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We surface rapidly growing trends in food before they take off.

Beers

368,000 vol/mo
3%
(5y)
21%
(1y)
13%
(3mo)

Beers refers to beer as a widely consumed alcoholic beverage with a diverse set of styles and brands, varying by region and culture, and ...

Yellow Mustard

18,100 vol/mo
2%
(5y)
24%
(1y)
71%
(3mo)

Ziploc Bags

27,100 vol/mo
2%
(5y)
10%
(1y)
10%
(3mo)

Smartfood

9,900 vol/mo
2%
(5y)
22%
(1y)
44%
(3mo)

Uber Eats

1,830,000 vol/mo
-3%
(5y)
4%
(1y)
-5%
(3mo)

K Cups Coffee

8,100 vol/mo
-6%
(5y)
10%
(1y)
-11%
(3mo)

Chocolate Cupcakes

18,100 vol/mo
-7%
(5y)
1%
(1y)
2%
(3mo)

Chocolate Cupcakes are a longstanding dessert item that continues to be popular in bakery menus, home baking, and social media sharing, d...

Wilton

40,500 vol/mo
-7%
(5y)
7%
(1y)
20%
(3mo)

Wilton refers to the Wilton brand known for cake decorating, baking supplies, and related culinary products. It represents a longstanding...

Beer

368,000 vol/mo
-7%
(5y)
5%
(1y)
7%
(3mo)

Beer is a globally established beverage with ongoing evolution driven by craft and specialty brews, non alcoholic options, sustainability...

Hershey

165,000 vol/mo
-7%
(5y)
-2%
(1y)
-3%
(3mo)

Crystal Boba

22,200 vol/mo
-7%
(5y)
-1%
(1y)
21%
(3mo)

Crystal Boba refers to agar/conjak based clear or light colored bubble tea pearls that have gained popularity as a visually striking alte...

Restaurant

55,600,000 vol/mo
-8%
(5y)
8%
(1y)
4%
(3mo)

Mushroom Oyster

90,500 vol/mo
-8%
(5y)
-2%
(1y)
13%
(3mo)

Mushroom Oyster refers to oyster mushrooms (Pleurotus ostreatus), a widely cultivated and consumed edible mushroom variety with rising in...

Whataburger

3,350,000 vol/mo
-9%
(5y)
7%
(1y)
-1%
(3mo)

Whataburger is a regional fast food burger chain with a strong brand presence in the U.S. South and Southwest, known for its larger than ...

Biltong

33,100 vol/mo
-9%
(5y)
20%
(1y)
15%
(3mo)

Biltong is a traditional dried meat snack originating in Southern Africa, gaining broader attention globally as a portable, protein rich ...

Pellet Grill

74,000 vol/mo
-10%
(5y)
11%
(1y)
23%
(3mo)

Pellet grills combine wood fired flavor with regulated temperature control, creating a convenient, versatile outdoor cooking trend that e...

Fonio

6,600 vol/mo
-10%
(5y)
-26%
(1y)
5%
(3mo)

Juicers

110,000 vol/mo
-10%
(5y)
6%
(1y)
-12%
(3mo)

Juicers are kitchen appliances used to extract juice from fruits and vegetables. The topic encompasses a range of traditional centrifugal...

-10%
(5y)
3%
(1y)
-20%
(3mo)

Almond Milk

110,000 vol/mo
-10%
(5y)
8%
(1y)
20%
(3mo)

Almond Milk is a long established plant based milk category that has become mainstream globally, driven by dietary preferences, lactose i...

Northland

12,100 vol/mo
-10%
(5y)
1%
(1y)
5%
(3mo)

Waffle

1,220,000 vol/mo
-11%
(5y)
0%
(1y)
-3%
(3mo)

Waffle is a food trend centered on waffles as a versatile, crave worthy breakfast and dessert item, driven by at home cooking, new flavor...

Frittata

135,000 vol/mo
-11%
(5y)
-5%
(1y)
0%
(3mo)

Frittata is a traditional Italian egg based dish that has gained renewed attention globally as a versatile, quick to make meal option sui...

Emoji Cake

6,600 vol/mo
-12%
(5y)
0%
(1y)
-5%
(3mo)

Emoji Cake is a cake decorating trend where bakers create cakes featuring emoji faces and symbols, ranging from simple fondant depictions...

-13%
(5y)
0%
(1y)
62%
(3mo)

Zatarain's Crab Boil is a well known brand and product line within Cajun and Southern style seafood seasoning, widely used for flavoring ...

