Discover Trends in CPG
We surface rapidly growing trends in CPG before they take off.
Whipped Beef Tallow
Whipped beef tallow is a culinary trend where rendered beef fat is whipped into a light, spreadable texture, often used as a dairy free a...
DrunkDeer
DrunkDeer is a niche mechanical keyboard brand known for its Hall Effect key switch technology and rapid trigger designs, drawing attenti...
Unreal Snacks
Unreal Snacks is a candy brand focused on reformulating popular confections with natural ingredients, reduced sugar, and fewer artificial...
THCP Gummies
THCP gummies are edible products infused with tetrahydrocannabiphorol (THCP), a recently identified cannabinoid related to THC and target...
Sprout Living
Sprout Living is a brand focused on plant based superfoods and protein powders, emphasizing whole food, minimally processed ingredients a...
Pirq
Jinx Dog Food
Jinx Dog Food is a premium, science backed dog nutrition brand that has been expanding its retail and online presence with investments, p...
Chomps
Chomps is a brand of meat sticks and jerky snacks popular in low carb and keto communities, notable for its clean label ingredients and p...
Beekeeper's Naturals
Beekeeper's Naturals is a consumer brand specializing in bee based health products, notably propolis and honey derived supplements, and r...
Lesser Evil
Lesser Evil refers to Star Wars: Thrawn Ascendancy: Lesser Evil, the third book in Timothy Zahn's Thrawn Ascendancy trilogy, which contin...
Pumpkin Seed Oil
Pumpkin Seed Oil is a, historically used oil pressed from pumpkin seeds, popular for culinary uses and potential health benefits such as ...
Goli Nutrition
Goli Nutrition is a consumer wellness brand best known for its apple cider vinegar gummy supplements, popularized as a tastier alternativ...
Levella
Chosen Foods
Chosen Foods is a prominent avocado oil brand known for its high oleic avocado oil products and related healthy cooking oils, positioned ...
Einkorn Flour
Einkorn Flour is a ancient grain flour gaining attention for its historical pedigree and perceived nutritional benefits, with growing pre...
Assorted Chips
Assorted Chips refers to a broad category of snack assortments that mix different chip flavors and styles (e.g., potato chips, kettle chi...
Smalls Cat Food
Smalls Cat Food is a, consumer focused brand that offers human grade, pre cortified cat food in freeze dried and refrigerated formats, em...
Little Saints
Little Saints refers to a Catholic/Christian themed line of child focused educational content, products, and institutions (books, activit...
Proofed
Proofed refers to the professional proofreading and editing services market, including AI assisted tools and platforms that enhance writi...
Truvani
Truvani is a brand known for clean label, organic plant based protein powders and other nutrition products, emphasizing simple ingredient...
Juicy Marbles
Juicy Marbles is a plant based meat company known for producing cell based and plant based meat alternatives with a focus on texture and ...
Organic Dog Treats
Sundays Dog Food
Sundays Dog Food is a brand offering fresh, human grade dog meals delivered via subscription, emphasizing convenient, portion controlled,...
Further Food
Further Food is a nutrition brand known for selling functional foods like collagen peptides and other wellness supplements, contributing ...
Mushroom Protein
Mushroom Protein is a, established trend centered on protein products derived from fungi, including mycelium based meats and mycoprotein ...
Change Foods
Eversweet
EverSweet is a next generation, fermentation derived stevia sweetener ( Reb M and Reb D) developed by Avansya (a Cargill–dsm firmenich ...
Chickpea Protein
Chickpea protein is a plant based protein ingredient sourced from chickpeas, increasingly used in vegan and vegetarian foods to boost pro...
Zukes
Zukes is a pet brand known for natural dog treats and chews, frequently associated with premium, grain free, and ingredient conscious pet...
De Cecco
De Cecco is a well established Italian pasta brand gaining contemporary visibility online through new product launches, premium packaging...
Collagen Chocolate
Collagen Chocolate is a trend where collagen peptides are infused into chocolate products or consumed as chocolate flavored collagen supp...
Whiskware
Whiskware is a kitchenware brand created under the BlenderBottle company, known for its stackable, twist lock snack containers and other ...
YumEarth
YumEarth is a brand specializing in organic, allergen friendly candies and gummies, notable for promoting natural ingredients and kid fri...
Organic Earth
Organic Earth is a, existing set of brands and concepts centered on organic farming, organic products, and Earth friendly living, with mu...
Apeel
Apeel is a company that develops plant based edible coatings to extend the shelf life of fresh produce and other foods, reducing food was...
Ready Hour
Ready Hour is a brand of emergency and long shelf life food storage products designed for quick meal preparation during emergencies or ev...
Freeze Dried Dog Food
Freeze dried dog food is a pet nutrition trend that emphasizes shelf stable, lightweight, minimally processed protein based diets. It oft...
BBQ Potato Chips
BBQ Potato Chips are a widely recognized snack flavor category featuring smoky, tangy barbecue profiles. They are produced by major snack...
Healthy Crunch
Healthy Crunch is a snack brand/category focusing on crunchy, better for you snacks (e.g., granola bars, seed butters, crispy squares) th...
