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Discover Trends in Skin Care

We surface rapidly growing trends in Skin Care before they take off.

Medicube Mask

12,100 vol/mo
9999%+
(5y)
143%
(1y)
36%
(3mo)

Medicube Mask is a skincare product line from the Medicube brand, a Korean origin dermatology focused skincare company known for masks an...

PDRN Serum

14,800 vol/mo
9999%+
(5y)
1205%
(1y)
199%
(3mo)

PDRN Serum is a skincare treatment featuring polydeoxyribonucleotide (PDRN) components derived from DNA, promoted for regenerative skin b...

PDRN Mask

1,300 vol/mo
9999%+
(5y)
2084%
(1y)
171%
(3mo)

PDRN Mask refers to facial masks containing polydeoxyribonucleotide (PDRN), a cosmetic ingredient marketed for its supposed skin repair a...

9999%+
(5y)
333%
(1y)
98%
(3mo)

Collagen Jelly Cream is a skincare product category featuring a jelly like, hydrating cream formulated with collagen to support skin firm...

Exosome Serum

3,600 vol/mo
9999%+
(5y)
791%
(1y)
171%
(3mo)

Exosome serum refers to cosmetic and therapeutic products that utilize exosomes, tiny vesicles released by cells, as active ingredients f...

Beef Tallow Balm

1,900 vol/mo
9999%+
(5y)
78%
(1y)
131%
(3mo)

Beef Tallow Balm is a skincare product made from rendered beef fat (tallow) used as a moisturizer. It has gained attention in niche natur...

9999%+
(5y)
260%
(1y)
578%
(3mo)

Glycolic Acid Exfoliating Toner is a skincare product category featuring toners that use glycolic acid, an alpha hydroxy acid (AHA), to e...

Ectoin

3,600 vol/mo
9999%+
(5y)
357%
(1y)
94%
(3mo)

Celimax

12,100 vol/mo
9999%+
(5y)
282%
(1y)
86%
(3mo)

Celimax is a Korean skincare brand founded in 2019 known for its science driven, transparent approach to formulating skincare products an...

Fwee

12,100 vol/mo
9999%+
(5y)
16%
(1y)
17%
(3mo)
8767%
(5y)
24%
(1y)
-51%
(3mo)

Biodance

18,100 vol/mo
7786%
(5y)
96%
(1y)
46%
(3mo)

Biodance refers to a beauty/capsule skincare trend centered on collagen rich hydrogel/overnight masks marketed under the Biodance brand, ...

7209%
(5y)
52%
(1y)
48%
(3mo)

Beef tallow face cream is a niche skincare trend centered on using rendered beef fat (tallow) as a primary moisturizer in face creams, pr...

Glow Peptide

4,400 vol/mo
6995%
(5y)
1039%
(1y)
102%
(3mo)

Glow Peptide refers to a class of peptide based skincare or regenerative peptide blends marketed to boost skin radiance, collagen product...

6112%
(5y)
124%
(1y)
190%
(3mo)

Prequel Skincare

33,100 vol/mo
6071%
(5y)
42%
(1y)
-3%
(3mo)

Prequel Skincare is a trend centered on prebiotic and microbiome friendly skincare formulations designed to nurture the skin's beneficial...

5683%
(5y)
107%
(1y)
81%
(3mo)

Plated Skin Science is a skincare movement centered on topical products that use platelet derived exosome technology (Renewosome) to prom...

5158%
(5y)
815%
(1y)
347%
(3mo)

Niacinamide Body Lotion is a skincare trend focused on moisturizing formulations that include niacinamide (vitamin B3) as a key active in...

Centella Cleanser

1,600 vol/mo
4812%
(5y)
51%
(1y)
25%
(3mo)

Centella Cleanser refers to facial cleansers formulated with Centella asiatica (cica), a botanical extract prized for soothing anti infla...

Glutathione Serum

1,300 vol/mo
4736%
(5y)
286%
(1y)
117%
(3mo)

Glutathione Serum is a skincare trend centered on topical serums containing glutathione for brightening and antioxidant benefits, driven ...

