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Discover Trends in Vitamins

We surface rapidly growing trends in Vitamins before they take off.

Ginger Supplement

12,100 vol/mo
52%
(5y)
61%
(1y)
88%
(3mo)

Ginger supplement is a, established dietary supplement category focused on powdered or extract forms of ginger root used for digestive su...

Lifeblood

3,600 vol/mo
50%
(5y)
67%
(1y)
-23%
(3mo)

Lifeblood is a concept and term used across biology, business, culture, and nonprofit sectors to denote the essential life sustaining ele...

B12 Gummies

4,400 vol/mo
49%
(5y)
53%
(1y)
165%
(3mo)

B12 Gummies are a popular form of vitamin B12 supplements, marketed for easy ingestion and appealing flavors. They are widely available f...

Dhea Supplement

40,500 vol/mo
47%
(5y)
11%
(1y)
13%
(3mo)

DHEA (dehydroepiandrosterone) supplement usage is a recurring wellness trend centered on aging, hormonal balance, and vitality, with cons...

Rhodiola

49,500 vol/mo
44%
(5y)
40%
(1y)
138%
(3mo)

Rhodiola is an adaptogenic herb (Rhodiola rosea) that has long been used in traditional medicine and has gained renewed popularity in mod...

43%
(5y)
29%
(1y)
43%
(3mo)

Vitamin D Toxicity is a health topic concerning elevated vitamin D levels from excessive intake or certain medical conditions, leading to...

43%
(5y)
21%
(1y)
11%
(3mo)

Bacillus coagulans is a probiotic bacterium widely used in dietary supplements and functional foods, with ongoing interest driven by its ...

Carnitine

49,500 vol/mo
42%
(5y)
24%
(1y)
27%
(3mo)

Carnitine is a, established compound used as a dietary supplement and in clinical contexts to support fatty acid metabolism and energy pr...

Turmeric Supplement

60,500 vol/mo
39%
(5y)
39%
(1y)
71%
(3mo)

Turmeric supplements have seen sustained popularity due to interest in natural anti inflammatory products, gut health, and overall wellne...

Kids Vitamins

9,900 vol/mo
39%
(5y)
13%
(1y)
12%
(3mo)

Kids Vitamins is a consumer health trend focusing on dietary supplements formulated for children to support growth, immune health, and ov...

Magnesium Citrate

368,000 vol/mo
38%
(5y)
21%
(1y)
30%
(3mo)

Magnesium Citrate is a widely used dietary supplement and laxative form of magnesium, recognized as a, existing product in the health and...

Biotin Gummies

4,400 vol/mo
37%
(5y)
95%
(1y)
263%
(3mo)

Immunity Gummies

1,600 vol/mo
36%
(5y)
124%
(1y)
83%
(3mo)

Immunity Gummies are dietary supplement gummies formulated to support immune health using vitamins C and D, zinc, and other bioactive ing...

Vitamin Bounty

260 vol/mo
36%
(5y)
114%
(1y)
290%
(3mo)

Vitamin D3

135,000 vol/mo
36%
(5y)
31%
(1y)
46%
(3mo)

Vitamin D3 is a widely recognized supplement trend focusing on optimizing vitamin D levels for health benefits, including bone health, im...

Garlic Supplement

14,800 vol/mo
34%
(5y)
98%
(1y)
54%
(3mo)

Garlic Supplement is a well established dietary supplement category focusing on aged garlic extract and standard garlic powder products u...

33%
(5y)
150%
(1y)
77%
(3mo)

DHA Prenatal Vitamin is a recognized category of prenatal supplements enriched with docosahexaenoic acid (DHA) aimed at supporting fetal ...

Pyridoxine

49,500 vol/mo
33%
(5y)
29%
(1y)
18%
(3mo)

Pyridoxine is the scientific name for vitamin B6, a essential nutrient used in supplements and fortified foods. While not inherently a tr...

DHEA

74,000 vol/mo
32%
(5y)
0%
(1y)
21%
(3mo)

DHEA (dehydroepiandrosterone) is a hormone supplement trend focused on aging, vitality, and hormonal balance, with increased consumer int...

Citrulline

33,100 vol/mo
30%
(5y)
50%
(1y)
51%
(3mo)

Citrulline is a amino acid commonly used as a dietary supplement, notably in sports nutrition for potential benefits in blood flow, nitri...

Joint Supplements

14,800 vol/mo
29%
(5y)
39%
(1y)
24%
(3mo)

Joint supplements are a, established category of dietary supplements aimed at supporting joint health, typically featuring ingredients li...

HMB

22,200 vol/mo
28%
(5y)
16%
(1y)
54%
(3mo)
27%
(5y)
43%
(1y)
38%
(3mo)

Fenugreek supplement is a recognized herbal product used for digestion, blood sugar management, and lactation support, with growing inter...

Riboflavin

74,000 vol/mo
27%
(5y)
15%
(1y)
31%
(3mo)

Riboflavin (vitamin B2) is a nutrient with sustained relevance in health and nutrition markets, including supplements, fortified foods, a...

Liquid Vitamins

9,900 vol/mo
27%
(5y)
19%
(1y)
50%
(3mo)

Liquid vitamins are a trending segment within the dietary supplements market, centering on vitamins and minerals delivered in liquid form...

Feeli

33,100 vol/mo
27%
(5y)
11%
(1y)
8%
(3mo)

Phosphatidylserine

40,500 vol/mo
26%
(5y)
58%
(1y)
44%
(3mo)
26%
(5y)
69%
(1y)
64%
(3mo)

Quercetin supplements are real dietary supplements derived from the quercetin flavonoid and used for its antioxidant and anti inflammator...

Garden of Life

27,100 vol/mo
25%
(5y)
51%
(1y)
128%
(3mo)

Garden of Life is a brand of dietary supplements known for organic and probiotic products, positioning itself in the clean label and well...

Daily Vitamins

2,900 vol/mo
25%
(5y)
21%
(1y)
22%
(3mo)

Daily vitamins refer to the regular consumption of vitamin supplements as part of a daily health routine, a long standing consumer health...