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Discover Trends in Nutrition

We surface rapidly growing trends in Nutrition before they take off.

Shilajit Gummies

27,100 vol/mo
9999%+
(5y)
10%
(1y)
33%
(3mo)

Shilajit Gummies are a nutraceutical product that blends Ayurvedic Shilajit resin with a gummy form to create a convenient, tasty supplem...

9999%+
(5y)
70%
(1y)
104%
(3mo)

Beef Organ Supplement refers to dietary supplements incorporating organ meats (typically liver, heart, kidney) from cattle, marketed to p...

True Sea Moss

33,100 vol/mo
9999%+
(5y)
97%
(1y)
-10%
(3mo)

True Sea Moss refers to a branded sea moss gel/product line that has gained attention in wellness circles, with active consumer reviews a...

Longevity Mix

1,600 vol/mo
9999%+
(5y)
289%
(1y)
63%
(3mo)

Longevity Mix is a, evolving trend in nutritional supplements that combines multiple longevity focused ingredients into a single powder o...

7877%
(5y)
228%
(1y)
124%
(3mo)

Liquid Carnitine 3000 is a, historically established category of dietary supplement products offering 3000 mg of L Carnitine per serving ...

Bioniq

2,900 vol/mo
6936%
(5y)
106%
(1y)
16%
(3mo)

Bioniq is a company offering personalized nutrition and health optimization solutions, combining biomarker testing, data driven nutrition...

Othership

18,100 vol/mo
6096%
(5y)
32%
(1y)
-6%
(3mo)

Dopamine Menu

6,600 vol/mo
2659%
(5y)
30%
(1y)
28%
(3mo)

Dopamine Menu is a, discussable trend where individuals create a personal list of activities to trigger dopamine release and improve moti...

Joyspring

8,100 vol/mo
2069%
(5y)
297%
(1y)
61%
(3mo)

JoySpring is a U.S. based consumer wellness brand specializing in natural liquid vitamins and supplements for children and families, focu...

THCA Gummies

2,900 vol/mo
1761%
(5y)
3%
(1y)
-25%
(3mo)

THCA Gummies are edible products infused with tetrahydrocannabinolic acid, a non psychoactive cannabinoid precursor found in cannabis, ma...

Organ Supplement

1,300 vol/mo
1631%
(5y)
72%
(1y)
96%
(3mo)

Organ supplements refer to desiccated beef organ capsules (liver, heart, kidney, pancreas, spleen, etc.) marketed as a convenient alterna...

1609%
(5y)
-21%
(1y)
24%
(3mo)

Hydrogen Water Bottle is a consumer device designed to infuse water with molecular hydrogen (H2) to purportedly provide antioxidant and e...

1568%
(5y)
24%
(1y)
15%
(3mo)

Paleo Electrolytes refers to electrolyte products tailored to paleo or paleo adjacent diets, emphasizing natural ingredients, minimal pro...

Miracle Moo

2,900 vol/mo
1568%
(5y)
9999%+
(1y)
9999%+
(3mo)

Miracle Moo is a bovine colostrum supplement brand marketed for gut health and immunity. It gained notable attention online, including so...

Creatine Gummies

74,000 vol/mo
1560%
(5y)
123%
(1y)
79%
(3mo)

Creatine Gummies are a consumer product category where creatine monohydrate or other creatine forms are packaged as gummy supplements. Th...

1462%
(5y)
54%
(1y)
12%
(3mo)
1383%
(5y)
557%
(1y)
35%
(3mo)

Longevity supplements are dietary products marketed to extend healthspan and possibly lifespan by targeting aging processes through vitam...

1161%
(5y)
272%
(1y)
398%
(3mo)

Clear Protein Powder is a category of protein supplements marketed as beverages that are clear, light tasting, and typically use hydrolyz...

Piccalio

3,600 vol/mo
1090%
(5y)
35%
(1y)
61%
(3mo)

Piccalio is a U.S. based company evolving from a wooden toy maker into a kids’ furniture and playroom product brand, focusing on wooden...

Fodzyme

14,800 vol/mo
803%
(5y)
26%
(1y)
-6%
(3mo)

FODZYME is a digestive enzyme supplement designed to break down FODMAPs (fructans, galacto oligosaccharides, and lactose) to reduce GI sy...

720%
(5y)
195%
(1y)
232%
(3mo)

Beef Protein Isolate is a protein ingredient derived from beef that is used in supplements and specialized foods as a source of high puri...

667%
(5y)
220%
(1y)
485%
(3mo)

Clear Whey Protein is a product category featuring whey protein beverages that are clear and juice like in appearance and taste, marketed...

Animal Creatine

1,300 vol/mo
662%
(5y)
208%
(1y)
175%
(3mo)

Animal Creatine is a branded creatine supplement from the Animal Supplements line, typically marketed to athletes and bodybuilders as a p...

635%
(5y)
251%
(1y)
24%
(3mo)

Liposomal Supplements refer to dietary supplements that use liposome encapsulation to deliver vitamins and other nutrients more bioactive...

Flewd

3,600 vol/mo
633%
(5y)
-17%
(1y)
-24%
(3mo)

Flewd is a consumer brand offering magnesium rich, bioavailable bath soaks marketed as anti stress products with names like Ache Erasing ...

626%
(5y)
97%
(1y)
15%
(3mo)

BioGaia Probiotics is a well established probiotic product line and brand focused on gut health with scientifically studied strains, wide...

Beetroot Supplement

33,100 vol/mo
615%
(5y)
369%
(1y)
37%
(3mo)
600%
(5y)
448%
(1y)
260%
(3mo)

Hydration supplements are electrolyte rich products designed to improve fluid absorption, rehydration, and recovery, expanding beyond tra...

Creatine Collagen

1,300 vol/mo
506%
(5y)
161%
(1y)
80%
(3mo)

Creatine collagen combines the muscle building and performance boosting benefits of creatine with the joint, skin, and connective tissue ...

NAD Supplement

110,000 vol/mo
484%
(5y)
-16%
(1y)
1%
(3mo)

NAD supplement refers to products containing NAD+ precursors or related compounds (such as NR or NMN) marketed to support cellular energy...