Outback Steakhouse

2,240,000 vol/mo
-14%
(5y)
-4%
(1y)
1%
(3mo)

Pizza

16,600,000 vol/mo
-14%
(5y)
0%
(1y)
1%
(3mo)

Chupps

880 vol/mo
-14%
(5y)
15%
(1y)
1%
(3mo)

Amy's

74,000 vol/mo
-15%
(5y)
1%
(1y)
11%
(3mo)

Amy's is a brand known for organic, plant based frozen foods and dairy free offerings, frequently highlighted in discussions about conven...

Conveyor Belt Sushi

40,500 vol/mo
-15%
(5y)
1%
(1y)
0%
(3mo)

Conveyor Belt Sushi is a, established dining concept where sushi plates travel on a rotating conveyor around customers, allowing self sel...

Cupcakes

301,000 vol/mo
-15%
(5y)
-4%
(1y)
0%
(3mo)
-15%
(5y)
-2%
(1y)
16%
(3mo)

Vegan Ramen

18,100 vol/mo
-17%
(5y)
5%
(1y)
1%
(3mo)

Vegan ramen is a growing culinary trend that combines plant based broths and toppings with traditional ramen formats, appealing to flexit...

Qwick

6,600 vol/mo
-18%
(5y)
1%
(1y)
18%
(3mo)

Chewy Cat Food

18,100 vol/mo
-18%
(5y)
3%
(1y)
35%
(3mo)

Chewy Cat Food refers to the online retail and consumer behavior around purchasing cat food from Chewy and its ecosystem, including subsc...

-18%
(5y)
0%
(1y)
6%
(3mo)

Beechnut

14,800 vol/mo
-19%
(5y)
-1%
(1y)
-1%
(3mo)

Beechnut is a long established baby food brand experiencing renewed attention as consumers seek trusted, organic, and minimally processed...

Irish Moss

14,800 vol/mo
-19%
(5y)
2%
(1y)
105%
(3mo)

Irish Moss is a seaweed based natural product trend gaining traction as a dietary supplement and ingredient in foods and wellness product...

-22%
(5y)
20%
(1y)
30%
(3mo)

Kraft Macaroni and Cheese is a long standing American instant pasta product that remains a recognizable symbol of affordable, convenient ...

Nectar Seltzer

1,300 vol/mo
-22%
(5y)
9999%+
(1y)
9999%+
(3mo)
-22%
(5y)
30%
(1y)
21%
(3mo)

Deep fat fryers are countertop appliances used to submerge foods in hot oil for quick, crisp frying. The topic remains relevant as consum...

Dirty Chai Latte

9,900 vol/mo
-22%
(5y)
-9%
(1y)
-7%
(3mo)

Dirty Chai Latte is a beverage that combines espresso with a spiced chai tea concentrate, delivering a caffeinated, spiced latte popular ...

Rawhide

27,100 vol/mo
-24%
(5y)
-2%
(1y)
6%
(3mo)

Rawhide is a classic American Western television series that aired from 1959 to 1965. It follows trail boss Gil Favor and his diverse cre...

Gulasch

1,600 vol/mo
-24%
(5y)
-25%
(1y)
-60%
(3mo)

Gulasch, a traditional Hungarian beef stew flavored with paprika and vegetables, is the topic. The dish has many regional variations and ...

-24%
(5y)
-18%
(1y)
5%
(3mo)

The George Foreman Grill is a well established countertop electric grill brand known for its fat reducing grilling design and quick, simp...

Kegerator

40,500 vol/mo
-25%
(5y)
0%
(1y)
32%
(3mo)

Kegerator adoption is increasingly popular for home beer enthusiasts and small scale venues, driven by rising interest in craft beer, hom...

Keto Bread

49,500 vol/mo
-26%
(5y)
-2%
(1y)
24%
(3mo)

Restaurants

55,600,000 vol/mo
-27%
(5y)
-4%
(1y)
0%
(3mo)

Ubereats

368,000 vol/mo
-27%
(5y)
-3%
(1y)
-4%
(3mo)

Uber Eats is a leading online food ordering and delivery platform operated by Uber, connecting users with local restaurants for on demand...

Dominos

22,200 vol/mo
-27%
(5y)
-13%
(1y)
-2%
(3mo)

Dunkin Donuts

5,000,000 vol/mo
-28%
(5y)
-9%
(1y)
-10%
(3mo)

Dunkin Donuts is a well established international chain known for its donuts and coffee, with ongoing brand adaptations and menu updates ...

