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We surface rapidly growing trends in health before they take off.

Glandex

9,900 vol/mo
19%
(5y)
3%
(1y)
21%
(3mo)

Glandex is a brand of pet health products focused on anal gland care and digestive support for dogs and cats, leveraging specialized supp...

Garlic Supplement

18,100 vol/mo
19%
(5y)
55%
(1y)
57%
(3mo)

Garlic Supplement is a well established dietary supplement category focusing on aged garlic extract and standard garlic powder products u...

NeilMed

22,200 vol/mo
19%
(5y)
9%
(1y)
33%
(3mo)

NeilMed is a consumer healthcare brand known for saline nasal irrigation products and related devices, widely used for nasal hygiene and ...

Metformin

550,000 vol/mo
19%
(5y)
0%
(1y)
8%
(3mo)

Metformin is a widely used oral diabetes medication that has gained notable attention beyond glycemic control due to research into potent...

Eczema Lotion

14,800 vol/mo
19%
(5y)
8%
(1y)
18%
(3mo)

Eczema lotion refers to moisturizers and topical formulations designed to soothe, hydrate, and repair the skin barrier in individuals wit...

Sleep Sound Machine

22,200 vol/mo
19%
(5y)
25%
(1y)
-5%
(3mo)

Sleep sound machines are devices that generate ambient sounds (white noise, nature sounds, fans) to mask disruptive noises and aid sleep,...

Emtricitabine

8,100 vol/mo
19%
(5y)
44%
(1y)
20%
(3mo)

Emtricitabine is a nucleoside reverse transcriptase inhibitor (NRTI) used in HIV treatment, often combined in single tablet regimens. As ...

Beet Pills

6,600 vol/mo
19%
(5y)
42%
(1y)
51%
(3mo)

Beet Pills refer to dietary supplement capsules containing beetroot extract or powder, marketed for cardiovascular support and athletic p...

Urinary Retention

33,100 vol/mo
19%
(5y)
14%
(1y)
20%
(3mo)

Urinary Retention is a medical condition characterized by the inability to empty the bladder, often due to overload of urinary symptoms, ...

Ab Roller Wheel

4,400 vol/mo
19%
(5y)
26%
(1y)
50%
(3mo)

Ab Roller Wheel is a compact fitness device used for core and abdominal exercises, widely recognized as a consumer fitness tool with vari...

Foot Care

170 vol/mo
19%
(5y)
44%
(1y)
28%
(3mo)

Foot Care is a and established topic focusing on health, comfort, and maintenance of the feet through products, services, and education. ...

Calcium Lactate

6,600 vol/mo
19%
(5y)
23%
(1y)
20%
(3mo)

Calcium lactate is a chemical compound used as a calcium supplement and food additive, with applications in nutrition, pharmaceuticals, a...

Victim Mentality

12,100 vol/mo
19%
(5y)
-8%
(1y)
-2%
(3mo)

Gluten-Free Diet

60,500 vol/mo
19%
(5y)
38%
(1y)
32%
(3mo)

The gluten free diet is a widely adopted dietary approach that eliminates gluten, a protein found in wheat, barley, and rye. It originate...

USG

18,100 vol/mo
19%
(5y)
9%
(1y)
8%
(3mo)

USG refers to the United States Government and encompasses its policies, programs, and modernization efforts across public services, digi...

Bucked Up

110,000 vol/mo
19%
(5y)
16%
(1y)
-2%
(3mo)

Bucked Up is a pre workout supplement brand known for energy and focus formulas used by fitness enthusiasts and athletes.

Welly

8,100 vol/mo
18%
(5y)
-3%
(1y)
-3%
(3mo)

Welly is a consumer brand known for design forward, colorful first aid products and personal care items, reflecting a trend toward more a...

Mental Exhaustion

2,400 vol/mo
18%
(5y)
21%
(1y)
12%
(3mo)

Mental Exhaustion refers to a pervasive psychological fatigue stemming from prolonged stress, cognitive overload, and sustained emotional...

