Discover Trends
We surface rapidly growing trends before they take off.
Protein Milk
Protein Milk refers to dairy milk products enriched with higher levels of protein, often through ultrafiltration or fortification, market...
Longaniza
Longaniza is a traditional pork sausage with regional varieties across Spain, Latin America, and the Philippines, experiencing renewed in...
Better Bagel
The Better Bagel trend centers on BetterBrand's The Better Bagel and its ecosystem of low carb, high protein bagel options that gained on...
Electrolytes Water
Electrolytes Water refers to beverages formulated with electrolytes (such as sodium, potassium, and magnesium) designed to enhance hydrat...
Ube
Ube refers to the Filipino purple yam used as a flavor and color in desserts and baked goods. In recent years it has gained mainstream ap...
Pistachio Pesto
Pistachio Pesto is a culinary variation of traditional pesto, using pistachios as the primary nut to create a vibrant, nutty green sauce ...
Mango Chocolate
Mango Chocolate is a flavor pairing that combines tropical fruit mango with chocolate in confections, desserts, and ready to eat products...
Dash Water
Dash Water is a UK based sparkling water brand that differentiates itself by using real fruit and reducing sugar, positioning itself in t...
Freeze Dried Dog Treats
Freeze Dried Dog Treats are a popular category of pet treats produced by freeze drying meat to preserve nutrients and flavor, offering li...
Baby Guinness
Baby Guinness is a popular cocktail/shot that visually mimics a pint of Guinness by layering coffee liqueur (often Kahlúa) as the 'stout...
Coffee Syrup
Coffee syrup is a well established product category used to flavor coffee drinks in cafés and homes, featuring branded syrups from multi...
Bachan's
Bachan's is a, established brand known for its Japanese American barbecue sauce and related condiments, experiencing rapid growth and inv...
Proper Good
Proper Good is a US based brand offering shelf stable, ready to eat meals such as soups, pastas, and overnight oats that heat in about 90...
Mortadella
Mortadella is a traditional Italian cured sausage with a rising global interest, driven by authentic regional foods, artisanal meat craft...
Mushroom Chocolate
Mushroom chocolate refers to chocolate products infused with edible mushrooms (often functional mushrooms like reishi, chaga, lion’s ma...
Bee Bread
Bee bread is a natural bee product formed when forager bees mix pollen with nectar or honey and saliva, fermenting it inside the hive to ...
YumEarth
YumEarth is a brand specializing in organic, allergen friendly candies and gummies, notable for promoting natural ingredients and kid fri...
Unsalted Cashews
Unsalted cashews represent a health conscious snack choice and culinary ingredient trend, driven by a preference for low sodium options a...
De Cecco
De Cecco is a well established Italian pasta brand gaining contemporary visibility online through new product launches, premium packaging...
Congee
Congee is experiencing renewed global interest as a comforting, versatile rice porridge that spans traditional Chinese medicine uses, mod...
Dog Bone Broth
Dog Bone Broth is a growing wellness trend for dogs, with retailers offering ready to serve liquids and powders that claim digestive, joi...
Peanut Protein Powder
Peanut protein powder is a plant based protein product category derived from peanuts, used by athletes and health enthusiasts as a dairy ...
A Pup Above
A Pup Above is a brand offering human grade, fresh dog food delivered to consumers, reflecting growth in premium pet food and direct to c...
Opopop
Opopop is a brand of gourmet popcorn known for innovative flavors and premium packaging, representing a consumer trend toward elevated sn...
Bibigo
Bibigo is a Korean food brand by CJ Group known for its dumplings, mandu, sauces, and ready to eat meals, representing the global rise of...
Girl Dinner
Girl Dinner is a social media trend where individuals, typically women, assemble and post small, varied plates for a single meal, emphasi...
Magic Mushroom Chocolate
Magic Mushroom Chocolate is a trend that blends psilocybin containing mushrooms with chocolate products, reflecting growing consumer inte...
Crown Coffee
Crown Coffee refers to a set of branded coffee initiatives and companies that use 'Crown' in their name, spanning African specialty coffe...
Nugget Ice Maker
Nugget Ice Maker is a consumer appliance trend focusing on countertop machines that produce small, chewable nugget ice, popular for bever...
Doner
Doner kebab, a globally popular Turkish style spit roasted meat dish, is experiencing renewed attention through fusion variants, regional...