Cupcake Boxes

8,100 vol/mo
-28%
(5y)
14%
(1y)
56%
(3mo)

Cupcake Boxes refer to specialized packaging designed for transporting and presenting cupcakes, with emphasis on aesthetics, protection, ...

-28%
(5y)
4%
(1y)
23%
(3mo)

Dunkin Donuts Coffee refers to the coffee offerings and strategic positioning of Dunkin, a major global coffee and baked goods brand form...

G Fuel

22,200 vol/mo
-29%
(5y)
54%
(1y)
82%
(3mo)

Boba Tea

301,000 vol/mo
-30%
(5y)
-9%
(1y)
13%
(3mo)

Boba Tea is a global beverage trend centered on flavored tea with tapioca pearls and other add ins, expanding from niche cafes to mainstr...

Mushroom Grow Kit

33,100 vol/mo
-30%
(5y)
1%
(1y)
78%
(3mo)

Mushroom Grow Kit is a consumer trend centered on packaged, ready to grow mushroom kits for home cultivation, popular for hobby farming, ...

Vegan Pancakes

9,900 vol/mo
-31%
(5y)
-17%
(1y)
-5%
(3mo)

Vegan pancakes represent a growing trend in plant based breakfast options, driven by dietary choices, environmental concerns, and demand ...

Atkins Bars

5,400 vol/mo
-31%
(5y)
15%
(1y)
163%
(3mo)

Atkins Bars are low carbohydrate nutrition bars produced by Atkins Nutritionals, designed for people following low carb or ketogenic diet...

Boba

1,000,000 vol/mo
-32%
(5y)
-9%
(1y)
16%
(3mo)

Boba refers to the globally popular bubble tea trend characterized by chewy tapioca pearls, creative milk tea formats, and a culture of c...

Almond Cow

8,100 vol/mo
-32%
(5y)
-20%
(1y)
-5%
(3mo)

Almond Cow is a company that manufactures dairy free almond milk via a countertop machine, supporting at home production of plant based m...

Kamado Grills

18,100 vol/mo
-33%
(5y)
7%
(1y)
119%
(3mo)

Kamado grills are a traditional, ceramic charcoal grills known for heat retention, versatility, and flavor, experiencing renewed populari...

Vegan Shrimp

4,400 vol/mo
-34%
(5y)
-2%
(1y)
22%
(3mo)

Vegan Shrimp refers to plant based or cultivated seafood alternatives designed to mimic shrimp in taste, texture, and culinary use, gaini...

Bubble Tea

301,000 vol/mo
-39%
(5y)
-7%
(1y)
19%
(3mo)
-39%
(5y)
-13%
(1y)
6%
(3mo)

Bradley Smoker is a recognized brand in the outdoor cooking and smoking segment, known for its electric smokers and a long standing prese...

Verb Energy

1,300 vol/mo
-42%
(5y)
110%
(1y)
54%
(3mo)

Verb Energy is a brand known for caffeinated energy bars and related wellness snacks designed for quick, portable energy through a caffei...

Bokksu

8,100 vol/mo
-45%
(5y)
-30%
(1y)
-50%
(3mo)

Bokksu is a subscription based service that delivers authentic Japanese snacks and pantry goods sourced from regional producers, combinin...

JuneShine

9,900 vol/mo
-46%
(5y)
-19%
(1y)
38%
(3mo)

JuneShine is a beverage company best known for its hard kombucha products, positioning itself within the growing hard beverage and functi...

Ka'Chava

74,000 vol/mo
-57%
(5y)
-51%
(1y)
46%
(3mo)

Ka'Chava is a plant based superfood meal replacement brand popular for its nutrient dense blends marketed as convenient, dairy free nutri...

Gfuel

60,500 vol/mo
-58%
(5y)
-24%
(1y)
-14%
(3mo)

G Fuel is a branded energy drink and supplement company primarily targeting gamers, with a strong presence in esports sponsorships, influ...

Delta Extrax

2,900 vol/mo
-62%
(5y)
9999%+
(1y)
298%
(3mo)

Delta Extrax is a leading brand in the delta 8 THC and hemp derived product space, known for its gummies, vapes, and other consumer focus...

Dinnerly

14,800 vol/mo
-65%
(5y)
-25%
(1y)
-14%
(3mo)

Dinnerly is a low cost meal kit service that delivers pre portioned ingredients and recipe cards to customers, aiming to simplify meal pl...

