrial systems, r...

102%
(5y)
110%
(1y)
102%
(3mo)

Climate Change Mitigation is a, established focus on reducing greenhouse gas emissions and enhancing resilience through energy transition...

Oeko-Tex

22,200 vol/mo
101%
(5y)
69%
(1y)
33%
(3mo)

OEKO TEX refers to independent testing and certification of textile products for harmful substances, ensuring safety and sustainability a...

99%
(5y)
59%
(1y)
24%
(3mo)

Just Transition is the principle of moving toward a low carbon economy in a way that is fair to workers and communities, ensuring social ...

Monocropping

4,400 vol/mo
99%
(5y)
8%
(1y)
44%
(3mo)

Monocropping is the agricultural practice of growing a single crop species over large areas, often leading to standardized farming system...

Green Career

390 vol/mo
97%
(5y)
180%
(1y)
38%
(3mo)

Green Career refers to the growing set of jobs, roles, and career pathways focused on environmental sustainability, clean energy, climate...

Scent Booster

1,600 vol/mo
96%
(5y)
38%
(1y)
134%
(3mo)

Scent booster products are fragrance enhancing additives used in laundry to intensify and extend the aroma of clothes beyond standard det...

95%
(5y)
25%
(1y)
5%
(3mo)

Water bottle accessories refer to add ons and attachments designed to enhance the functionality, usability, and personalization of reusab...

85%
(5y)
35%
(1y)
54%
(3mo)

Nature Positive is a coordinated global initiative and framework encouraging governments, businesses, and civil society to operate in way...

Degrowth

2,400 vol/mo
85%
(5y)
0%
(1y)
29%
(3mo)

Degrowth is a political, economic, and social philosophy advocating downscaling production and consumption to achieve environmental susta...

85%
(5y)
85%
(1y)
149%
(3mo)

Indoor Air Quality (IAQ) Monitors are consumer and business focused devices that measure air contaminants and environmental conditions t...

ESG Reporting

4,400 vol/mo
84%
(5y)
124%
(1y)
101%
(3mo)

ESG reporting refers to the structured disclosure of environmental, social, and governance metrics by organizations to communicate perfor...

Urban Agriculture

1,900 vol/mo
83%
(5y)
42%
(1y)
52%
(3mo)

Urban Agriculture is the practice of growing food within city environments using methods such as vertical farming, hydroponics, aquaponic...

Carbon Cure

880 vol/mo
83%
(5y)
114%
(1y)
112%
(3mo)

Carbon Cure refers to carbon dioxide curing technologies used to inject CO2 into concrete during the curing process to improve strength, ...

SBTi

3,600 vol/mo
82%
(5y)
15%
(1y)
1%
(3mo)

SBTi refers to the Science Based Targets initiative, a global collaboration that helps companies set ambitious, scientifically grounded g...

Green Culture

320 vol/mo
80%
(5y)
138%
(1y)
49%
(3mo)

Green Culture is a and established trend centered on environmental sustainability, ethical consumption, and corporate responsibility infl...

76%
(5y)
44%
(1y)
41%
(3mo)

Resource depletion is a and long standing issue describing the diminishing availability of natural resources due to overconsumption, popu...

Carbon Offset

3,600 vol/mo
74%
(5y)
286%
(1y)
154%
(3mo)

Carbon offset is a and established concept where individuals or organizations compensate for their greenhouse gas emissions by funding pr...

72%
(5y)
66%
(1y)
33%
(3mo)

Sustainable Living is a widely recognized lifestyle and consumer trend focused on reducing environmental impact through behaviors, produc...

Branch Basics

60,500 vol/mo
68%
(5y)
18%
(1y)
19%
(3mo)

Branch Basics is a cleaning brand offering plant based, non toxic cleaning concentrates and refillable bottles, fitting into the growing ...

Sustainability

135,000 vol/mo
68%
(5y)
100%
(1y)
59%
(3mo)

Sustainability is a long standing, real world trend focused on reducing environmental impact, promoting responsible resource use, and int...

Circular Economy

8,100 vol/mo
67%
(5y)
114%
(1y)
35%
(3mo)

Circular Economy is a global framework and business approach that aims to keep materials and products in use, minimize waste, and decoupl...

Green Platform

320 vol/mo
63%
(5y)
135%
(1y)
51%
(3mo)

Green Platform refers to a family of sustainability oriented platforms and ecosystems, including corporate decarbonization platforms, ren...