Smart Water Bottle

18,100 vol/mo
18%
(5y)
47%
(1y)
20%
(3mo)

A real product category focused on intelligent hydration devices that track water intake and connect to apps, wearables, or ecosystems to...

18%
(5y)
17%
(1y)
19%
(3mo)

Testosterone supplements are dietary products marketed to support testosterone levels, energy, and muscle performance. They include herba...

Fodmaps

90,500 vol/mo
18%
(5y)
5%
(1y)
6%
(3mo)

FODMAPs refers to a class of fermentable carbohydrates that can trigger digestive symptoms in some individuals. The trend centers on gut ...

Calisthenics Park

14,800 vol/mo
18%
(5y)
39%
(1y)
23%
(3mo)

Calisthenics Park refers to outdoor fitness areas equipped with bodyweight exercise stations (pull up bars, parallel bars, dip bars, ring...

Dentifrice

3,600 vol/mo
18%
(5y)
26%
(1y)
17%
(3mo)

Dentifrice (toothpaste) is a longstanding consumer health category experiencing ongoing innovation in formulations, sustainability, and p...

17%
(5y)
35%
(1y)
8%
(3mo)

Hydrocolloid dressing is a medical wound care technology that uses a hydrocolloid material to create a moist wound environment, promoting...

Insulin Pen

12,100 vol/mo
17%
(5y)
17%
(1y)
14%
(3mo)

Insulin pens are a widely adopted delivery device for insulin administration, replacing traditional vials and syringes in many countries ...

Tyrosine

33,100 vol/mo
17%
(5y)
16%
(1y)
30%
(3mo)

Tyrosine emerged as a topic of interest in nutrition and neuroscience discussions, often tied to its role as a precursor to catecholamine...

Oticon

14,800 vol/mo
17%
(5y)
11%
(1y)
2%
(3mo)

Oticon is a, established brand in the hearing tech industry, known for advanced digital hearing aids and recent innovations in AI assiste...

Cypress Oil

2,900 vol/mo
17%
(5y)
42%
(1y)
67%
(3mo)

Cypress Oil is an essential oil derived from cypress trees, used in aromatherapy and holistic wellness. The topic is recognized as a prod...

Refresh Eye Drops

40,500 vol/mo
17%
(5y)
7%
(1y)
15%
(3mo)

Refresh Eye Drops are a long standing category of artificial tears designed to lubricate and soothe dry eye symptoms. The topic reflects ...

Care Home

8,100 vol/mo
17%
(5y)
43%
(1y)
25%
(3mo)

Chromium

90,500 vol/mo
17%
(5y)
14%
(1y)
23%
(3mo)

Chromium is an open source browser project that underpins Google Chrome and many other browsers. It is trending due to broad adoption as ...

Clipboard Health

22,200 vol/mo
16%
(5y)
-2%
(1y)
32%
(3mo)

Clipboard Health is a on demand healthcare staffing platform that connects hospitals and clinics with nurses and allied professionals, ex...

Grip Strengthener

27,100 vol/mo
16%
(5y)
-3%
(1y)
7%
(3mo)

Grip Strengthener refers to devices and methods used to increase hand and forearm strength, popular in fitness, rehabilitation, and athle...

Lice Treatment

165,000 vol/mo
16%
(5y)
4%
(1y)
-7%
(3mo)

Lice treatment refers to products and services aimed at eliminating head lice infestations and preventing re infestation. The topic encom...

Microdosing

27,100 vol/mo
16%
(5y)
46%
(1y)
10%
(3mo)

Microdosing refers to the practice of consuming sub perceptual amounts of psychedelic substances, typically lysergic acid diethylamide (L...

Weight Scale

40,500 vol/mo
16%
(5y)
25%
(1y)
27%
(3mo)

Weight Scale refers to devices that measure body weight and often integrate with apps to track health metrics over time, including smart ...

