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Discover Trends in CPG

We surface rapidly growing trends in CPG before they take off.

Dunkin Donuts

5,000,000 vol/mo
-28%
(5y)
-10%
(1y)
-9%
(3mo)

Dunkin Donuts is a well established international chain known for its donuts and coffee, with ongoing brand adaptations and menu updates ...

Lakanto

4,400 vol/mo
-30%
(5y)
19%
(1y)
23%
(3mo)

Lakanto is a brand known for monk fruit–based sugar substitutes, marketed as a natural, zero calorie alternative to sugar and widely us...

Cupcake Boxes

8,100 vol/mo
-33%
(5y)
6%
(1y)
12%
(3mo)

Cupcake Boxes refer to specialized packaging designed for transporting and presenting cupcakes, with emphasis on aesthetics, protection, ...

Atkins Bars

5,400 vol/mo
-40%
(5y)
-14%
(1y)
22%
(3mo)

Atkins Bars are low carbohydrate nutrition bars produced by Atkins Nutritionals, designed for people following low carb or ketogenic diet...

Ka'Chava

74,000 vol/mo
-54%
(5y)
-55%
(1y)
-10%
(3mo)

Ka'Chava is a plant based superfood meal replacement brand popular for its nutrient dense blends marketed as convenient, dairy free nutri...

9999%+
(5y)
935%
(1y)
1385%
(3mo)

Plant chocolate protein powder is a popular plant based supplement made from proteins like pea, rice, or hemp, flavored with chocolate to...

Assorted Chips

1,300 vol/mo
9999%+
(5y)
5%
(1y)
9999%+
(3mo)

Assorted Chips refers to a broad category of snack assortments that mix different chip flavors and styles (e.g., potato chips, kettle chi...

DrunkDeer

1,900 vol/mo
9999%+
(5y)
-26%
(1y)
7%
(3mo)

DrunkDeer is a niche mechanical keyboard brand known for its Hall Effect key switch technology and rapid trigger designs, drawing attenti...

Pulp Culture

140 vol/mo
9999%+
(5y)
9999%+
(1y)
587%
(3mo)

Pulp Culture is a resurging interest in pulp era aesthetics, stories, and collectibles driven by nostalgia, retro futurism, and a renewed...

Lotus Bakeries

2,900 vol/mo
9999%+
(5y)
9999%+
(1y)
28%
(3mo)

Lotus Bakeries is a, established European bakery company best known for its Lotus Biscoff cookies. The topic reflects a long standing con...

Upfs

720 vol/mo
9999%+
(5y)
9999%+
(1y)
-21%
(3mo)

Ultra Processed Foods (UPFs) is a, widely discussed dietary category referring to highly processed foods with added ingredients. It has g...

Matcha and Co

110 vol/mo
9999%+
(5y)
9999%+
(1y)
108%
(3mo)

Matcha and Co is a brand/trend centered on ceremonial grade matcha and related products gaining mainstream attention through social media...

Flock Foods

720 vol/mo
9999%+
(5y)
9999%+
(1y)
198%
(3mo)

Flock Foods is a brand that produces higher protein snack chips and engages in collaborations with restaurant operators, notably partneri...

Wholier

1,600 vol/mo
9999%+
(5y)
9999%+
(1y)
262%
(3mo)

Wholier is a plant based wellness supplements brand founded in Brooklyn, New York, focusing on daily health essentials touted as made wit...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Frozen Party Supplies is a, widely recognized category featuring decorations, tableware, and favors themed around Disney's Frozen franchi...

Avoderm

480 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Avoderm is a pet food brand known for avocado based formulations marketed for dogs and cats.

Meatless Farm

50 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Meatless Farm is a plant based meat company known for producing meat alternatives such as sausages and burgers, targeting mainstream cons...

Unreal Snacks

3,600 vol/mo
9999%+
(5y)
9999%+
(1y)
186%
(3mo)

Unreal Snacks is a candy brand focused on reformulating popular confections with natural ingredients, reduced sugar, and fewer artificial...

Biz Powder

1,600 vol/mo
9999%+
(5y)
9999%+
(1y)
-22%
(3mo)

Biz Powder refers to the enzyme based stain removing laundry powder known as Biz Stain Fighter Powder, a long running consumer cleaning p...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

BPA Free Plastic Containers have become a mainstream consumer demand driven by health concerns about bisphenol A (BPA) leaching into food...