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We surface rapidly growing trends in food before they take off.

Cold Pressed Oil

1,900 vol/mo
76%
(5y)
16%
(1y)
28%
(3mo)

Cold pressed oil refers to oils extracted without heat, preserving natural flavors, nutrients, and antioxidants. It spans culinary oils (...

Aero Chocolate

9,900 vol/mo
76%
(5y)
25%
(1y)
35%
(3mo)

Aero Chocolate is a, long standing chocolate brand known for its aerated, bubbly texture, originally from Cadbury and now part of Mondele...

Factor Meals

450,000 vol/mo
75%
(5y)
-16%
(1y)
94%
(3mo)

Factor Meals is a meal delivery service offering chef prepared, ready to heat meals that focus on convenience, nutrition, and dietary cus...

Lactose-free Milk

165,000 vol/mo
75%
(5y)
78%
(1y)
30%
(3mo)

Lactose free Milk is a, well established dairy category featuring milk that's treated with lactase to reduce or eliminate lactose, allowi...

75%
(5y)
16%
(1y)
-6%
(3mo)

Wet Cat Food Feeder refers to automated devices capable of storing and dispensing refrigerated wet cat food on scheduled times or demand,...

74%
(5y)
-1%
(1y)
21%
(3mo)

Freeze Dried Chicken is a, established product category used to create shelf stable, lightweight, protein rich food options for outdoor e...

73%
(5y)
19%
(1y)
12%
(3mo)

Grass Fed Beef Liver is a trending topic centered on the consumption and promotion of beef liver sourced from grass fed cattle, highlight...

Beech Mushrooms

8,100 vol/mo
72%
(5y)
-6%
(1y)
16%
(3mo)

Beech mushrooms (Shimeji) are a, widely recognized edible fungus with rising visibility in gourmet cooking and plant based dining, drivin...

Specialty Coffee

49,500 vol/mo
72%
(5y)
99%
(1y)
42%
(3mo)

Specialty Coffee is a movement toward higher quality beans, ethical sourcing, precise roasting, and refined brewing methods that emphasiz...

Mushroom Protein

8,100 vol/mo
72%
(5y)
29%
(1y)
54%
(3mo)

Mushroom Protein is a, established trend centered on protein products derived from fungi, including mycelium based meats and mycoprotein ...

Crêpe

301,000 vol/mo
72%
(5y)
32%
(1y)
34%
(3mo)

Crêpe refers to the classic French pancake made from batter and cooked on a flat skillet, with a modern trend around artisanal filling c...

Makhana

9,900 vol/mo
71%
(5y)
16%
(1y)
19%
(3mo)

Makhana, or fox nuts (lotus seeds), is a, established snack and ingredient with growing popularity in health conscious and plant based di...

Veggie Chopper

9,900 vol/mo
71%
(5y)
-1%
(1y)
-4%
(3mo)

Veggie Chopper is a kitchen appliance category focused on quickly and safely chopping vegetables, often featuring manual pull, push, or c...

Chickpea Protein

9,900 vol/mo
71%
(5y)
12%
(1y)
64%
(3mo)

Chickpea protein is a plant based protein ingredient sourced from chickpeas, increasingly used in vegan and vegetarian foods to boost pro...

Bustelo

8,100 vol/mo
71%
(5y)
4%
(1y)
0%
(3mo)

Bustelo refers to Cafe Bustelo, a well established coffee brand known for its espresso style coffee products popular in the United States...

Remedy Drinks

1,300 vol/mo
70%
(5y)
51%
(1y)
54%
(3mo)

Remedy Drinks is a consumer beverage brand known for probiotic drinks such as kombucha and other wellness beverages, operating in the fun...

Protein Water

27,100 vol/mo
69%
(5y)
56%
(1y)
33%
(3mo)

Protein Water is a category of beverages that combines hydration with added protein, marketed to support satiety, muscle maintenance, and...

Robusta Coffee

6,600 vol/mo
69%
(5y)
75%
(1y)
19%
(3mo)

Robusta Coffee is a coffee species (Coffea robusta) known for higher caffeine content and a stronger, more bitter flavor; it plays a key ...

Stinky Tofu

70 vol/mo
69%
(5y)
1%
(1y)
26%
(3mo)

Stinky tofu is a traditional fermented tofu dish originating in Taiwan and popular across East Asia, known for its strong smell and varie...

Maple Caramel

320 vol/mo
68%
(5y)
23%
(1y)
-46%
(3mo)

Maple Caramel is a flavor concept seen across confectionery and food products, combining the distinct sweetness and woody notes of maple ...

Muchim

480 vol/mo
68%
(5y)
23%
(1y)
33%
(3mo)

Muchim is a Korean culinary concept referring to dishes that are seasoned or mixed, including popular items like oi muchim (spicy cucumbe...