4293%
(5y)
5%
(1y)
198%
(3mo)

Centella Skincare

9,900 vol/mo
4237%
(5y)
88%
(1y)
30%
(3mo)
3725%
(5y)
509%
(1y)
458%
(3mo)

Rice Eye Cream is a skincare product category leveraging rice derived ingredients (e.g., rice extract, rice bran) aimed at brightening, h...

3617%
(5y)
66%
(1y)
127%
(3mo)

Purito Centella Serum is a popular Korean skincare product featuring Centella Asiatica to calm, repair, and hydrate the skin; it has beco...

Centella Ampoule

22,200 vol/mo
2964%
(5y)
110%
(1y)
108%
(3mo)

Centella Ampoule is a skincare product centered on Centella asiatica (cica) extract, marketed for soothing, calming, and repairing sensit...

Torriden Toner

1,000 vol/mo
2955%
(5y)
69%
(1y)
162%
(3mo)

Torriden Toner is a skincare product category entry from the Torriden brand, recognized in beauty circles for its toners that focus on hy...

2450%
(5y)
-2%
(1y)
80%
(3mo)

Tallow moisturizer is a niche skincare trend focused on products formulated with animal fat (tallow), appealing to consumers seeking trad...

2319%
(5y)
100%
(1y)
55%
(3mo)

Exosomes microneedling is a cosmetic procedure that combines microneedling with topical exosome rich formulations (often derived from ste...

Beef Tallow Soap

2,400 vol/mo
2289%
(5y)
40%
(1y)
10%
(3mo)

Beef Tallow Soap is a traditional artisanal soap made using rendered beef fat (tallow) as a primary base oil, often marketed for its skin...

Persimmon Soap

14,800 vol/mo
2224%
(5y)
1045%
(1y)
52%
(3mo)

Persimmon soap is a skincare product category that uses persimmon tannin (kakishibu) to deodorize and purify the skin, with multiple bran...

Bean Essence

1,000 vol/mo
2004%
(5y)
9%
(1y)
113%
(3mo)
1747%
(5y)
134%
(1y)
48%
(3mo)

Red light therapy using low level lasers or LEDs is being adopted as a non invasive approach to stimulate hair growth, with products and ...

SKIN1004

27,100 vol/mo
1594%
(5y)
140%
(1y)
190%
(3mo)

SKIN1004 is a recognized Korean skincare brand known for its centella asiatica based formulations and dermocosmetic approach, reflecting ...

Milky Toner

18,100 vol/mo
1472%
(5y)
146%
(1y)
68%
(3mo)

Milky Toner is a skincare category featuring hydrating, milky textured toners that balance skin moisture and provide a lightweight, sooth...

Peptide Toner

260 vol/mo
1445%
(5y)
167%
(1y)
104%
(3mo)

Peptide Toner is a skincare trend focused on toners formulated with peptides to support skin barrier function, stimulate collagen, and im...

Tallow Cream

2,400 vol/mo
1426%
(5y)
42%
(1y)
52%
(3mo)

Tallow Cream refers to skincare products formulated with tallow, a fat rendered from animal sources, commonly used for its emollient prop...

GhK-cu

110,000 vol/mo
1397%
(5y)
649%
(1y)
90%
(3mo)

GHK Cu (Copper Tripeptide 1) is a well established peptide studied for skin regeneration, wound healing, and anti aging effects; in recen...

Red Light Panels

14,800 vol/mo
1371%
(5y)
204%
(1y)
29%
(3mo)

Red Light Panels are devices that emit low level red and near infrared light used for wellness and therapeutic applications, including sk...

Panthenol Cream

2,900 vol/mo
1351%
(5y)
165%
(1y)
77%
(3mo)

Panthenol Cream refers to cosmetic formulations containing panthenol (provitamin B5), widely used for its moisturizing and soothing prope...

Centella Toner

2,400 vol/mo
1287%
(5y)
62%
(1y)
143%
(3mo)

Centella Toner is a skincare product category centered on toners formulated with Centella Asiatica (gotu kola) to calm, hydrate, and supp...

