Trends is free while in Beta

Discover Trends in Drinks

We surface rapidly growing trends in Drinks before they take off.

Javy Coffee

74,000 vol/mo
241%
(5y)
-28%
(1y)
-19%
(3mo)

Javy Coffee is a consumer brand offering coffee concentrate products that allow customers to make coffee by simply mixing concentrate wit...

Clove Water

14,800 vol/mo
235%
(5y)
106%
(1y)
-18%
(3mo)

Clove water refers to a beverage made by infusing or steeping cloves in water, a wellness trend circulating online for purported digestiv...

Pre-Rolls

22,200 vol/mo
235%
(5y)
122%
(1y)
32%
(3mo)

Pre Rolls refers to ready made cannabis joints sold pre rolled for consumption. This trend encompasses consumer preference for convenienc...

Mushroom Coffee

246,000 vol/mo
233%
(5y)
33%
(1y)
24%
(3mo)

Mushroom Coffee is a beverage trend that blends coffee with medicinal mushrooms like lion's mane, reishi, and chaga, marketed for cogniti...

LMNT

201,000 vol/mo
226%
(5y)
12%
(1y)
35%
(3mo)

LMNT is a electrolyte drink brand known for its (low sugar, minerals focused) electrolyte solutions, popular in wellness, fitness, and ke...

225%
(5y)
189%
(1y)
209%
(3mo)

Ashwagandha Water is a functional beverage trend combining the adaptogenic herb ashwagandha with water or flavored water, marketed to sup...

Blue Matcha

3,600 vol/mo
221%
(5y)
135%
(1y)
169%
(3mo)

Blue Matcha is a trending beverage and color forward wellness concept that pairs ceremonial green matcha with butterfly pea flower or nat...

Lychee Water

170 vol/mo
212%
(5y)
121%
(1y)
99%
(3mo)

Lychee Water is a beverage sub segment gaining traction as consumers seek exotic fruit flavors in hydration beverages, led by lychee flav...

Red Matcha

320 vol/mo
211%
(5y)
166%
(1y)
111%
(3mo)

Red Matcha is a product concept centered on a hibiscus and berry tinted variant of traditional green matcha, marketed by brands such as ...

Protein Coffee

49,500 vol/mo
211%
(5y)
160%
(1y)
106%
(3mo)

Protein Coffee is a beverage trend that blends brewed coffee with added protein, typically in powder, milk, or ready to drink formats. It...

Timemore

3,600 vol/mo
209%
(5y)
95%
(1y)
39%
(3mo)

Timemore is a brand best known for coffee brewing gear and precision scales that appeal to home baristas and specialty coffee enthusiasts...

Hojicha

74,000 vol/mo
200%
(5y)
61%
(1y)
9%
(3mo)

Hojicha is a popular Japanese roasted green tea that has gained global attention for its mellow, toasty flavor profile, lower caffeine, a...

194%
(5y)
479%
(1y)
419%
(3mo)

Probiotic Coffee is a health forward beverage trend that combines coffee with live probiotic cultures or probiotic enhanced additives to ...

Qahwah

8,100 vol/mo
193%
(5y)
6%
(1y)
7%
(3mo)

Freddo Espresso

5,400 vol/mo
186%
(5y)
71%
(1y)
186%
(3mo)

Freddo Espresso is a popular Greek origin cold espresso beverage served over ice, often sweetened and foamed, and has gained broader reco...

ZBiotics

33,100 vol/mo
183%
(5y)
26%
(1y)
3%
(3mo)

ZBiotics is a biotechnology company that develops engineered probiotic drinks aimed at mitigating alcohol related effects by metabolizing...

183%
(5y)
93%
(1y)
157%
(3mo)
171%
(5y)
51%
(1y)
-9%
(3mo)

Dealcoholized wine is a growing category of wines where the alcohol is removed or reduced to near zero, popular among health conscious co...

Clove Tea

18,100 vol/mo
169%
(5y)
72%
(1y)
-32%
(3mo)

Clove tea is a herbal infusion approach using cloves as a primary or notable spice, historically used for flavor and traditional medicine...

Pink Matcha

2,400 vol/mo
166%
(5y)
113%
(1y)
119%
(3mo)

Pink Matcha is a consumer trend centered on beverages and foods colored with pink hued matcha or beet derived pigments, blending traditio...

THC Lemonade

1,000 vol/mo
165%
(5y)
51%
(1y)
28%
(3mo)

THC Lemonade is a cannabis infused beverage trend combining citrus flavored lemonade with tetrahydrocannabinol (THC) to create ready to c...