D-Mannose

90,500 vol/mo
16%
(5y)
18%
(1y)
7%
(3mo)

D Mannose is a monosaccharide sugar commonly marketed as a dietary supplement to support urinary tract health and prevent recurrent bacte...

16%
(5y)
128%
(1y)
73%
(3mo)

DHA Prenatal Vitamin is a recognized category of prenatal supplements enriched with docosahexaenoic acid (DHA) aimed at supporting fetal ...

Lark Health

1,600 vol/mo
16%
(5y)
162%
(1y)
44%
(3mo)

Lark Health is a digital health company that provides AI powered coaching and preventive care programs delivered via mobile apps and mess...

TheraFace Pro

5,400 vol/mo
15%
(5y)
58%
(1y)
-29%
(3mo)

TheraFace Pro is a at home facial device produced by Therabody that combines microcurrent, facial heat therapy, red light therapy, and ot...

MSM Supplement

22,200 vol/mo
15%
(5y)
38%
(1y)
12%
(3mo)

MSM (methylsulfonylmethane) is a dietary supplement used for joint health, inflammation reduction, and connective tissue support, with a ...

15%
(5y)
34%
(1y)
6%
(3mo)

Fenugreek supplement is a recognized herbal product used for digestion, blood sugar management, and lactation support, with growing inter...

Ferulic Acid

8,100 vol/mo
15%
(5y)
26%
(1y)
36%
(3mo)

Ferulic Acid is a antioxidant compound widely used in cosmetics, nutraceuticals, and research; it is recognized as a known ingredient wit...

Legacy Health

22,200 vol/mo
15%
(5y)
33%
(1y)
45%
(3mo)

Legacy Health is a nonprofit health system based in the Portland, Oregon area operating multiple hospitals and clinics, with a long stand...

Hyperfocus

9,900 vol/mo
15%
(5y)
16%
(1y)
28%
(3mo)

Hyperfocus is a recognized phenomenon where individuals, often with ADHD or high demand cognitive tasks, intensely concentrate on a singl...

Seamoss Gel

60,500 vol/mo
15%
(5y)
-26%
(1y)
19%
(3mo)

Sea moss gel is a popular wellness trend centered on using prepared sea moss (Chondrus crispus) gel as a dietary supplement. It is market...

15%
(5y)
-22%
(1y)
38%
(3mo)

Postural Orthostatic Tachycardia Syndrome (POTS) is a autonomic nervous system disorder defined by an excessive heart rate increase on st...

Gorilla Mind

49,500 vol/mo
15%
(5y)
27%
(1y)
15%
(3mo)

Gorilla Mind is a brand known for its nootropic supplements and fitness focused products, fostering interest in cognitive enhancement and...

15%
(5y)
-6%
(1y)
15%
(3mo)

Psilocybin chocolate is a product category that blends psilocybin rich mushrooms with chocolate to deliver psychedelic experiences in a e...

Thiamine

90,500 vol/mo
15%
(5y)
15%
(1y)
41%
(3mo)

Thiamine (vitamin B1) is a, long standing nutrient essential for carbohydrate metabolism and nervous system function; recent discussions ...

Muscle Weakness

9,900 vol/mo
15%
(5y)
16%
(1y)
18%
(3mo)

Muscle weakness is a medically recognized symptom influencing health related trends, highlighting rising focus on neuromuscular diagnosti...

Abs Equipment

720 vol/mo
15%
(5y)
66%
(1y)
51%
(3mo)

Abs Equipment refers to a category of fitness devices and accessories designed to target the abdominal muscles, including ab wheels, ab r...

Vet Wrap

8,100 vol/mo
15%
(5y)
16%
(1y)
-1%
(3mo)

Vet Wrap refers to cohesive veterinary bandages used for securing dressings and supporting injuries in animals. It is a, established prod...