62%
(5y)
37%
(1y)
42%
(3mo)

Sustainable Agriculture is a, established field focused on reducing environmental impact while increasing productivity through practices ...

Biodiversity Loss

4,400 vol/mo
61%
(5y)
23%
(1y)
5%
(3mo)

Biodiversity loss is a, long standing trend describing the decline in species variety and ecosystem integrity due to human activities. It...

Living Soil

1,900 vol/mo
58%
(5y)
35%
(1y)
67%
(3mo)

Living Soil refers to soil rich in microbial life, organic matter, and biodiversity that sustains plant health and ecosystem services. It...

Native Forest

390 vol/mo
55%
(5y)
29%
(1y)
15%
(3mo)

Native Forest refers to the preservation, restoration, and restoration oriented management of indigenous forest ecosystems, emphasizing n...

51%
(5y)
256%
(1y)
84%
(3mo)

Compostable packaging refers to packaging materials designed to break down into natural elements under industrial composting conditions, ...

Water Positive

170 vol/mo
49%
(5y)
40%
(1y)
56%
(3mo)

Water Positive refers to corporate and societal efforts to not only reduce water usage but to contribute to a net positive impact on wate...

Raise Green

90 vol/mo
49%
(5y)
47%
(1y)
29%
(3mo)

Raise Green is a climate focused crowdfunding platform that connects impact investors with renewable energy and sustainability projects t...

Bioplastics

390 vol/mo
49%
(5y)
64%
(1y)
18%
(3mo)

Bioplastics are plastics derived from renewable biomass sources rather than petroleum, expanding interest due to sustainability goals, re...

Silvopasture

2,900 vol/mo
46%
(5y)
23%
(1y)
133%
(3mo)

Silvopasture is an agroforestry practice that integrates trees with pasture and livestock to create productive, diversified farming syste...

Clear Cut

9,900 vol/mo
40%
(5y)
21%
(1y)
32%
(3mo)

Clear Cut is a branding/packaging oriented trend focusing on clear, unambiguous identity and labeling. It spans branded products and pack...

Reforestation

9,900 vol/mo
37%
(5y)
31%
(1y)
46%
(3mo)

Reforestation is the large scale restoration of forest ecosystems through tree planting, natural regeneration, and policy enabled land ma...

35%
(5y)
28%
(1y)
116%
(3mo)

Laundry Detergent Sheets are a dissolvable, plastic free alternative to traditional liquid or powder detergents, packaged as thin sheets ...

Detergent Sheets

6,600 vol/mo
34%
(5y)
25%
(1y)
83%
(3mo)

Detergent Sheets are a lightweight, plastic free laundry solution gaining traction for eco friendliness, ease of use, and compact storage...

Greenwashing

14,800 vol/mo
30%
(5y)
49%
(1y)
30%
(3mo)

Greenwashing is the practice of presenting a company, product, or policy as more environmentally friendly than it truly is, often through...

CDP

22,200 vol/mo
26%
(5y)
39%
(1y)
51%
(3mo)

CDP stands for Customer Data Platform, a software category that unifies customer data from multiple sources to build a centralized, acces...

Net Zero

60,500 vol/mo
24%
(5y)
50%
(1y)
64%
(3mo)

Net Zero refers to reducing greenhouse gas emissions to as close to zero as possible, achieving a balance between emitted and removed emi...

24%
(5y)
18%
(1y)
11%
(3mo)

Regenerative agriculture is a farming approach focused on restoring soil health, increasing biodiversity, sequestering carbon, and improv...

Sunlight

27,100 vol/mo
23%
(5y)
17%
(1y)
41%
(3mo)

Sunlight refers to the natural light produced by the sun, a fundamental source of energy and ecological processes. In trending contexts, ...

Tree Planting

6,600 vol/mo
14%
(5y)
31%
(1y)
98%
(3mo)

Tree planting as a coordinated global initiative and consumer attraction activity combines environmental advocacy with corporate and indi...

14%
(5y)
35%
(1y)
37%
(3mo)

The Sustainable Development Goals are a global framework adopted by the United Nations in 2015 to end poverty, protect the planet, and en...

Carbon Footprint

18,100 vol/mo
14%
(5y)
52%
(1y)
67%
(3mo)

Carbon footprint is the measurement and reduction of greenhouse gas emissions attributable to individuals, organizations, products, and a...

Vertical Farming

14,800 vol/mo
0%
(5y)
37%
(1y)
52%
(3mo)

Vertical farming is the practice of growing crops in vertically stacked layers, typically in controlled environment buildings, enabling y...

