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We surface rapidly growing trends before they take off.

Breakcore

9,900 vol/mo
77%
(5y)
6%
(1y)
0%
(3mo)

Breakcore is an experimental electronic music genre known for its aggressive breakbeat sampling, chaotic tempo changes, and distortion, d...

Smart Football

320 vol/mo
75%
(5y)
125%
(1y)
-27%
(3mo)

Playtime Toys

320 vol/mo
75%
(5y)
33%
(1y)
250%
(3mo)

Playtime Toys refers to a and multi faceted ecosystem within the toy industry, encompassing legacy toy brands, contemporary manufacturers...

Radarr

9,900 vol/mo
74%
(5y)
32%
(1y)
12%
(3mo)

Radarr is an open source movie collection manager that automates the organization and downloading of films to a personal media library, t...

MGI Golf

1,000 vol/mo
73%
(5y)
24%
(1y)
3%
(3mo)

MGI Golf is a, established brand of motorized golf push trolleys (remote controlled golf carts) used to transport golf bags around the co...

Listen Notes

5,400 vol/mo
72%
(5y)
28%
(1y)
10%
(3mo)

Listen Notes is a, widely used podcast search engine and directory that aggregates podcast metadata, enabling discovery, indexing, and an...

Shortform

4,400 vol/mo
72%
(5y)
14%
(1y)
0%
(3mo)

Shortform refers to highly digestible, quickly consumed content (often video) designed for mobile viewing, characterized by short duratio...

Roguelike

33,100 vol/mo
71%
(5y)
30%
(1y)
21%
(3mo)

Roguelike is a well established video game genre focused on procedurally generated levels, permanent death, and high replayability, with ...

Vtubing

1,000 vol/mo
70%
(5y)
29%
(1y)
-12%
(3mo)

VTubing, or virtual YouTubing, refers to the use of animated, computer generated avatars controlled by real people to create live streame...

Gaming Earbuds

12,100 vol/mo
69%
(5y)
58%
(1y)
19%
(3mo)

Gaming earbuds are wireless in ear headphones designed for gaming, offering low latency, gaming oriented mic arrays, and often enhanced p...

Streaming Box

14,800 vol/mo
67%
(5y)
81%
(1y)
17%
(3mo)

Streaming Box refers to a dedicated hardware device that connects to a TV and streams digital content from the internet, enabling apps, s...

Big Brother Books

3,600 vol/mo
65%
(5y)
118%
(1y)
57%
(3mo)

Big Brother Books refers to a broad category of children's and family books centered on the older sibling (big brother) experience, inclu...

Toybox

22,200 vol/mo
62%
(5y)
13%
(1y)
-13%
(3mo)

Toybox is a, multi faceted brand/pattern that appears across consumer toys, 3D printing hardware, and technology accessibility tools, wit...

Steel Tongue Drum

27,100 vol/mo
62%
(5y)
36%
(1y)
-28%
(3mo)

The steel tongue drum is a hand played percussion instrument made from steel with tongue like cutouts that produce melodic, resonant tone...

61%
(5y)
56%
(1y)
41%
(3mo)

Japanese Cyberpunk is a historically established subgenre of cyberpunk defined by Japanese aesthetics, techno anxieties, and urban futuri...

Immersive Theater

1,300 vol/mo
61%
(5y)
62%
(1y)
2%
(3mo)

Immersive Theater is a form of live performance that blends narrative, physical space, and audience participation to create a participato...

April Henry

1,600 vol/mo
61%
(5y)
73%
(1y)
81%
(3mo)

April Henry is recognized as a author and figure in contemporary thriller fiction, notably for young adults and crime suspense, with rece...

History Hit

4,400 vol/mo
61%
(5y)
63%
(1y)
26%
(3mo)

History Hit is a digital media company focused on history content, including articles, documentaries, podcasts, and a streaming service, ...

KDP Books

480 vol/mo
59%
(5y)
62%
(1y)
31%
(3mo)

KDP Books refers to Kindle Direct Publishing, Amazon's self publishing platform that enables authors to publish eBooks and print on deman...

OTT Platform

1,600 vol/mo
58%
(5y)
49%
(1y)
15%
(3mo)

OTT Platform refers to over the top streaming services that deliver video content directly over the internet, bypassing traditional broad...

