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We surface rapidly growing trends before they take off.

Unlearning

1,900 vol/mo
113%
(5y)
103%
(1y)
54%
(3mo)

Unlearning is the deliberate process of shedding outdated knowledge, beliefs, or habits to adopt more effective approaches. It is discuss...

Cat Diffuser

1,900 vol/mo
112%
(5y)
135%
(1y)
217%
(3mo)

Cat Diffuser is a consumer product used to calm domestic cats by releasing synthetic feline pheromones via a plug in diffuser.

HelloTalk

18,100 vol/mo
112%
(5y)
128%
(1y)
6%
(3mo)

HelloTalk is a language exchange social app that connects users to practice languages with native speakers through text, voice, and video...

Edtech

12,100 vol/mo
111%
(5y)
165%
(1y)
43%
(3mo)
111%
(5y)
144%
(1y)
846%
(3mo)

All Purpose Plant Food is a category of general use fertilizers designed to nourish a wide variety of garden plants, enabling easier plan...

110%
(5y)
71%
(1y)
160%
(3mo)

Travel Bottle Warmer is a, established portable device that heats infant bottles on the go using various heat sources and adapters, enabl...

House of Puff

390 vol/mo
109%
(5y)
56%
(1y)
44%
(3mo)

House of Puff is a New York City based, women owned and Latina led cannabis lifestyle brand that blends luxury design with cannabis cultu...

Note House

480 vol/mo
107%
(5y)
196%
(1y)
7%
(3mo)

The topic Note House refers to real world entities around note taking, personalized stationery, and note management software. Distinct br...

Pet Wipes

2,400 vol/mo
107%
(5y)
112%
(1y)
224%
(3mo)

Pet Wipes are a well established consumer product category used for cleansing, odor control, and hygiene of pets, with increasing attenti...

Hello Disc

2,400 vol/mo
106%
(5y)
63%
(1y)
154%
(3mo)

Hello Disc is a reusable menstrual disc designed for ease of use, featuring a patented double loop removal tab and medical grade silicone...

Scent Booster

1,600 vol/mo
105%
(5y)
44%
(1y)
162%
(3mo)

Study It

260 vol/mo
104%
(5y)
106%
(1y)
-7%
(3mo)

Tote Handbag

8,100 vol/mo
104%
(5y)
161%
(1y)
402%
(3mo)

Tote Handbag is a long standing accessory category featuring large, open top bags designed for everyday carry. It remains popular across ...

104%
(5y)
51%
(1y)
30%
(3mo)

Every Time Zone is a time, interactive world clock resource that aggregates global time zone information into an accessible visual timeli...

104%
(5y)
38%
(1y)
403%
(3mo)

Remote control lawn mower is a category that combines traditional mowing with a user initiated control interface for targeted or manual m...

Papablic

2,900 vol/mo
104%
(5y)
112%
(1y)
87%
(3mo)

Papablic is a baby products brand known for cloth diapers and related accessories, gaining attention as part of a broader shift toward su...

The Foggy Dog

12,100 vol/mo
103%
(5y)
155%
(1y)
300%
(3mo)

Kids Encyclopedia

2,400 vol/mo
103%
(5y)
101%
(1y)
51%
(3mo)

Kids Encyclopedia refers to specialized reference works designed for children, covering a wide range of topics in age appropriate languag...

Academic Coaching

1,600 vol/mo
103%
(5y)
136%
(1y)
-6%
(3mo)

Academic coaching is a professional service that helps students improve study skills, planning, organization, time management, goal setti...

Green Career

390 vol/mo
103%
(5y)
186%
(1y)
-3%
(3mo)

Green Career refers to the growing set of jobs, roles, and career pathways focused on environmental sustainability, clean energy, climate...

Cyanotype Paper

5,400 vol/mo
102%
(5y)
165%
(1y)
84%
(3mo)

Greator

260 vol/mo
102%
(5y)
13%
(1y)
36%
(3mo)

Greator is a German personal development brand offering seminars, coaching, books, and motivational events to help individuals achieve pe...

102%
(5y)
39%
(1y)
116%
(3mo)

Compression packing cubes are modular fabric organizers used to compress and neatly separate clothing inside luggage, enabling space savi...

