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We surface rapidly growing trends in XXX before they take off.

42%
(5y)
62%
(1y)
109%
(3mo)

Broccoli microgreens are young, edible broccoli plants harvested at an early stage. They have gained popularity as a nutritious, fast gro...

Vegan Gummies

8,100 vol/mo
42%
(5y)
121%
(1y)
436%
(3mo)

Vegan Gummies are plant based candy gummies that use fruit derived pectin or other vegan gelling agents instead of gelatin, appealing to ...

42%
(5y)
102%
(1y)
206%
(3mo)

Single Serve Coffee Maker is a category of coffee machines designed to brew a single cup at a time using pre packaged coffee capsules or ...

Yogurt

246,000 vol/mo
41%
(5y)
27%
(1y)
34%
(3mo)

Yogurt remains a global staple with ongoing innovations in plant based alternatives, health focused formulations (probiotics, added prote...

Soybean Oil

22,200 vol/mo
41%
(5y)
16%
(1y)
25%
(3mo)

Soybean oil is a globally traded edible oil derived from soybeans, with a long standing role in food production, animal feed, and industr...

Claypot

33,100 vol/mo
41%
(5y)
40%
(1y)
2%
(3mo)

Claypot cooking refers to preparing meals in porous ceramic clay pots, a tradition widely practiced in many cuisines. The topic is gainin...

Banana Ketchup

27,100 vol/mo
41%
(5y)
-30%
(1y)
-3%
(3mo)

Organic

60,500 vol/mo
41%
(5y)
48%
(1y)
130%
(3mo)

Organic refers to products produced without synthetic pesticides or fertilizers, often certified by recognized bodies, and encompasses fo...

Fairlife

74,000 vol/mo
41%
(5y)
-5%
(1y)
26%
(3mo)

Fairlife is a U.S. dairy beverage brand known for ultrafiltered milk products, owned by The Coca Cola Company after acquiring the brand a...

Energy Bars

12,100 vol/mo
41%
(5y)
105%
(1y)
58%
(3mo)

Energy bars are a persistent market segment within sports nutrition and snack foods, combining protein, carbohydrates, and vitamins to su...

Grazing Table

9,900 vol/mo
41%
(5y)
14%
(1y)
12%
(3mo)

Grazing tables have evolved from a casual party platter into a popular, photogenic catering trend featuring expansive boards of cheeses, ...

Jinx

201,000 vol/mo
41%
(5y)
-31%
(1y)
3%
(3mo)

Trolli

27,100 vol/mo
41%
(5y)
2%
(1y)
16%
(3mo)

Vive Organic

3,600 vol/mo
41%
(5y)
112%
(1y)
175%
(3mo)

Recipe Cards

12,100 vol/mo
41%
(5y)
92%
(1y)
-9%
(3mo)

Recipe Cards are a resurfacing trend focusing on printable and digital recipe cards to organize, share, and preserve cooking instructions...

Hibiscus Water

3,600 vol/mo
40%
(5y)
80%
(1y)
201%
(3mo)

Hibiscus Water refers to beverages and products based on hibiscus flowers, including ready to drink hibiscus flavored waters, concentrate...

40%
(5y)
20%
(1y)
6%
(3mo)

Anti inflammatory tea is a category of herbal and traditional teas marketed or consumed for their potential to reduce inflammation throug...

Enoki Mushrooms

110,000 vol/mo
40%
(5y)
26%
(1y)
-11%
(3mo)

Enoki mushrooms are a widely used white, long stemmed mushroom prized for its delicate texture and mild, slightly fruity flavor. The tren...

Sunflower Oil

27,100 vol/mo
40%
(5y)
14%
(1y)
39%
(3mo)

Sunflower Oil is a well established edible oil produced from sunflower seeds, widely used for cooking and food processing, with global su...

Freshpet

60,500 vol/mo
40%
(5y)
45%
(1y)
60%
(3mo)

Freshpet is a company that specializes in refrigerated, real food pet meals made from fresh, natural ingredients, reflecting a broader tr...

