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Discover Trends in Drinks

We surface rapidly growing trends in Drinks before they take off.

Cucumber Soda

720 vol/mo
12%
(5y)
37%
(1y)
181%
(3mo)

Cucumber soda is a flavor category in the beverage market featuring carbonated drinks flavored with cucumber or cucumber derived profiles...

12%
(5y)
-11%
(1y)
-4%
(3mo)

Flavored water bottle refers to water bottles designed to infuse or flavor water with fruit, herbs, or flavorings, offering a convenient ...

Hibiscus Water

3,600 vol/mo
12%
(5y)
39%
(1y)
48%
(3mo)

Hibiscus Water refers to beverages and products based on hibiscus flowers, including ready to drink hibiscus flavored waters, concentrate...

Flavored Coffee

8,100 vol/mo
11%
(5y)
16%
(1y)
-1%
(3mo)

Flavored coffee refers to coffee beverages enhanced with added flavors, syrups, or infusions (e.g., vanilla, hazelnut, caramel) and inclu...

21 Seeds

2,900 vol/mo
11%
(5y)
-1%
(1y)
43%
(3mo)

21 Seeds is a tequila brand known for its fruit infused, small batch tequilas and distinctive glass bottle design, gaining attention in p...

Dairy Free Creamer

12,100 vol/mo
10%
(5y)
10%
(1y)
4%
(3mo)

Dairy Free Creamer is a, established category of plant based coffee creamers designed to replace dairy milk in coffee and beverages, with...

Nesquik

49,500 vol/mo
10%
(5y)
4%
(1y)
-14%
(3mo)

Nesquik is a long standing chocolate milk powder brand by Nestlé, continuing to be a recognizable staple in breakfast and snack routines...

9%
(5y)
17%
(1y)
-20%
(3mo)

Single Serve Coffee Maker is a category of coffee machines designed to brew a single cup at a time using pre packaged coffee capsules or ...

Blends

135,000 vol/mo
9%
(5y)
15%
(1y)
3%
(3mo)

Blends refers to the broad trend of combining diverse origins, ingredients, technologies, or modalities to create new, enhanced products ...

Chicory Coffee

33,100 vol/mo
9%
(5y)
18%
(1y)
11%
(3mo)

Chicory coffee refers to coffee brewed with chicory root, a habit with roots in New Orleans and broader Roasted coffee plus chicory blend...

8%
(5y)
13%
(1y)
28%
(3mo)

Macadamia Coffee refers to coffee products or blends featuring macadamia nut flavor or macadamia nut milk/creamers integrated into coffee...

Brita

40,500 vol/mo
6%
(5y)
6%
(1y)
12%
(3mo)

Brita is a long established consumer brand known for its water filtration products, and its ongoing relevance is driven by consumer inter...

Orange Juice

110,000 vol/mo
5%
(5y)
5%
(1y)
9%
(3mo)

Orange juice is a long standing beverage category experiencing renewed attention due to health conscious messaging, fortification trends ...

Lemonade

301,000 vol/mo
4%
(5y)
12%
(1y)
19%
(3mo)

Lemonade is a insurtech company known for AI driven, digital first homeowners and renters insurance. The topic reflects renewed interest ...

Loaded Tea

14,800 vol/mo
2%
(5y)
80%
(1y)
76%
(3mo)

Loaded Tea is a beverage trend centered on caffeinated, nutrient enhanced tea drinks marketed as energy boosts. It encompasses storefront...

Zevia

33,100 vol/mo
2%
(5y)
1%
(1y)
34%
(3mo)

Zevia is a brand of zero calorie, stevia sweetened sodas and beverages that has sustained interest as consumers seek flavorful options wi...

Beers

368,000 vol/mo
0%
(5y)
17%
(1y)
22%
(3mo)

Beers refers to beer as a widely consumed alcoholic beverage with a diverse set of styles and brands, varying by region and culture, and ...

Milk Tea

135,000 vol/mo
-7%
(5y)
8%
(1y)
18%
(3mo)

Milk tea is a globally popular beverage trend characterized by tea mixed with milk (or dairy alternatives) and various toppings, flavors,...

Beer

368,000 vol/mo
-8%
(5y)
4%
(1y)
0%
(3mo)

Beer is a globally established beverage with ongoing evolution driven by craft and specialty brews, non alcoholic options, sustainability...

Crystal Boba

22,200 vol/mo
-10%
(5y)
-3%
(1y)
10%
(3mo)

Crystal Boba refers to agar/conjak based clear or light colored bubble tea pearls that have gained popularity as a visually striking alte...

Juicers

110,000 vol/mo
-12%
(5y)
6%
(1y)
5%
(3mo)

Juicers are kitchen appliances used to extract juice from fruits and vegetables. The topic encompasses a range of traditional centrifugal...