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We surface rapidly growing trends in food before they take off.

Plant Milk

2,400 vol/mo
40%
(5y)
50%
(1y)
84%
(3mo)

Plant milk refers to the widespread consumer adoption of dairy free, plant based milks (such as almond, oat, soy, and coconut) as alterna...

Coconut Extract

5,400 vol/mo
40%
(5y)
44%
(1y)
58%
(3mo)

Coconut extract is a widely used natural flavoring and ingredient derived from coconuts, leveraged across food, beverages, cosmetics, and...

Striploin

8,100 vol/mo
39%
(5y)
9%
(1y)
8%
(3mo)

Striploin refers to a beef cut known as the New York strip or sirloin strip, popular in steakhouse menus and at home cooking. It is a lon...

Barley Milk

320 vol/mo
39%
(5y)
33%
(1y)
59%
(3mo)

Barley milk is a plant based dairy alternative made from barley, gaining traction as a sustainable, gluten containing option for those se...

Korean Cookies

1,600 vol/mo
39%
(5y)
46%
(1y)
-10%
(3mo)

Korean Cookies is a, ongoing topic focused on the surge of interest in Korean biscuit and cookie products. It encompasses traditional ins...

The Singleton

390 vol/mo
39%
(5y)
59%
(1y)
33%
(3mo)

BBQ Set

1,300 vol/mo
39%
(5y)
142%
(1y)
233%
(3mo)

Low Acid Coffee

14,800 vol/mo
39%
(5y)
73%
(1y)
105%
(3mo)

Low Acid Coffee is a consumer focused coffee category engineered to reduce stomach irritation and acid reflux symptoms, marketed to indiv...

Melinda's

9,900 vol/mo
39%
(5y)
-9%
(1y)
18%
(3mo)

Melinda's is a consumer brand best known for its spicy condiments, notably Melinda's Original Hot Sauce and other sauces and dressings pr...

Alpha Foods

720 vol/mo
39%
(5y)
123%
(1y)
69%
(3mo)

Alpha Foods is a plant based frozen meals brand that epitomizes the broader rise of meat free, ready to heat options and reflects consume...

Junmai

3,600 vol/mo
39%
(5y)
41%
(1y)
67%
(3mo)

Junmai is a traditional category of sake produced without added brewer's alcohol, relying on rice, water, koji, and fermentation to creat...

Feijão

1,900 vol/mo
39%
(5y)
57%
(1y)
1%
(3mo)

Feijão is a staple legume based dish and ingredient widely consumed in Brazil and Portuguese speaking countries; this analysis treats Fe...

Drinkable

880 vol/mo
38%
(5y)
24%
(1y)
26%
(3mo)
38%
(5y)
-10%
(1y)
29%
(3mo)

Mushroom Elixir refers to beverages or tonics blending medicinal mushrooms (e.g., reishi, chaga, cordyceps) into elixirs marketed for imm...

Kinako

8,100 vol/mo
38%
(5y)
35%
(1y)
-12%
(3mo)

Kinako is a traditional roasted soybean flour used in Japanese cuisine, which has gained renewed attention as a gluten free, plant based ...

Tefal

5,400 vol/mo
38%
(5y)
88%
(1y)
1%
(3mo)

Tefal is a well established cookware and small appliance brand known for non stick cookware and innovative kitchen solutions under Groupe...

Lavender Syrup

22,200 vol/mo
38%
(5y)
-3%
(1y)
103%
(3mo)

Lavender Syrup is a flavored syrup used to impart floral lavender notes to drinks and desserts. It has gained popularity in specialty caf...

Calabrian Chili

49,500 vol/mo
38%
(5y)
12%
(1y)
0%
(3mo)

Calabrian chili refers to the spicy Calabrian pepper variety and its use in cuisine, notably as a flavoring paste or sauce that highlight...

Shiso Leaf

12,100 vol/mo
38%
(5y)
1%
(1y)
0%
(3mo)

Shiso leaf is a traditional Japanese herb (perilla) widely used in Asian cuisine for its distinct anise like flavor and vibrant green or ...

Lemon Soda

5,400 vol/mo
37%
(5y)
25%
(1y)
47%
(3mo)

Moringa Tea

22,200 vol/mo
37%
(5y)
-1%
(1y)
-3%
(3mo)

Moringa Tea is a beverage trend centered on tea blends and single ingredient infusions using moringa leaves, marketed for superfood benef...