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Discover Trends in Skin Care

We surface rapidly growing trends in Skin Care before they take off.

Essence Toner

480 vol/mo
76%
(5y)
22%
(1y)
24%
(3mo)

Essence toner combines the hydration and brightening focus of an essence with the convenience of a toner, positioning itself as a lightwe...

Iunik

2,900 vol/mo
75%
(5y)
98%
(1y)
25%
(3mo)

Iunik is a Korean skincare brand recognized for accessible, ingredient focused products such as hyaluronic acid serums and centella based...

Lip Serum

1,600 vol/mo
73%
(5y)
56%
(1y)
16%
(3mo)

Lip Serum is a beauty product category focused on lip enhancing and nourishing serums designed to hydrate, plump, smooth, and protect the...

Frownies

60,500 vol/mo
72%
(5y)
-28%
(1y)
10%
(3mo)

Frownies is a long standing consumer skincare brand that produces adhesive facial patches designed to reduce the appearance of facial wri...

72%
(5y)
74%
(1y)
44%
(3mo)

Body Glow Cream is a skincare trend focused on moisturizers that enhance skin radiance, even tone, and a dewy finish. It emphasizes ingre...

Peach Slices

14,800 vol/mo
72%
(5y)
49%
(1y)
13%
(3mo)

Peach Slices represent a, established category within the fruit and snack sector, driven by consumer demand for convenient, ready to eat ...

Avocado Oil

60,500 vol/mo
72%
(5y)
19%
(1y)
26%
(3mo)

Avocado oil is a popular edible oil and cosmetic ingredient derived from avocados, gaining traction due to its claimed health benefits, h...

Double Cleanse

5,400 vol/mo
72%
(5y)
-4%
(1y)
15%
(3mo)

Goodal

1,300 vol/mo
71%
(5y)
25%
(1y)
-40%
(3mo)

Goodal is a Korean skincare brand recognized for natural ingredient based formulations and creative, ingredient forward products within t...

71%
(5y)
12%
(1y)
32%
(3mo)

Clarifying Serum is a skincare product category focused on reducing blemishes, uneven skin tone, and dullness by delivering active ingred...

Ceramide Serum

2,400 vol/mo
71%
(5y)
47%
(1y)
21%
(3mo)

Ceramide Serum is a skincare trend focusing on serums formulated with ceramides to repair and reinforce the skin barrier, increasingly ad...

Magnetic Mask

210 vol/mo
70%
(5y)
67%
(1y)
48%
(3mo)

Magnetic Mask is a beauty product category that uses iron oxide in a mask paired with a magnet to attract and remove impurities from the ...

Anteage

3,600 vol/mo
68%
(5y)
10%
(1y)
15%
(3mo)

AnteAGE is a biotechnology driven skincare brand known for its stem cell conditioned media and growth factor based formulations targeting...

Sun Stick

1,000 vol/mo
66%
(5y)
83%
(1y)
342%
(3mo)

Sun Stick refers to solid stick form sunscreen products designed for convenient, on the go sun protection, offering portable, mess free a...

Good Molecules

90,500 vol/mo
65%
(5y)
5%
(1y)
11%
(3mo)

Good Molecules is a, established direct to consumer skincare brand recognized for affordable, science backed formulations and clean ingre...

WooWoo

12,100 vol/mo
65%
(5y)
2%
(1y)
31%
(3mo)

WooWoo is a UK origin intimate care brand known for its cheeky branding, clean label formulations, and focus on women's self esteem. It h...

Propolis Cream

390 vol/mo
65%
(5y)
-12%
(1y)
29%
(3mo)

Glycolic Acid

135,000 vol/mo
64%
(5y)
-10%
(1y)
28%
(3mo)

Glycolic acid is an alpha hydroxy acid used in skincare for exfoliation, brightening, and anti aging benefits, with growing consumer adop...

Hyperpigmentation

201,000 vol/mo
63%
(5y)
-11%
(1y)
38%
(3mo)

Hyperpigmentation is a well established dermatological and cosmetic concern characterized by patches of skin darkened due to excess melan...

Under Eye Patches

33,100 vol/mo
63%
(5y)
46%
(1y)
24%
(3mo)

Under Eye Patches are hydrogel or gelatin based skincare patches designed to hydrate, de puff, and brighten the under eye area. They surg...

Exfoliating Gel

1,000 vol/mo
63%
(5y)
28%
(1y)
-15%
(3mo)

Exfoliating Gel is a skincare product category consisting of gels designed to slough off dead skin cells, often containing exfoliating ac...