Skin Flooding

5,400 vol/mo
1236%
(5y)
1193%
(1y)
10%
(3mo)

Skin Flooding is a popular skincare trend focused on layering hydrating products, especially humectants like hyaluronic acid, with occlus...

Urea Moisturizer

3,600 vol/mo
1218%
(5y)
162%
(1y)
128%
(3mo)

Urea based moisturizers are gaining attention as effective, dermatologist recommended options for dry, irritated, or sensitive skin due t...

1179%
(5y)
109%
(1y)
111%
(3mo)

Lymphatic Drainage Tool refers to devices and implements designed to support lymphatic system drainage, potentially used in wellness, bea...

1169%
(5y)
789%
(1y)
649%
(3mo)

Magic Molecule

14,800 vol/mo
1133%
(5y)
71%
(1y)
81%
(3mo)

Magic Molecule is a, branded concept used in consumer skincare and science communication, often marketed as a versatile formulation or al...

Red Light Mask

74,000 vol/mo
1118%
(5y)
146%
(1y)
-19%
(3mo)

Red Light Mask refers to consumer grade LED masks that emit red light wavelengths (typically around 620–700 nm) used for skincare benef...

1062%
(5y)
137%
(1y)
196%
(3mo)

Hyaluronic Acid Lip Balm is a beauty products trend centered on lip balms formulated with hyaluronic acid to boost hydration, plumpness, ...

Torriden

14,800 vol/mo
1033%
(5y)
93%
(1y)
94%
(3mo)

Torriden is a cosmetics skincare brand originating from Korea, recognized for its plant derived, barrier supportive formulations within t...

Facial EMS

480 vol/mo
1025%
(5y)
397%
(1y)
147%
(3mo)

Facial EMS refers to the use of electrical muscle stimulation devices designed for the face to promote toning, contour, and aesthetic res...

Peptide Lotion

390 vol/mo
1008%
(5y)
373%
(1y)
317%
(3mo)

Peptide Lotion is a skincare trend centered on moisturizers formulated with peptide complexes to support skin repair, hydration, and anti...

Centella Serum

5,400 vol/mo
928%
(5y)
108%
(1y)
133%
(3mo)

Centella Serum is a skincare trend centered on serums formulated with Centella asiatica (gotu kola) extract to soothe, hydrate, and suppo...

922%
(5y)
62%
(1y)
116%
(3mo)

Electric Foot File is a consumer device used to remove hard skin from feet, featuring motorized grinding or abrasive surfaces for faster ...

Qure Skincare

12,100 vol/mo
918%
(5y)
114%
(1y)
17%
(3mo)

Qure Skincare is a consumer skincare brand known for AI assisted LED light therapies and at home devices, including the Q Rejuvalight Pro...

901%
(5y)
232%
(1y)
72%
(3mo)

Goat Milk Body Wash is a niche skincare trend leveraging the perceived gentleness and natural nutrition of goat milk in cleansing formula...

Capsule Cream

390 vol/mo
871%
(5y)
516%
(1y)
220%
(3mo)

Capsule Cream is a skincare trend built around encapsulated or capsule based actives that are mixed into a final cream at point of use or...

K-Beauty

27,100 vol/mo
838%
(5y)
677%
(1y)
173%
(3mo)

K Beauty is a well established beauty trend rooted in South Korean skincare and cosmetics, characterized by multi step routines, innovati...

Salt & Stone

18,100 vol/mo
825%
(5y)
297%
(1y)
330%
(3mo)
787%
(5y)
314%
(1y)
114%
(3mo)

Tranexamic Acid Cream is a topical formulation used to reduce hyperpigmentation by inhibiting melanin synthesis, increasingly available O...

Ceramide Toner

390 vol/mo
760%
(5y)
184%
(1y)
206%
(3mo)

CurrentBody

14,800 vol/mo
755%
(5y)
291%
(1y)
83%
(3mo)

CurrentBody is a company focused on at home beauty and body measurement/skin device technology, known for enabling consumer friendly skin...

