Discover Trends in Personal Care
We surface rapidly growing trends in Personal Care before they take off.
Red Light Wand
Red Light Wand refers to handheld red light therapy devices used for skin health, pain relief, and wellness, driven by consumer interest ...
Earth Rhythm
Earth Rhythm is a skincare brand focused on clean, ingredient conscious products and sustainable packaging, representing a consumer shift...
Dermaplaner
Dermaplaner refers to both the procedure and the tools used to perform dermaplaning, a cosmetic exfoliation technique that removes dead s...
Light Therapy Wand
Light Therapy Wand is a consumer device that uses LED/low level light therapy to target skin health, pain relief, and wellness benefits a...
WellBe
WellBe is a, multi entity brand name spanning health tech, senior care, and wellness platforms, with several distinct organizations using...
Acne-Prone
Acne prone refers to individuals who have a skin type commonly affected by acne, characterized by higher susceptibility to breakouts due ...
Create Wellness
Create Wellness refers to a movement in branding and consumer culture where brands position themselves as holistic wellbeing platforms, o...
Breathing Necklace
Breathing Necklace is a consumer wellness product trend where jewelry doubles as a breathing/calming aid designed to cue or guide deep, s...
Sebaceous Filament
Sebaceous Filament is a dermatological term referring to tiny natural oil canal structures within pores, often discussed in skincare cont...
ZBiotics
ZBiotics is a biotechnology company that develops engineered probiotic drinks aimed at mitigating alcohol related effects by metabolizing...
Elmex
Elmex is a European toothpaste brand focused on fluoride formulations, commonly marketed as a premium oral care product with emphasis on ...
Deodorant Stone
Deodorant Stone refers to mineral crystal deodorants, typically potassium alum stones, marketed as a natural alternative to conventional ...
Period Aisle
Period Aisle is a, established brand of sustainable period care products (notably reusable period underwear) originally launched as Lunap...
Loop Earplugs
Loop Earplugs refers to a company and product category of reusable, silicone based earplugs designed for noise reduction in daily life, s...
Heated Eye Mask
Heated Eye Mask is a consumer wellness product designed to provide facial warmth and relaxation, often through integrated heating element...
Sensory Ring
Sensory Ring refers to wearable rings designed for sensory relief, stress management, and health monitoring, typified by products that bl...
Compression Boots
Compression boots are pneumatic compression devices worn on the legs to enhance recovery, reduce muscle soreness, and aid circulation, in...
Light Therapy
Light therapy uses exposure to specific wavelengths of light to treat conditions such as seasonal affective disorder, circadian rhythm di...
Testosterone Gummies
Testosterone Gummies are a consumer grade dietary supplement category marketed to support testosterone levels and masculine vitality, typ...
Bluetooth Sleep Mask
Bluetooth sleep mask combines a wearable Bluetooth audio device with a sleeping mask to deliver audio (guided sleep, white noise, music) ...
Helpt
Helpt is a company (founded 2022) that provides 24/7 onshore tech support and help desk solutions, primarily targeting MSP partners and b...