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Discover Trends in Nail Care

We surface rapidly growing trends in Nail Care before they take off.

Essie Gel

1,600 vol/mo
12%
(5y)
16%
(1y)
-5%
(3mo)

Essie Gel refers to Essie’s line of gel nail polishes and related gel manicure products, popular for long lasting wear and salon qualit...

Nail Stickers

27,100 vol/mo
10%
(5y)
-6%
(1y)
0%
(3mo)

Nail stickers refer to decorative adhesive decals and wraps applied to nails for instant, salon like nail art. They have become popular t...

Young Nails

22,200 vol/mo
-13%
(5y)
1%
(1y)
10%
(3mo)

Young Nails is a recognized brand in professional nail care, known for its acrylic and gel systems, education programs, and salon supply ...

-16%
(5y)
9%
(1y)
19%
(3mo)

Nail Extensions are a long standing beauty service involving reinforced artificial nails (acrylic, gel, or other polymers) used to extend...

-23%
(5y)
34%
(1y)
-6%
(3mo)

Fingernail Polish Remover is a consumer product category used to remove nail polish from fingernails and toenails, available in acetone b...

Uñas

12,100 vol/mo
-23%
(5y)
-1%
(1y)
0%
(3mo)

Uñas refers to the nails/manicure trend space, encompassing nail care, nail art, acrylic/gel services, and related consumer products gai...

-35%
(5y)
43%
(1y)
228%
(3mo)

Dip nail powder kit is a beauty trend where users apply colored dip powder to nails using a bonding liquid, creating longer lasting manic...

Dip Powder

8,100 vol/mo
-37%
(5y)
-13%
(1y)
4%
(3mo)

Dip powder is a widely adopted at home and salon manicure method using colored powder dipped in adhesive layers to create long lasting na...

Gel Nail Polishes

74,000 vol/mo
9999%+
(5y)
256%
(1y)
-15%
(3mo)

Gel nail polishes refer to long wlasting, UV/LED cured nail polishes used in salons and at home, featuring brand specific gel formulas, c...

Old Money Nails

3,600 vol/mo
9999%+
(5y)
254%
(1y)
81%
(3mo)

Old Money Nails is a nail fashion trend inspired by the 'old money' aesthetic, emphasizing classic, understated neutrals, clean lines, an...

Staleks

1,900 vol/mo
9999%+
(5y)
169%
(1y)
55%
(3mo)

Staleks is a well established brand of professional manicure and pedicure tools known for high quality stainless steel instruments used b...

Pink Bow Nails

4,400 vol/mo
9999%+
(5y)
23%
(1y)
18%
(3mo)

Pink Bow Nails is a popular nail art trend featuring pastel pink polish combined with small bow embellishments or bow shaped decals, ofte...

Sensationail

880 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Sensationail is a at home gel manicure brand known for DIY gel nail systems and LED/UV gel polishes, reflecting a broader trend toward ho...

Lima De Uñas

110 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Lima De Uñas refers to nail files and shaping practices, a component of manicure culture; currently observed as a practical topic in DIY...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

UV light nail dryers are specialized devices used to cure gel nail polish and other UV curing formulas, offering faster curing times and ...

9999%+
(5y)
9999%+
(1y)
1118%
(3mo)

Kiara Sky Dip Powder is a nail care product line centered on dipping powder systems, popular in professional and do it yourself nail care...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Lámpara LED Uñas refers to LED nail lamps used to cure gel nail polish and other nail enhancements, a widely recognized tool in salon a...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Black Nail Theory is a TikTok driven manicure trend centered on wearing pure black nail polish or black dominated nail art, associated wi...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

UV LED Lamp for Gel Nails is a, established niche within nail care, used to cure gel nail polishes and gels quickly via UV/LED light.