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We surface rapidly growing trends before they take off.

Embroidery Book

3,600 vol/mo
148%
(5y)
187%
(1y)
-6%
(3mo)

Embroidery Book is a, long standing category of craft literature that combines instructional patterns, project ideas, and design inspirat...

LTK

110,000 vol/mo
147%
(5y)
0%
(1y)
-4%
(3mo)

GiveCampus

4,400 vol/mo
146%
(5y)
76%
(1y)
151%
(3mo)

GiveCampus is a platform that enables universities and student organizations to run fundraising campaigns, collect donations, manage even...

Owlet Dream

2,400 vol/mo
146%
(5y)
37%
(1y)
68%
(3mo)

Owlet Dream is a line of smart baby monitors that combine video monitoring with sleep and vital sign tracking, offering parents data driv...

SBTi

3,600 vol/mo
146%
(5y)
155%
(1y)
375%
(3mo)

SBTi refers to the Science Based Targets initiative, a global collaboration that helps companies set ambitious, scientifically grounded g...

Future Skill

320 vol/mo
145%
(5y)
77%
(1y)
31%
(3mo)

Future Skill refers to the set of capabilities and competencies that individuals, organizations, and economies need to thrive in evolving...

Eco Style

1,600 vol/mo
145%
(5y)
277%
(1y)
309%
(3mo)

Eco Style refers to a convergence of eco conscious materials, sustainable production, and stylistic sensibility in fashion and beauty, dr...

145%
(5y)
208%
(1y)
28%
(3mo)

Crochet Set

5,400 vol/mo
143%
(5y)
109%
(1y)
270%
(3mo)

Crochet Set is a world category focusing on packaged crochet kits or sets that include yarn, hooks, patterns, and instructions for beginn...

Mistral

74,000 vol/mo
143%
(5y)
98%
(1y)
39%
(3mo)

Mistral refers to Mistral AI, a open source focused AI startup that develops large language models such as the Mistral 7B. The topic cent...

Personal Growth

9,900 vol/mo
142%
(5y)
123%
(1y)
21%
(3mo)

Smart Dog Collar

8,100 vol/mo
142%
(5y)
784%
(1y)
1837%
(3mo)

Smart Dog Collar is a, established category combining GPS tracking, activity monitoring, health metrics, and sometimes training features ...

Blue Ink Pens

880 vol/mo
142%
(5y)
94%
(1y)
297%
(3mo)

Blue ink pens are a classic writing tool with ongoing relevance in offices, schools, and creative work. The topic encompasses consumer br...

142%
(5y)
258%
(1y)
175%
(3mo)

Portland Pet Food refers to the local pet food market and brands operating in Portland, Oregon, emphasizing regionally sourced ingredient...

142%
(5y)
91%
(1y)
116%
(3mo)

Water bottle accessories refer to add ons and attachments designed to enhance the functionality, usability, and personalization of reusab...

Oeko-Tex

22,200 vol/mo
142%
(5y)
139%
(1y)
101%
(3mo)

OEKO TEX refers to independent testing and certification of textile products for harmful substances, ensuring safety and sustainability a...

Totwoo

4,400 vol/mo
138%
(5y)
60%
(1y)
154%
(3mo)

Totwoo is a smart jewelry brand that combines fashion accessories with technology, notably enabling NFC/Bluetooth based interactions and ...

Working Nomads

18,100 vol/mo
137%
(5y)
8%
(1y)
-11%
(3mo)

Working Nomads refers to a lifestyle and work pattern where professionals live and travel nomadically while maintaining remote work arran...

Local Seeds

210 vol/mo
136%
(5y)
163%
(1y)
78%
(3mo)

Local Seeds refers to locally sourced, regionally adapted seed ecosystems, including seed libraries, seed swaps, and community seed banks...

ASVAB For Dummies

18,100 vol/mo
133%
(5y)
3%
(1y)
-5%
(3mo)

ASVAB For Dummies is a, widely recognized guidance book and related test prep materials designed to help individuals understand and succe...

Helper Bees

320 vol/mo
132%
(5y)
35%
(1y)
10%
(3mo)

The Helper Bees is a insurtech company focused on aging in place and in home care platforms that partner with insurers to provide in home...