Autoimmune Disease

246,000 vol/mo
15%
(5y)
9%
(1y)
1%
(3mo)

Autoimmune disease is a recognized medical category involving conditions where the immune system attacks the body's own tissues. It encom...

Herbal Medicine

14,800 vol/mo
15%
(5y)
30%
(1y)
21%
(3mo)

Herbal Medicine is a long standing human practice of using plants for healing, now experiencing renewed attention due to holistic health ...

Underweight

5,400 vol/mo
14%
(5y)
19%
(1y)
18%
(3mo)

Underweight is a health focused topic examining the prevalence, risk factors, awareness, and management of low body weight. It encompasse...

Derma Rollers

60,500 vol/mo
14%
(5y)
-1%
(1y)
6%
(3mo)

Derma rollers are microneedling devices used to stimulate collagen production and improve skin texture, gaining attention for at home ski...

14%
(5y)
34%
(1y)
40%
(3mo)

Progressive overload is a long standing strength training principle where training stress is gradually increased to drive muscular adapta...

UC Health

49,500 vol/mo
14%
(5y)
16%
(1y)
8%
(3mo)

UC Health is a integrated health system operating hospitals and clinics in Colorado and Wyoming, focusing on patient care, education, and...

Wrinkles

27,100 vol/mo
14%
(5y)
7%
(1y)
15%
(3mo)

Wrinkles are a well established focus in skincare and anti aging, driving demand for preventative measures, topical treatments, dermatolo...

Myelocytes

8,100 vol/mo
14%
(5y)
-2%
(1y)
-21%
(3mo)

Myelocytes are immature granulocyte precursors in hematopoiesis. In a trending context, discussions focus on hematologic health, bone mar...

Fertility

60,500 vol/mo
14%
(5y)
18%
(1y)
22%
(3mo)

Fertility is a, sustained topic in health tech and reproductive medicine, encompassing assisted reproductive technologies, at home fertil...

14%
(5y)
36%
(1y)
36%
(3mo)

Chocolate Collagen is a consumer trend where collagen peptide supplements are formulated or consumed in chocolate flavored products and b...

13%
(5y)
20%
(1y)
19%
(3mo)

Ancestral Supplements is a brand that markets desiccated organ meat supplements and related wellness products, drawing on traditional anc...

13%
(5y)
18%
(1y)
21%
(3mo)

C Reactive Protein (CRP) is a biomarker used to detect inflammation and infection; rising use in clinical decision making, personalized m...

Beigene

6,600 vol/mo
13%
(5y)
-37%
(1y)
-1%
(3mo)

BeiGene is a global biotechnology company specializing in developing cancer therapies, with notable products like Brukinsa (zanubrutinib)...

Oxytocin

165,000 vol/mo
13%
(5y)
11%
(1y)
24%
(3mo)

Oxytocin is a, well established hormone with broad relevance in obstetrics, social/behavioral neuroscience, and emerging therapeutic rese...

NeuroMD

4,400 vol/mo
13%
(5y)
103%
(1y)
3%
(3mo)

Iodine

110,000 vol/mo
13%
(5y)
7%
(1y)
19%
(3mo)

Iodine is a chemical element and industrial commodity, frequently linked to medical use (iodized salt), photography historically, and inc...

Enagic

12,100 vol/mo
13%
(5y)
4%
(1y)
10%
(3mo)

Enagic is a company known for its water ionizers and the Kangen Water brand. The trend centers on consumer interest in alkaline and ioniz...

Yoga Nidra

33,100 vol/mo
13%
(5y)
-6%
(1y)
5%
(3mo)

Yoga Nidra is the practice of guided yogic sleep designed to induce deep relaxation and conscious awareness. It has gained mainstream tra...

Ice Barrel

4,400 vol/mo
13%
(5y)
17%
(1y)
57%
(3mo)

Ice Barrel is a product a compact, barrel shaped cold plunge tub used for cold immersion therapy and wellness routines. It gained attenti...