Electroculture

4,400 vol/mo
-6%
(5y)
30%
(1y)
813%
(3mo)

Electroculture is a farming approach that uses electrical stimulation and related methods to influence plant growth, yield, and resilienc...

Compost Bin

301,000 vol/mo
-11%
(5y)
1%
(1y)
13%
(3mo)

Compost Bin is a, long standing consumer appliance category focused on collecting kitchen and garden waste for composting, increasingly e...

9999%+
(5y)
8533%
(1y)
52%
(3mo)

Container Agriculture, commonly known as container farming, uses modular, climate controlled shipping containers to grow crops using soil...

Food Waste App

1,000 vol/mo
9999%+
(5y)
1986%
(1y)
70%
(3mo)

A trend focused on reducing food waste through digital apps that connect consumers, retailers, and donors to save surplus meals or ingred...

9999%+
(5y)
1963%
(1y)
25%
(3mo)

Nature Based Solutions (NbS) use ecosystems and natural processes to address societal challenges such as climate change, flood risk, wate...

9999%+
(5y)
1769%
(1y)
56%
(3mo)

Sustainable Computing is the movement to design, operate, and optimize computing systems data centers, devices, and software to minimize ...

Off-Grid Living

6,600 vol/mo
9999%+
(5y)
1659%
(1y)
119%
(3mo)

Off Grid Living is the movement toward self sufficient, autonomous living using renewable energy, water harvesting, waste management, and...

9999%+
(5y)
1631%
(1y)
61%
(3mo)

Emissions Tracking refers to the ongoing measurement, verification, and reporting of greenhouse gas emissions across an organization’s ...

9999%+
(5y)
758%
(1y)
-4%
(3mo)

Sustainable Hospitality is the practice of reducing environmental impact and promoting social responsibility within the hospitality indus...

9999%+
(5y)
193%
(1y)
60%
(3mo)

Underground agriculture refers to growing crops or fungi in subterranean facilities using controlled environment agriculture techniques, ...

9999%+
(5y)
192%
(1y)
110%
(3mo)

Forest Degradation refers to the long term reduction in the forest ecosystem's capacity to provide essential services such as biodiversit...

Reef Factory

320 vol/mo
9999%+
(5y)
91%
(1y)
107%
(3mo)

Reef Factory is a, established company focused on IoT and smart equipment for saltwater reef aquariums, with recent activity around partn...

Eco-Anxiety

720 vol/mo
9999%+
(5y)
9999%+
(1y)
616%
(3mo)

Eco Anxiety refers to the rising sense of distress and worry about environmental issues, climate change, and the broader ecological crisi...

9999%+
(5y)
9999%+
(1y)
350%
(3mo)

Emissions Management System is a category of enterprise software designed to measure, track, optimize, and report greenhouse gas emission...

9999%+
(5y)
9999%+
(1y)
693%
(3mo)

Plastic Free Detergent is the movement toward laundry cleaning products and packaging that avoid plastic entirely, using solid bars, card...

AspenClean

720 vol/mo
9999%+
(5y)
9999%+
(1y)
549%
(3mo)

AspenClean is a brand specializing in eco friendly, plant based household cleaning products designed to be non toxic and sustainable, app...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

The Low Carbon Economy is a globally coordinated transition away from fossil fuels toward low and zero emission energy, transport, and i...

9999%+
(5y)
9999%+
(1y)
320%
(3mo)

Metal water bottle with a built in or compatible straw is an established product category in the hydration market, driven by consumer dem...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Foldable water bottles are flexible, collapsible containers made from silicone or other bendable materials, designed to reduce bulk when ...

Hunter and Gather

14,800 vol/mo
9999%+
(5y)
9999%+
(1y)
296%
(3mo)

Hunter and Gather is a brand/idea focused on real food, paleo/keto friendly products and a lifestyle brand around 'hunter and gatherer' e...

9999%+
(5y)
9999%+
(1y)
362%
(3mo)

Innovative Agriculture refers to the rapid adoption of agtech innovations such as precision farming, automation, data analytics, bioengin...

Greenrise

590 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Greenrise refers to a family of companies and initiatives focused on green infrastructure, sustainability in stormwater management, green...

9999%+
(5y)
9999%+
(1y)
80%
(3mo)

Green Future Project is a, multi context initiative and brand name used in various environmental and sustainability oriented programs, co...