Discover TrendsHealth
We surface rapidly growing trends in health before they take off.
Lion's Mane Gummies
Lion's Mane Gummies are a popular supplement product that combines the medicinal mushroom Lion's Mane with flavored gummy formats, market...
Protein Analysis
Travel Eye Mask
Travel Eye Mask is a recognized product category and trend focusing on lightweight, comfortable sleep aids designed for use during travel...
Portable Air Monitor
Portable air monitors are compact devices that measure ambient air quality, providing real time data on pollutants such as PM2.5, PM10, V...
Access Telehealth
Access Telehealth refers to the broad availability and equitable use of telehealth services, enabling patients to connect with clinicians...
Silicone Scar Tape
Silicone Scar Tape is a consumer and medical product category used to manage and improve the appearance of scars through transdermal sili...
Hydration Supplement
Doola
Doola is a fintech platform that helps international entrepreneurs form U.S. LLCs and access U.S. banking and related services with simpl...
Hypochlorous Acid
Hypochlorous acid (HOCl) is a trending disinfectant and sanitizer leveraged across healthcare, hospitality, consumer cleaning, and indust...
Grounding Mat
Grounding Mat is a consumer wellness product designed to connect users to the earth’s electrical charge, typically via a conductive mat...
Mushroom Gummies
Psilocybin Gummies
Beef Liver Supplement
Autistic Masking
Autistic Masking refers to the coping strategy where autistic individuals hide or suppress autistic traits to fit social norms, often lea...
Mewing
Mewing is a claim based oral posture practice asserting that maintaining correct tongue posture against the palate and nasal breathing ca...
Sauna Shirt
Oura
Oura refers to Oura Health, the company behind the Oura Ring, a wearable ring focused device that tracks sleep, activity, heart rate and ...
Caption Health
Caption Health is a company that provides AI powered ultrasound guidance software designed to assist clinicians in acquiring and interpre...
Scar Tape
Scar Tape is a silicone based adhesive tape used for scar management to flatten, soften, and reduce visibility of scars after injuries or...
Magnesium Glycinate Supplement
Bodyhealth
Magnesium Spray
Magnesium spray refers to topical magnesium oil sprays used for transdermal supplementation, a wellness product category claiming quicker...
Grounding Bed
Grounding Bed refers to consumer sleep products that connect the human body to the earth's electrical surface while sleeping, using bed s...
One Earth Health
Prenuvo
Prenuvo is a company offering whole body MRI screening to detect diseases, including cancer, leveraging advanced imaging technology and A...
Lenire
Lenire is a non invasive tinnitus relief device developed by Neuromod Devices that uses bimodal neuromodulation to reduce tinnitus sympto...
Anti-colic
Anti colic refers to products and strategies designed to reduce infant colic, most notably anti colic baby bottles that minimize air inge...
Truheight
TruHeight is a consumer health brand offering growth related vitamins and gummies marketed toward children and teens, with a presence acr...
Type II Collagen
Creatine HMB
UK Biobank
UK Biobank is a large scale biomedical database and research resource containing in depth genetic, lifestyle, and health information from...
Red Light Therapy
Red Light Therapy is a wellness modality that uses specific wavelengths of red and near infrared light to purportedly promote cellular en...
Red Light Wand
Red Light Wand refers to handheld red light therapy devices used for skin health, pain relief, and wellness, driven by consumer interest ...
Hydroxyapatite
Hydroxyapatite is a, widely used bioceramic compound (Ca10(PO4)6(OH)2) employed in dental, orthopedic, and biomedical applications includ...
Menopause HRT
Menopause hormone replacement therapy (HRT) is a, ongoing medical treatment used to alleviate menopausal symptoms by replenishing estroge...
Grounding Benefits
Grounding benefits describe the health and wellness concept that direct contact with the Earth's surface (earthing/grounding) can improve...
Earth Rhythm
Earth Rhythm is a skincare brand focused on clean, ingredient conscious products and sustainable packaging, representing a consumer shift...
Transparent Labs
Cortisol Supplement
Teal Health
Teal Health is a health‑tech company pioneering at‑home cervical cancer screening with the Teal Wand, enabling self collection of vag...
Ceribell
Ceribell is a medical technology company that develops rapid, bedside EEG systems to quickly diagnose seizures and monitor brain activity...
Dermaplaner
Dermaplaner refers to both the procedure and the tools used to perform dermaplaning, a cosmetic exfoliation technique that removes dead s...
Peptide Therapy
Zone 2 Cardio
Thesis Supplements
Light Therapy Wand
Light Therapy Wand is a consumer device that uses LED/low level light therapy to target skin health, pain relief, and wellness benefits a...
Semaglutide
Multimineral
Colostrum Supplement
Copenhagen Plank
WellBe
WellBe is a, multi entity brand name spanning health tech, senior care, and wellness platforms, with several distinct organizations using...