Pet Grooming Kit

1,900 vol/mo
132%
(5y)
88%
(1y)
386%
(3mo)

Pet Grooming Kit is a, established consumer product category consisting of multi tool sets for at home pet grooming, including clippers, ...

Carbon Re

70 vol/mo
132%
(5y)
123%
(1y)
40%
(3mo)

Blue Carbon

1,300 vol/mo
131%
(5y)
205%
(1y)
288%
(3mo)

Telegram Channel

12,100 vol/mo
130%
(5y)
143%
(1y)
4%
(3mo)

Telegram Channel is a and established feature of the Telegram messaging platform, used by individuals, brands, media outlets, and communi...

Outdoor Dog Bed

14,800 vol/mo
129%
(5y)
270%
(1y)
1526%
(3mo)

Silonn

320 vol/mo
129%
(5y)
3%
(1y)
11%
(3mo)

Silonn is a consumer electronics brand known for compact countertop ice makers and small home appliances, widely sold on e commerce platf...

MBBS

18,100 vol/mo
129%
(5y)
94%
(1y)
-28%
(3mo)

Anti Theft Bag

3,600 vol/mo
128%
(5y)
34%
(1y)
180%
(3mo)

Anti Theft Bag refers to bags and backpacks designed with built in security features to deter theft, such as lockable zippers, cut resist...

127%
(5y)
98%
(1y)
15%
(3mo)

Just Move In

110 vol/mo
127%
(5y)
77%
(1y)
36%
(3mo)

Just Move In refers to a world service/platform that coordinates end to end home move in tasks, including utilities setup, broadband, ins...

126%
(5y)
127%
(1y)
128%
(3mo)

Desert Evolution is a concept referring to the evolutionary adaptations and ecological dynamics of organisms and ecosystems in arid deser...

126%
(5y)
81%
(1y)
12%
(3mo)

Political Education is the ongoing emphasis on teaching citizens about political systems, civic processes, governance, and public policy,...

Agroforestry

8,100 vol/mo
126%
(5y)
90%
(1y)
40%
(3mo)

Agroforestry is the practice of integrating trees or shrubs with crops and/or livestock on the same land to create ecological and economi...

Reel You

10 vol/mo
125%
(5y)
136%
(1y)
-43%
(3mo)

Reel You is a topic representing platforms and brands focused on personal storytelling through short form video or photo reels, including...

Cat Supplements

2,400 vol/mo
125%
(5y)
183%
(1y)
85%
(3mo)

Cat Supplements are consumer focused products designed to support feline health, including joint support, digestion, skin and coat, and o...

Online Coaching

1,600 vol/mo
124%
(5y)
156%
(1y)
-20%
(3mo)

Online coaching is a and established trend where individuals access personalized coaching services remotely via digital platforms, levera...

123%
(5y)
70%
(1y)
9%
(3mo)

Ebike Lock

2,400 vol/mo
121%
(5y)
80%
(1y)
248%
(3mo)

Ebike Lock is a security category focusing on locking solutions tailored for electric bicycles, addressing higher theft risk due to e bik...

Green Platform

260 vol/mo
120%
(5y)
297%
(1y)
152%
(3mo)

Green Platform refers to a family of sustainability oriented platforms and ecosystems, including corporate decarbonization platforms, ren...

Upskilling

8,100 vol/mo
120%
(5y)
156%
(1y)
27%
(3mo)

Upskilling is the ongoing process of acquiring new skills or upgrading existing ones to meet evolving job requirements, driven by automat...

Bird Buddy

49,500 vol/mo
120%
(5y)
-7%
(1y)
-41%
(3mo)

Bird Buddy is a consumer device and platform that combines smart bird feeders with AI powered cameras to capture and identify visiting bi...

Pettable

18,100 vol/mo
120%
(5y)
18%
(1y)
32%
(3mo)

Pettable is a company offering emotional support animal (ESA) letters and related services, reflecting a broader online market for housin...

