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We surface rapidly growing trends before they take off.

Apply For A Job

9,900 vol/mo
49%
(5y)
34%
(1y)
8%
(3mo)

Apply For A Job is a long standing process that has evolved with digital hiring tools, applicant tracking systems, and AI driven screenin...

At-Will

1,600 vol/mo
49%
(5y)
84%
(1y)
62%
(3mo)

At will employment is a longstanding labor law doctrine in the United States that allows either the employer or the employee to terminate...

Printify

301,000 vol/mo
49%
(5y)
0%
(1y)
2%
(3mo)

Printify is a leading print on demand (POD) platform that enables e commerce merchants to design and sell custom products without invento...

49%
(5y)
65%
(1y)
52%
(3mo)

Cloud Computing Security is a and established field focusing on protecting data, workloads, and access in cloud environments across IaaS,...

Glue Up

2,900 vol/mo
49%
(5y)
56%
(1y)
53%
(3mo)

Glue Up is a unified platform that combines event management, membership management, and CRM capabilities to help organizations run commu...

BackerKit

27,100 vol/mo
49%
(5y)
12%
(1y)
47%
(3mo)

BackerKit is a, established post campaign and fulfillment platform used by crowdfunding creators to manage backer surveys, add ons, shipp...

AppFolio

110,000 vol/mo
49%
(5y)
29%
(1y)
32%
(3mo)

AppFolio is a, established cloud based property management software company that serves multifamily, single family, and commercial proper...

KeePassXC

9,900 vol/mo
49%
(5y)
39%
(1y)
17%
(3mo)

KeePassXC is a cross platform open source password manager that derives from KeePass and integrates with KeePassXC Browser, offering loca...

Workiva

22,200 vol/mo
48%
(5y)
11%
(1y)
43%
(3mo)

Workiva is a cloud based platform for connected reporting, compliance, and governance, enabling organizations to automate and link financ...

Hyros

4,400 vol/mo
48%
(5y)
34%
(1y)
0%
(3mo)

HYROS is a world, mature attribution and ad tracking platform used by marketers to measure and optimize cross channel advertising perform...

Data Visualization

14,800 vol/mo
48%
(5y)
65%
(1y)
49%
(3mo)

Data visualization is the practice of representing data graphically to communicate insights effectively. It encompasses charts, dashboard...

Invoice Home

22,200 vol/mo
48%
(5y)
140%
(1y)
59%
(3mo)

Invoice Home is a, established online invoicing platform that enables individuals and businesses to create, customize, and send professio...

Content Marketer

301,000 vol/mo
48%
(5y)
-3%
(1y)
31%
(3mo)

Content Marketer is a professional focus and practice centered on creating, distributing, and optimizing content to attract, engage, and ...

File Box

12,100 vol/mo
48%
(5y)
62%
(1y)
43%
(3mo)

File Box represents a category of modern file storage, sharing, and document management solutions, with emphasis on enterprise grade secu...

Clari

8,100 vol/mo
47%
(5y)
29%
(1y)
29%
(3mo)

Clari is an AI powered revenue operations platform that automates sales forecasting, pipeline visibility, and deal execution insights to ...

Cross Selling

5,400 vol/mo
47%
(5y)
88%
(1y)
10%
(3mo)

Cross selling is a widespread business practice where sellers promote additional products or services to existing customers to increase s...

47%
(5y)
13%
(1y)
23%
(3mo)

Effective communication is the structured practice of conveying information clearly and credibly to achieve understanding, alignment, and...

Attribution

22,200 vol/mo
47%
(5y)
92%
(1y)
40%
(3mo)

Attribution refers to the practice and systems used to assign credit for consumer actions across multiple marketing touchpoints, channels...

Sourcewell

14,800 vol/mo
47%
(5y)
26%
(1y)
57%
(3mo)

Sourcewell is a US based government cooperative purchasing organization that consolidates procurement for public sector entities, enablin...

