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We surface rapidly growing trends in health before they take off.

Masseters

40,500 vol/mo
133%
(5y)
10%
(1y)
-20%
(3mo)

Masseters refer to the jaw muscles responsible for chewing; the topic has gained attention in health, aesthetics, and dental wellness dis...

132%
(5y)
194%
(1y)
500%
(3mo)

Multivitamin Gummies are a popular form of dietary supplements designed for convenient, tasty daily vitamin intake.

SGLT2 Inhibitor

40,500 vol/mo
132%
(5y)
162%
(1y)
19%
(3mo)

SGLT2 inhibitors are a class of prescription medications originally developed for type 2 diabetes that have gained attention for broader ...

132%
(5y)
125%
(1y)
96%
(3mo)

Hair Growth Supplements are vitamins and botanicals marketed to support hair health and growth, with consumer interest driven by cosmetic...

Airdoctor

8,100 vol/mo
131%
(5y)
67%
(1y)
143%
(3mo)

Airdoctor refers to an established brand and topic surrounding consumer air purifiers and indoor air quality optimization, featuring HEPA...

Focus Supplement

4,400 vol/mo
131%
(5y)
185%
(1y)
152%
(3mo)

Focus supplements refer to a category of dietary supplements marketed to enhance cognitive focus, attention, and mental performance throu...

Drug Discovery

1,300 vol/mo
131%
(5y)
185%
(1y)
24%
(3mo)

DPDR

22,200 vol/mo
130%
(5y)
-11%
(1y)
18%
(3mo)

DPDR refers to depersonalization derealization disorder, a dissociative condition characterized by persistent or recurrent experiences of...

Deodorant Bar

720 vol/mo
130%
(5y)
187%
(1y)
470%
(3mo)

Deodorant bar refers to solid deodorant products sold as a bar or stick, commonly marketed for plastic free packaging, natural ingredient...

SmartyPants

22,200 vol/mo
130%
(5y)
139%
(1y)
440%
(3mo)

SmartyPants is a consumer vitamins brand known for gummy multivitamins and targeted nutrient formulas for adults and children.

Berberine

368,000 vol/mo
128%
(5y)
50%
(1y)
78%
(3mo)

Berberine is a plant derived alkaloid used as a dietary supplement, gaining traction for metabolic health benefits such as blood sugar an...

Rocket Doctor

720 vol/mo
127%
(5y)
261%
(1y)
85%
(3mo)

Rocket Doctor is a digital health platform and telemedicine marketplace that enables independent physicians to launch and run virtual cli...

Now Foods

14,800 vol/mo
126%
(5y)
198%
(1y)
226%
(3mo)

Now Foods is a long standing natural products company known for dietary supplements and organic foods. The topic is treated as a, establi...

Decision Fatigue

6,600 vol/mo
126%
(5y)
193%
(1y)
72%
(3mo)

Beet Root

201,000 vol/mo
126%
(5y)
82%
(1y)
98%
(3mo)

Beet Root (beetroot) is a, globally recognized root vegetable associated with nutrition, color, and sports performance benefits. It has a...

126%
(5y)
121%
(1y)
140%
(3mo)

YouLean

590 vol/mo
126%
(5y)
140%
(1y)
-52%
(3mo)

YouLean is real and refers to Youlean Loudness Meter, a widely used audio metering plugin and standalone tool for measuring loudness (LUF...

Mental Gym

140 vol/mo
125%
(5y)
186%
(1y)
2%
(3mo)

Mental Gym refers to the concept and market around training the mind much like physical fitness, including cognitive training apps, brain...

124%
(5y)
155%
(1y)
38%
(3mo)

Employee Mental Health refers to the increasing focus on the psychological well being of employees within workplaces, driven by remote wo...

Smart Hospital

390 vol/mo
123%
(5y)
338%
(1y)
17%
(3mo)

Smart Hospital refers to the integration of advanced digital technologies, IoT, AI, and data driven systems to optimize clinical workflow...

123%
(5y)
55%
(1y)
36%
(3mo)

Height Vitamins is a though controversial segment within the dietary supplement market, comprising vitamins, minerals, and botanical blen...