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Discover Trends in Sleep

We surface rapidly growing trends in Sleep before they take off.

Sleep Strips

210 vol/mo
92%
(5y)
67%
(1y)
68%
(3mo)

Sleep Strips refer to dissolvable oral or topical strips designed to aid sleep or improve breathing during sleep, marketed as convenient ...

Sleep Hygiene

450,000 vol/mo
82%
(5y)
125%
(1y)
86%
(3mo)

Sleep hygiene is a, well established concept referring to habits and environmental factors that optimize sleep quality and duration. It e...

Smart Pillow

880 vol/mo
77%
(5y)
184%
(1y)
100%
(3mo)

Smart Pillow refers to a connected pillow embedded with sensors, microelectronics, and sometimes connectivity that monitors sleep, tracks...

Sleep Pods

22,200 vol/mo
70%
(5y)
23%
(1y)
3%
(3mo)

Sleep Pods are compact, private sleeping enclosures used in workplaces, airports, hotels, and public spaces to provide quick, private res...

Sound Bath

40,500 vol/mo
68%
(5y)
25%
(1y)
26%
(3mo)

Sound bath is a wellness practice where participants are immersed in resonant sounds produced by instruments like singing bowls, gongs, a...

Heated Blanket

165,000 vol/mo
62%
(5y)
32%
(1y)
-55%
(3mo)

Heated blankets are a popular consumer product gaining traction for improving comfort, sleep quality, and energy efficiency by enabling p...

Sleep Gummies

27,100 vol/mo
49%
(5y)
18%
(1y)
36%
(3mo)
44%
(5y)
36%
(1y)
26%
(3mo)

At Home Sleep Study refers to doctors prescribing and patients completing sleep diagnostics outside traditional in lab polysomnography, u...

Pink Noise

40,500 vol/mo
37%
(5y)
81%
(1y)
195%
(3mo)

Pink noise is a sound spectrum with equal energy per octave, used in audio engineering, sleep research, and wellness; it has gained atten...

Moona

14,800 vol/mo
24%
(5y)
17%
(1y)
20%
(3mo)

Moona is a sleep tech product known for its temperature controlled, cooling pillow and integrated sleep system designed to optimize sleep...

Sleep Sound Machine

27,100 vol/mo
19%
(5y)
25%
(1y)
-5%
(3mo)

Sleep sound machines are devices that generate ambient sounds (white noise, nature sounds, fans) to mask disruptive noises and aid sleep,...

Sleep

301,000 vol/mo
17%
(5y)
16%
(1y)
14%
(3mo)

Sleep is a long standing, globally relevant topic that continues to gain momentum as a health and productivity priority. The trend encomp...

Brown Noise

90,500 vol/mo
13%
(5y)
30%
(1y)
72%
(3mo)

Brown noise refers to a type of sound signal with a power density that decreases 6 dB per octave, producing deeper, rumbling tones. It is...

CBN for Sleep

4,400 vol/mo
10%
(5y)
24%
(1y)
36%
(3mo)

CBN for Sleep refers to the use of cannabinol (CBN), a cannabinoid, as a sleep aid. It is marketed in various forms (oils, tinctures, cap...

Snooze

110,000 vol/mo
-4%
(5y)
-9%
(1y)
3%
(3mo)

Snooze as a feature enables delaying actions, reminders, or notifications to a later time, becoming popular across email, task management...

9999%+
(5y)
824%
(1y)
857%
(3mo)

Natural Sleep Gummies are dietary supplement gummies marketed to support sleep quality and onset, typically containing ingredients like m...

Slow-Wave Sleep

2,400 vol/mo
9999%+
(5y)
224%
(1y)
104%
(3mo)

Slow Wave Sleep is a, well documented sleep stage (deep sleep) characterized by high amplitude, low frequency brain waves (delta waves) i...

Ice Eye Mask

1,300 vol/mo
9999%+
(5y)
215%
(1y)
119%
(3mo)

Ice eye mask is a cooling gel or fabric eye mask used for relief of headaches, migraines, puffiness, and improved sleep by applying cold ...

9999%+
(5y)
9999%+
(1y)
1307%
(3mo)

Cervical Cooling Pillow is a specialized pillow designed to support the cervical spine while incorporating cooling materials or phase cha...

9999%+
(5y)
9999%+
(1y)
19%
(3mo)

Smart Sleep Mask is a trend involving technologically enhanced sleep masks that monitor sleep parameters, deliver targeted therapy (light...