Car Neck Pillow

1,900 vol/mo
119%
(5y)
206%
(1y)
319%
(3mo)
119%
(5y)
213%
(1y)
43%
(3mo)

Sustainable packaging is the shift toward packaging materials and designs that reduce environmental impact, prioritize recyclability and ...

118%
(5y)
154%
(1y)
360%
(3mo)

Travel Shoe Bag is a consumer product category focused on compact, ventilated containers designed to store and transport shoes within lug...

Toddler Tower

27,100 vol/mo
118%
(5y)
84%
(1y)
33%
(3mo)

Toddler Tower refers to the family of adjustable learning/kitchen towers that help toddlers reach counter height for activities like cook...

Travel Pouch

3,600 vol/mo
118%
(5y)
140%
(1y)
167%
(3mo)

Travel pouches are compact organizational accessories used to store and categorize small items while traveling, including passport holder...

Skill and You

30 vol/mo
117%
(5y)
43%
(1y)
8%
(3mo)
116%
(5y)
49%
(1y)
110%
(3mo)

Wet Cat Food Feeder refers to automated devices capable of storing and dispensing refrigerated wet cat food on scheduled times or demand,...

Walnut Cat Litter

3,600 vol/mo
116%
(5y)
64%
(1y)
72%
(3mo)

Walnut Cat Litter is a, established eco friendly litter option made from crushed walnut shells, marketed for low dust, strong odor contro...

WaterWipes

3,600 vol/mo
116%
(5y)
189%
(1y)
301%
(3mo)

WaterWipes is a brand known for its ultra pure baby wipes composed primarily of water with a small amount of citrus extract. The topic re...

Slunks

22,200 vol/mo
114%
(5y)
7%
(1y)
-6%
(3mo)

Slunks is a apparel brand focused on sustainable beach/athletic wear made from recycled bottle fibers, with presence in the U.S. and U.K....

Unlearning

1,900 vol/mo
113%
(5y)
103%
(1y)
54%
(3mo)

Unlearning is the deliberate process of shedding outdated knowledge, beliefs, or habits to adopt more effective approaches. It is discuss...

Influencer

74,000 vol/mo
113%
(5y)
92%
(1y)
-4%
(3mo)

Generation Alpha

201,000 vol/mo
113%
(5y)
-15%
(1y)
16%
(3mo)

Generation Alpha refers to the cohort born from the early 2010s to the mid 2020s, succeeding Generation Z, and is characterized by early ...

112%
(5y)
51%
(1y)
10%
(3mo)

Potty Training Underwear refers to the category of training pants and pull up style underwear designed to help toddlers transition from d...

Cat Diffuser

1,900 vol/mo
112%
(5y)
135%
(1y)
217%
(3mo)

Cat Diffuser is a consumer product used to calm domestic cats by releasing synthetic feline pheromones via a plug in diffuser.

HelloTalk

18,100 vol/mo
112%
(5y)
128%
(1y)
6%
(3mo)

HelloTalk is a language exchange social app that connects users to practice languages with native speakers through text, voice, and video...

111%
(5y)
76%
(1y)
15%
(3mo)

Edtech

12,100 vol/mo
111%
(5y)
165%
(1y)
43%
(3mo)
111%
(5y)
144%
(1y)
846%
(3mo)

All Purpose Plant Food is a category of general use fertilizers designed to nourish a wide variety of garden plants, enabling easier plan...

110%
(5y)
71%
(1y)
160%
(3mo)

Travel Bottle Warmer is a, established portable device that heats infant bottles on the go using various heat sources and adapters, enabl...

Air Dry Clay

74,000 vol/mo
110%
(5y)
20%
(1y)
-15%
(3mo)

House of Puff

390 vol/mo
109%
(5y)
56%
(1y)
44%
(3mo)

House of Puff is a New York City based, women owned and Latina led cannabis lifestyle brand that blends luxury design with cannabis cultu...

Time Famine

70 vol/mo
109%
(5y)
94%
(1y)
21%
(3mo)

Time Famine is a, studied concept describing the modern scarcity of personal time relative to demands, driving burnout and a demand for t...

Preply

110,000 vol/mo
109%
(5y)
46%
(1y)
7%
(3mo)

Preply is a online tutoring platform that connects learners with language tutors for live, on demand lessons across multiple languages an...

