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We surface rapidly growing trends in food before they take off.

Proofed

3,600 vol/mo
121%
(5y)
19%
(1y)
-17%
(3mo)

Proofed refers to the professional proofreading and editing services market, including AI assisted tools and platforms that enhance writi...

Lychee Syrup

4,400 vol/mo
121%
(5y)
38%
(1y)
23%
(3mo)

Lychee syrup is a flavoring ingredient derived from the lychee fruit, used in beverages, desserts, and cooking to impart a floral, tropic...

Protein Chips

33,100 vol/mo
121%
(5y)
43%
(1y)
108%
(3mo)

Protein chips are a snack category featuring chips fortified with high protein, often lower in carbs, marketed as protein rich alternativ...

Protein Pudding

9,900 vol/mo
121%
(5y)
42%
(1y)
41%
(3mo)

Protein Pudding is a recognized niche in the wellness and nutrition space, combining high protein formulations with dessert like textures...

Dried Yogurt

8,100 vol/mo
119%
(5y)
33%
(1y)
45%
(3mo)

Dried yogurt refers to yogurt or yogurt based products that have been dehydrated into a solid form, such as yogurt chips, yogurt powder, ...

Specialty Coffee

49,500 vol/mo
117%
(5y)
187%
(1y)
115%
(3mo)

Specialty Coffee is a movement toward higher quality beans, ethical sourcing, precise roasting, and refined brewing methods that emphasiz...

Zero Proof

6,600 vol/mo
117%
(5y)
63%
(1y)
34%
(3mo)

Zero Proof is a growing category of non alcoholic beverages and mocktails designed to mimic the sensory experience of alcoholic drinks wi...

Kasugai

1,600 vol/mo
115%
(5y)
92%
(1y)
4%
(3mo)

Kasugai is a name associated with a city in Japan (Kasugai City in Aichi Prefecture) and a popular fruit gummy brand produced by Kasugai ...

Protein Donut

9,900 vol/mo
114%
(5y)
104%
(1y)
96%
(3mo)

Protein Donut is a consumer trend at the intersection of fitness nutrition and indulgent treats, combining high protein formulations with...

Truvani

22,200 vol/mo
114%
(5y)
22%
(1y)
112%
(3mo)

Truvani is a brand known for clean label, organic plant based protein powders and other nutrition products, emphasizing simple ingredient...

TasteAtlas

5,400 vol/mo
111%
(5y)
287%
(1y)
61%
(3mo)

TasteAtlas is a online culinary encyclopedia and database that catalogs world cuisines, traditional dishes, ingredients, and food culture...

Lion's Mane Tea

3,600 vol/mo
111%
(5y)
9999%+
(1y)
107%
(3mo)

Lion's Mane Tea is a beverage category featuring tea blends that incorporate the medicinal mushroom Hericium erinaceus (lion's mane). It ...

110%
(5y)
46%
(1y)
158%
(3mo)

Grass Fed Beef Liver is a trending topic centered on the consumption and promotion of beef liver sourced from grass fed cattle, highlight...

Mocktail Bar

2,400 vol/mo
107%
(5y)
7%
(1y)
4%
(3mo)

Mocktail bars represent a growing segment in hospitality focused on craft non alcoholic beverages, offering sophisticated, zero proof coc...

Allulose

135,000 vol/mo
107%
(5y)
24%
(1y)
26%
(3mo)

Allulose is a rare sugar used as a low calorie sugar substitute and sweetener, gaining traction in health focused and mainstream食品 pr...

Kinder's

74,000 vol/mo
107%
(5y)
61%
(1y)
7%
(3mo)

Kinder's is a longstanding U.S. brand of BBQ sauces, seasonings, and related condiments with ongoing retail presence and occasional produ...

Fungi Protein

90 vol/mo
106%
(5y)
24%
(1y)
59%
(3mo)

Fungi protein refers to protein produced via fungal fermentation and mycelium based systems, used as meat analogs or dairy substitutes, a...

Juicy Marbles

4,400 vol/mo
106%
(5y)
-8%
(1y)
15%
(3mo)

Juicy Marbles is a plant based meat company known for producing cell based and plant based meat alternatives with a focus on texture and ...

105%
(5y)
470%
(1y)
1360%
(3mo)

Chili Crisp

49,500 vol/mo
105%
(5y)
22%
(1y)
17%
(3mo)

Chili crisp is a highly popular, versatile condiment that combines fried chili peppers, oil, and aromatics to create a crunchy, spicy top...

Aero Chocolate

9,900 vol/mo
105%
(5y)
90%
(1y)
84%
(3mo)

Aero Chocolate is a, long standing chocolate brand known for its aerated, bubbly texture, originally from Cadbury and now part of Mondele...

Koia

8,100 vol/mo
104%
(5y)
21%
(1y)
67%
(3mo)

Koia is a plant based beverage company known for its protein shakes and dairy alternative drinks, positioned in the broader plant based a...

104%
(5y)
155%
(1y)
689%
(3mo)

Collagen Water

2,400 vol/mo
104%
(5y)
218%
(1y)
235%
(3mo)

Collagen Water is a fortified beverage trend where water is infused with hydrolyzed collagen peptides and sometimes vitamins or minerals,...

Beetroot Juice

135,000 vol/mo
103%
(5y)
82%
(1y)
15%
(3mo)

Turmeric Time

170 vol/mo
102%
(5y)
124%
(1y)
43%
(3mo)

Turmeric Time is a consumer wellness trend centered on turmeric based products (notably beverages and skincare aids) gaining traction as ...

Curry Cubes

2,900 vol/mo
102%
(5y)
26%
(1y)
-6%
(3mo)

Curry Cubes are a branded ready to use curry roux cube product line that has gained notable attention as a convenient, quick flavor enhan...

Turmeric Coffee

1,900 vol/mo
101%
(5y)
4%
(1y)
144%
(3mo)

Turmeric Coffee is a beverage trend that combines turmeric, typically in powder form, with coffee to create a spiced, antioxidant rich dr...

Live Rosin

14,800 vol/mo
101%
(5y)
38%
(1y)
35%
(3mo)

Live rosin is a solventless cannabis concentrate made by applying heat and pressure to freshly frozen cannabis to extract aromatic oils. ...

Lactose-free Milk

165,000 vol/mo
101%
(5y)
87%
(1y)
45%
(3mo)

Lactose free Milk is a, well established dairy category featuring milk that's treated with lactase to reduce or eliminate lactose, allowi...