Cat Toothpaste

6,600 vol/mo
102%
(5y)
144%
(1y)
300%
(3mo)

Cat toothpaste is a product category in pet care focused on dental hygiene for felines, driven by growing consumer emphasis on pet health...

GPS Dog Fence

8,100 vol/mo
100%
(5y)
108%
(1y)
269%
(3mo)

GPS Dog Fence is a product category that uses global positioning system technology to define virtual boundaries for dogs, allowing owners...

Inflatable Tent

40,500 vol/mo
100%
(5y)
21%
(1y)
93%
(3mo)

Inflatable tents are tents that use air formed beams instead of traditional rigid poles, enabling rapid setup and lightweight portability...

Carbon Neutrality

2,900 vol/mo
100%
(5y)
267%
(1y)
37%
(3mo)

Wet Pet Food

260 vol/mo
100%
(5y)
133%
(1y)
273%
(3mo)

Wet pet food is a long established segment in the pet nutrition market, focusing on canned and other moist formulations that complement o...

99%
(5y)
110%
(1y)
53%
(3mo)

Climate Change Mitigation is a, established focus on reducing greenhouse gas emissions and enhancing resilience through energy transition...

Open Ear Headphones

27,100 vol/mo
96%
(5y)
67%
(1y)
106%
(3mo)

Open Ear Headphones represent a product category that delivers audio through open ear designs (including bone conduction and air conducti...

96%
(5y)
-5%
(1y)
99%
(3mo)

Implicit stereotype refers to automatic, unconscious associations that influence judgments and actions, often studied within implicit bia...

Serenity Kids

12,100 vol/mo
95%
(5y)
38%
(1y)
124%
(3mo)

Serenity Kids is a baby food brand known for producing nutrient dense, meat forward, stage based baby foods and pouches marketed to paren...

ESG Reporting

4,400 vol/mo
93%
(5y)
144%
(1y)
32%
(3mo)

ESG reporting refers to the structured disclosure of environmental, social, and governance metrics by organizations to communicate perfor...

93%
(5y)
55%
(1y)
20%
(3mo)

Family Shared Calendar is a, widely used approach where households adopt centralized scheduling tools to coordinate events, appointments,...

AntiLand

22,200 vol/mo
92%
(5y)
133%
(1y)
9999%+
(3mo)

AntiLand is an online platform offering anonymous chat and dating experiences with emphasis on pseudonymity, safety controls, and moderat...

Outway

1,000 vol/mo
92%
(5y)
69%
(1y)
12%
(3mo)

Outway is a, multi entity name with representations in consumer goods (performance socks brand), technology enabled land management solut...

91%
(5y)
104%
(1y)
463%
(3mo)

Grass cat litter refers to plant based or grass seed litter products used as an alternative to traditional clay litters, gaining traction...

Coterie

74,000 vol/mo
91%
(5y)
22%
(1y)
30%
(3mo)

Coterie is a premium baby care brand known for diapers and wipes, which gained renewed market momentum after its 2025 acquisition by Mamm...

Trtl

3,600 vol/mo
90%
(5y)
21%
(1y)
52%
(3mo)

Trtl is a travel comfort brand best known for its Trtl Pillow, a compact neck support travel pillow designed to support the head and neck...

Robotic Lawn Mower

22,200 vol/mo
90%
(5y)
188%
(1y)
737%
(3mo)

Portable Neck Fan

12,100 vol/mo
89%
(5y)
209%
(1y)
1919%
(3mo)

Zomee

2,900 vol/mo
89%
(5y)
6%
(1y)
53%
(3mo)

Zomee is a brand known for smart baby monitoring products, including video monitor systems and related connected baby care devices. The b...

CareAcademy

12,100 vol/mo
88%
(5y)
30%
(1y)
54%
(3mo)

CareAcademy is a online training platform focused on caregiver and social care workforce development, providing modular courses for care ...

Band App

60,500 vol/mo
88%
(5y)
151%
(1y)
32%
(3mo)

Band App is a group focused social networking and communication platform designed for organizations, communities, and clubs to organize m...