It's Just Wings

12,100 vol/mo
-72%
(5y)
-26%
(1y)
1%
(3mo)
9999%+
(5y)
2663%
(1y)
140%
(3mo)
9999%+
(5y)
2560%
(1y)
130%
(3mo)

Wellness beverages are drinks marketed to support health and well being, including functional, probiotic, adaptogen infused, low sugar, a...

Juice Reel

1,300 vol/mo
9999%+
(5y)
2559%
(1y)
-28%
(3mo)

Juice Reel is a sports betting tool and marketplace that combines bet tracking, odds comparison, AI powered insights, and a verified hand...

Donut Lab

6,600 vol/mo
9999%+
(5y)
889%
(1y)
-5%
(3mo)

Donut Lab is a EV and battery technology company focused on integrated in wheel motors and solid state battery systems, with activities s...

Campari Group

1,900 vol/mo
9999%+
(5y)
629%
(1y)
69%
(3mo)

Campari Group is a global beverages company known for its portfolio of iconic brands such as Campari, Aperol, and Grand Marnier, driving ...

9999%+
(5y)
625%
(1y)
2569%
(3mo)

Plant chocolate protein powder is a popular plant based supplement made from proteins like pea, rice, or hemp, flavored with chocolate to...

Meta Mate

320 vol/mo
9999%+
(5y)
594%
(1y)
63%
(3mo)

Meta Mate is a trend surrounding several distinct entities: a yerba mate product line marketed as Meta Mate, and tech/industrial uses of ...

Tablecheck

2,400 vol/mo
9999%+
(5y)
543%
(1y)
24%
(3mo)

TableCheck is a restaurant table management and reservations platform used by venues to manage bookings, seating, guest flow, and related...

Wellah

1,900 vol/mo
9999%+
(5y)
516%
(1y)
175%
(3mo)

Wellah is a health and wellness brand focusing on simplified, science backed nutrition and supplement regimes for women, including produc...

9999%+
(5y)
492%
(1y)
56%
(3mo)

Cordyceps Coffee blends traditional coffee with cordyceps mushrooms to offer a purported boost in energy, focus, and wellness, leveraging...

Beech-Nut

14,800 vol/mo
9999%+
(5y)
442%
(1y)
1075%
(3mo)

Actimel

2,400 vol/mo
9999%+
(5y)
441%
(1y)
60%
(3mo)

Actimel is a probiotic yogurt drink brand by Danone, marketed for immune support and gut health. The topic reflects ongoing interest in f...

Sand Ginger

1,600 vol/mo
9999%+
(5y)
359%
(1y)
141%
(3mo)

Forager Project

1,300 vol/mo
9999%+
(5y)
342%
(1y)
499%
(3mo)

Forager Project is a plant based dairy brand known for almond milk yogurt and other dairy alternatives. It represents the growing plant b...

Hawaii Flavors

590 vol/mo
9999%+
(5y)
227%
(1y)
36%
(3mo)

Hawaii Flavors represents a culinary and sensory trend emphasizing tropical, island inspired taste profiles (pineapple, coconut, luau gre...

9999%+
(5y)
169%
(1y)
114%
(3mo)

Mushroom Snacks are edible snacks featuring edible mushrooms (such as shiitake, maitake, or button mushrooms) incorporated into chips, je...

Yfood

2,900 vol/mo
9999%+
(5y)
166%
(1y)
15%
(3mo)

Yfood is a, established brand known for ready to drink meal replacement shakes and related nutrition products.

Pasture-Raised Eggs

74,000 vol/mo
9999%+
(5y)
156%
(1y)
294%
(3mo)

Upfs

720 vol/mo
9999%+
(5y)
148%
(1y)
-3%
(3mo)

Ultra Processed Foods (UPFs) is a, widely discussed dietary category referring to highly processed foods with added ingredients. It has g...

Lychee Vodka

1,000 vol/mo
9999%+
(5y)
136%
(1y)
-11%
(3mo)

Lychee vodka is a flavored vodka category featuring lychee fruit notes, gaining traction in premium spirits markets and Asian inspired co...

Eco Plates

140 vol/mo
9999%+
(5y)
135%
(1y)
224%
(3mo)

Mushroom Chai

880 vol/mo
9999%+
(5y)
127%
(1y)
167%
(3mo)

Mushroom Chai is a wellness beverage trend that combines traditional chai with medicinal mushrooms (such as reishi, chaga, lion’s mane)...

