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Discover Trends in CPG

We surface rapidly growing trends in CPG before they take off.

Too Good To Go

110,000 vol/mo
127%
(5y)
27%
(1y)
4%
(3mo)

Too Good To Go is a food waste reduction platform that connects users with surplus meals and products at discounted prices from local ret...

Smalls Cat Food

40,500 vol/mo
127%
(5y)
43%
(1y)
6%
(3mo)

Smalls Cat Food is a, consumer focused brand that offers human grade, pre cortified cat food in freeze dried and refrigerated formats, em...

Avocado Oil Spray

5,400 vol/mo
109%
(5y)
43%
(1y)
44%
(3mo)

Avocado Oil Spray is a consumer product category focused on sprayable avocado oil used for cooking and culinary applications, driven by h...

Meal Prep Container

60,500 vol/mo
108%
(5y)
43%
(1y)
61%
(3mo)

Meal prep containers refer to reusable food storage solutions designed for preparing, portioning, and storing meals ahead of time. They a...

Apeel

12,100 vol/mo
105%
(5y)
-28%
(1y)
-18%
(3mo)

Apeel is a company that develops plant based edible coatings to extend the shelf life of fresh produce and other foods, reducing food was...

Fungi Protein

90 vol/mo
99%
(5y)
22%
(1y)
21%
(3mo)

Fungi protein refers to protein produced via fungal fermentation and mycelium based systems, used as meat analogs or dairy substitutes, a...

Protein Chips

40,500 vol/mo
98%
(5y)
19%
(1y)
58%
(3mo)

Protein chips are a snack category featuring chips fortified with high protein, often lower in carbs, marketed as protein rich alternativ...

Chosen Foods

4,400 vol/mo
97%
(5y)
16%
(1y)
50%
(3mo)

Chosen Foods is a prominent avocado oil brand known for its high oleic avocado oil products and related healthy cooking oils, positioned ...

Koia

8,100 vol/mo
91%
(5y)
8%
(1y)
21%
(3mo)

Koia is a plant based beverage company known for its protein shakes and dairy alternative drinks, positioned in the broader plant based a...

Further Food

1,300 vol/mo
88%
(5y)
26%
(1y)
18%
(3mo)

Further Food is a nutrition brand known for selling functional foods like collagen peptides and other wellness supplements, contributing ...

Cocktail Napkin

8,100 vol/mo
87%
(5y)
16%
(1y)
-2%
(3mo)

Cocktail Napkin is recognized as a product category experiencing renewed attention in hospitality, branding, and event design, with trend...

Whiskware

1,900 vol/mo
84%
(5y)
-38%
(1y)
9999%+
(3mo)

Whiskware is a kitchenware brand created under the BlenderBottle company, known for its stackable, twist lock snack containers and other ...

Meati

4,400 vol/mo
82%
(5y)
-33%
(1y)
-7%
(3mo)

Meati is a company developing whole cut and ground meat alternatives made from mycelium based protein, positioned in the growing alternat...

Mutti

5,400 vol/mo
80%
(5y)
19%
(1y)
18%
(3mo)

Mutti is a well established Italian brand known for high quality canned tomatoes and tomato products, with global recognition among consu...

Imaginary Authors

9,900 vol/mo
78%
(5y)
1%
(1y)
-10%
(3mo)

Imaginary Authors is a niche fragrance brand known for storytelling inspired scents and unique packaging, positioning itself within the i...

Food Additive

4,400 vol/mo
78%
(5y)
106%
(1y)
85%
(3mo)

Food Additive refers to substances added to food to preserve flavor or enhance taste, texture, color, or nutritional value; it is a long ...

75%
(5y)
16%
(1y)
-6%
(3mo)

Wet Cat Food Feeder refers to automated devices capable of storing and dispensing refrigerated wet cat food on scheduled times or demand,...

Beech Mushrooms

8,100 vol/mo
72%
(5y)
-6%
(1y)
16%
(3mo)

Beech mushrooms (Shimeji) are a, widely recognized edible fungus with rising visibility in gourmet cooking and plant based dining, drivin...

Mushroom Protein

8,100 vol/mo
72%
(5y)
29%
(1y)
54%
(3mo)

Mushroom Protein is a, established trend centered on protein products derived from fungi, including mycelium based meats and mycoprotein ...

Muchim

480 vol/mo
68%
(5y)
23%
(1y)
33%
(3mo)

Muchim is a Korean culinary concept referring to dishes that are seasoned or mixed, including popular items like oi muchim (spicy cucumbe...

Simple Mills

22,200 vol/mo
65%
(5y)
7%
(1y)
24%
(3mo)

Simple Mills is a company that produces gluten free and grain free baking mixes, crackers, and baking products using almond flour and oth...

Now Foods

14,800 vol/mo
59%
(5y)
87%
(1y)
28%
(3mo)

Now Foods is a long standing natural products company known for dietary supplements and organic foods. The topic is treated as a, establi...

Megachef

720 vol/mo
57%
(5y)
36%
(1y)
-10%
(3mo)

Megachef refers to a brand line of premium Asian sauces (including fish sauce, soy sauce, and oyster sauce) that has seen growing distrib...

Proper Good

2,400 vol/mo
53%
(5y)
22%
(1y)
1%
(3mo)

Proper Good is a US based brand offering shelf stable, ready to eat meals such as soups, pastas, and overnight oats that heat in about 90...

De Cecco

6,600 vol/mo
51%
(5y)
38%
(1y)
0%
(3mo)

De Cecco is a well established Italian pasta brand gaining contemporary visibility online through new product launches, premium packaging...

A Pup Above

2,900 vol/mo
50%
(5y)
18%
(1y)
59%
(3mo)

A Pup Above is a brand offering human grade, fresh dog food delivered to consumers, reflecting growth in premium pet food and direct to c...

Cruffin

6,600 vol/mo
47%
(5y)
14%
(1y)
31%
(3mo)

Cruffin is a pastry hybrid combining a croissant and a muffin, popularized by high end bakeries and trend driven eateries. It represents ...

Torani

33,100 vol/mo
46%
(5y)
21%
(1y)
1%
(3mo)

Torani is a long established brand of flavored syrups used to customize beverages, primarily coffee and specialty drinks, with a resurgen...

Wet Pet Food

260 vol/mo
46%
(5y)
48%
(1y)
28%
(3mo)

Wet pet food is a long established segment in the pet nutrition market, focusing on canned and other moist formulations that complement o...

Healthy Crunch

170 vol/mo
40%
(5y)
27%
(1y)
44%
(3mo)

Healthy Crunch is a snack brand/category focusing on crunchy, better for you snacks (e.g., granola bars, seed butters, crispy squares) th...