Centella Sunscreen

27,100 vol/mo
748%
(5y)
19%
(1y)
74%
(3mo)

Centella Sunscreen is a skincare trend combining centella asiatica extract with sun protection in a single product, promoted for soothing...

Pink Collagen

170 vol/mo
721%
(5y)
649%
(1y)
449%
(3mo)

Lift Patches

70 vol/mo
710%
(5y)
446%
(1y)
147%
(3mo)

Lift patches are skin adhering patches designed to instantly lift, contour, and tighten facial features or specific areas (eyes, jawline,...

701%
(5y)
262%
(1y)
128%
(3mo)

Microneedle patches are a wearable, dissolvable patch technology designed to deliver drugs or vaccines through the skin with minimal pain...

Evereden

27,100 vol/mo
639%
(5y)
90%
(1y)
70%
(3mo)

Evereden is a recognized brand in the clean, non toxic skincare space for families, particularly babies and kids, riding the broader rise...

615%
(5y)
549%
(1y)
38%
(3mo)

Clarity Products is a brand primarily associated with assistive communication devices, notably amplified phones and related accessibility...

614%
(5y)
200%
(1y)
135%
(3mo)

Barrier Repair Cream is a skincare category focused on restoring and maintaining skin barrier function, widely discussed in dermatology, ...

Men Face Serum

1,300 vol/mo
587%
(5y)
329%
(1y)
367%
(3mo)

Men Face Serum is a recognized skincare product category targeting male consumers, featuring serums designed to address common concerns s...

552%
(5y)
1112%
(1y)
1094%
(3mo)

Blue Light Sunscreen is a skincare topic focused on products that claim to protect the skin from blue light emitted by digital screens an...

Omnilux

49,500 vol/mo
542%
(5y)
46%
(1y)
-23%
(3mo)

Omnilux refers to a brand of LED phototherapy devices used in dermatology and cosmetic treatments to promote skin rejuvenation and healin...

Collagen Mask

14,800 vol/mo
541%
(5y)
55%
(1y)
40%
(3mo)

Collagen masks are sheet or hydrogel skincare products designed to deliver collagen and other actives to the skin, marketed to boost hydr...

Skintific

6,600 vol/mo
540%
(5y)
504%
(1y)
108%
(3mo)

Skintific is a skincare brand notable for barrier repair products and ceramide centric formulations, with a presence in Southeast Asia an...

528%
(5y)
159%
(1y)
195%
(3mo)

Elizavecca Cer 100 is a Korean ceramide rich skincare product that gained attention for its hydrating and barrier supporting properties, ...

Centella

49,500 vol/mo
524%
(5y)
83%
(1y)
94%
(3mo)

Centella (Centella asiatica) is a well established medicinal herb widely used in skincare for soothing, repairing the skin barrier and re...

521%
(5y)
-16%
(1y)
159%
(3mo)

Ginseng Essence Water is a skincare trend centered on hydrating essence waters infused with ginseng extract, marketed for brightening, en...

Bio Retinol

10 vol/mo
514%
(5y)
216%
(1y)
85%
(3mo)

Bio Retinol is a marketed skincare term describing botanically derived or bioengineered retinol like actives positioned as natural or gen...

Mandelic Acid Serum

14,800 vol/mo
503%
(5y)
130%
(1y)
90%
(3mo)

Mandelic Acid Serum is a skincare trend centered on mandelic acid, an AHA derived from almonds, used for chemical exfoliation, improved t...

African Net Sponge

74,000 vol/mo
495%
(5y)
56%
(1y)
24%
(3mo)

African Net Sponge is a widely available exfoliating bath accessory rooted in African skincare traditions, featuring a stretchable, quick...

Elorea

18,100 vol/mo
489%
(5y)
32%
(1y)
-5%
(3mo)

Elorea is a niche fragrance brand focusing on K beauty inspired scents and multi channel retail (brick and mortar stores, e commerce) wit...

479%
(5y)
455%
(1y)
299%
(3mo)

Copper peptide serum is a skincare trend centered on formulations containing copper peptides (often copper tripeptide 1) touted for suppo...