Lucidspark

6,600 vol/mo
47%
(5y)
-2%
(1y)
8%
(3mo)

Lucidspark is a time collaborative virtual whiteboard tool by Lucid Software, used for brainstorming, planning, and interactive workshops...

Scheduling App

9,900 vol/mo
47%
(5y)
128%
(1y)
18%
(3mo)

InStride

3,600 vol/mo
47%
(5y)
22%
(1y)
29%
(3mo)

InStride is a enterprise education platform that partners with employers and higher education institutions to provide pathway programs, t...

Backmarket

450,000 vol/mo
46%
(5y)
15%
(1y)
-6%
(3mo)

Deep Instinct

1,000 vol/mo
46%
(5y)
295%
(1y)
282%
(3mo)

Gamification

18,100 vol/mo
46%
(5y)
109%
(1y)
35%
(3mo)

Gamification is the practice of applying game design elements, mechanics, and dynamics to non game contexts to boost engagement, motivati...

Paywalls

14,800 vol/mo
46%
(5y)
25%
(1y)
32%
(3mo)

Paywalls refer to content access restrictions on news outlets, media sites, and digital publishers that require a paid subscription or lo...

Kevel

1,300 vol/mo
46%
(5y)
13%
(1y)
5%
(3mo)

Kevel is an ad tech company known for providing a developer friendly API driven ad serving and monetization platform that enables publish...

Badge Reel

27,100 vol/mo
45%
(5y)
28%
(1y)
34%
(3mo)

Neom

27,100 vol/mo
45%
(5y)
54%
(1y)
40%
(3mo)

NEOM is a Saudi led mega city and technology ecosystem project aiming to be a model for futuristic urban living, sustainability, and econ...

ShipBob

14,800 vol/mo
45%
(5y)
71%
(1y)
17%
(3mo)

ShipBob is a company providing tech enabled warehousing and e commerce order fulfillment, enabling brands to store inventory and ship ord...

Customer Success

3,600 vol/mo
44%
(5y)
72%
(1y)
36%
(3mo)

Customer Success is a business discipline and software category focused on ensuring customers achieve desired outcomes while maximizing p...

Veeva Systems

14,800 vol/mo
44%
(5y)
72%
(1y)
62%
(3mo)

Veeva Systems is a, established company that provides cloud based software solutions for the life sciences industry, including CRM, conte...

Hire Talent

1,600 vol/mo
44%
(5y)
47%
(1y)
27%
(3mo)

Hire Talent refers to the ongoing emphasis on attracting, recruiting, and retaining skilled workers, driven by persistent talent shortage...

ClickUp

201,000 vol/mo
44%
(5y)
55%
(1y)
21%
(3mo)

EasyPost

12,100 vol/mo
43%
(5y)
17%
(1y)
23%
(3mo)

EasyPost is a shipping APIs platform that simplifies e commerce logistics by enabling developers to integrate carrier services, label cre...

OpenText

14,800 vol/mo
43%
(5y)
55%
(1y)
28%
(3mo)

OpenText is a leading enterprise information management (EIM) company that provides software and services for content management, informa...

Listing

6,600 vol/mo
43%
(5y)
103%
(1y)
-24%
(3mo)

Listing refers to the act of presenting items, services, or opportunities for visibility and access across digital marketplaces, classifi...

Hubstaff

18,100 vol/mo
42%
(5y)
92%
(1y)
-31%
(3mo)

Hubstaff is a time tracking and productivity platform used by teams to track time, monitor projects, and optimize resource allocation.

Cognizant

110,000 vol/mo
42%
(5y)
15%
(1y)
79%
(3mo)

Cognizant is a leading global IT services and consulting company driving digital transformation through AI, cloud, data analytics, and in...

Op Shop

5,400 vol/mo
42%
(5y)
72%
(1y)
-23%
(3mo)

Op Shop is a, established term referring to charitable or secondhand thrift stores where people donate and purchase used goods, often org...

Provi

40,500 vol/mo
42%
(5y)
-10%
(1y)
8%
(3mo)

Provi is a B2B online marketplace and platform that connects bars, restaurants, and retailers with alcohol distributors, enabling digital...