Mini Painting

6,600 vol/mo
87%
(5y)
103%
(1y)
116%
(3mo)

Equipment Bag

390 vol/mo
86%
(5y)
148%
(1y)
168%
(3mo)

Equipment bag as a trending topic refers to the evolving design, customization, and material innovations in carrying solutions for tools,...

Winter Sowing

2,400 vol/mo
86%
(5y)
50%
(1y)
-56%
(3mo)

Winter Sowing is a low cost, low maintenance seed starting method that uses plastic containers and winter cold frames to germinate and ov...

Travel Blanket

6,600 vol/mo
86%
(5y)
146%
(1y)
104%
(3mo)

Travel blankets are evolving from simple airline blankets to premium, compact, and tech enabled options that appeal to frequent travelers...

86%
(5y)
103%
(1y)
183%
(3mo)

Indoor Air Quality (IAQ) Monitors are consumer and business focused devices that measure air contaminants and environmental conditions t...

E-bikes

1,220,000 vol/mo
85%
(5y)
92%
(1y)
45%
(3mo)

E bikes are bicycles equipped with electric assist motors that have gained significant mainstream traction, driven by urban mobility need...

85%
(5y)
297%
(1y)
1713%
(3mo)

A Pup Above

2,900 vol/mo
84%
(5y)
92%
(1y)
171%
(3mo)

A Pup Above is a brand offering human grade, fresh dog food delivered to consumers, reflecting growth in premium pet food and direct to c...

Dog Puzzle

9,900 vol/mo
84%
(5y)
235%
(1y)
445%
(3mo)

Green Culture

320 vol/mo
83%
(5y)
147%
(1y)
27%
(3mo)

Green Culture is a and established trend centered on environmental sustainability, ethical consumption, and corporate responsibility infl...

Biberk

18,100 vol/mo
83%
(5y)
22%
(1y)
37%
(3mo)

biBERK (biBerk), a Berkshire Hathaway company, is a digital first small business insurance provider offering workers' compensation, gener...

ADHD Font

880 vol/mo
82%
(5y)
99%
(1y)
21%
(3mo)

ADHD Font refers to typefaces and typographic practices touted to improve readability, focus, and sustained attention for individuals wit...

80%
(5y)
97%
(1y)
105%
(3mo)

Montessori Board refers to wooden or fabric busy boards used in early childhood education to develop fine motor skills, problem solving, ...

Carbon Offset

3,600 vol/mo
80%
(5y)
303%
(1y)
32%
(3mo)

Endless Sun

480 vol/mo
79%
(5y)
110%
(1y)
209%
(3mo)

Endless Sun is a multi entity and multi genre reference point rather than a single cohesive trend. It appears in music (song tracks and a...

Dog Bone Broth

6,600 vol/mo
79%
(5y)
76%
(1y)
142%
(3mo)

Dog Bone Broth is a growing wellness trend for dogs, with retailers offering ready to serve liquids and powders that claim digestive, joi...

Carbon Cure

880 vol/mo
78%
(5y)
126%
(1y)
116%
(3mo)

Child Safety

2,400 vol/mo
76%
(5y)
128%
(1y)
35%
(3mo)

Child safety is an established domain covering online safety, physical safeguarding, protection services, and policy initiatives aimed at...

Satin Ribbon

8,100 vol/mo
74%
(5y)
69%
(1y)
129%
(3mo)

Satin Ribbon is a, long standing textile product used for decoration, crafting, and packaging. It remains widely available in consumer an...

73%
(5y)
104%
(1y)
277%
(3mo)

Back to the Roots is a trend toward sustainable, local, and home based food production and living practices. It emphasizes growing food a...

Mini Moto

18,100 vol/mo
72%
(5y)
135%
(1y)
284%
(3mo)

Mini Moto refers to small displacement motorcycles and ride on micro bikes designed for kids and enthusiasts, encompassing lightweight ga...

Sniffspot

40,500 vol/mo
72%
(5y)
22%
(1y)
65%
(3mo)

Sniffspot is a platform that enables dog owners to rent dog friendly spaces for play, training, or overnight stays, connecting hosts with...