Cannabist

450,000 vol/mo
13%
(5y)
-22%
(1y)
-5%
(3mo)

The Cannabist is a cannabis focused news and media brand that originated as a dedicated section of The Denver Post, providing coverage of...

Rubber Gloves

12,100 vol/mo
13%
(5y)
20%
(1y)
15%
(3mo)

Rubber gloves are disposable protective gloves used in healthcare, laboratories, and industrial settings; demand has been resilient due t...

13%
(5y)
13%
(1y)
4%
(3mo)

Vaginal hysterectomy is a, established surgical technique for removing the uterus through the vagina, offering minimally invasive alterna...

Ketotifen

22,200 vol/mo
13%
(5y)
23%
(1y)
19%
(3mo)

Ketotifen is a pharmaceutical agent used as an antihistamine and mast cell stabilizer, including ophthalmic formulations for allergy reli...

Gauze Pads

22,200 vol/mo
13%
(5y)
20%
(1y)
11%
(3mo)

Gauze pads are a long standing, essential medical supply used for wound care, dressing, and first aid, with ongoing relevance in healthca...

13%
(5y)
24%
(1y)
41%
(3mo)

Nitric Oxide Beets refers to the wellness and athletic performance trend around beetroot derived nitrates boosting nitric oxide productio...

12%
(5y)
42%
(1y)
23%
(3mo)

Quercetin supplements are real dietary supplements derived from the quercetin flavonoid and used for its antioxidant and anti inflammator...

Ceil Blue Scrubs

12,100 vol/mo
12%
(5y)
14%
(1y)
14%
(3mo)

Ceil Blue Scrubs is a recognized color category in healthcare uniforms, popular among hospitals and scrub brands as a pale to mid blue sh...

Jock Itch Cream

27,100 vol/mo
12%
(5y)
10%
(1y)
0%
(3mo)

Jock itch cream refers to over the counter antifungal treatments used to treat tinea cruris (jock itch). It’s a longstanding, widely av...

Cobalamin

12,100 vol/mo
12%
(5y)
5%
(1y)
26%
(3mo)

Cobalamin (vitamin B12) is experiencing renewed attention due to its essential role in energy metabolism, neurological function, and pote...

Muscle Relaxant

135,000 vol/mo
12%
(5y)
8%
(1y)
12%
(3mo)

Muscle relaxants are a and established class of medications used to reduce hypertonia and muscle spasms, improving pain and mobility in c...

Love Wellness

18,100 vol/mo
12%
(5y)
23%
(1y)
36%
(3mo)

Love Wellness is a consumer health brand focused on vaginal and intimate wellness products, including supplements, skincare, and hygiene ...

Zinc

201,000 vol/mo
12%
(5y)
23%
(1y)
27%
(3mo)

Zinc is experiencing renewed market attention driven by supply concerns in zinc mining, rising demand from galvanization and construction...

Glucose Tablets

22,200 vol/mo
12%
(5y)
22%
(1y)
8%
(3mo)

Glucose tablets are a well established medical product used to rapidly raise blood glucose in individuals with hypoglycemia or diabetes m...

First Aid Kits

90,500 vol/mo
12%
(5y)
16%
(1y)
23%
(3mo)

First Aid Kits are a mature yet continually evolving consumer health and safety product category, expanding from basic household kits to ...

Vagal Response

480 vol/mo
12%
(5y)
4%
(1y)
17%
(3mo)

Vasovagal syncope, commonly referred to as a vasovagal response, is a medical phenomenon where fainting occurs due to a reflex interactio...

Activated Charcoal

90,500 vol/mo
11%
(5y)
8%
(1y)
9%
(3mo)

Activated Charcoal is a trending topic involving the use of activated charcoal in health, wellness, skincare, detox products, and dietary...

11%
(5y)
43%
(1y)
52%
(3mo)

Cold Water Therapy is a health and wellness practice involving exposure to cold water or cold environments to elicit physiological and ps...