Speculative Fiction

18,100 vol/mo
58%
(5y)
59%
(1y)
51%
(3mo)

Speculative Fiction is a recognized literary genre that explores imaginative and futuristic concepts often addressing existential questio...

Sofascore

110,000 vol/mo
58%
(5y)
57%
(1y)
49%
(3mo)

SofaScore is a, established live scores and statistics platform for football and other sports, widely used by fans and bettors for real t...

Eagles

6,120,000 vol/mo
56%
(5y)
-1%
(1y)
-55%
(3mo)

Eagles are experiencing renewed visibility and interest driven by wildlife conservation efforts, habitat protection, and increased public...

Retro Gaming

74,000 vol/mo
56%
(5y)
37%
(1y)
11%
(3mo)

Retro Gaming encompasses playing games from earlier video game eras, typically on vintage hardware or via emulation, appealing to nostalg...

After Book Series

5,400 vol/mo
55%
(5y)
73%
(1y)
37%
(3mo)

The After Book Series is a contemporary romance series by Anna Todd that began as fan fiction on Wattpad and later expanded into publishe...

Now CD

27,100 vol/mo
54%
(5y)
23%
(1y)
16%
(3mo)

NOW CD refers to the NOW That's What I Call Music compilation series, a long running set of multi artist CDs that has seen renewed consum...

Donkey Kong

165,000 vol/mo
53%
(5y)
79%
(1y)
-1%
(3mo)

Donkey Kong is a longstanding Nintendo video game franchise featuring the ape Donkey Kong and his adventures in platforming and arcade ti...

Pins And Aces

18,100 vol/mo
52%
(5y)
11%
(1y)
-17%
(3mo)

Pins & Aces is a golf lifestyle brand known for bold graphics and functional golf gear, expanding from novelty headcovers into apparel, b...

52%
(5y)
101%
(1y)
18%
(3mo)

Electronic Games, a broad category encompassing video games across consoles, PCs, and mobile platforms, remains a central entertainment i...

Grimdark

8,100 vol/mo
52%
(5y)
21%
(1y)
6%
(3mo)

Grimdark is a recognized genre that depicts a bleak, morally gray world where power, oppression, and survival dominate, often featuring f...

Luminary

40,500 vol/mo
51%
(5y)
7%
(1y)
-2%
(3mo)

Luminary is a, established player in the podcast and audio content space, notable for its premium subscription model and high profile ori...

51%
(5y)
34%
(1y)
10%
(3mo)

Exclusive Vinyl is a trend where limited edition, artist curated, or premium vinyl pressings are released in small runs, leveraging scarc...

Bandai

33,100 vol/mo
51%
(5y)
37%
(1y)
41%
(3mo)

Bandai is a long established Japanese consumer electronics and entertainment company known for toys, games, and anime partnerships. It is...

AC/DC

246,000 vol/mo
50%
(5y)
27%
(1y)
5%
(3mo)

AC/DC is a globally enduring rock icon whose legacy and ongoing activity (historic tours, reissues, and streaming spikes around anniversa...

Metroidvania

27,100 vol/mo
49%
(5y)
33%
(1y)
7%
(3mo)

Metroidvania is a long standing video game genre characterized by interconnected world exploration, platforming, and gaining new abilitie...

Gametime

246,000 vol/mo
48%
(5y)
5%
(1y)
-15%
(3mo)

Gametime is a mobile first ticketing platform specializing in last minute event tickets, widely recognized in the live events industry as...

You Book

14,800 vol/mo
48%
(5y)
35%
(1y)
9%
(3mo)

You Book refers to several real world entities around personalized book experiences, including booking related platforms and edtech servi...

Splatter Room

3,600 vol/mo
48%
(5y)
-30%
(1y)
43%
(3mo)

Splatter Room describes a consumer art experience where participants create abstract paintings by splattering paint onto canvases or wall...

Gamefound

18,100 vol/mo
48%
(5y)
-6%
(1y)
2%
(3mo)

Gamefound is a crowdfunding and storefront platform primarily used for board games and tabletop role playing games, enabling creators to ...