Note House

480 vol/mo
107%
(5y)
196%
(1y)
7%
(3mo)

The topic Note House refers to real world entities around note taking, personalized stationery, and note management software. Distinct br...

Pet Wipes

2,400 vol/mo
107%
(5y)
112%
(1y)
224%
(3mo)

Pet Wipes are a well established consumer product category used for cleansing, odor control, and hygiene of pets, with increasing attenti...

Hello Disc

2,400 vol/mo
106%
(5y)
63%
(1y)
154%
(3mo)

Hello Disc is a reusable menstrual disc designed for ease of use, featuring a patented double loop removal tab and medical grade silicone...

Scent Booster

1,600 vol/mo
105%
(5y)
44%
(1y)
162%
(3mo)

Planted People

4,400 vol/mo
105%
(5y)
37%
(1y)
46%
(3mo)

Study It

260 vol/mo
104%
(5y)
106%
(1y)
-7%
(3mo)

Tote Handbag

8,100 vol/mo
104%
(5y)
161%
(1y)
402%
(3mo)

Tote Handbag is a long standing accessory category featuring large, open top bags designed for everyday carry. It remains popular across ...

104%
(5y)
51%
(1y)
30%
(3mo)

Every Time Zone is a time, interactive world clock resource that aggregates global time zone information into an accessible visual timeli...

104%
(5y)
38%
(1y)
403%
(3mo)

Remote control lawn mower is a category that combines traditional mowing with a user initiated control interface for targeted or manual m...

Papablic

2,900 vol/mo
104%
(5y)
112%
(1y)
87%
(3mo)

Papablic is a baby products brand known for cloth diapers and related accessories, gaining attention as part of a broader shift toward su...

The Foggy Dog

12,100 vol/mo
103%
(5y)
155%
(1y)
300%
(3mo)

Kids Encyclopedia

2,400 vol/mo
103%
(5y)
101%
(1y)
51%
(3mo)

Kids Encyclopedia refers to specialized reference works designed for children, covering a wide range of topics in age appropriate languag...

Academic Coaching

1,600 vol/mo
103%
(5y)
136%
(1y)
-6%
(3mo)

Academic coaching is a professional service that helps students improve study skills, planning, organization, time management, goal setti...

Green Career

390 vol/mo
103%
(5y)
186%
(1y)
-3%
(3mo)

Green Career refers to the growing set of jobs, roles, and career pathways focused on environmental sustainability, clean energy, climate...

Cyanotype Paper

5,400 vol/mo
102%
(5y)
165%
(1y)
84%
(3mo)

Greator

260 vol/mo
102%
(5y)
13%
(1y)
36%
(3mo)

Greator is a German personal development brand offering seminars, coaching, books, and motivational events to help individuals achieve pe...

102%
(5y)
39%
(1y)
116%
(3mo)

Compression packing cubes are modular fabric organizers used to compress and neatly separate clothing inside luggage, enabling space savi...

Cat Toothpaste

6,600 vol/mo
102%
(5y)
144%
(1y)
300%
(3mo)

Cat toothpaste is a product category in pet care focused on dental hygiene for felines, driven by growing consumer emphasis on pet health...

Pawfect House

14,800 vol/mo
102%
(5y)
-24%
(1y)
-12%
(3mo)

Pawfect House is a consumer brand known for personalized pet themed gifts and keepsakes, operating primarily in the U.S. and internationa...

102%
(5y)
78%
(1y)
34%
(3mo)

Just Transition is the principle of moving toward a low carbon economy in a way that is fair to workers and communities, ensuring social ...

Zigazoo

8,100 vol/mo
100%
(5y)
34%
(1y)
26%
(3mo)

Zigazoo is a kid focused educational video app that enables children to create and share short videos answering prompts, emphasizing safe...

Spark Paws

27,100 vol/mo
100%
(5y)
28%
(1y)
-11%
(3mo)

GPS Dog Fence

8,100 vol/mo
100%
(5y)
108%
(1y)
269%
(3mo)

GPS Dog Fence is a product category that uses global positioning system technology to define virtual boundaries for dogs, allowing owners...