Backlog

18,100 vol/mo
41%
(5y)
181%
(1y)
37%
(3mo)

Backlog is a and enduring concept in software development and project management, with current discussions focusing on backlog refinement...

Fieldwire

14,800 vol/mo
41%
(5y)
38%
(1y)
42%
(3mo)

Fieldwire is a construction project management software platform used by contractors and owners to manage field data, plans, and tasks tr...

Firstbase

9,900 vol/mo
41%
(5y)
61%
(1y)
116%
(3mo)

Firstbase is a platform that helps startups and international founders establish a U.S. base, handle incorporation, banking, tax, and rel...

DevSecOps

8,100 vol/mo
41%
(5y)
74%
(1y)
52%
(3mo)

DevSecOps is a and established approach integrating security practices into the software development lifecycle, aiming to shift security ...

Stripo

5,400 vol/mo
40%
(5y)
-18%
(1y)
17%
(3mo)

Stripo is a email template builder/platform that enables marketers and developers to design, export, and integrate responsive email templ...

Brand Strategist

6,600 vol/mo
40%
(5y)
76%
(1y)
15%
(3mo)

Brand Strategist is a recognized professional and trend focusing on systemic brand leadership, strategic positioning, and end to end bran...

Imanage

12,100 vol/mo
40%
(5y)
29%
(1y)
20%
(3mo)

iManage is a leading enterprise content management and document management platform widely used in legal, accounting, and professional se...

UTM Parameters

3,600 vol/mo
40%
(5y)
67%
(1y)
-7%
(3mo)

UTM parameters are query string tags added to URLs to track marketing campaigns in analytics platforms. They help measure traffic sources...

Brown Envelopes

1,900 vol/mo
40%
(5y)
117%
(1y)
95%
(3mo)

Brown Envelopes refer to the historical concept of bribe payments associated with brown paper envelopes, often used as a shorthand for co...

MindTickle

2,900 vol/mo
40%
(5y)
328%
(1y)
28%
(3mo)

MindTickle is a leading sales readiness and enablement platform that helps enterprises train, coach, and certify their sales teams throug...

Bext

880 vol/mo
40%
(5y)
24%
(1y)
7%
(3mo)

Bext is an established brand in RF broadcast equipment and technology, with multiple entities and product lines spanning FM transmitters,...

40%
(5y)
24%
(1y)
29%
(3mo)

Competitive Strategy is a core discipline focused on how firms achieve and sustain advantage through market positioning, resource allocat...

OneTrust

18,100 vol/mo
40%
(5y)
66%
(1y)
30%
(3mo)

OneTrust is a leading enterprise platform for privacy, security, and governance, widely adopted to manage data privacy compliance, risk, ...

SEO Specialist

5,400 vol/mo
39%
(5y)
-8%
(1y)
19%
(3mo)

SEO Specialist is a and established profession focused on optimizing digital content to improve visibility in search engines, driven by g...

Ubits

390 vol/mo
39%
(5y)
25%
(1y)
46%
(3mo)

UBITS is a Latin America–focused corporate e learning platform that provides LMS, content, assessments, and analytics to help companies...

38%
(5y)
112%
(1y)
13%
(3mo)

Design Thinking is a human centered problem solving approach that emphasizes empathy, ideation, prototyping, and iterative testing to dri...

Respondent

40,500 vol/mo
38%
(5y)
27%
(1y)
15%
(3mo)

Respondent is a market research platform that connects researchers with paid study participants and is used to recruit for qualitative an...

Owna

320 vol/mo
38%
(5y)
22%
(1y)
-4%
(3mo)

Owna is a set of brands/platforms spanning health tech (OwnaHealth), childcare management software (OWNA Childcare App), and related pare...

6sense

49,500 vol/mo
38%
(5y)
31%
(1y)
43%
(3mo)

6sense is a account based marketing (ABM) and demand generation platform that uses AI to identify and engage potential buyers across the ...