Capocollo

40,500 vol/mo
40%
(5y)
10%
(1y)
4%
(3mo)

Capocollo is a traditional Italian cured pork shoulder product gaining attention as a premium, artisanal deli meat in global charcuterie ...

Plant Milk

2,400 vol/mo
40%
(5y)
50%
(1y)
84%
(3mo)

Plant milk refers to the widespread consumer adoption of dairy free, plant based milks (such as almond, oat, soy, and coconut) as alterna...

Coconut Extract

5,400 vol/mo
40%
(5y)
44%
(1y)
58%
(3mo)

Coconut extract is a widely used natural flavoring and ingredient derived from coconuts, leveraged across food, beverages, cosmetics, and...

Striploin

8,100 vol/mo
39%
(5y)
9%
(1y)
8%
(3mo)

Striploin refers to a beef cut known as the New York strip or sirloin strip, popular in steakhouse menus and at home cooking. It is a lon...

Barley Milk

320 vol/mo
39%
(5y)
33%
(1y)
59%
(3mo)

Barley milk is a plant based dairy alternative made from barley, gaining traction as a sustainable, gluten containing option for those se...

Korean Cookies

1,600 vol/mo
39%
(5y)
46%
(1y)
-10%
(3mo)

Korean Cookies is a, ongoing topic focused on the surge of interest in Korean biscuit and cookie products. It encompasses traditional ins...

The Singleton

390 vol/mo
39%
(5y)
59%
(1y)
33%
(3mo)

BBQ Set

1,300 vol/mo
39%
(5y)
142%
(1y)
233%
(3mo)

Low Acid Coffee

14,800 vol/mo
39%
(5y)
73%
(1y)
105%
(3mo)

Low Acid Coffee is a consumer focused coffee category engineered to reduce stomach irritation and acid reflux symptoms, marketed to indiv...

Melinda's

9,900 vol/mo
39%
(5y)
-9%
(1y)
18%
(3mo)

Melinda's is a consumer brand best known for its spicy condiments, notably Melinda's Original Hot Sauce and other sauces and dressings pr...

Alpha Foods

720 vol/mo
39%
(5y)
123%
(1y)
69%
(3mo)

Alpha Foods is a plant based frozen meals brand that epitomizes the broader rise of meat free, ready to heat options and reflects consume...

Junmai

3,600 vol/mo
39%
(5y)
41%
(1y)
67%
(3mo)

Junmai is a traditional category of sake produced without added brewer's alcohol, relying on rice, water, koji, and fermentation to creat...

Feijão

1,900 vol/mo
39%
(5y)
57%
(1y)
1%
(3mo)

Feijão is a staple legume based dish and ingredient widely consumed in Brazil and Portuguese speaking countries; this analysis treats Fe...

Drinkable

880 vol/mo
38%
(5y)
24%
(1y)
26%
(3mo)
38%
(5y)
-10%
(1y)
29%
(3mo)

Mushroom Elixir refers to beverages or tonics blending medicinal mushrooms (e.g., reishi, chaga, cordyceps) into elixirs marketed for imm...

Kinako

8,100 vol/mo
38%
(5y)
35%
(1y)
-12%
(3mo)

Kinako is a traditional roasted soybean flour used in Japanese cuisine, which has gained renewed attention as a gluten free, plant based ...

Tefal

5,400 vol/mo
38%
(5y)
88%
(1y)
1%
(3mo)

Tefal is a well established cookware and small appliance brand known for non stick cookware and innovative kitchen solutions under Groupe...

Lavender Syrup

22,200 vol/mo
38%
(5y)
-3%
(1y)
103%
(3mo)

Lavender Syrup is a flavored syrup used to impart floral lavender notes to drinks and desserts. It has gained popularity in specialty caf...

Calabrian Chili

49,500 vol/mo
38%
(5y)
12%
(1y)
0%
(3mo)

Calabrian chili refers to the spicy Calabrian pepper variety and its use in cuisine, notably as a flavoring paste or sauce that highlight...

Shiso Leaf

12,100 vol/mo
38%
(5y)
1%
(1y)
0%
(3mo)

Shiso leaf is a traditional Japanese herb (perilla) widely used in Asian cuisine for its distinct anise like flavor and vibrant green or ...

