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Discover Trends in Nutrition

We surface rapidly growing trends in Nutrition before they take off.

9999%+
(5y)
67%
(1y)
26%
(3mo)

Beef Organ Supplement refers to dietary supplements incorporating organ meats (typically liver, heart, kidney) from cattle, marketed to p...

True Sea Moss

33,100 vol/mo
9999%+
(5y)
138%
(1y)
-8%
(3mo)

True Sea Moss refers to a branded sea moss gel/product line that has gained attention in wellness circles, with active consumer reviews a...

Joyspring

8,100 vol/mo
3356%
(5y)
350%
(1y)
8%
(3mo)

JoySpring is a U.S. based consumer wellness brand specializing in natural liquid vitamins and supplements for children and families, focu...

3335%
(5y)
29%
(1y)
70%
(3mo)

Paleo Electrolytes refers to electrolyte products tailored to paleo or paleo adjacent diets, emphasizing natural ingredients, minimal pro...

THCA Concentrate

3,600 vol/mo
2871%
(5y)
15%
(1y)
18%
(3mo)

THCA Concentrate refers to cannabis concentrates rich in tetrahydrocannabinolic acid (THCA), including forms like THCA diamonds, sauce, a...

THCA Gummies

2,900 vol/mo
2097%
(5y)
11%
(1y)
-11%
(3mo)

THCA Gummies are edible products infused with tetrahydrocannabinolic acid, a non psychoactive cannabinoid precursor found in cannabis, ma...

Organ Supplement

1,300 vol/mo
1894%
(5y)
61%
(1y)
28%
(3mo)

Organ supplements refer to desiccated beef organ capsules (liver, heart, kidney, pancreas, spleen, etc.) marketed as a convenient alterna...

1773%
(5y)
-25%
(1y)
-2%
(3mo)

Hydrogen Water Bottle is a consumer device designed to infuse water with molecular hydrogen (H2) to purportedly provide antioxidant and e...

THCP Gummies

2,400 vol/mo
1089%
(5y)
20%
(1y)
-3%
(3mo)

THCP gummies are edible products infused with tetrahydrocannabiphorol (THCP), a recently identified cannabinoid related to THC and target...

737%
(5y)
133%
(1y)
108%
(3mo)

Clear Protein Powder is a category of protein supplements marketed as beverages that are clear, light tasting, and typically use hydrolyz...

Soursop Bitters

60,500 vol/mo
681%
(5y)
75%
(1y)
139%
(3mo)

Soursop Bitters is a niche botanical cocktail ingredient blending the soursop fruit with bitter botanical profiles to create a tropical f...

638%
(5y)
79%
(1y)
18%
(3mo)

BioGaia Probiotics is a well established probiotic product line and brand focused on gut health with scientifically studied strains, wide...

Use Nourish

1,000 vol/mo
552%
(5y)
68%
(1y)
19%
(3mo)

Use Nourish refers to the adoption of AI powered, insured covered virtual nutrition care platforms (Nourish) that connect patients with r...

547%
(5y)
23%
(1y)
82%
(3mo)

Food Nutrition Scale refers to kitchen scales and related devices that not only weigh food but also estimate or log its nutritional conte...

Creatine Collagen

1,000 vol/mo
461%
(5y)
147%
(1y)
69%
(3mo)

Creatine collagen combines the muscle building and performance boosting benefits of creatine with the joint, skin, and connective tissue ...

Animal Creatine

1,300 vol/mo
441%
(5y)
120%
(1y)
83%
(3mo)

Animal Creatine is a branded creatine supplement from the Animal Supplements line, typically marketed to athletes and bodybuilders as a p...

385%
(5y)
508%
(1y)
106%
(3mo)

Protein analysis refers to the increasing sophistication in proteomics and related analytical methods to identify, quantify, and characte...

356%
(5y)
163%
(1y)
76%
(3mo)

Hydration supplements are electrolyte rich products designed to improve fluid absorption, rehydration, and recovery, expanding beyond tra...

Arrae

22,200 vol/mo
292%
(5y)
49%
(1y)
48%
(3mo)

Arrae is a wellness brand known for its herbal anxiety relief supplements and mood support products, reflecting a broader consumer shift ...

283%
(5y)
113%
(1y)
38%
(3mo)

One Earth Health is a consumer health brand focused on grass fed beef organ supplements and related wellness products, operating primaril...

Type II Collagen

1,300 vol/mo
268%
(5y)
199%
(1y)
49%
(3mo)

Type II Collagen is a recognized dietary supplement ingredient derived from cartilage, marketed for joint health and anti inflammatory be...