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Discover Trends in Skin Care

We surface rapidly growing trends in Skin Care before they take off.

21%
(5y)
21%
(1y)
28%
(3mo)

Hyaluronic Acid Serum is a skincare product widely used to hydrate and plump the skin, with sustained popularity in dermatology and consu...

Dry Brush

49,500 vol/mo
21%
(5y)
20%
(1y)
15%
(3mo)

Dry brushing is a skincare trend involving brushing the skin with a natural bristle brush before bathing to exfoliate dead skin cells, bo...

Augustinus Bader

27,100 vol/mo
21%
(5y)
12%
(1y)
2%
(3mo)

Augustinus Bader is a premium skincare brand known for its philosophy around stem cell science and advanced formulations, popular for ant...

Face Wipes

6,600 vol/mo
21%
(5y)
38%
(1y)
72%
(3mo)

Face Wipes are a, long standing consumer skincare product category that has seen renewed attention due to convenience, travel, and on the...

Contorno De Ojos

2,400 vol/mo
21%
(5y)
10%
(1y)
28%
(3mo)

Contorno De Ojos refers to the eye contour skincare category, focusing on serums, creams, and treatments designed to reduce dark circles,...

BHA Exfoliant

6,600 vol/mo
20%
(5y)
58%
(1y)
15%
(3mo)

BHA Exfoliant refers to skincare products that use beta hydroxy acids, primarily salicylic acid, to exfoliate inside pores, improve textu...

20%
(5y)
11%
(1y)
22%
(3mo)

Vitamin C Moisturizer is a skincare product category that combines vitamin C benefits with hydrating moisturizer to brighten skin, suppor...

Baby Soap

12,100 vol/mo
20%
(5y)
18%
(1y)
18%
(3mo)

Baby Soap is a long standing consumer category focused on gentle cleansers designed for infants and toddlers, emphasizing mild formulatio...

19%
(5y)
17%
(1y)
25%
(3mo)

Vitamin C Face Serum is a and established skincare trend centered on topical ascorbic acid serums used to brighten skin, even tone, and p...

Retinol Eye Cream

12,100 vol/mo
19%
(5y)
26%
(1y)
38%
(3mo)

Retinol Eye Cream is a skincare trend focused on using retinol in eye area formulas to reduce signs of aging such as fine lines and wrink...

Lotion

60,500 vol/mo
18%
(5y)
14%
(1y)
7%
(3mo)

Lotion is a long standing skincare category focused on moisturizing and protecting the skin, with ongoing relevance driven by consumer de...

18%
(5y)
1%
(1y)
9%
(3mo)

Glycolic acid cleansers are a skincare product category that use alpha hydroxy acids to exfoliate the skin and improve texture.

Polypeptide Cream

2,400 vol/mo
18%
(5y)
-16%
(1y)
22%
(3mo)

Polypeptide Cream refers to skincare products that use polypeptide based formulations to signal collagen production and skin repair, a re...

Revitalift

3,600 vol/mo
17%
(5y)
72%
(1y)
205%
(3mo)

Revitalift is a flagship anti aging skincare line from L'Oréal Paris, widely recognized in beauty retail and consumer marketing as a lea...

C Serum

320 vol/mo
17%
(5y)
16%
(1y)
35%
(3mo)

Vitamin C serums (C Serum) are a long standing skincare category focused on antioxidants and brightening benefits, continuing to be popul...

Veet

18,100 vol/mo
16%
(5y)
30%
(1y)
32%
(3mo)

Veet is a well established personal care brand specializing in hair removal products, including wax strips, creams, and devices. It repre...

TheraFace Pro

5,400 vol/mo
15%
(5y)
58%
(1y)
-29%
(3mo)

TheraFace Pro is a at home facial device produced by Therabody that combines microcurrent, facial heat therapy, red light therapy, and ot...

Vitamin Serum

480 vol/mo
15%
(5y)
25%
(1y)
40%
(3mo)

Vitamin serum is a skincare product category comprising serums infused with vitamins (notably Vitamin C and Vitamin A derivatives) market...

Foot Cream

12,100 vol/mo
15%
(5y)
32%
(1y)
19%
(3mo)

Foot cream is a long standing skincare product category focused on moisturizing and repairing dry, cracked feet. While not a single pheno...

Retinol Serum

33,100 vol/mo
15%
(5y)
28%
(1y)
21%
(3mo)

Retinol serum remains a leading ingredient in skincare for anti aging and acne management, driven by growing consumer familiarity, profes...

Acne Patches

18,100 vol/mo
15%
(5y)
29%
(1y)
41%
(3mo)

Acne Patches are hydrocolloid skincare patches designed to cover and treat pimples by absorbing exudate and protecting the area, commonly...