Discover Trends in Nutrition

Inositol supplements, especially myo inositol and combinations with D chiro inositol, are trending as natural therapies for conditions li...

Beef protein powder refers to protein supplements derived from beef sources, including beef protein isolates and bone broth protein powde...

Magnesium L Threonate is a supplement marketed for cognitive support and brain health, gaining attention for its purported superior brain...

Hydrating Powder is a category spanning beauty/calo hydration powders and ingestible hydration blends, with products marketed to deliver ...

Nitric Oxide Booster refers to dietary supplements designed to increase the production of nitric oxide in the body, typically through ing...

Double Wood Supplements is a dietary supplement brand specializing in nootropics and related nutraceuticals, positioned within the broade...

Recovery Powder refers to dietary supplement powders marketed to support post workout muscle recovery, endurance, and reduced soreness. T...

AHCC Supplement is a nutraceutical derived from mushrooms (Active Hexose Correlated Compound) marketed for immune support and overall wel...

Sea Moss Gummies are edible supplements that feature sea moss (Irish moss) as a primary ingredient, marketed for minerals like iodine, po...

Creatine supplementation remains one of the most researched and widely used ergogenic aids for athletic performance, muscle mass, and rec...

Gummy supplements are dietary supplements delivered in gummy form, covering vitamins, minerals, and herbal blends. They are popular for t...

Nooro is a health and wellness brand known for massager devices (notably foot and knee massagers) and related apps; it has established pr...

Berberine supplements have gained traction as a natural option for metabolic health, particularly for supporting blood sugar regulation, ...

Hiyo is a consumer beverage brand offering non alcoholic functional seltzers and tonics, with media and investor interest in recent years.

Natural Strains refers to a renewed emphasis on authentic, non modified cannabis strains and landrace genetics, along with a growing cons...

Postbiotics are non viable microbial derived metabolites, components, or cell wall fragments used to confer health benefits in foods, sup...

Sea Moss Supplements refer to dietary products made from sea moss (Irish moss), a type of red algae marketed for potential mineral conten...

Seeq Protein is a brand of clear whey protein powder marketed as a zero lactose, low calorie, fruit flavored protein option that pours li...

Ashwagandha drink is an emerging beverage category that blends the adaptogenic herb ashwagandha with various flavor profiles to offer str...

Copper supplementation is a consumer health topic centered on taking copper to support nutrient balance, enzymatic activity, and potentia...

Heart supplements refer to dietary supplements marketed to support cardiovascular health, typically containing ingredients like omega 3 f...

Berberine supplement is a nutraceutical product category centered on the plant derived compound berberine, widely marketed for metabolic ...

Plant Based Protein is a well established trend focusing on replacing or supplementing animal based protein with proteins sourced from pl...

Total Beets is a beetroot supplement product marketed by Force Factor, positioned in the wellness and sports nutrition space to support n...

Rhodiola rosea is a well established adaptogenic herb used to support stress resilience, mental performance, and fatigue reduction, with ...

Beet supplements, including beetroot powder and beet juice capsules, are popular for supporting nitric oxide production, athletic perform...

Nattokinase is a fibrinolytic enzyme derived from natto, a traditional Japanese fermented soybean dish. It is marketed as a dietary suppl...

Protein Gummies are chewy dietary supplements that deliver protein in gummy form, blending nutrition with convenient, snackable consumpti...

Berberine is a plant derived alkaloid used as a dietary supplement, gaining traction for metabolic health benefits such as blood sugar an...

Functional mushrooms refer to edible mushrooms with purported health benefits beyond nutrition, such as lion's mane, reishi, chaga, and c...

Oregano oil is a plant based essential oil derived product used for its purported antimicrobial, antifungal, and immune supporting proper...

Beef liver supplements are desiccated, encapsulated liver products marketed as a nutrient dense alternative to synthetic vitamins, gainin...

Oral Probiotic is a trend focusing on probiotics formulated to support oral health, including gum health, reduced plaque or caries risk, ...

Odyssey Elixir is a sparkling functional beverage line launched by Odyssey Wellness, combining mushroom extracts (e.g., Lion’s Mane, Co...

Synbiotic refers to products that combine probiotics (live beneficial bacteria) and prebiotics (nutrients that feed beneficial bacteria) ...

Psyllium supplement is a well established fiber supplement used to support digestive health, bowel regularity, and can aid in cholesterol...

Creatine powder continues to be a mainstream, widely used sports supplement with growing emphasis on purity (Creapure), micronized forms,...

Amanita Muscaria Gummies are edible products incorporating the fly agaric mushroom (Amanita muscaria), characterized by reported psychoac...

Moringa powder is a health supplement derived from the leaves of the Moringa oleifera tree, popular for its claimed rich nutrient profile...

PCOS Supplement refers to dietary supplements marketed to support management of polycystic ovary syndrome (PCOS), commonly featuring ingr...

Lion's Mane Powder refers to mushroom derived supplements (Hericium erinaceus) in powdered form used for cognitive support, mood, and ove...

Gut Supplement refers to products aimed at improving digestive health, including probiotics, prebiotics, digestive enzymes, and other sup...

Rhodiola supplements are regulatory herbal products marketed as adaptogens claimed to support stress resilience, mood, energy, and cognit...

Heart & Soil refers to a set of topics centered on organ meat supplement brands (notably Heart & Soil) and related discourse around ances...

Spermidine is a natural polyamine linked to cellular autophagy and aging research, driving consumer interest in spermidine rich foods and...

Beet Root (beetroot) is a, globally recognized root vegetable associated with nutrition, color, and sports performance benefits. It has a...

Lion's Mane Supplement is a popular nootropic/mind support supplement derived from the Hericium erinaceus mushroom, widely marketed for c...

Liver Supplement is a and established category within dietary supplements focused on supporting liver health and detoxification; growth i...

Beetroot is a vegetable with established use in nutrition and wellness markets, often highlighted for cardiovascular benefits and athleti...

Seed Health is a company at the forefront of the probiotic and gut microbiome movement, known for its probiotic products and research dri...

Magnesium supplements are dietary supplements aimed at increasing magnesium intake to support muscle function, sleep, stress management, ...

Essential Nutrition refers to the foundational nutrients required for human health and also to multiple brands and products marketed unde...

Food protein powder is a well established consumer product category used to supplement protein intake for fitness, weight management, and...

Creatine Monohydrate is a well established supplement ingredient used to enhance athletic performance, strength, and lean muscle mass, wi...

Prebiotic refers to non digestible food ingredients that support the growth and activity of beneficial gut bacteria. The topic has gained...

Vitex supplement refers to products containing Vitex agnus castus (chasteberry), widely used for hormonal balance, menstrual symptoms, an...

Mushroom supplements are a growing category of nutraceuticals featuring fungi such as reishi, lion’s mane, chaga, and cordyceps markete...

Ashwagandha supplementation has gained traction as a popular adaptogen in wellness and sports nutrition, driven by interest in stress man...