9999%+
(5y)
125%
(1y)
127%
(3mo)

Insect based food uses edible insects or insect derived ingredients as a sustainable alternative protein source to conventional livestock...

Adaptogen Drink

9,900 vol/mo
9999%+
(5y)
109%
(1y)
176%
(3mo)

Adaptogen drinks are beverages infused with adaptogenic herbs (like ashwagandha, rhodiola, ginseng) marketed to support stress management...

9999%+
(5y)
109%
(1y)
637%
(3mo)

Xtreme Wellness Tortillas are a line of high fiber, low net carb tortillas produced by Ole Mexican Foods (brand: Xtreme Wellness). They e...

Tonka Beans

27,100 vol/mo
9999%+
(5y)
97%
(1y)
-30%
(3mo)

Tonka beans are an established flavor and fragrance ingredient derived from Dipteryx odorata, historically used in small batch culinary a...

Yogurt Bones

20 vol/mo
9999%+
(5y)
96%
(1y)
136%
(3mo)

Yogurt Bones refers to dog treats and pet products flavored or infused with yogurt, used as edible chews that promote dental health and a...

Algae Cooking Oil

18,100 vol/mo
9999%+
(5y)
75%
(1y)
-16%
(3mo)

Algae Cooking Oil is a niche but recognized alternative cooking oil derived from algae. It is positioned as a sustainable, omega 3 rich o...

Pandan Tea

1,000 vol/mo
9999%+
(5y)
52%
(1y)
7%
(3mo)

Pandan tea refers to tea beverages flavored with pandan leaves, a staple in Southeast Asian cuisine. The trend reflects growing curiosity...

Dubai Chocolate

1,000,000 vol/mo
9999%+
(5y)
19%
(1y)
-33%
(3mo)

Dubai Chocolate is a, viral confectionery trend that began in the UAE and spread globally through social media, featuring pistachio fille...

Yerba Magic

40,500 vol/mo
9999%+
(5y)
-14%
(1y)
22%
(3mo)

Yerba Magic is a branded instant tea powder made from yerba mate marketed for natural energy, gut friendly benefits, and convenient on th...

Fatworks

1,300 vol/mo
9999%+
(5y)
-23%
(1y)
84%
(3mo)

Wolfberry Tea

880 vol/mo
9999%+
(5y)
-52%
(1y)
15%
(3mo)

Wolfberry Tea, commonly known as goji berry tea, is a beverage featuring dried goji berries infused in tea or blended with other herbs. I...

Dubai Chocolate Bar

135,000 vol/mo
9999%+
(5y)
-69%
(1y)
-25%
(3mo)

Dubai Chocolate Bar is a viral dessert trend that originated with pistachio and kataifi filled chocolate bars from Dubai, gaining global ...

9999%+
(5y)
9999%+
(1y)
5%
(3mo)

Jack and Annie's

2,900 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Jack and Annie's is a plant based chicken brand that markets breaded and prepared plant based poultry products, positioning itself in the...

Flock Foods

720 vol/mo
9999%+
(5y)
9999%+
(1y)
60%
(3mo)

Flock Foods is a brand that produces higher protein snack chips and engages in collaborations with restaurant operators, notably partneri...

Wholier

1,600 vol/mo
9999%+
(5y)
9999%+
(1y)
92%
(3mo)

Wholier is a plant based wellness supplements brand founded in Brooklyn, New York, focusing on daily health essentials touted as made wit...

Table22

12,100 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Table22 is a hospitality focused e commerce and subscription platform that helps independent restaurants and food/drink retailers create ...

9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Halo Hydration

390 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

Matcha & Co

70 vol/mo
9999%+
(5y)
9999%+
(1y)
421%
(3mo)

Grubbly Farms

3,600 vol/mo
9999%+
(5y)
9999%+
(1y)
298%
(3mo)

Grubbly Farms is a company producing insect based animal feeds and pet foods, leveraging farm fresh ingredients and black soldier fly gru...

Vegax

823,000 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)

VegaX Holdings (VegaX) is a fintech company focused on digital asset quantitative trading and institutional crypto product infrastructure...

Pudolla

480 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)
9999%+
(5y)
9999%+
(1y)
120%
(3mo)

Petpooja

590 vol/mo
9999%+
(5y)
9999%+
(1y)
9999%+
(3mo)