Magnesium Glycinate
Gut Health Products
Acne-Prone
Acne prone refers to individuals who have a skin type commonly affected by acne, characterized by higher susceptibility to breakouts due ...
Create Wellness
Create Wellness refers to a movement in branding and consumer culture where brands position themselves as holistic wellbeing platforms, o...
Moringa Capsules
Joyous Ketamine
Joyous Ketamine is a telehealth based low dose ketamine therapy provider offering at home dosing plans and ongoing support for mental hea...
Breathing Necklace
Breathing Necklace is a consumer wellness product trend where jewelry doubles as a breathing/calming aid designed to cue or guide deep, s...
Sebaceous Filament
Sebaceous Filament is a dermatological term referring to tiny natural oil canal structures within pores, often discussed in skincare cont...
Grounding Shoes
Height Supplements
Height Supplements refer to a market of products marketed to promote height growth, typically targeting adolescents and young adults, inc...
Iron Bisglycinate
Inbox Health
Inbox Health refers to digital inbox and messaging solutions tailored for healthcare providers to manage patient communications, billing ...
Recovery Tape
Saffron Supplement
ZBiotics
ZBiotics is a biotechnology company that develops engineered probiotic drinks aimed at mitigating alcohol related effects by metabolizing...
Astaxanthin Supplement
Beet Gummies
Inositol Supplement
Elmex
Elmex is a European toothpaste brand focused on fluoride formulations, commonly marketed as a premium oral care product with emphasis on ...
Health Patch
Health Patch refers to transdermal or skin mounted digital health patches that monitor vitals, biomarkers, or drug intake, often connecte...
Deodorant Stone
Deodorant Stone refers to mineral crystal deodorants, typically potassium alum stones, marketed as a natural alternative to conventional ...
Period Aisle
Period Aisle is a, established brand of sustainable period care products (notably reusable period underwear) originally launched as Lunap...
Boxing Machine
Loop Earplugs
Loop Earplugs refers to a company and product category of reusable, silicone based earplugs designed for noise reduction in daily life, s...
Heated Eye Mask
Heated Eye Mask is a consumer wellness product designed to provide facial warmth and relaxation, often through integrated heating element...
Migraine Mask
Migraine masks are gaining attention as a non pharmacological relief option combining cooling/heating therapy with wearable comfort.
Magnesium L-Threonate
Perimenopause Test
Perimenopause Test is a healthcare trend focusing on accessible, at home and clinical hormone testing to identify and manage the perimeno...
Double Wood Supplements
Organoid
Organoid technology refers to miniaturized and simplified versions of organs grown in vitro from stem cells or organ progenitors. These 3...
Rest Sheets
AHCC Supplement
Sensory Ring
Sensory Ring refers to wearable rings designed for sensory relief, stress management, and health monitoring, typified by products that bl...
Pumpkin Seed Protein
Migraine Cap
Migraine Cap refers to wearable cooling (and sometimes heating) caps designed to provide 360 degree head relief for migraine and tension ...
Sleep Tape
AlphaFold
AlphaFold is an AI system developed by DeepMind that predicts protein structures with high accuracy, enabling rapid insights in biology a...
Sea Moss Supplements
Quantum Health
Quantum Health refers to the practice of applying advanced care navigation and data driven health management to improve patient experienc...
Capital Rx
Compression Boots
Compression boots are pneumatic compression devices worn on the legs to enhance recovery, reduce muscle soreness, and aid circulation, in...
Light Therapy
Light therapy uses exposure to specific wavelengths of light to treat conditions such as seasonal affective disorder, circadian rhythm di...
Testosterone Gummies
Testosterone Gummies are a consumer grade dietary supplement category marketed to support testosterone levels and masculine vitality, typ...
Phosphatidylserine Supplement
Bluetooth Sleep Mask
Bluetooth sleep mask combines a wearable Bluetooth audio device with a sleeping mask to deliver audio (guided sleep, white noise, music) ...
Helpt
Helpt is a company (founded 2022) that provides 24/7 onshore tech support and help desk solutions, primarily targeting MSP partners and b...
Nasal Strip
Nasal strips are adhesive medical devices placed on the outside of the nose to mechanically lift the nostrils and reduce nasal airflow re...
Teeth Whitening Powder
Teeth Whitening Powder is a compact, charcoal or mineral based dental product marketed to whiten teeth at home. It has gained visibility...
BetterSleep
Natural Cycles
Natural Cycles is a digital health company that offers a fertility tracking platform combining cycle data, basal body temperature, and al...
SimonMed MRI
SimonMed MRI refers to SimonMed Imaging, a large outpatient radiology network in the United States that operates MRI services among other...
Berberine Supplements
Talkiatry
Talkiatry is a mental health focused telepsychiatry provider delivering online psychiatric care and medication management with a modern, ...