Byoma

90,500 vol/mo
474%
(5y)
50%
(1y)
52%
(3mo)

Byoma is a skincare brand known for barrier supporting, simple formulations that emphasize gentle ingredients and transparent messaging, ...

Rice Serum

880 vol/mo
460%
(5y)
246%
(1y)
294%
(3mo)

Rice serum is a skincare serum that leverages rice derived ingredients (such as rice bran or rice extract) to target hydration, brighteni...

Cica Serum

590 vol/mo
445%
(5y)
128%
(1y)
122%
(3mo)

Cica Serum is a skincare product centered on centella asiatica (Cica) extract, marketed for soothing irritation, boosting barrier functio...

Man Moisturizer

5,400 vol/mo
444%
(5y)
687%
(1y)
189%
(3mo)

Man moisturizer refers to skincare products formulated for men, reflecting growing adoption of routine facial care and gender inclusive b...

Copper Peptide

18,100 vol/mo
437%
(5y)
358%
(1y)
171%
(3mo)

Copper peptide (GHK Cu) is a well established skincare ingredient touted for signaling collagen synthesis, wound healing, and anti inflam...

Ginseng Serum

480 vol/mo
434%
(5y)
145%
(1y)
160%
(3mo)

Ginseng Serum is a skincare product category featuring serums formulated with ginseng extract, marketed for antioxidant, anti inflammator...

Cos De Baha

1,600 vol/mo
432%
(5y)
137%
(1y)
199%
(3mo)

Cos De Baha is a Korean skincare brand known for high potency serums such as 10% Niacinamide with Zinc PCA and Tranexamic Acid formulatio...

425%
(5y)
284%
(1y)
311%
(3mo)

Toner Pads

8,100 vol/mo
424%
(5y)
87%
(1y)
106%
(3mo)

Toner pads are pre soaked cotton pads used to apply facial toners, delivering convenience and consistent coverage in skincare routines.

418%
(5y)
271%
(1y)
213%
(3mo)

Silicone Loofah

12,100 vol/mo
415%
(5y)
-23%
(1y)
33%
(3mo)

Silicone loofahs are durable, non porous, and easy to clean bath scrubbers that have gained traction as a hygienic alternative to traditi...

Cream Mist

90 vol/mo
407%
(5y)
507%
(1y)
716%
(3mo)

Cream Mist is a, converging category in skincare and beauty/sensory products, centered on lightweight, sprayable emollient mists often fo...

Silicone Scar Tape

22,200 vol/mo
406%
(5y)
27%
(1y)
77%
(3mo)

Silicone Scar Tape is a consumer and medical product category used to manage and improve the appearance of scars through transdermal sili...

Wonderskin

40,500 vol/mo
402%
(5y)
47%
(1y)
-6%
(3mo)

Wonderskin is a beauty brand known for its viral Wonder Blading peel off lip stains and expanding product line into skincare hybrids and ...

402%
(5y)
381%
(1y)
0%
(3mo)

Natural skincare products are skincare items formulated with fewer synthetic chemicals and more plant based, ethically sourced ingredient...

Skincare Wand

390 vol/mo
398%
(5y)
315%
(1y)
258%
(3mo)

Skincare Wand is a consumer electronics device category focused on facial care, using technologies such as sonic vibrations, LED light th...

Rice Water Toner

1,900 vol/mo
390%
(5y)
56%
(1y)
110%
(3mo)

Rice Water Toner is a skincare trend centered on toners formulated with rice water or rice fermentation products, popularized for purport...

Round Lab

14,800 vol/mo
380%
(5y)
170%
(1y)
261%
(3mo)

Round Lab is a Korean skincare brand recognized for its simple, effective formulations targeting hydration and barrier support, gaining i...

Peptide Skincare

40,500 vol/mo
374%
(5y)
300%
(1y)
52%
(3mo)

Peptide skincare is a and established approach in cosmetics that uses signaling peptides and peptide complexes to support skin functions ...

Blemish Pads

880 vol/mo
370%
(5y)
121%
(1y)
115%
(3mo)

Glutathione Cream

1,600 vol/mo
365%
(5y)
214%
(1y)
109%
(3mo)

Glutathione Cream is a skincare product popular for purported skin brightening and antioxidant benefits, widely discussed in beauty circl...