Hungryman
Organic
Organic refers to products produced without synthetic pesticides or fertilizers, often certified by recognized bodies, and encompasses fo...
Energy Bars
Energy bars are a persistent market segment within sports nutrition and snack foods, combining protein, carbohydrates, and vitamins to su...
Jinx
Freshpet
Freshpet is a company that specializes in refrigerated, real food pet meals made from fresh, natural ingredients, reflecting a broader tr...
Melinda's
Melinda's is a consumer brand best known for its spicy condiments, notably Melinda's Original Hot Sauce and other sauces and dressings pr...
Alpha Foods
Alpha Foods is a plant based frozen meals brand that epitomizes the broader rise of meat free, ready to heat options and reflects consume...
Foam Plates
Foam plates refer to the disposable dinnerware made from foam materials, with increasing public policy attention and shifts toward altern...
Planted
Planted refers to the plant based meat company Planted Foods and the broader plant based/alternative protein movement it is part of, focu...
Quail Food
Quail Food is a and established topic centered on the diets and feed strategies for domestic quail, covering protein levels, grain mixes,...
Kraft Bags
Zatarains
Zatarain's is a long standing New Orleans seasoning brand known for its Cajun and Creole flavor profiles. The brand remains a staple in p...
Edible Ink
NotCo
Bacon Bits
Bacon Bits are a matured, widely used food ingredient and snack topping made from cured and smoked pork bits. The topic remains relevant ...
Huel
Huel is a UK based brand offering nutritionally complete meal replacement powders and ready to drink beverages, representing a broader tr...
Glutinous Rice Flour
Glutinous rice flour is a, widely used ingredient derived from short grain glutinous rice, popular in East Asian desserts such as mochi a...
Utz
Utz is a long established snack brand known for its potato chips, pretzels, and crackers, often associated with regional availability and...
Wax Paper
Wax paper remains a staple kitchen utility with a current emphasis on eco conscious alternatives and complementary products like parchmen...
Chocolatey
Chocolatey is a Windows package manager and automation framework that enables installation, upgrading, and management of software across ...
Beeswax Wrap
Yupi
Yupi refers to multiple real entities, most prominently an Indonesian gummy confectionery brand (PT Yupi Indo Jelly Gum) and a historical...
Ziploc Bags
Wilton
Wilton refers to the Wilton brand known for cake decorating, baking supplies, and related culinary products. It represents a longstanding...
Hershey
Chupps
Amy's
Amy's is a brand known for organic, plant based frozen foods and dairy free offerings, frequently highlighted in discussions about conven...
Chewy Cat Food
Chewy Cat Food refers to the online retail and consumer behavior around purchasing cat food from Chewy and its ecosystem, including subsc...
Beechnut
Beechnut is a long established baby food brand experiencing renewed attention as consumers seek trusted, organic, and minimally processed...
Rawhide
Rawhide is a classic American Western television series that aired from 1959 to 1965. It follows trail boss Gil Favor and his diverse cre...
Dunkin Donuts
Dunkin Donuts is a well established international chain known for its donuts and coffee, with ongoing brand adaptations and menu updates ...
Cupcake Boxes
Cupcake Boxes refer to specialized packaging designed for transporting and presenting cupcakes, with emphasis on aesthetics, protection, ...
Atkins Bars
Atkins Bars are low carbohydrate nutrition bars produced by Atkins Nutritionals, designed for people following low carb or ketogenic diet...
Ka'Chava
Ka'Chava is a plant based superfood meal replacement brand popular for its nutrient dense blends marketed as convenient, dairy free nutri...
Plant Chocolate Protein Powder
Plant chocolate protein powder is a popular plant based supplement made from proteins like pea, rice, or hemp, flavored with chocolate to...
Upfs
Ultra Processed Foods (UPFs) is a, widely discussed dietary category referring to highly processed foods with added ingredients. It has g...
Eco Plates
Avoderm
Avoderm is a pet food brand known for avocado based formulations marketed for dogs and cats.
Meatless Farm
Meatless Farm is a plant based meat company known for producing meat alternatives such as sausages and burgers, targeting mainstream cons...
Frozen Party Supplies
Frozen Party Supplies is a, widely recognized category featuring decorations, tableware, and favors themed around Disney's Frozen franchi...
BPA Free Plastic Containers
BPA Free Plastic Containers have become a mainstream consumer demand driven by health concerns about bisphenol A (BPA) leaching into food...
Biz Powder
Biz Powder refers to the enzyme based stain removing laundry powder known as Biz Stain Fighter Powder, a long running consumer cleaning p...
Pulp Culture
Pulp Culture is a resurging interest in pulp era aesthetics, stories, and collectibles driven by nostalgia, retro futurism, and a renewed...
Lotus Bakeries
Lotus Bakeries is a, established European bakery company best known for its Lotus Biscoff cookies. The topic reflects a long standing con...
Matcha and Co
Matcha and Co is a brand/trend centered on ceremonial grade matcha and related products gaining mainstream attention through social media...
Wholier
Wholier is a plant based wellness supplements brand founded in Brooklyn, New York, focusing on daily health essentials touted as made wit...
Flock Foods
Flock Foods is a brand that produces higher protein snack chips and engages in collaborations with restaurant operators, notably partneri...