Lemon Soda

5,400 vol/mo
37%
(5y)
25%
(1y)
47%
(3mo)

Moringa Tea

22,200 vol/mo
37%
(5y)
-1%
(1y)
-3%
(3mo)

Moringa Tea is a beverage trend centered on tea blends and single ingredient infusions using moringa leaves, marketed for superfood benef...

Pea Protein

22,200 vol/mo
37%
(5y)
41%
(1y)
93%
(3mo)

Pea protein is a plant based protein harvested from yellow peas that has gained prominence as a versatile, allergen friendly protein sour...

Three Trees

3,600 vol/mo
37%
(5y)
14%
(1y)
29%
(3mo)

Three Trees refers to real brands and initiatives using the 'Three Trees' naming motif in foods and beverages, notably plant based milk b...

We Cook

880 vol/mo
37%
(5y)
49%
(1y)
0%
(3mo)

We Cook is a, multi entity motif in the food and meal preparation space, appearing as brand names, marketplaces, and service concepts cen...

Gochujang Sauce

49,500 vol/mo
37%
(5y)
20%
(1y)
9%
(3mo)

Gochujang Sauce is a rising consumer trend where Korean chili paste based sauces are gaining mainstream popularity beyond traditional Kor...

Okonomiyaki

110,000 vol/mo
37%
(5y)
48%
(1y)
0%
(3mo)

Okonomiyaki is a Japanese savory pancake prepared with a batter and a variety of ingredients such as cabbage, meat, seafood, and cheese, ...

36%
(5y)
17%
(1y)
-15%
(3mo)

Gluten Free Desserts is a trend focusing on desserts prepared without gluten, driven by increased awareness of celiac disease and gluten ...

Spindrift

74,000 vol/mo
36%
(5y)
19%
(1y)
37%
(3mo)

Spindrift is a beverage brand known for its sparkling water made with real fruit slices and juice, contrasting with conventional flavored...

36%
(5y)
-57%
(1y)
-4%
(3mo)

Freeze Dried Skittles is a trend where Skittles are subjected to freeze drying to create a crunchy, airy texture with intensified flavors...

Cometeer

18,100 vol/mo
36%
(5y)
37%
(1y)
0%
(3mo)

Cometeer is a coffee company that popularized flash frozen coffee capsules, enabling fast brew coffee using pre frozen espresso shots tha...

Orgain

22,200 vol/mo
36%
(5y)
40%
(1y)
120%
(3mo)

Orgain is a company known for organic protein shakes and other nutrition products, representing the broader trend toward plant based, org...

Tuxedo Cake

22,200 vol/mo
36%
(5y)
17%
(1y)
13%
(3mo)

Tuxedo Cake is a classic dessert featuring dark chocolate cake layers with white and dark icing accents that mimic a tuxedo, widely avail...

Olive Oil

135,000 vol/mo
36%
(5y)
22%
(1y)
24%
(3mo)

Soy Protein

12,100 vol/mo
36%
(5y)
54%
(1y)
82%
(3mo)

Soy protein is a established plant based protein ingredient derived from soybeans, used widely in food, beverages, and animal feed to pro...

Good Meat

1,600 vol/mo
35%
(5y)
24%
(1y)
14%
(3mo)

Good Meat refers to cultivated or lab grown meat products developed and marketed by companies like Eat Just under the Good Meat brand, re...

Shoyu Ramen

40,500 vol/mo
35%
(5y)
98%
(1y)
-7%
(3mo)

Shoyu Ramen is a classic Japanese ramen style featuring a soy sauce–based broth, typically lighter and soy forward, often paired with c...

Tom Yum

33,100 vol/mo
35%
(5y)
41%
(1y)
-15%
(3mo)

Tom Yum is a traditional Thai hot and sour soup that is gaining renewed global attention, driven by interest in Thai cuisine, bold flavor...

35%
(5y)
153%
(1y)
-29%
(3mo)

Okara

3,600 vol/mo
35%
(5y)
66%
(1y)
1%
(3mo)

Okara is a city in Punjab, Pakistan, known for its agricultural productivity and industrial zones, including dairy and food processing, m...