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We surface rapidly growing trends before they take off.

13%
(5y)
86%
(1y)
-15%
(3mo)

Limb lengthening surgery is a medical procedure to gradually lengthen bones, typically the tibia or femur, to treat limb length disparity...

Victim Mentality

12,100 vol/mo
13%
(5y)
-4%
(1y)
-4%
(3mo)
13%
(5y)
74%
(1y)
352%
(3mo)

Eye Exam

201,000 vol/mo
13%
(5y)
36%
(1y)
25%
(3mo)

Eye Exam is a and established concept in eye care, encompassing routine vision testing to detect refractive errors, eye diseases, and ove...

Availity

823,000 vol/mo
13%
(5y)
-5%
(1y)
9%
(3mo)

Availity is a healthcare information exchange network that connects healthcare providers, payers, and related stakeholders to streamline ...

Liquid Collagen

27,100 vol/mo
12%
(5y)
72%
(1y)
172%
(3mo)

Body Neutrality

1,900 vol/mo
12%
(5y)
74%
(1y)
78%
(3mo)

Breast Milk Bags

4,400 vol/mo
12%
(5y)
16%
(1y)
46%
(3mo)

Breast Milk Bags are specialized storage bags designed to collect, store, and transport expressed human milk, offering hygienic, leak pro...

Lumify Eye Drops

60,500 vol/mo
12%
(5y)
32%
(1y)
13%
(3mo)

Lumify Eye Drops (brimonidine tartrate 0.025%) is an over the counter ophthalmic solution designed to reduce eye redness by constricting ...

Iodine

110,000 vol/mo
12%
(5y)
13%
(1y)
17%
(3mo)

Iodine is a chemical element and industrial commodity, frequently linked to medical use (iodized salt), photography historically, and inc...

Stonehenge Health

9,900 vol/mo
12%
(5y)
3%
(1y)
-3%
(3mo)

Hypercalcemia

49,500 vol/mo
12%
(5y)
14%
(1y)
16%
(3mo)

Hypercalcemia is a medical condition characterized by elevated calcium levels in the blood, commonly associated with hyperparathyroidism,...

UCHealth

90,500 vol/mo
12%
(5y)
6%
(1y)
10%
(3mo)
12%
(5y)
7%
(1y)
44%
(3mo)

PH Suppositories refer to vaginal pH balancing and health suppositories, often boric acid or prebiotic formulations, marketed to support ...

CBN for Sleep

4,400 vol/mo
12%
(5y)
19%
(1y)
28%
(3mo)

CBN for Sleep refers to the use of cannabinol (CBN), a cannabinoid, as a sleep aid. It is marketed in various forms (oils, tinctures, cap...

Trusted Health

4,400 vol/mo
12%
(5y)
265%
(1y)
22%
(3mo)

Carrot

201,000 vol/mo
12%
(5y)
6%
(1y)
21%
(3mo)

Carrot is a widely cultivated root vegetable with ongoing significance in agriculture, food processing, and consumer health; this analysi...

OMAD

18,100 vol/mo
11%
(5y)
17%
(1y)
32%
(3mo)

OMAD, or One Meal A Day, is a dieting pattern where individuals consume all daily calories in a single meal and fast for the remainder of...

Dietician

49,500 vol/mo
11%
(5y)
-4%
(1y)
5%
(3mo)

Dietician (dietitian) refers to a health professional specializing in nutrition, dietary planning, and medical nutrition therapy. The fie...

Heart Chews

110 vol/mo
11%
(5y)
112%
(1y)
257%
(3mo)

Seamoss Gel

60,500 vol/mo
11%
(5y)
-27%
(1y)
6%
(3mo)

Sea moss gel is a popular wellness trend centered on using prepared sea moss (Chondrus crispus) gel as a dietary supplement. It is market...

11%
(5y)
15%
(1y)
16%
(3mo)

Aspiration pneumonia is a medical condition where inhaled oropharyngeal secretions cause infection in the lungs, often occurring in patie...

Eczema Baby

74,000 vol/mo
11%
(5y)
14%
(1y)
46%
(3mo)

Eczema in babies refers to atopic dermatitis affecting infants, a well established dermatological condition with widely marketed baby ski...

Ear Drops

1,600 vol/mo
11%
(5y)
9%
(1y)
17%
(3mo)

Ear Drops are a long standing, real category of over the counter and prescription products used to treat ear wax buildup, infections, pai...

Fennel

135,000 vol/mo
11%
(5y)
10%
(1y)
0%
(3mo)

Advil

165,000 vol/mo
11%
(5y)
7%
(1y)
1%
(3mo)

Advil is a leading over‑the‑counter ibuprofen brand owned by Pfizer, widely used for temporary relief of pain and fever, and remains ...

Balancer

3,600 vol/mo
11%
(5y)
28%
(1y)
31%
(3mo)

Balancer is a decentralized automated market maker and liquidity protocol on Ethereum that enables customizable liquidity pools and multi...

Medicine

201,000 vol/mo
11%
(5y)
14%
(1y)
3%
(3mo)

Yoga Nidra

33,100 vol/mo
11%
(5y)
-6%
(1y)
8%
(3mo)

Yoga Nidra is the practice of guided yogic sleep designed to induce deep relaxation and conscious awareness. It has gained mainstream tra...

Komodo Health

5,400 vol/mo
11%
(5y)
65%
(1y)
40%
(3mo)

Komodo Health is a healthtech company that operates a large scale real world data platform to enable insights for life sciences, healthca...