Azelaic Acid Serum

14,800 vol/mo
361%
(5y)
285%
(1y)
150%
(3mo)

Azelaic Acid Serum refers to cosmetic formulations containing azelaic acid marketed for skincare benefits such as reducing blemishes, red...

Cica Toner

260 vol/mo
354%
(5y)
65%
(1y)
309%
(3mo)

Cica toner is a skincare product featuring centella asiatica (cica) extract, popular in Korean beauty routines for soothing and skin barr...

347%
(5y)
381%
(1y)
265%
(3mo)

Medik8

40,500 vol/mo
346%
(5y)
164%
(1y)
47%
(3mo)

Medik8 is a premium skincare brand recognized for science led formulations and innovative antioxidant and vitamin based products, with gr...

345%
(5y)
685%
(1y)
665%
(3mo)

Daily Foaming Cleanser is a skincare trend centered on lightweight, gentle foaming cleansers intended for daily use to remove oil, makeup...

Argireline Serum

4,400 vol/mo
345%
(5y)
82%
(1y)
449%
(3mo)

Argireline Serum is a cosmetic trend centered on using serums that contain the acetyl hexapeptide 8 (Argireline) peptide as a less invasi...

344%
(5y)
168%
(1y)
121%
(3mo)

Microcurrent facial devices are at home skincare tools that deliver low level electrical currents to facial muscles and skin to promote t...

Carroten

165,000 vol/mo
338%
(5y)
-15%
(1y)
1096%
(3mo)

Carroten is a sunscreen brand known for sun care products. The topic centers on consumer interest around sun protection, SPF formulations...

335%
(5y)
155%
(1y)
316%
(3mo)

Brightening Soap is a consumer goods category focused on skin brightening or whitening via cleansers. It encompasses products using ingre...

330%
(5y)
89%
(1y)
342%
(3mo)

Birch Juice Sunscreen is a skincare product category centered on Birch sap (birch juice) as a hydrating base in sunscreens, notably popul...

328%
(5y)
198%
(1y)
106%
(3mo)

Tranexamic Acid Serum is a skincare product that uses tranexamic acid to address hyperpigmentation and uneven skin tone by inhibiting mel...

Collagen Stick

1,600 vol/mo
326%
(5y)
344%
(1y)
441%
(3mo)

Collagen sticks are portable, stick pack dietary supplements that deliver collagen peptide powder in a convenient, ready to mix format, a...

Face Sculptor

10 vol/mo
325%
(5y)
-28%
(1y)
7%
(3mo)

Face Sculptor refers to a broad category of at home facial sculpting tools and devices marketed to lift, firm, and contour the face using...

Kojic Acid Serum

5,400 vol/mo
321%
(5y)
161%
(1y)
155%
(3mo)

Kojic Acid Serum is a skincare product used for skin brightening and reducing hyperpigmentation by inhibiting melanin production. It has ...

Multi Balm

170 vol/mo
319%
(5y)
389%
(1y)
323%
(3mo)

Multi Balm refers to a growing category of versatile, multi use balms designed to moisturize, protect, and treat skin across multiple are...

Allies of Skin

22,200 vol/mo
317%
(5y)
107%
(1y)
84%
(3mo)

Allies of Skin is a recognized skincare brand known for science forward, peptide focused formulations and multi step routines that gained...

313%
(5y)
310%
(1y)
481%
(3mo)

Lip Treatment Oil is a beauty trend focused on nourishing, high shine lip oils that deliver hydration, color, and a glossy finish, often ...

Soothing Serum

260 vol/mo
312%
(5y)
193%
(1y)
391%
(3mo)

Soothing Serum is a skincare trend focusing on lightweight, calming serums designed to reduce irritation, redness, and inflammation while...

Serum Stick

480 vol/mo
310%
(5y)
222%
(1y)
422%
(3mo)

Serum Stick is a skincare format combining a concentrated serum in a solid or balm like stick, offering portable, mess free application w...