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We surface rapidly growing trends in beauty before they take off.

Plump Primer

210 vol/mo
9999%+
(5y)
9999%+
(1y)
597%
(3mo)

Plum Face Wash

140 vol/mo
9999%+
(5y)
9999%+
(1y)
52%
(3mo)

Plum Face Wash refers to the Plum Goodness line of facial cleansers, a natural/skincare brand popular in India and online globally. The p...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Birch Toner

30 vol/mo
9999%+
(5y)
9999%+
(1y)
1360%
(3mo)
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Birch Juice Moisturizer refers to skincare products, notably Round Lab Birch Juice Moisturizing Cream, that use birch sap/juice as a hydr...

9999%+
(5y)
9999%+
(1y)
436%
(3mo)

Bio Microneedling is a skincare trend that combines microneedling with bioactive serums and spicule based formulations to enhance product...

Beije

2,400 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Face Lifting Tape

3,600 vol/mo
9999%+
(5y)
9999%+
(1y)
301%
(3mo)

Face Lifting Tape is a cosmetic accessory used to temporarily lift and tighten facial features by placing adhesive strips along the jawli...

Fable & Mane

720 vol/mo
9999%+
(5y)
9999%+
(1y)
1283%
(3mo)

Evenskyn

210 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
5325%
(3mo)

Enamel Safe Whitening Strips are a well established consumer product category in oral care, designed to whiten teeth while preserving ena...

9999%+
(5y)
9999%+
(1y)
1239%
(3mo)

Electric Gua Sha is a modernized version of the traditional gua sha facial massage tool that uses an electrically powered mechanism to fa...

Basil Mask

20 vol/mo
9999%+
(5y)
9999%+
(1y)
550%
(3mo)

Basil Mask is a skincare trend centered on face masks formulated with basil or basil derived extracts, with multiple brands offering basi...

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(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
810%
(3mo)

Bakuchiol Eye Cream is a skincare trend leveraging bakuchiol, a plant based retinol alternative, specifically formulated for the delicate...

Bacne Spray

1,600 vol/mo
9999%+
(5y)
9999%+
(1y)
281%
(3mo)

Bacne Spray refers to topical products designed to treat back acne (bacne), including spray formulations that deliver active ingredients ...

Cuticle Balm

720 vol/mo
9999%+
(5y)
9999%+
(1y)
388%
(3mo)
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
147%
(3mo)

Copper Tripeptide 1, also known as GHK Cu, is a copper containing peptide used in skincare to promote collagen synthesis, wound healing, ...

9999%+
(5y)
9999%+
(1y)
321%
(3mo)

Conscious Beauty is a, established trend in the cosmetics and personal care industry focused on ethical sourcing, sustainability, clean o...

Colorshot

320 vol/mo
9999%+
(5y)
9999%+
(1y)
2632%
(3mo)
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
3600%
(3mo)
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Blue Light Serum is a skincare trend centered on serums formulated to protect and repair skin from blue light exposure emitted by digital...

9999%+
(5y)
9999%+
(1y)
917%
(3mo)

Agora Beauty

20 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Agora Beauty refers to several real skincare and cosmetics entities branded with Agora, including Agora Cosmetics (agora.care) and relate...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

4 in 1 Mascara

260 vol/mo
9999%+
(5y)
9999%+
(1y)
4481%
(3mo)

Sensationail

880 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Sensationail is a at home gel manicure brand known for DIY gel nail systems and LED/UV gel polishes, reflecting a broader trend toward ho...

Reishi Cream

10 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

ASMR Skincare

390 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

ASMR skincare combines autonomous sensory meridian response content with skincare routines, creating relaxing, tactile experiences that a...

Anti-frizz Spray

3,600 vol/mo
9999%+
(5y)
9999%+
(1y)
4343%
(3mo)

Anti frizz spray is a haircare product designed to reduce frizz and flyaways, providing a smoother, more manageable finish, especially in...

Angel Lashes

1,600 vol/mo
9999%+
(5y)
9999%+
(1y)
65%
(3mo)

Angel Lashes is a popular eyelash styling trend characterized by fluttery, uplifted, and wispy lash looks designed to create a bright, aw...