Alpha-Lipoic Acid

110,000 vol/mo
11%
(5y)
32%
(1y)
57%
(3mo)

Alpha Lipoic Acid (ALA) is a naturally occurring antioxidant used as a dietary supplement and in some medical contexts. It is known for p...

Amla Powder

12,100 vol/mo
11%
(5y)
38%
(1y)
45%
(3mo)

Amla Powder is a traditional Ayurvedic supplement consisting of dried Indian gooseberry powder used for hair, skin, digestion, and immuni...

Vetsource

40,500 vol/mo
11%
(5y)
0%
(1y)
13%
(3mo)

Vetsource is a veterinary pharmacy and online ordering platform that enables veterinary clinics to prescribe and dispense medications, su...

Cetirizine

450,000 vol/mo
11%
(5y)
11%
(1y)
31%
(3mo)

Cetirizine is a widely used over the counter antihistamine for allergy relief, with ongoing interest due to sales, generic availability, ...

Eating

9,900 vol/mo
10%
(5y)
8%
(1y)
11%
(3mo)

Eating is a perennial human activity that continues to evolve with trends in nutrition, convenience, sustainability, and personalization,...

UTI

368,000 vol/mo
10%
(5y)
4%
(1y)
-3%
(3mo)

Maca Root Powder

18,100 vol/mo
10%
(5y)
26%
(1y)
109%
(3mo)
10%
(5y)
28%
(1y)
48%
(3mo)

Blood pressure monitors are widely used devices for at home health tracking, enabling consumers to monitor systolic/diastolic pressure an...

Chondroitin

14,800 vol/mo
10%
(5y)
32%
(1y)
80%
(3mo)

Chondroitin is a widely used dietary supplement component often marketed for joint health, typically in combination with glucosamine; it ...

Online Counseling

9,900 vol/mo
10%
(5y)
52%
(1y)
35%
(3mo)

Online counseling refers to mental health therapy delivered via digital platforms, including video, chat, and text, enabling remote acces...

Shower Chair

90,500 vol/mo
10%
(5y)
43%
(1y)
152%
(3mo)

Shower Chair is a product category focused on safe seating for bathing, used primarily for accessibility and elderly/disabled care, with ...

10%
(5y)
64%
(1y)
236%
(3mo)

Advanced Clinicals is a skincare brand known for its line of peptide, retinol, and collagen based serums and treatments marketed for anti...

9%
(5y)
19%
(1y)
32%
(3mo)

Dialectical Behavior Therapy (DBT) is a validated psychotherapy developed by Marsha M. Linehan that combines cognitive behavioral techniq...

Turmeric

301,000 vol/mo
9%
(5y)
7%
(1y)
28%
(3mo)

Turmeric is a globally used spice and dietary supplement, primarily for its active compound curcumin, with rising interest in health and ...

Foam Roller

49,500 vol/mo
9%
(5y)
49%
(1y)
140%
(3mo)

Foam roller is a well established self myofascial release tool used for muscle recovery, mobility, and soreness relief, with ongoing adop...

Fitter

4,400 vol/mo
9%
(5y)
24%
(1y)
25%
(3mo)

Fitter is a but loosely defined umbrella term in fitness and related industries, referring to multiple brands/products (e.g., FiTTER fitn...

C-section Recovery

22,200 vol/mo
9%
(5y)
97%
(1y)
136%
(3mo)

Inno Supps

27,100 vol/mo
9%
(5y)
-9%
(1y)
42%
(3mo)

Inno Supps is a dietary supplement brand known for its fitness and nootropic products, contributing to trends in performance enhancing su...

Psilocybin

135,000 vol/mo
9%
(5y)
31%
(1y)
38%
(3mo)
8%
(5y)
123%
(1y)
486%
(3mo)

Electric breast pumps are automated devices that express milk using motorized suction, translating traditional manual pumping into a fast...

Vaginal Dilator

8,100 vol/mo
8%
(5y)
8%
(1y)
28%
(3mo)

Patient Portal

201,000 vol/mo
8%
(5y)
5%
(1y)
9%
(3mo)

HMB Supplement

22,200 vol/mo
8%
(5y)
11%
(1y)
47%
(3mo)

HMB (beta hydroxy beta methylbutyrate) supplement is a dietary supplement widely marketed for muscle growth, strength, and recovery, ofte...

Simple Habit

1,600 vol/mo
8%
(5y)
80%
(1y)
22%
(3mo)

Simple Habit is a meditation and mindfulness app offering short, guided audio sessions designed for busy people to reduce stress, improve...

Medtronic

135,000 vol/mo
8%
(5y)
17%
(1y)
15%
(3mo)

Medtronic is a leading medical technology company focused on devices and therapies across cardiovascular, diabetes, neuroscience, and sur...

Triphala

14,800 vol/mo
7%
(5y)
13%
(1y)
22%
(3mo)

Triphala is a traditional Ayurvedic herbal formulation consisting of three fruits (amalaki, bibhitaki, and haritaki) widely used for dige...

Vitamin E

90,500 vol/mo
7%
(5y)
18%
(1y)
41%
(3mo)

Vitamin E is a fat soluble antioxidant essential for protecting cell membranes from oxidative damage and supporting immune function. In c...

Chromium Picolinate

40,500 vol/mo
7%
(5y)
11%
(1y)
58%
(3mo)

Chromium picolinate is a widely marketed dietary supplement used to influence blood sugar regulation, metabolism, and weight management. ...

Cerebelly

8,100 vol/mo
7%
(5y)
0%
(1y)
91%
(3mo)

Ginger

246,000 vol/mo
7%
(5y)
8%
(1y)
-7%
(3mo)