Wizard of Oz

450,000 vol/mo
48%
(5y)
4%
(1y)
-52%
(3mo)

Wizard of Oz is a long standing cultural property originating from L. Frank Baum's 1900 novel and popularized worldwide by the 1939 film,...

Novel

74,000 vol/mo
46%
(5y)
48%
(1y)
40%
(3mo)
45%
(5y)
143%
(1y)
12%
(3mo)

Legos

2,740,000 vol/mo
45%
(5y)
9%
(1y)
-25%
(3mo)

LEGO (Legos) is a long standing toy brand known for its interlocking brick system and expansive ecosystem of sets, digital experiences, a...

Pink CD

480 vol/mo
44%
(5y)
51%
(1y)
26%
(3mo)

Pink CD refers to the phenomenon of compact discs produced or marketed in pink coloration, including pink tinted CD R/DVD R products and ...

Indebted

18,100 vol/mo
44%
(5y)
-18%
(1y)
25%
(3mo)

Indebted is a topic referring to debt related themes and discussions, including media titles and the broader societal focus on indebtedne...

44%
(5y)
31%
(1y)
6%
(3mo)

Age of Rebellion is a Star Wars themed tabletop role playing game setting produced by Fantasy Flight Games, centered on the Rebel Allianc...

Game Of Life

210 vol/mo
44%
(5y)
74%
(1y)
30%
(3mo)

Conway's Game of Life is a classic cellular automaton where simple rules on a grid produce complex emergent patterns. It remains a founda...

Digital Download

2,900 vol/mo
44%
(5y)
103%
(1y)
21%
(3mo)

Digital Download refers to the distribution of software, games, media, and other digital goods via downloadable files over the internet, ...

Clay Targets

4,400 vol/mo
42%
(5y)
-2%
(1y)
0%
(3mo)

Clay targets refer to the disposable ceramic discs used in shooting sports such as skeet, trap, and sporting clays, with related trends i...

Dying to Be Me

1,900 vol/mo
42%
(5y)
29%
(1y)
8%
(3mo)

Dying to Be Me is a widely discussed concept rooted in the near death experience literature and personal transformation narratives, focus...

Kids Headphones

14,800 vol/mo
42%
(5y)
35%
(1y)
-10%
(3mo)

Kids headphones are a market segment focused on audio devices designed for children, emphasizing volume limiting, durability, comfort, wi...

Lego Minifigure

60,500 vol/mo
42%
(5y)
18%
(1y)
30%
(3mo)

Lego Minifigure refers to the iconic small figurines produced by The Lego Group. The trend encompasses collecting, customization, trading...

AJ Styles

135,000 vol/mo
41%
(5y)
48%
(1y)
155%
(3mo)

AJ Styles is a renowned professional wrestler known for his work across WWE, Impact Wrestling (TNA), New Japan Pro Wrestling, and other p...

Equestria Girls

27,100 vol/mo
41%
(5y)
14%
(1y)
8%
(3mo)

Equestria Girls is a media and toy franchise spin off of the My Little Pony brand, focusing on the lives of pony characters in human form...

Classical CD

260 vol/mo
40%
(5y)
56%
(1y)
38%
(3mo)

Classical CD represents a sustained niche interest in physical classical music CDs amid a broader migration to streaming, with collectors...

Zombies

368,000 vol/mo
40%
(5y)
17%
(1y)
-30%
(3mo)

Zombies refer to fictional undead beings that feed on the living, featured across films, television, video games, comics, and literature....

Docuseries

6,600 vol/mo
40%
(5y)
39%
(1y)
-45%
(3mo)

Docuseries have emerged as a prominent format in streaming and broadcast media, combining documentary storytelling with serialized narrat...

Easy A

110,000 vol/mo
40%
(5y)
36%
(1y)
1%
(3mo)

Easy A is a 2010 American teen comedy film directed by Will Gluck, starring Emma Stone. It has remained a recognizable pop culture refere...

Podchaser

4,400 vol/mo
39%
(5y)
91%
(1y)
101%
(3mo)

Podchaser is a online platform that functions as a comprehensive database and social catalog for podcasts, allowing users to discover, ra...

Air Bud

74,000 vol/mo
39%
(5y)
14%
(1y)
7%
(3mo)

Air Bud is a long running family film franchise featuring a highly athletic canine; the topic centers on the cultural impact and enduring...