Amallow

1,000 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Amallow is a niche skincare and personal care brand that emphasizes tallow based formulations using grass fed beef tallow, organic oils, ...

9999%+
(5y)
9999%+
(1y)
3870%
(3mo)

Refillable lipstick is a cosmetics packaging trend where lipstick cores are sold separately to fit into reusable or magnetic cases, enabl...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
289%
(3mo)

Propolis for skin is a rising skincare trend leveraging bee propolis, a resinous substance with antimicrobial and anti inflammatory prope...

9999%+
(5y)
9999%+
(1y)
352%
(3mo)

Portable hair straighteners are compact, travel friendly flat irons designed for on the go styling. They offer smaller plates, lower powe...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
1794%
(3mo)
9999%+
(5y)
9999%+
(1y)
2346%
(3mo)

Folding Hair Dryer is a product category focused on compact, collapsible hair dryers designed for travel, enabling easy packing and porta...

9999%+
(5y)
9999%+
(1y)
38%
(3mo)

Fireplace Diffuser is a product category combining scent diffusion with a visual fireplace flame presentation to evoke coziness and ambia...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Japanese Face Tape refers to adhesive facial tapes used to create a perceived lifted or slimmer face contour by temporarily pulling skin ...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Hyper Protect

20 vol/mo
9999%+
(5y)
9999%+
(1y)
650%
(3mo)
9999%+
(5y)
9999%+
(1y)
1100%
(3mo)
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
238%
(3mo)

Under Eye Gel Patches are a skincare product category focused on delivering hydration, cooling, and targeted ingredients to the under eye...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
1600%
(3mo)

Turmeric Lotion is a skincare product combining turmeric extract with a moisturizing lotion base, marketed for potential anti inflammator...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
7387%
(3mo)
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
471%
(3mo)

Skin Therapy Wand is a consumer technology category consisting of handheld devices designed to deliver skin therapies through modalities ...

Skin Sapiens

20 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Skin Sapiens is a brand of natural skincare focused on sensitive skin and sustainable packaging, expanding in the consumer skincare marke...

Ylang-ylang

22,200 vol/mo
9999%+
(5y)
9999%+
(1y)
59%
(3mo)

Ylang ylang is a tropical tree whose essential oil is highly valued in perfumery and aromatherapy for its sweet, floral scent and purport...

Yanibest

880 vol/mo
9999%+
(5y)
9999%+
(1y)
62%
(3mo)

Yanibest is a consumer brand primarily known for haircare and beauty products, including silk and satin hair accessories and related item...

9999%+
(5y)
9999%+
(1y)
1114%
(3mo)

Waterproof makeup bags are durable storage pouches designed to protect cosmetics from moisture, spills, and humidity, appealing to travel...

9999%+
(5y)
9999%+
(1y)
77%
(3mo)

Vitamin B5 (panthenol) moisturizers are popular in skincare for their humectant and soothing properties, often marketed for improving hyd...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Glutathione Moisturizer is a skincare trend centered on moisturizers formulated with glutathione, a compound popular for its purported sk...

9999%+
(5y)
9999%+
(1y)
1181%
(3mo)
9999%+
(5y)
9999%+
(1y)
2700%
(3mo)

Glow Rice Ampoule is a growing category in skincare featuring rice derived exfoliating and brightening serums labeled as ampoules, market...

9999%+
(5y)
9999%+
(1y)
3350%
(3mo)

Glass skincare set refers to a curated collection of skincare products aimed at achieving the so called 'glass skin' look dewy, luminous,...

9999%+
(5y)
9999%+
(1y)
567%
(3mo)

Skin Brightening Soap is a skincare product category featuring cleansers formulated to reduce pigmentation and even skin tone, leveraging...

9999%+
(5y)
9999%+
(1y)
1171%
(3mo)

Silicone Face Tape is a beauty/skin care trend involving adhesive silicone tapes applied to the face to create a temporary lifting, smoot...

Silent Hair Dryer

1,000 vol/mo
9999%+
(5y)
9999%+
(1y)
1111%
(3mo)

Jaxon Lane

590 vol/mo
9999%+
(5y)
9999%+
(1y)
331%
(3mo)