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We surface rapidly growing trends before they take off.

Streaming Bundles

18,100 vol/mo
138%
(5y)
28%
(1y)
11%
(3mo)

Streaming Bundles are bundled offerings that combine multiple streaming services or channels into a single subscription, often at a disco...

Retro Gaming

74,000 vol/mo
137%
(5y)
186%
(1y)
328%
(3mo)

Retro Gaming encompasses playing games from earlier video game eras, typically on vintage hardware or via emulation, appealing to nostalg...

Fairyloot

40,500 vol/mo
135%
(5y)
18%
(1y)
18%
(3mo)

FairyLoot is a monthly fantasy book subscription box that curates branded bookish items, often including exclusive editions, author signe...

Mubi

74,000 vol/mo
130%
(5y)
-2%
(1y)
-29%
(3mo)

RockJam

1,300 vol/mo
129%
(5y)
152%
(1y)
359%
(3mo)

RockJam is a recognized consumer electronics brand specializing in entry level musical instruments and accessories, notably affordable ke...

Lilo and Stitch

1,500,000 vol/mo
128%
(5y)
108%
(1y)
-21%
(3mo)

Lilo and Stitch is a classic Disney animated film and enduring intellectual property that continues to influence pop culture through rema...

127%
(5y)
201%
(1y)
290%
(3mo)

The iPhone Gaming Controller is a, established product category comprising third party physical controllers designed to attach to iPhones...

Sensory Toy

33,100 vol/mo
126%
(5y)
149%
(1y)
261%
(3mo)

Sensory Toy refers to toys designed to stimulate multiple senses (touch, sight, sound, possibly proprioception and balance) to support de...

PodCastle

6,600 vol/mo
126%
(5y)
-18%
(1y)
-24%
(3mo)

PodCastle is a podcast series that publishes fantasy and science fiction short fiction, functioning as part of the online literary podcas...

125%
(5y)
12%
(1y)
2%
(3mo)

Arbitrage betting is a proven betting strategy that exploits differences in odds across bookmakers to guarantee a risk free profit by pla...

My First Million

1,300 vol/mo
123%
(5y)
124%
(1y)
40%
(3mo)

Roguelite

8,100 vol/mo
121%
(5y)
83%
(1y)
11%
(3mo)

Roguelite is a and established subgenre of roguelike games that emphasizes procedural generation, roguelike mechanics like permadeath, an...

121%
(5y)
88%
(1y)
46%
(3mo)

Talking Out of Turn is recognized as a concept tied to interrupted discourse and turn taking dynamics in conversations, with rising atten...

YouTube Join

140 vol/mo
121%
(5y)
39%
(1y)
-14%
(3mo)

YouTube Join is YouTube's channel membership feature that allows creators to offer tiered perks to paying subscribers, fostering deeper c...

Sim Racing

14,800 vol/mo
117%
(5y)
47%
(1y)
-6%
(3mo)

Coros

40,500 vol/mo
117%
(5y)
61%
(1y)
42%
(3mo)

Coros is a wearable technology brand known for GPS sport watches and accessories, competing in the outdoor and endurance tracking market ...

Eight Dates

1,900 vol/mo
115%
(5y)
143%
(1y)
25%
(3mo)

Eight Dates is a relationship guidance framework and book by John Gottman and Julie Gottman that outlines eight structured conversations ...

Game Developer

9,900 vol/mo
112%
(5y)
181%
(1y)
19%
(3mo)

Game Development remains a mature, evolving field driven by accessibility of engines, cross platform publishing, and growing demand for h...

Booktok

27,100 vol/mo
112%
(5y)
10%
(1y)
-13%
(3mo)

BookTok is a subculture on TikTok where users create short form videos about books, sharing reviews, recommendations, hauls, and reading ...

111%
(5y)
205%
(1y)
-10%
(3mo)

Reaction videos are media where creators film their real time responses to content such as music videos, trailers, gameplay, or social ev...

Kpop

368,000 vol/mo
110%
(5y)
352%
(1y)
-23%
(3mo)

K pop is a global music and culture phenomenon centered on South Korean pop music, idol groups, and related media, expanding through musi...

Mobile Gaming

201,000 vol/mo
108%
(5y)
245%
(1y)
109%
(3mo)

Travel Tripod

2,400 vol/mo
107%
(5y)
198%
(1y)
245%
(3mo)

Travel Tripod is a growing trend centered on lightweight, compact, and versatile tripods designed for mobile and travel photography, enab...

Kids Headphones

14,800 vol/mo
106%
(5y)
169%
(1y)
312%
(3mo)

Kids headphones are a market segment focused on audio devices designed for children, emphasizing volume limiting, durability, comfort, wi...

Autechre

6,600 vol/mo
105%
(5y)
39%
(1y)
5%
(3mo)

Autechre is a and established electronic music duo known for experimental, IDM influenced compositions released primarily on Warp Records...

Joyin

1,900 vol/mo
105%
(5y)
81%
(1y)
156%
(3mo)

JOYIN is a consumer products company known for toys, party supplies, and seasonal decor with multiple sub brands (e.g., JOVA, SLOOSH, JOI...

Rog

33,100 vol/mo
105%
(5y)
74%
(1y)
71%
(3mo)

ROG (Republic of Gamers) is ASUS's dedicated gaming sub brand, driving trends in high performance gaming laptops, desktops, GPUs, motherb...

Ott Video

260 vol/mo
105%
(5y)
182%
(1y)
-26%
(3mo)

OTT video refers to streaming content delivered over the internet, bypassing traditional cable and satellite TV, and has become the domin...

Cloud Gaming

8,100 vol/mo
104%
(5y)
-21%
(1y)
6%
(3mo)

Cloud gaming delivers video games streamed from remote servers to devices, enabling play without high end hardware and enabling cross dev...

Video Podcast

2,400 vol/mo
104%
(5y)
152%
(1y)
-4%
(3mo)

Video podcasts combine traditional podcasting with video recording and streaming formats, enabling creators to publish audio visual episo...