Bear App

1,900 vol/mo
72%
(5y)
142%
(1y)
9%
(3mo)

Bear App is a note taking application known for its clean, markdown based workflow and cross device syncing, popular among writers and re...

Tracing Projector

3,600 vol/mo
71%
(5y)
64%
(1y)
-46%
(3mo)
70%
(5y)
133%
(1y)
119%
(3mo)

Evenflo Travel System is a baby product category and brand line, consisting of infant car seat and stroller combinations sold by Evenflo,...

Sustainability

135,000 vol/mo
70%
(5y)
101%
(1y)
31%
(3mo)

Yellow Sapphire

6,600 vol/mo
70%
(5y)
119%
(1y)
152%
(3mo)

Yellow Sapphire is a gemstone trend in jewelry, characterized by rising consumer interest in natural yellow sapphires for engagement ring...

Circular Economy

8,100 vol/mo
69%
(5y)
119%
(1y)
13%
(3mo)

Circular Economy is a global framework and business approach that aims to keep materials and products in use, minimize waste, and decoupl...

68%
(5y)
150%
(1y)
31%
(3mo)
68%
(5y)
71%
(1y)
172%
(3mo)

Automatic Cat Feeder is a device that schedules and dispenses measured amounts of cat food, enabling remote and automated feeding without...

Viator

368,000 vol/mo
66%
(5y)
32%
(1y)
93%
(3mo)

Viator is an online platform for booking tours, activities, and experiences worldwide, operating as a subsidiary of Tripadvisor and widel...

Silvopasture

2,900 vol/mo
66%
(5y)
25%
(1y)
137%
(3mo)

Daylio

2,900 vol/mo
66%
(5y)
136%
(1y)
38%
(3mo)

Daylio is a popular micro journaling mood tracking app that helps users log mood and activities without writing text, enabling personal i...

Activity Table

4,400 vol/mo
66%
(5y)
108%
(1y)
130%
(3mo)

Activity Table refers to a category of table furniture designed for children's play, learning, and hands on activities, often with revers...

65%
(5y)
132%
(1y)
238%
(3mo)

Urinary Care Cat Food is a, established category of feline nutrition focused on supporting urinary tract health through specialized formu...

Dog Car Seat Cover

14,800 vol/mo
65%
(5y)
87%
(1y)
222%
(3mo)

Dog Car Seat Cover is a, established product category focused on protecting vehicle interiors from pet hair, dirt, and damage while trans...

Wilderdog

14,800 vol/mo
65%
(5y)
68%
(1y)
205%
(3mo)

Wilderdog is a outdoor dog gear brand known for rugged rope leashes, harnesses, and pack style accessories designed for adventurous dogs.

Travel Pillow

27,100 vol/mo
64%
(5y)
88%
(1y)
108%
(3mo)

Travel pillows are a long standing travel comfort accessory that continues to evolve with new materials, ergonomic designs, and multi fun...

Dog Wipes

8,100 vol/mo
63%
(5y)
68%
(1y)
180%
(3mo)

Dog Wipes are a well established consumer product category used for quick facial, paw, and coat cleaning of dogs, with ongoing product di...

Gotrax

40,500 vol/mo
63%
(5y)
19%
(1y)
86%
(3mo)

Travelpro

49,500 vol/mo
62%
(5y)
52%
(1y)
119%
(3mo)

Travelpro is a luggage brand known for its lightweight, durable suitcases and thoughtfully designed travel gear. The topic often centers ...

Wood Cat Litter

1,600 vol/mo
61%
(5y)
115%
(1y)
328%
(3mo)

Dog Bath Brush

1,600 vol/mo
61%
(5y)
139%
(1y)
219%
(3mo)

Dog Bath Brush is a consumer product category focusing on bathing and grooming dogs, often featuring rubber bristles or silicone nubs des...

Zesty Paws

18,100 vol/mo
60%
(5y)
82%
(1y)
175%
(3mo)

Zesty Paws is a well known brand of pet supplements and chews, widely recognized in the pet wellness category for omega fatty acids, prob...

Cat Tracker

8,100 vol/mo
60%
(5y)
64%
(1y)
206%
(3mo)

Pet Furniture

1,300 vol/mo
59%
(5y)
203%
(1y)
317%
(3mo)