Discover TrendsFood
We surface rapidly growing trends in food before they take off.
White Malbec
White Malbec is a white variant wine produced from Malbec grapes, popularized as a novel expression of Argentine winemaking and gaining c...
Sprout Living
Sprout Living is a brand focused on plant based superfoods and protein powders, emphasizing whole food, minimally processed ingredients a...
Black Matcha
Black Matcha is a marketed variant of matcha tea characterized by a very dark hue and, in some cases, roasting or fermentation inspired p...
Pirq
Pistachio Cream
Pistachio cream is a premium, nut based spread or dessert ingredient crafted from pistachios, often blended with sugar, oil, and sometime...
Legit Fish
Legit Fish is a seafood traceability company focused on verifying origin and supply chain transparency for seafood products, gaining visi...
Strawberry Matcha Latte
Strawberry Matcha Latte is a beverage trend combining matcha green tea with strawberry flavors, seen in recipe blogs and social media as ...
Probiotic Soda
Probiotic Soda is a category of carbonated beverages that combines probiotic cultures with soda like flavors, marketed as gut friendly al...
Javy Coffee
Javy Coffee is a consumer brand offering coffee concentrate products that allow customers to make coffee by simply mixing concentrate wit...
Clean Simple Eats
Clean Simple Eats is a brand and media footprint focused on straightforward, healthy recipes and nutrition friendly cooking guidance.
Kosterina
Kosterina is a Greek olive oil brand known for its high polyphenol, cold pressed extra virgin olive oils and related wellness positioning.
Xiaolongbao
Xiaolongbao, a traditional Jiangsu/Shanghai soup dumpling, remains a globally recognized category in Asian cuisine, driven by globalizati...
Clove Water
Clove water refers to a beverage made by infusing or steeping cloves in water, a wellness trend circulating online for purported digestiv...
Pre-Rolls
Pre Rolls refers to ready made cannabis joints sold pre rolled for consumption. This trend encompasses consumer preference for convenienc...
Mushroom Coffee
Mushroom Coffee is a beverage trend that blends coffee with medicinal mushrooms like lion's mane, reishi, and chaga, marketed for cogniti...
Kunafa
Kunafa is a traditional Middle Eastern dessert made with shredded phyllo pastry soaked in sweet sugar based syrup, typically layered with...
Stem Chocolate
Stem Chocolate is a niche branding and product concept that appears to blend chocolate with science themed branding or wellness claims, p...
Pistachio Martini
Extra Light Olive Oil
Extra Light Olive Oil is a marketing led variant of olive oil marketed for a milder flavor and lighter color, often marketed as a neutral...
Lychee Cream
Lychee Cream refers to a dessert flavor/style integrating lychee fruit with cream based textures, increasingly appearing in desserts, pas...
LMNT
LMNT is a electrolyte drink brand known for its (low sugar, minerals focused) electrolyte solutions, popular in wellness, fitness, and ke...